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Blueberry Ingredient Market Research Report By Form (Fresh, Frozen, Dried, Puree, Powder), By Processing (Organic, Conventional, Conventional with reduced pesticides), By Variety (Wild, Cultivated, Hybrid), By Application (Food and beverage, Nutritional supplements, Cosmetics, Pharmaceuticals), By Target Market (B2B (food manufacturers, beverage companies), B2C (retailers, consumers)) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032


ID: MRFR/F-B & N/26623-HCR | 128 Pages | Author: Pradeep Nandi| November 2024

Global Blueberry Ingredient Market Overview


Blueberry Ingredient Market Size was estimated at 8.78 (USD Billion) in 2022. The Blueberry Ingredient Market Industry is expected to grow from 9.38(USD Billion) in 2023 to 17.0 (USD Billion) by 2032. The Blueberry Ingredient Market CAGR (growth rate) is expected to be around 6.83% during the forecast period (2024 - 2032).


Global Blueberry Ingredient Market Overview


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Key Blueberry Ingredient Market Trends Highlighted


The blueberry ingredient market on a scale is expected to see high growth prospects in the forecasted period due to the growing changing trend of consumers towards clean-label, healthy products. High usage in food, beverage, and nutrition-related applications is also fueling the market. The avenues for growth include the growth of the market in emerging economies and the advent of new processing technologies. Trends such as the increasing use of organic and sustainably produced blueberries and the latest trends of value addition that include products such as concentrated powders and extracts are found in the universe.


Blueberry Ingredient Market Drivers


Rising Health Consciousness and Demand for Natural Ingredients


Consumers are increasingly becoming aware of the health benefits associated with blueberries, including their high antioxidant content, anti-inflammatory properties, and potential to improve cognitive function. This growing health consciousness is driving demand for blueberry ingredients in various food and beverage products, as well as in dietary supplements and nutraceuticals. The Blueberry Ingredient Market Industry is expected to witness significant growth as manufacturers seek to capitalize on this trend toward healthier and more natural products.


Expansion of Applications in the Food and Beverage Industry


The blueberry ingredient market industry is experiencing substantial growth in the food and beverage industry. Firstly, blueberry ingredients are preferred due to their versatile nature in offering flavor, color, and nutritional benefits. Blueberries are used in the production of juices, smoothies, yogurt, bakery products, and confectionery. On the other hand, as the food and beverage industry is experiencing increased demand for a healthy diet, the blueberry ingredient market industry is expanding rapidly as well.This is due to the fact that blueberries offer various health benefits suitable to the customers' needs in the market.


Growing Adoption in Personal Care and Cosmetics


The antioxidant and anti-inflammatory properties of blueberries are also attracting attention in the personal care and cosmetics industry. Blueberry extracts are being incorporated into skincare products, hair care products, and cosmetics for their potential to improve skin health, reduce inflammation, and protect against environmental damage. The growing demand for natural and effective skincare ingredients is expected to drive the adoption of blueberry ingredients in this sector.


Blueberry Ingredient Market Segment Insights


Blueberry Ingredient Market Form Insights


The Blueberry Ingredient Market is segmented by form into fresh, frozen, dried, puree, and powder. Among these, the fresh segment held the largest market share in 2023, accounting for over 40% of the Blueberry Ingredient Market revenue. The high demand for fresh blueberries is attributed to their nutritional value and versatility in various food and beverage applications. The frozen segment is expected to witness significant growth over the forecast period, owing to the increasing adoption of frozen fruits in processed foods and beverages.The dried segment is also projected to grow steadily, driven by the rising popularity of dried fruits as healthy snacks and ingredients in trail mixes and granola bars. Puree and powder forms of blueberries offer convenience and extended shelf life, making them suitable for use in food manufacturing and beverage industries. The powder segment is anticipated to grow at a notable pace, attributed to its application in dietary supplements and functional foods.


Blueberry Ingredient Market By Form


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Blueberry Ingredient Market Processing Insights


The processing segment of the Blueberry Ingredient Market is categorized into organic, conventional, and conventional with reduced pesticides. Organic blueberry ingredients are cultivated using natural methods without synthetic pesticides or fertilizers, meeting the growing consumer demand for clean and healthy food products. The organic blueberry ingredient market is anticipated to witness significant growth over the forecast period, driven by increasing health consciousness and the rising popularity of organic food products. Conventional blueberry ingredients, grown using traditional farming practices, including synthetic pesticides and fertilizers, account for a major share of the market.However, the conventional segment with reduced pesticides is gaining traction as consumers become more aware of the potential health risks associated with excessive pesticide use. This segment offers a balance between conventional farming practices and reduced pesticide exposure, catering to the evolving consumer preferences for sustainable and healthier food options.


Blueberry Ingredient Market Variety Insights


The Blueberry Ingredient Market is segmented by Variety into Wild, Cultivated, and Hybrid. The cultivated variety dominates the Blueberry Ingredient Market and is projected to continue its dominance over the forecast period. The cultivated variety of blueberry is grown in controlled environments, which allows for higher yields and better quality control. As a result, cultivated blueberries are typically larger, sweeter, and have a longer shelf life than wild blueberries. The wild variety of blueberry is harvested from naturally occurring blueberry bushes.Wild blueberries are typically smaller and tarter than cultivated blueberries, but they are also higher in antioxidants. The hybrid variety of blueberry is a cross between the cultivated and wild varieties. The market growth is driven by the increasing demand for blueberries in the food and beverage industry. Blueberries are used in a variety of products, including yogurt, smoothies, and baked goods. The market growth is also supported by the growing popularity of blueberries as a healthy snack food.


Blueberry Ingredient Market Application Insights


The application segment plays a crucial role in shaping the dynamics of the Blueberry Ingredient Market segmentation. Among various applications, the food and beverage industry is projected to dominate the market, accounting for a significant share of the Blueberry Ingredient Market revenue in 2023. The rising demand for natural and healthy ingredients in food and beverages is driving the growth of this segment. Nutritional supplements is another key application, with increasing consumer awareness about the health benefits of blueberry ingredients.Cosmetics and pharmaceuticals are also witnessing growth, owing to the antioxidant and anti-inflammatory properties of blueberries. These properties make them valuable ingredients in skincare products, hair care products, and pharmaceuticals. Overall, the application segment provides valuable insights into the diverse uses of blueberry ingredients across different industries, enabling market players to tailor their strategies accordingly.


Blueberry Ingredient Market Target Market Insights


The 'B2B (food manufacturers, beverage companies)' and 'B2C (retailers, consumers)' segments play significant roles in the growth of the Blueberry Ingredient Market. Food manufacturers utilize blueberries in various products, such as jams, jellies, smoothies, and yogurt, owing to their nutritional value and flavor. Beverage companies also leverage blueberries in juices, energy drinks, and other products, which further contributes to the segment's growth. Meanwhile, the B2C segment is witnessing steady growth due to increasing health consciousness among consumers.Blueberries are perceived as a superfood, rich in antioxidants and other beneficial nutrients. Consumers are incorporating blueberries into their diets through fresh consumption, juices, and other products, contributing to the market expansion. This segment presents opportunities for retailers to offer a wider variety of blueberry products to cater to the growing consumer demand.


Blueberry Ingredient Market Regional Insights


The Blueberry Ingredient Market revenue was valued at USD 9.38 Billion in 2023, and is projected to reach USD 17.0 Billion by 2032, exhibiting a CAGR of 6.83% during the forecast period. Market growth can be attributed to the increasing demand for blueberries in various end-use industries such as food and beverage, dietary supplements, and pharmaceuticals. Regionally, North America held the largest share of the Blueberry Ingredient Market in 2023, accounting for approximately 35% of the revenue. This dominance can be attributed to the presence of major blueberry producers such as the United States and Canada, as well as the rising consumer awareness about the health benefits of blueberries.Europe is another significant region in the Blueberry Ingredient Market, with a market share of around 28% in 2023. The region has a well-established food and beverage industry, which is driving the demand for blueberry ingredients. APAC is expected to be the fastest-growing region in the Blueberry Ingredient Market, with a CAGR of 7.2% during the forecast period. The growing population and increasing disposable income in countries such as China and India are contributing to the market growth. South America and MEA are also expected to witness steady growth in the Blueberry Ingredient Market during the forecast period.


Blueberry Ingredient Market By Regional


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Blueberry Ingredient Market Key Players And Competitive Insights


Major players in the Blueberry Ingredient Market industry are constantly striving to gain a competitive edge by investing in research and development, expanding their product portfolios, and forming strategic partnerships. Leading Blueberry Ingredient Market players are focusing on developing innovative products that meet the evolving needs of consumers. They are also expanding their presence in emerging markets to capitalize on the growing demand for blueberry ingredients. The Blueberry Ingredient Market Competitive Landscape is characterized by a mix of established players and emerging companies.Ajinomoto Co., Inc. is a leading company in the Blueberry Ingredient Market industry. The company offers a wide range of blueberry ingredients, including blueberry powder, blueberry extract, and blueberry juice concentrate. Ajinomoto Co., Inc. has a strong presence and supplies its products to food and beverage manufacturers around the world. The company is committed to providing high-quality, innovative products that meet the needs of its customers.Ingredion Incorporated is a major competitor in the Blueberry Ingredient Market industry. The company offers a wide range of blueberry ingredients, including blueberry powder, blueberry extract, and blueberry puree. Ingredion Incorporated has a strong presence in North America and Europe and is expanding its presence in Asia-Pacific. The company is focused on providing its customers with customized solutions that meet their specific needs.


Key Companies in the Blueberry Ingredient Market Include



  • Hortifrut

  • Driscoll's

  • Bioway

  • Frulact

  • GNT Group

  • Royal Foods

  • Van Drunen Farms

  • Dole Packaged Food, LLC

  • Simplot Food Group

  • Ingredion Incorporated

  • Pacific Foods

  • Sensient Technologies

  • UNIVEG

  • Berry People AB

  • Oppy


Blueberry Ingredient Market Industry Developments


The blueberry ingredient market is projected to reach a value of USD 17.0 billion by 2032, exhibiting a CAGR of 6.83% during the forecast period of 2024-2032. The increasing demand for natural and healthy food ingredients, coupled with the rising popularity of blueberries in various applications, is driving the market growth.Recent news developments include the launch of new blueberry-based products by major players such as Ingredion Incorporated and Kerry Group. These products cater to the growing consumer demand for functional and convenient food ingredients. Additionally, strategic partnerships and acquisitions are shaping the market landscape, with companies seeking to expand their product portfolios and geographical reach. For instance, in 2022, Ingredion Incorporated acquired Kerr Concentrates, a leading producer of fruit and vegetable concentrates, to strengthen its position in the blueberry ingredient market.


Blueberry Ingredient Market Segmentation Insights


Blueberry Ingredient Market Form Outlook



  • Fresh

  • Frozen

  • Dried

  • Puree

  • Powder


Blueberry Ingredient Market Processing Outlook



  • Organic

  • Conventional

  • Conventional with reduced pesticides


Blueberry Ingredient Market Variety Outlook



  • Wild

  • Cultivated

  • Hybrid


Blueberry Ingredient Market Application Outlook



  • Food and beverage

  • Nutritional supplements

  • Cosmetics

  • Pharmaceuticals


Blueberry Ingredient Market Target Market Outlook



  • B2B (food manufacturers, beverage companies)

  • B2C (retailers, consumers)


Blueberry Ingredient Market Regional Outlook




  • North America




  • Europe




  • South America




  • Asia Pacific




  • Middle East and Africa



Report Attribute/Metric Details
Market Size 2022 8.78(USD Billion)
Market Size 2023 9.38(USD Billion)
Market Size 2032 17.0(USD Billion)
Compound Annual Growth Rate (CAGR) 6.83% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Hortifrut, Driscoll's, Bioway, Frulact, GNT Group, Royal Foods, Van Drunen Farms, Dole Packaged Food, LLC, Simplot Food Group, Ingredion Incorporated, Pacific Foods, Sensient Technologies, UNIVEG, Berry People AB, Oppy
Segments Covered Form, Processing, Variety, Application, Target Market, Regional
Key Market Opportunities Rising consumer demand for natural and functional ingredients Growing popularity of blueberry-based products Technological advancements in extraction techniques Increased use in food and beverage applications Expansion into emerging markets
Key Market Dynamics Rising consumer demand Health consciousness Growing food and beverage industry Product innovation Technological advancements
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Blueberry Ingredient Market is anticipated to reach an overall valuation of 9.38 billion USD in 2023.

The Blueberry Ingredient Market is projected to reach an overall valuation of 17.0 billion USD by 2032.

The Blueberry Ingredient Market is estimated to grow at a CAGR of 6.83% from 2024 to 2032.

North America is expected to hold the largest market share in the Blueberry Ingredient Market throughout the forecast period.

The food and beverage segment is anticipated to drive the growth of the Blueberry Ingredient Market.

Some of the key competitors in the Blueberry Ingredient Market include Dole Food Company, Inc., Ingredion Incorporated, and Naturex.

The rising demand for healthy and natural ingredients, increasing awareness of the health benefits of blueberries, and growing applications in various industries are driving the growth of the Blueberry Ingredient Market.

The challenges faced by the Blueberry Ingredient Market include seasonal availability, limited shelf life, and competition from other fruits and ingredients.

The opportunities for growth in the Blueberry Ingredient Market include product innovation, expansion into emerging markets, and increasing applications in functional foods and beverages.

The key trends in the Blueberry Ingredient Market include increasing demand for organic and sustainably sourced ingredients, growing popularity of functional foods and beverages, and rising consumer preference for natural and clean-label products.

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