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US Label Adhesives Market Research Report: By Type (Permanent, Removable, Freezer, High Temperature, Repositionable), By Technology (Water Based, Hot Metal Based, Solvent Based) and By Substrate Type (Polyethylene Terephthalate (PET), Metal Container, Polyolefin Bottle) - Forecast to 2035


ID: MRFR/CnM/16847-US | 100 Pages | Author: MRFR Research Team| December 2023

US Label Adhesives Market Research Report: By Type (Permanent, Removable, Freezer, High Temperature, Repositionable), By Technology (Water Based, Hot Metal Based, Solvent Based) and By Substrate Type (Polyethylene Terephthalate (PET), Metal Container, Polyolefin Bottle) - Forecast to 2035.


US Label Adhesives Market Overview:


As per MRFR analysis, the US Label Adhesives Market Size was estimated at 5.02 (USD Billion) in 2023. The US Label Adhesives Market Industry is expected to grow from 5.3(USD Billion) in 2024 to 10.11 (USD Billion) by 2035. The US Label Adhesives Market CAGR (growth rate) is expected to be around 6.044% during the forecast period (2025 - 2035).


Key US Label Adhesives Market Trends Highlighted


In the US Label Adhesives Market, there is a growing demand driven by the rising need for packaging solutions across various industries such as food and beverage, pharmaceuticals, and consumer goods. The shift towards sustainable and eco-friendly materials is significantly influencing market dynamics, with manufacturers increasingly focusing on developing adhesives that comply with environmental regulations. This aligns with consumer preferences for greener products, opening up opportunities for innovative adhesive formulations that prioritize sustainability without compromising performance. Another important trend is the increasing use of automation and digital printing technologies in label production.This technological advancement enhances efficiency and customization capabilities, allowing for quicker turnaround times and tailored labeling solutions. As businesses seek to improve their operational efficiency, there is a demand for adhesive products that work seamlessly with these advanced processes. Moreover, the growth of e-commerce and online retailing in the US is creating new avenues for label adhesive applications. As packaging becomes more critical in the shipping and transportation of products, robust adhesive solutions that can withstand varying conditions are essential. This trend underscores the importance of reliable label adhesives that can maintain adhesion integrity throughout the supply chain.Finally, the rise of health and safety standards is leading to an increased focus on compliance in the labeling sector. This includes stringent regulations regarding material safety, particularly in sectors like food and pharmaceuticals. Manufacturers are responding to these regulatory requirements by developing adhesives that can be safely used while ensuring compliance with relevant standards, thereby capturing opportunities in a steadily evolving market landscape.

US Label Adhesives Market size

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


US Label Adhesives Market Drivers

Growing Demand for Sustainable Packaging


The increasing focus on sustainability and eco-friendly practices is driving growth in the US Label Adhesives Market Industry. According to the US Environmental Protection Agency, packaging waste accounts for nearly 30% of the total municipal solid waste in the country. With organizations like the Sustainable Packaging Coalition promoting sustainable materials, brands are shifting towards biodegradable and recyclable adhesives. Big companies, such as Procter & Gamble and Unilever, have committed to using 100% recyclable or reusable packaging by 2030, which boosts the demand for sustainable label adhesives.This trend is expected to enhance the adoption of environmentally friendly label adhesives, strengthening their market position in the coming years.


Rise in E-commerce and Online Retail


The exponential growth of e-commerce and online retail is significantly impacting the US Label Adhesives Market Industry. In 2022, e-commerce sales in the US reached approximately USD 1 trillion, reflecting a 28% increase from 2019, according to the US Department of Commerce. This surge is leading retailers, like Amazon and Walmart, to invest in packaging solutions that utilize high-quality adhesives for their labels. The need for effective and durable labels for shipping and branding products directly correlates with the demand for advanced label adhesives, thus propelling market growth in the US.


Technological Advancements in Adhesive Formulation


Advancements in adhesive technology are driving innovation in the US Label Adhesives Market Industry. Over the past decade, there has been an increase in Research and Development expenditure in the chemical sector, reaching over USD 15 billion, according to the American Chemistry Council. This financial commitment has led to the development of new adhesive formulations that cater to specific applications and environmental standards. Established companies such as 3M and Henkel are at the forefront of this innovation, producing adhesives that offer improved performance and functionality, thus attracting a broader customer base in the US market.

US Label Adhesives Market Segment Insights:

Label Adhesives Market Type Insights



The US Label Adhesives Market exhibits a diverse range of types that cater to various applications and industries, showcasing its extensive market segmentation. Within this landscape, Permanent adhesives play a crucial role, providing long-lasting bonding solutions that are essential for labeling products in sectors like packaging, logistics, and retail, ensuring labels remain affixed throughout their lifecycle. Removable adhesives, on the other hand, cater to applications that require versatility, allowing labels to be removed easily without leaving residue, making them ideal for promotional items and temporary applications.Freezer adhesives are specifically formulated to perform under low-temperature conditions, proving vital for the food and beverage industry, where products are often stored in freezing conditions while still needing clear, visible labeling. High Temperature adhesives are designed for applications exposed to elevated temperatures, making them significant in automotive and aerospace industries, where durability and performance under heat are critical. Repositionable adhesives offer flexibility, allowing labels to be adjusted after application, which is particularly beneficial in manufacturing and distribution processes.This unique segmentation of the US Label Adhesives Market highlights the adaptability and innovation within the industry, driven by the need for specialized solutions that address specific operational challenges while enhancing product visibility and end-user experience. The ongoing trends in sustainable materials and eco-friendly formulations also present opportunities for growth within all these types, as businesses increasingly seek to align with environmental standards and consumer preferences. This drives continuous Research and Development efforts aimed at improving the performance and functionality of label adhesives, fostering a competitive market landscape poised for growth.Overall, understanding the characteristics of these types is essential for stakeholders looking to tailor their offerings to meet the dynamic needs of the US market, as each type serves an important purpose that reflects evolving industry demands and consumer expectations.


US Label Adhesives Market segment

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Label Adhesives Market Technology Insights



The US Label Adhesives Market has shown significant growth within the Technology segment, driven by the increasing demand for efficient labeling solutions across various applications. This growth is attributed to advances in adhesive technology, leading to improved performance and versatility. Water Based adhesives are popular for their eco-friendliness and low environmental impact, making them a preferred choice in regions emphasizing sustainability. Hot Metal Based adhesives, known for their rapid bonding and strong adhesion properties, serve critical industries like packaging and automotive, where quick and durable applications are essential.Solvent Based adhesives continue to hold a vital position due to their strong adhesion capabilities and effectiveness in challenging environments, thus playing an important role in heavy-duty labels. The US market has numerous regulations that encourage innovation in these areas, stimulating the development of hybrid technologies that incorporate the benefits of multiple adhesive types. Overall, the segmentation of Technology within the US Label Adhesives Market indicates the ongoing evolution and potential for growth, driven by diverse industry requirements and consumer preferences.

Label Adhesives Market Substrate Type Insights



The US Label Adhesives Market demonstrates robust growth potential across its Substrate Type segment, encompassing various materials essential for labeling applications. Polyethylene Terephthalate (PET) has gained traction due to its excellent durability and resistance to chemicals and moisture, making it a preferred choice for food and beverage labeling, especially within stringent regulatory environments. Metal containers represent another significant segment, frequently utilized in industries such as beverages and household products, where they ensure secure and appealing branding while maintaining product integrity.Additionally, Polyolefin bottles play a crucial role in the market, as they are lightweight and offer excellent flexibility, making them suitable for an array of applications, particularly in consumer goods. The increasing demand for sustainable packaging solutions is driving innovation in adhesives used with these substrates, fostering a shift towards eco-friendly alternatives. As consumer preferences evolve, the US Label Adhesives Market is likely to see a growing emphasis on multifunctional and efficient adhesive solutions tailored to these substrate types, enhancing their respective applications in various industries.

US Label Adhesives Market Key Players and Competitive Insights:


The US Label Adhesives Market has witnessed significant competition as various players strive to capture a share of this dynamic sector. This market caters to a diverse range of applications, enabling businesses to effectively label products across industries such as food and beverage, pharmaceuticals, personal care, and electronics. As demand for efficient and sustainable labeling solutions continues to grow, companies in this market are focusing on innovation, sustainability, and customer-centric strategies to differentiate their offerings and enhance market presence. Competitive insights reveal that firms are not only investing in research and development to create advanced adhesive solutions but are also emphasizing strategic partnerships and acquisitions to bolster their market positions while addressing changing regulatory standards and consumer preferences.Nitto Denko Corporation holds a strong position in the US Label Adhesives Market, showcasing its commitment to innovation and quality. The company has developed a wide-ranging portfolio of adhesive solutions tailored for various labeling applications that emphasize durability, flexibility, and environmental responsibility. Nitto Denko Corporation focuses on customer collaboration to develop bespoke products that meet specific industry needs, which enhances its competitive advantage in the market. The company’s manufacturing capabilities in the US are robust, enabling it to provide timely and efficient solutions to its clients. Moreover, Nitto’s investment in advanced technologies supports its ability to adapt and evolve in response to market demands, solidifying its role as a significant player in the landscape of label adhesives.Henkel enjoys a formidable presence in the US Label Adhesives Market, known for its diverse range of high-performance adhesive solutions. The company specializes in products that cater to labeling needs in various sectors, providing efficient bonding solutions to manufacturers seeking reliability and performance. Henkel’s offerings include pressure-sensitive adhesives and innovative label materials that are environmentally friendly, aligning with market trends toward sustainability. The company continually invests in research and development to enhance its product lineup and maintain a competitive edge. Furthermore, Henkel has pursued strategic mergers and acquisitions to strengthen its market footprint and expand its offering of adhesive solutions in the US. The combination of robust product quality, market knowledge, and investment in cutting-edge technology positions Henkel as a key competitor in the label adhesives sphere within the United States.


Key Companies in the US Label Adhesives Market Include:

Nitto Denko Corporation


Henkel


Rauland Corporation


Scotch


Adhesive Applications


Bondioli and Pavesi


H.B. Fuller


Avery Dennison


DOW


Collano


Bostik


Eastman Chemical Company


3M


Sika


ITW


US Label Adhesives Market Industry Developments


Recent developments in the US Label Adhesives Market indicate a dynamic landscape, with companies such as Avery Dennison and Henkel focusing on sustainable solutions to meet increasing consumer demands for eco-friendly products. The market is experiencing notable growth driven by e-commerce and logistics industries, which are seeking efficient labeling solutions. Additionally, there have been significant mergers and acquisitions, such as 3M's acquisition of MModal in November 2021 to enhance its labeling capabilities, and H.B. Fuller’s acquisition of Apollo Chemical in January 2023, expanding its adhesive offerings. The market's valuation is influenced by these strategic moves, which reflect a shift towards innovative adhesive technologies and operational efficiencies. In recent years, from June 2020, several technological advancements have emerged, such as improved adhesive formulations providing better performance and adhesion, supporting various applications from packaging to consumer goods. Overall, the US Label Adhesives Market is evolving with a focus on sustainability, innovation, and strategic growth, significantly impacting the industry's direction.


US Label Adhesives Market Segmentation Insights

Label Adhesives Market Type Outlook


Permanent


Removable


Freezer


High Temperature


Repositionable

Label Adhesives Market Technology Outlook


Water Based


Hot Metal Based


Solvent Based

Label Adhesives Market Substrate Type Outlook


Polyethylene Terephthalate (PET)


Metal Container


Polyolefin Bottle

Report Scope:
Report Attribute/Metric Source: Details
MARKET SIZE 2018 5.02(USD Billion)
MARKET SIZE 2024 5.3(USD Billion)
MARKET SIZE 2035 10.11(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR) 6.044% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Billion
KEY COMPANIES PROFILED Nitto Denko Corporation, Henkel, Rauland Corporation, Scotch, Adhesive Applications, Bondioli and Pavesi, H.B. Fuller, Avery Dennison, DOW, Collano, Bostik, Eastman Chemical Company, 3M, Sika, ITW
SEGMENTS COVERED Type, Technology, Substrate Type
KEY MARKET OPPORTUNITIES Sustainable adhesive innovations, Growing e-commerce packaging demands, Expanding food and beverage sectors, Increasing regulatory compliance needs, Advancements in smart label technologies
KEY MARKET DYNAMICS Rising demand for packaging solutions, Growth in e-commerce sector, Technological advancements in adhesives, Environmental sustainability regulations, Increasing competition among manufacturers
COUNTRIES COVERED US


Frequently Asked Questions (FAQ) :

The US Label Adhesives Market is expected to be valued at 5.3 billion USD in 2024.

By 2035, the US Label Adhesives Market is anticipated to reach a value of 10.11 billion USD.

The market is forecasted to exhibit a CAGR of 6.044 percent during the period from 2025 to 2035.

The Permanent type adhesive segment is projected to be valued at 2.1 billion USD in 2024.

The Removable type segment of the market is expected to reach a value of 2.4 billion USD by 2035.

Major players in the market include Avery Dennison, Henkel, 3M, and H.B. Fuller among others.

The High Temperature segment is expected to be valued at 0.8 billion USD in 2024.

The Freezer segment of the market is projected to reach 1.0 billion USD by 2035.

Key growth opportunities stem from increasing adoption across various industries and innovations in adhesive technologies.

The Repositionable segment is expected to grow significantly, reaching 1.2 billion USD by 2035.

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