Digestive Health Products Market Share

Global Digestive Health Products Market Overview

Digestive Health Products Market Size was valued at USD 22.1 billion in 2023. The Digestive Health Products industry is projected to grow from USD 23.58 Billion in 2024 to USD 34.79 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.7% during the forecast period (2024 - 2032). Products for digestive health are utilized to treat gastrointestinal issues because they don't have any negative side effects. As a result, the market will benefit from the rising popularity of these digestive products due to their low cost and safety features. The rising usage of these items in medicine and certain medical conditions will also drive the market for digestive health products., thus driving the growth of the digestive health products. These are just a few of the market drivers that are driving the market.

  Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Digestive Health Products Market Trends

• Increasing health consciousness of people driving the market growth

Probiotics, which are essential to sustaining a healthy gut flora, are among the substances that are becoming more and more popular among western consumers who take a holistic approach to healthy living. Hence, it is projected that demand for digestive health products will rise during the projection period as consumer knowledge of gut health increases. During the forecast period, the United States is anticipated to have a large increase in demand for digestive health. Due to poor eating practices and high consumption of processed, high-sodium, and ready-to-eat meals, the prevalence of obesity, digestive disorders, and lifestyle-related diseases are predicted to increase, driving demand for digestive health products in the nation. Thus, this factor is driving the market CAGR.

Lipase, amylases, and lactase are a few digestive health product enzymes that help maintain healthy stomach acid levels and enhance digestion. One of the primary factors boosting the market for digestive health products is the rising demand for nutritious food additives and nutritional supplements. The dairy industry is anticipated to significantly demand digestive health products for milk, cheese, yogurt, and beverage goods. Due to expanding probiotic and food enzyme usage in the newborn formula and rising adult health concerns, these products are anticipated to drive market growth over the next years. Thus, it is anticipated that this aspect will accelerate digestive health products industry revenue globally.

Segment Insights

Digestive Health Products Product Type Insights

The Digestive Health Products market segmentation, based on product type includes prebiotics, probiotics, multi-vitamins, lactase nutritional supplements, and digestive nutritional supplements. The prebiotics segment held the majority share in 2022 in the digestive health products industry data. This is due to a greater understanding of the health advantages of probiotics, including the reduction of allergens and inflammation, treatment and prevention of diarrhea, IBS prevention, and immune system improvement. Many businesses in North America and Europe, including ADM, Cargill, Inc., and BENEO GmBH, produce and export prebiotic ingredients to other countries. Prebiotics are anticipated to be used more frequently in various applications due to the increased collection and cultivation of natural prebiotic herbs, especially in North America and Europe.

Digestive Health Products Delivery Format Insights

The Digestive Health Products market segmentation, based on delivery format, includes capsules, tablets, chewable, drops, caplets, and sticks. The capsules segment dominated the market growth in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. Due to the advantages capsule dosage forms offer over other forms, such as quick administration, high levels of convenience, and fewer taste concerns, the capsules category now holds a monopoly on the market. It is predicted to develop at the greatest CAGR. It is projected that these elements will propel the segment, hence contributing in the growth of the digestive health products.

Figure 2: Digestive Health Products Market, by Delivery Format, 2022 & 2030 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Digestive Health Products Application Insights

The Digestive Health Products market segmentation, based on application includes functional foods, functional beverages, breakfast cereals, supplements, and pharmaceuticals. The functional beverages segment held the majority share in 2022 in the market of digestive health products data. The increasing consumer preference pushes the market for preventive healthcare and creates effective probiotic strains for dairy products to reduce intestinal inflammation, enhance gut health, and boost immunity. Due to their distinctive flavors and health advantages, functional beverages like kombucha, sports, and relaxation drinks have significantly increased in popularity. Hence, it is anticipated that functional ingredients, such as prebiotics and probiotics, would rise in non-alcoholic drinks, which will subsequently help the market's expansion.

Digestive Health Products Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America Digestive Health Products market accounted for USD 10.121 billion in 2022 with a share of around 45.80% and is expected to exhibit a significant CAGR growth during the study period High market share in the region results from the region's leading players having a strong presence, government assistance for new product development, and technological improvement in the probiotic and prebiotic space. Additionally, factors such as rising healthcare costs, modifications to food laws that affect label and product claims, quick advances in science and processing technologies, an increase in the number of geriatric people, and a growing interest in achieving wellness through diet are driving consumer interest in digestive health products in North America. New product development, partnerships, partnerships, expansions, mergers, and acquisitions are the main strategies used by the organisations in the market.

Further, the major countries studied in the market report are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 3: DIGESTIVE HEALTH PRODUCTS MARKET SHARE BY REGION 2022 (%)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe Digestive Health Products market accounts for the second-largest market share. Due to the maturity of the industries, the high demand for digestive health products in large markets like Germany and the U.K. will favorably impact the market growth, albeit at a slower rate. Moreover, UK market of digestive Hhealth products held the largest market share, and the Germany digestive health products industry was the fastest growing market in the region.

Asia Pacific Digestive Health Products Market is expected to grow at the fastest CAGR from 2022 to 2030. The widespread use of Digestive Health Products in nations like China, Australia, South Korea, and others can explain this. Due to the emergence of urban hydroponic farms, it is anticipated that the market in China and India will grow significantly during the projection period. Due to the many businesses present there, North America has a significant potential for growth. Further, the China market of digestive health products held the largest market share, and the India Digestive Health Products was the fastest-growing market in the region.

 Digestive Health Products Key Market Players & Competitive Insights

Major market players are spending a lot of money on R&D to increase their product lines, which will help the Digestive Health Products market grow even more. Market participants are also taking a range of strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, mergers and acquisitions, contractual agreements, increased investments, and collaboration with other organizations. Competitors in the digestive health products industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.

One of the primary business strategies adopted by manufacturers in the digestive health products industry to benefit clients and expand the market sector is to manufacture locally to reduce operating costs. In recent years, digestive health products industry has provided medicine with some of the most significant benefits. The Digestive Health Products market major player such Danisco A/S, Danone S.A., Nestle S.A., Yakult Honsha Co. Ltd., Arla Foods Inc., BioGaia AB.

An American company called International Flavors & Fragrances manufactures tastes, perfumes, and cosmetic ingredients sold worldwide. Its headquarters are in New York City, with production, sales, and creative sites spread over 44 nations. The business is a constituent of the S&P 500 Index. International Flavors and Fragrances Inc. (IFF) introduced Nurica, a new enzyme for dairy products, in the United States in June 2021.

The foremost biotechnology and nutrition company, PanTheryx, is dedicated to internationally commercializing wellness products based on cow colostrum. The company is committed to using the power of nature's superfood to create ground-breaking methods for improving human and animal health. This includes everything from positioning ourselves as the top colostrum supplier in the world to advancing cutting-edge research and commercializing innovative solutions. PanTheryx Inc. declared in March 2021 that it had purchased the trademarks and the probiotic supplement brand TruBiotics from Bayer HealthCare LLC. A whole range of nutritional supplements that promote complete digestive and immunological health at all stages of life was created by combining the TruBiotics brand with PanTheryx's current brands and ingredient offerings, including Life's First Natural, dairy colostrum, and prebiotics.

Key Companies in the Digestive Health Products market includes

• Danisco A/S


• Danone S.A.


• Nestle S.A.


• Yakult Honsha Co. Ltd.


• Arla Foods Inc.


• BioGaia AB


• Lallemand


• Hansen Holding


• Cargill Incorporated


• Abbott Laboratories

Digestive Health Products Industry Developments

February 2022: Daily pack supplements, which Organic India introduced, are portable supplements with whole herb formulae intended to address stress and mood swings, immunity, and cognitive and digestive health issues.

September 2021: Manuka Honey Digestive Gummies, Wedderspoon's newest product line, has just gone on sale. The product comes in two different formulas: Berry and Tropical. The Berry gummies are prepared with elderberry and DE111 probiotics for digestive and immunological support. In contrast, the Tropical gummies are made with a proprietary blend of prebiotics + DE111 probiotics plus premium chamomile and ginger.

Digestive Health Products Market Segmentation

Digestive Health Products Product Type Outlook (USD Billion, 2018-2030)

• Prebiotics


• Probiotics


• Multi-Vitamins


• Lactase Nutritional Supplements


• Digestive Nutritional Supplements

Digestive Health Products Delivery Format Outlook (USD Billion, 2018-2030)

• Capsules


• Tablets


• Chewable


• Drops


• Caplets


• Sticks

Digestive Health Products Application Outlook (USD Billion, 2018-2030)

• Functional Foods


• Functional Beverages


• Breakfast Cereals


• Supplements


• Pharmaceuticals

Digestive Health Products Regional Outlook (USD Billion, 2018-2030)

• North America
  
  
  
  • US
  
  
  • Canada
  
  
  
  

• Europe
  
  
  
  • Germany
  
  
  • France
  
  
  • UK
  
  
  • Italy
  
  
  • Spain
  
  
  • Rest of Europe
  
  
  
  

• Asia-Pacific
  
  
  
  • China
  
  
  • Japan
  
  
  • India
  
  
  • Australia
  
  
  • South Korea
  
  
  • Australia
  
  
  • Rest of Asia-Pacific
  
  
  
  

• Rest of the World
  
  
  
  • Middle East
  
  
  • Africa
  
  
  • Latin America