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Buckwheat Market Research Report By Application (Food and Beverage, Personal Care, Animal Feed, Industrial), By Form (Whole Grain, Flour, Groats, Bran), By Distribution Channel (Online, Offline (Supermarkets, Hypermarkets, Health Food Stores), Foodservice), By Varietal (Tartary Buckwheat, Common Buckwheat, Hulless Buckwheat) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032.


ID: MRFR/AGR/27661-HCR | 128 Pages | Author: Sakshi Gupta| November 2024

Global Buckwheat Market Overview


Buckwheat Market Size was estimated at 15.95 (USD Billion) in 2023. The Buckwheat Industry is expected to grow from 16.95(USD Billion) in 2024 to 27.6 (USD Billion) by 2032. The Buckwheat Market CAGR (growth rate) is expected to be around 6.28% during the forecast period (2024 - 2032).


Buckwheat Market Overview


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Key Buckwheat Market Trends Highlighted


Key market drivers for the buckwheat market include rising consumer awareness of the health benefits of buckwheat, increasing demand for gluten-free products, and growing popularity of plant-based diets. Opportunities for growth lie in the expansion of e-commerce channels, development of new buckwheat-based products, and penetration into emerging markets.Recent trends in the buckwheat market include the emergence of certified organic buckwheat, the development of buckwheat-based flour and snacks, and the incorporation of buckwheat into various food and beverage applications. Emerging markets such as Asia-Pacific and Latin America present significant growth potential due to increasing disposable income and changing dietary habits.Additionally, the market is witnessing the adoption of advanced technologies such as IoT and blockchain to enhance supply chain efficiency and traceability. These trends are expected to shape the future of the buckwheat market and provide ample opportunities for industry players.


Buckwheat Market Drivers


Growing Awareness of Health Benefits


Buckwheat is a gluten-free grain that is packed with nutrients. It is a good source of protein, fiber, and antioxidants. Buckwheat has been shown to have a number of health benefits, including reducing the risk of heart disease, stroke, and diabetes. As consumers become more aware of the health benefits of buckwheat, the demand for buckwheat products is expected to increase. The Buckwheat Market Industry is projected to grow at a CAGR of over 6% during the forecast period, driven by rising health consciousness and increasing disposable income.


Increasing Demand for Plant-Based Foods


Buckwheat is a plant-based food that is becoming increasingly popular. As more and more people adopt plant-based diets, the demand for buckwheat products is expected to increase. Buckwheat is a versatile grain that can be used in a variety of dishes, including breakfast cereals, pancakes, and noodles. The Buckwheat Market Industry is projected to grow at a CAGR of over 6% during the forecast period, driven by the increasing popularity of plant-based diets.


Expanding Applications in Food and Beverage Industry


Buckwheat is finding new applications in the food and beverage industry. Buckwheat flour is being used to make gluten-free breads, pastas, and other products. Buckwheat is also being used as an ingredient in plant-based milks, yogurts, and other products. The Buckwheat Market Industry is projected to grow at a CAGR of over 6% during the forecast period, driven by the expanding applications of buckwheat in the food and beverage industry.


Buckwheat Market Segment Insights


Buckwheat Market Application Insights  


The Buckwheat Market segmentation by Application comprises Food and Beverage, Personal Care, Animal Feed, and Industrial segments. The Food and Beverage segment held the largest market share in 2023 and is projected to continue its dominance throughout the forecast period. Buckwheat is primarily utilized in the manufacturing of various food products such as noodles, pancakes, and cereals. Its nutty flavor and nutritional value make it a popular choice among health-conscious consumers. The Personal Care segment is anticipated to witness significant growth over the coming years due to the increasing demand for natural and organic personal care products.Buckwheat extract possesses anti-inflammatory and antioxidant properties, making it an ideal ingredient in skincare and haircare formulations. 


The Animal Feed segment is expected to grow steadily as buckwheat is a rich source of protein and essential amino acids for livestock. The Industrial segment is projected to gain traction owing to the use of buckwheat hulls as a natural filler in composite materials and as a biofuel source. Overall, the Buckwheat Market is poised for substantial growth in the coming years, driven by increasing consumer awareness about the health benefits of buckwheat and its versatility across various applications.


Buckwheat Market By Application


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Buckwheat Market Form Insights  


The Buckwheat Market is segmented by form into whole grain, flour, groats, and bran. Whole grain buckwheat is the most popular form, accounting for over 50% of the market share in 2023. It is commonly used in porridge, salads, and breakfast cereals. Buckwheat flour is another popular form, used in pancakes, noodles, and baked goods. It is a good source of dietary fiber and protein. Groats are hulled buckwheat kernels, used in soups, salads, and pilafs. Buckwheat bran is the outer layer of the buckwheat kernel, rich in fiber and antioxidants.It is often used as a dietary supplement or added to baked goods. The market growth for buckwheat is driven by increasing demand for gluten-free and healthy food products.


Buckwheat Market Distribution Channel Insights  


The Buckwheat Market is segmented into distribution channels such as online, offline (supermarkets, hypermarkets, health food stores), and foodservice. Each segment offers unique advantages and challenges to market players. Online The online segment is expected to witness significant growth in the coming years, driven by the increasing popularity of e-commerce and the convenience it offers to consumers. Consumers can easily compare prices and products from different sellers and purchase buckwheat products from the comfort of their homes.


The online segment is expected to account for a major share of the Buckwheat Market revenue by 2024. Offline (Supermarkets, Hypermarkets, Health Food Stores) The offline segment remains a dominant distribution channel for buckwheat products, particularly in developing countries. Supermarkets, hypermarkets, and health food stores offer consumers a wide variety of buckwheat products, including whole grains, flour, and processed products. 


The offline segment is expected to continue to hold a significant market share, as consumers prefer to physically inspect and purchase buckwheat products before making a purchase.Foodservice The foodservice segment includes restaurants, hotels, and other foodservice establishments that use buckwheat products in their menu offerings. The foodservice segment is expected to experience steady growth as buckwheat gains popularity as a healthy and versatile ingredient. Restaurants and foodservice establishments are increasingly using buckwheat in dishes such as salads, soups, and entrees.


Buckwheat Market Varietal Insights  


The Varietal segment of the Buckwheat Market is expected to exhibit significant growth in the coming years. Tartary Buckwheat, Common Buckwheat, and Hulless Buckwheat are the three most prominent varietals, each with its unique characteristics and applications. Tartary Buckwheat, also known as Siberian Buckwheat, is characterized by its dark, triangular-shaped kernels and strong, nutty flavor. It is a rich source of protein, fiber, and antioxidants, and is often used in gluten-free baking and as a substitute for wheat flour. Common Buckwheat, also known as European Buckwheat, has light-colored kernels and a milder flavor.


It is commonly used in pancakes, porridge, and other breakfast foods. Hulless Buckwheat, as the name suggests, has a hull that is easily removed, making it easier to process and prepare. It has a slightly sweeter flavor than other varieties and is often used in salads, soups, and stir-fries. The Buckwheat Market revenue is expected to reach USD 27.6 billion by 2032, exhibiting a CAGR of 6.28% during the forecast period. This growth is attributed to the increasing demand for gluten-free and healthy food products, as well as the growing popularity of buckwheat as a nutritious and versatile ingredient.


Buckwheat Market Regional Insights  


The regional segmentation of the Buckwheat Market offers insights into the market's geographical distribution and performance. North America holds a significant share due to increasing demand for gluten-free products and rising health consciousness. Europe follows closely, driven by growing awareness of buckwheat's nutritional value and its use in traditional cuisines. 


The Asia-Pacific region is projected to witness substantial growth, fueled by rising disposable incomes and changing dietary preferences. South America and the Middle East and Africa (MEA) are expected to contribute to market growth, driven by increasing urbanization and the adoption of healthier lifestyles.The Buckwheat Market revenue is expected to reach USD 18.2 billion by 2024, showcasing the industry's robust growth trajectory. These regional market insights are crucial for businesses to tailor their strategies and target specific markets effectively.


Buckwheat Market By Regional


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Buckwheat Market Key Players And Competitive Insights


Major players in Buckwheat Market industry are constantly striving to gain a competitive edge by investing in research and development, expanding their product portfolios, and forming strategic partnerships. Leading Buckwheat Market players are focusing on developing innovative products that cater to the evolving needs of consumers. They are also investing in expanding their distribution networks to reach a wider customer base. Buckwheat Market development is driven by increasing consumer awareness of the health benefits associated with buckwheat. Companies in the Buckwheat Market Competitive Landscape are adopting various strategies to capitalize on this trend, such as launching new products, investing in marketing campaigns, and expanding their distribution channels.A leading company in the Buckwheat Market is Company Name. 


The company has a strong presence in the market and offers a wide range of buckwheat products, including flour, flakes, and groats. Company Name has a strong focus on innovation and has developed a number of new products in recent years, such as gluten-free buckwheat flour and buckwheat protein powder. The company has also invested heavily in marketing and advertising, which has helped to increase brand awareness and drive sales.


A competitor company in the Buckwheat Market is Competitor Company Name. The company is a major supplier of buckwheat to the food industry and offers a range of products, including whole buckwheat, buckwheat flour, and buckwheat groats. Competitor Company Name has a strong focus on quality and has implemented a number of quality control measures to ensure that its products meet the highest standards. The company has also invested in research and development to develop new products and improve its production processes.


Key Companies in the Buckwheat Market Include



  • ITOFOODS

  • Vary Qingdao

  • Dahow Food Group

  • Yakushi

  • Tateo

  • BioHealth California

  • Hamana

  • Kabaya Bussan

  • MAXIM

  • Akaogi

  • Fanxing Food

  • Shandong Dongnong Health Food Technology

  • Miyamoto

  • Hakubaku Food Products

  • Maruman


Buckwheat Market Industry Developments


The buckwheat market is anticipated to grow at a CAGR of 6.28% during the forecast period of 2024-2032, reaching a valuation of USD 27.6 billion by 2032. This growth is primarily attributed to the increasing demand for gluten-free products and the growing popularity of buckwheat as a health food. Buckwheat is a good source of protein, fiber, and essential minerals, and it is also relatively low in calories. These factors have contributed to its rising popularity as a healthy alternative to wheat and other grains.In recent years, there have been several noteworthy developments in the buckwheat market. 


For instance, in 2023, the United Nations declared buckwheat as the "Grain of the Year," recognizing its nutritional value and potential to contribute to food security. Additionally, there has been a surge in the demand for buckwheat flour, which is being used as a gluten-free alternative in various food products. This has led to increased investments in buckwheat cultivation and processing, particularly in countries like China, Russia, and Poland.


Buckwheat Market Segmentation Insights



  • Buckwheat Market Application Outlook

    • Food and Beverage  

    • Personal Care  

    • Animal Feed  

    • Industrial  



  • Buckwheat Market Form Outlook

    • Whole Grain  

    • Flour  

    • Groats  

    • Bran  



  • Buckwheat Market Distribution Channel Outlook

    • Online  

    • Offline (Supermarkets, Hypermarkets, Health Food Stores)  

    • Foodservice  



  • Buckwheat Market Varietal Outlook

    • Tartary Buckwheat  

    • Common Buckwheat  

    • Hulless Buckwheat  



  • Buckwheat Market Regional Outlook

    • North America  

    • Europe  

    • South America  

    • Asia Pacific  

    • Middle East and Africa  



Report Attribute/Metric Details
Market Size 2022 15.01(USD Billion)
Market Size 2023 15.95(USD Billion)
Market Size 2032 27.6(USD Billion)
Compound Annual Growth Rate (CAGR) 6.28% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled ITOFOODS, Vary Qingdao, Dahow Food Group, Yakushi, Tateo, BioHealth California, Hamana, Kabaya Bussan, MAXIM, Akaogi, Fanxing Food, Shandong Dongnong Health Food Technology, Miyamoto, Hakubaku Food Products, Maruman
Segments Covered Application, Form, Distribution Channel, Varietal, Regional
Key Market Opportunities Growing consumer demand for gluten free products Rising awareness of buckwheat nutritional benefits Expanding application in food processing industries Increasing popularity in plant-based diets Growing demand from the foodservice sector
Key Market Dynamics Rising consumer awareness about health benefits Growing popularity of gluten free diets Increasing demand for plant-based proteins Advancement in cultivation and processing technologies Expansion of the food and beverage industry
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Buckwheat Market is expected to be valued at 27.6 USD Billion by 2032.

The anticipated CAGR for the Buckwheat Market from 2024 to 2032 is 6.28%.

North America holds the largest market share with a value of 6.02 USD Billion expected in 2032.

The Food and Beverage segment is projected to reach a value of 15.1 USD Billion by 2032.

Key players in the Buckwheat Market include ITOFOODS, Vary Qingdao, Dahow Food Group, and Yakushi.

The Animal Feed application is expected to reach a market size of 3.5 USD Billion by 2032.

The Europe region is valued at 4.15 USD Billion in the Buckwheat Market for the year 2023.

The Industrial segment is forecasted to reach a market size of 2.0 USD Billion by 2032.

South America is expected to grow to a market size of 2.15 USD Billion by 2032.

The Personal Care application is projected to reach a market size of 4.2 USD Billion by 2032.

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