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Sustainable Label Market Research Report By Type of Sustainability Certification (Forest Stewardship Council (FSC), Sustainable Forestry Initiative (SFI), Programme for the Endorsement of Forest Certification (PEFC), Rainforest Alliance, Fair Trade), By Material (Recycled Paper, Biodegradable Plastics, Compostable Films, Plant-Based Inks, Sustainable Adhesives), By Application (Food and Beverage Packaging, Personal Care Products, Electronics, Pharmaceuticals, Cosmetics), By End-Use Industry (Retail, Healthcare, Manufacturing, Transportation


ID: MRFR/PNT/24330-HCR | 100 Pages | Author: Tejas Chaudhary| November 2024

Global Sustainable Label Market Overview


As per MRFR analysis, the sustainable label market size was estimated at 2.39 (USD Billion) in 2022.


The sustainable label market industry is expected to grow from 3.19 (USD Billion) in 2023 to 43.6 (USD Billion) by 2032. The sustainable label market CAGR (growth rate) is expected to be around 33.69% during the forecast period (2024 - 2032).


Key Sustainable Label Market Trends Highlighted


The Sustainable Label Market is undergoing significant transformation, driven by growing consumer awareness of environmental issues and the need for transparency in product labeling. The increasing popularity of eco-friendly packaging and products has fueled the demand for sustainable labels that convey these values effectively.


Key market drivers include government regulations promoting sustainability, corporate initiatives to enhance environmental responsibility, and consumer demand for ethically sourced and environmentally friendly products. Opportunities for exploration and capture lie in the development of innovative label materials, such as biodegradable, plant-based, and compostable options. Additionally, advancements in digital printing technology and the integration of QR codes are enhancing the functionality and aesthetic appeal of sustainable labels.


Trends in recent times include the adoption of extended producer responsibility (EPR) schemes, which require manufacturers to take responsibility for the end-of-life disposal of their products, driving the demand for recyclable and biodegradable labels. Moreover, the integration of sustainability metrics into label designs, such as carbon footprint and water usage, is gaining traction. Market players are embracing certification programs and partnerships with environmental organizations to enhance the credibility and impact of their sustainable label offerings.


Global Sustainable Label Market Overview


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Sustainable Label Market Drivers


Growing Demand for Sustainability


Consumers are increasingly demanding sustainable products and packaging. This is due to a number of factors, including growing awareness of the environmental impact of traditional packaging materials, and a desire to support companies that are committed to sustainability. As a result, there is a growing demand for sustainable labels that can meet the needs of these consumers. The Sustainable Label Market Industry is expected to grow significantly in the coming years, driven by this increasing demand for sustainable products and packaging.


Government Regulations


Another growth driver in the Sustainable Label Market Industry is government regulations. Many countries have implemented regulations that require companies to use sustainable packaging materials. These regulations have been put in place to reduce the environmental damage resulting from packaging waste. In addition, they are also expected to continue driving the demand for the labels.


Technological Advancements


The Sustainable Label Market Industry is also influenced by technological progress. For example, new technologies allow producing affordable and more durable and versatile labels. This suggests that the development of new technologies in this field will boost the growth of the demand for sustainable labels for the next few years. 


Sustainable Label Market Segment Insights


Sustainable Label Market Type of Sustainability Certification Insights  


Market segmentation by Type of Sustainability Certification is the principal factor in the analysis of the Sustainable Label Market. Key certifications include Forest Stewardship Council, Sustainable Forestry Initiative, Programme for the Endorsement of Forest Certification, Rainforest Alliance, and Fair Trade. FSC  with its rigorous environmental and social standards held a dominant position in the market in 2023, representing nearly 42% of the revenue . The certification’s emphasis on responsibles forest management and chain-of-custody certification has been significant for the industry.SFI, another leading certification, captured 28% of the market in 2023. Its focus on sustainable forest management in North America and American procurement has driven its excellent performance in the region. PEFC with its continuous mission to promote sustainable forest management as a not-for-profit organization reached 16% of the market share. It enjoyed the most recognition in Europe and some other regions. Rainforest Alliance addressed the demands of the era in 2023 when it accounted for around 9% of the market. The company’s focus on revolutionary approaches to promoting environmental and social sustainability in the fields of agriculture through certification of farms and forests has been strong in the context of rising concerns about nature preservations.Fair Trade has always been about the promotion of higher prices for traded products and offers a relatively small percentage of the market. However, it stimulates fair labor conditions and empowers farmers in the developing world. The Sustainable Label Market is rising due to the increasing concerns about sustainability. A growing awareness among consumers about the future of the environment and treatment of farmers also has an impact on the growing popularity of such products. Thus, all segments have potential to expand in the future.


Sustainable Label Market Type of Sustainability Certification Insights  


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Sustainable Label Market Material Insights  


The first element, Material, plays an important role in structuring the Sustainable Label Market. Recycled Paper appears to be a major material type that is likely to grow at the fastest pace. This trend is driven by the environmental benefits of using recycled materials as they represent a cost-effective option regulated by the appropriate legislature. Biodegradable Plastics constitute another material that is likely to become an adequate substitute for traditional plastics, the use of which led to the accumulation of substantial waste volumes.Compostable Films are another type of materials used for manufacturing sustainable labels as it allies well with the contemporary global trend of waste reduction and circular economy. Plant-Based Inks can be derived from renewable sources, such as vegetables oils, which also offer consumers numerous health benefits compared to other types of generals. The last material discussed, Sustainable Adhesives, is formed from bio-based or recycled materials while providing users with strong adhesiveness. Overall, each type of materials that can be used for manufacturing sustainable labels, discussed above is likely to contribute to the Sustainable Label Market.


Sustainable Label Market Application Insights  


The Sustainable Label Market is expected to witness a significant surge in growth over the coming years, driven by increasing consumer awareness and demand for sustainable products. The market is segmented into various applications, including food and beverage packaging, personal care products, electronics, pharmaceuticals, and cosmetics. Among these applications, food and beverage packaging is expected to hold the largest market share in 2023, owing to the growing demand for sustainable packaging solutions in the food and beverage industry.Personal care products is another major application segment, with increasing consumer demand for eco-friendly and sustainable personal care products. The electronics industry is also expected to contribute significantly to the growth of the sustainable label market, as there is a growing trend towards using sustainable materials in electronic devices. Pharmaceuticals and cosmetics are other important application segments that are expected to witness steady growth in the coming years. Overall, the Sustainable Label Market is poised for robust growth, driven by the increasing demand for sustainable products and packaging solutions across various industries.


Sustainable Label Market End-Use Industry Insights  


The Sustainable Label Market is segmented into various end-use industries, including retail, healthcare, manufacturing, transportation, and hospitality. Each industry has unique requirements and preferences for sustainable labels, driving the market growth in specific segments. Retail: The retail industry is a major end-use industry for sustainable labels, with a significant market share in 2023. Consumers are increasingly demanding sustainable products and packaging, leading to a surge in demand for sustainable labels in the retail sector.The market is expected to grow further in the coming years, as retailers strive to meet consumer demand and align with sustainability initiatives. Healthcare: The healthcare industry is another important end-use industry for sustainable labels. Hospitals, clinics, and pharmaceutical companies are increasingly adopting sustainable practices, including the use of sustainable labels. The market is driven by the need for accurate and reliable labeling of healthcare products, as well as the growing focus on patient safety and environmental consciousness.Manufacturing: The manufacturing industry also utilizes sustainable labels to meet the growing demand for eco-friendly and sustainable products. Manufacturers are using sustainable labels to differentiate their products in the market and appeal to environmentally conscious consumers. The market is expected to grow significantly in the coming years, as manufacturers strive to reduce their environmental footprint and meet regulatory requirements. Transportation: The transportation industry is increasingly adopting sustainable practices, including the use of sustainable labels.Shipping companies, airlines, and logistics providers are using sustainable labels to demonstrate their commitment to environmental responsibility. The market is expected to grow steadily in the coming years, as the transportation industry focuses on reducing its carbon footprint and improving sustainability. Hospitality: The hospitality industry is also embracing sustainable practices, including the use of sustainable labels. Hotels, restaurants, and resorts are using sustainable labels to enhance their brand image and appeal to eco-conscious travelers.The market is expected to grow in the coming years, as the hospitality industry strives to reduce its environmental impact and meet the demands of sustainability-minded travelers.


Sustainable Label Market Regional Insights  


The regional segmentation of the Sustainable Label Market offers valuable insights into market growth dynamics. North America is expected to maintain its dominant position in the market, accounting for over 35% of the global revenue by 2024. The region's stringent environmental regulations and consumer awareness drive market growth in this region. Europe follows closely with a market share of approximately 30%, supported by government initiatives and consumer demand for sustainable products. The Asia-Pacific (APAC) region is projected to witness significant growth due to rising disposable incomes, urbanization, and growing awareness about environmental issues.South America and the Middle East and Africa (MEA) regions are also expected to contribute to market growth, although at a slower pace. The growing adoption of sustainable practices across various industries and government regulations promoting eco-friendly packaging solutions are expected to fuel the market expansion in these regions.


Sustainable Label Market Regional Insights  


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Sustainable Label Market Key Players And Competitive Insights


Sustainable Label Market is an area of increased interest for major companies, and they strive to compete by cooperating with major industry players, developing innovations and their market entry. The Sustainable Label Market is characterized by high competition among the Sustainable Label Market major players who seek to differentiate themselves and therefore adopt various strategies. The development of Sustainable Label Market is influenced by the development of technologies, evolving customer demands and high requirements on the ecological safety of products.The companies major in Sustainable Label Market focuses on the development of innovative solutions and tend to maximize their sustainability and environmental performance. Avery Dennison Company is the major player in Sustainable Label Market that is highly devoted to ensuring its sustainability. The company offers a broad range of sustainable label solutions and technologies. The main innovation, introduced by Avery Dennison Company, is the CleanFlake Technology. CleanFlake Technology is a recyclable adhesive, which makes the removal of labels easy and cost-effective. The company also engages in cooperation with different organization who work in sphere of nature preservation, for example GreenBlue organization. Avery Dennison is a global company and benefits from a strong presence in its target markets all over the world. The company’s major advantage in the industry accounts for its high orientation to innovations and R investments.Its major competitor in the industry is CCL Industries, which is also highly devoted to ensuring its sustainability. CCL Industries offers a wide range of sustainable label solutions and products, which include different compostable and biodegradable products. The company also invests in research and development in order to respond to the customer demand for efficient packaging solutions. Its innovation and sustainability performance makes CCL Industries strong in Sustainable Label Market.


Key Companies in the Sustainable Label Market Include



  • Mondi plc

  • UPMKymmene Corporation

  • Biopac, LLC

  • Asia Pulp Paper Company Ltd.

  • Avery Dennison Corporation

  • Metsä Board Corporation

  • Stora Enso Oyj

  • Reynolds Group Holdings Limited

  • CCL Industries, Inc.

  • Tetra Pak International SANewparaTricorBraun WinePak LLC

  • Huhtamäki Oyj

  • Ball Corporation

  • Smurfit Kappa Group plc

  • Sappi Limited


Sustainable Label Market Industry Developments


The Sustainable Label Market is poised to grow significantly, with an expected valuation of 3.19 Billion USD in 2023 and a projected 43.6 Billion USD by 2032, exhibiting a remarkable CAGR of 33.69%. This growth is driven by increasing consumer awareness about environmental sustainability and the rising demand for eco-friendly products.Recent developments in the market include the launch of innovative sustainable label materials, such as biodegradable and compostable labels, and the adoption of digital printing technologies that reduce waste and emissions. Furthermore, government regulations and industry initiatives promoting sustainable practices are fostering market expansion.


Sustainable Label Market Segmentation Insights



  • Sustainable Label Market Type of Sustainability Certification Outlook

    • Forest Stewardship Council (FSC)

    • Sustainable Forestry Initiative (SFI)

    • Programme for the Endorsement of Forest Certification (PEFC)

    • Rainforest Alliance

    • Fair Trade





  • Sustainable Label Market Material Outlook

    • Recycled Paper

    • Biodegradable Plastics

    • Compostable Films

    • Plant-Based Inks

    • Sustainable Adhesives





  • Sustainable Label Market Application Outlook

    • Food and Beverage Packaging

    • Personal Care Products

    • Electronics

    • Pharmaceuticals

    • Cosmetics





  • Sustainable Label Market End-Use Industry Outlook

    • Retail

    • Healthcare

    • Manufacturing

    • Transportation

    • Hospitality



  •  Sustainable Label Market Regional Outlook

    • North America

    • Europe

    • South America

    • Asia Pacific

    • Middle East and Africa



Report Attribute/Metric Details
Market Size 2022 2.39(USD Billion)
Market Size 2023 3.19(USD Billion)
Market Size 2032 43.6(USD Billion)
Compound Annual Growth Rate (CAGR) 33.69% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Mondi plc ,UPMKymmene Corporation ,Biopac, LLC ,Asia Pulp  Paper Company Ltd. ,Avery Dennison Corporation ,Metsä Board Corporation ,Stora Enso Oyj ,Reynolds Group Holdings Limited ,CCL Industries, Inc. ,Tetra Pak International SANewparaTricorBraun WinePak LLC ,Huhtamäki Oyj ,Ball Corporation ,Smurfit Kappa Group plc ,Sappi Limited
Segments Covered Type of Sustainability Certification ,Material ,Application ,End-Use Industry ,Regional
Key Market Opportunities Sustainabilityfocused brand positioning Regulatory compliance Consumer demand for ecofriendly products Growth of ecommerce and packaging Increasing investment in sustainable supply chains
Key Market Dynamics Rising consumer demand Government regulations Technological advancements Increasing environmental awareness Growing adoption in packaging industry
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Sustainable Label Market is expected to reach a valuation of USD 43.6 billion by 2032, exhibiting a CAGR of 33.69% from 2023 to 2032.

The Asia-Pacific region is anticipated to dominate the Sustainable Label Market, owing to rising consumer awareness regarding sustainability and increasing demand for eco-friendly products.

The food and beverage industry is projected to hold a substantial share of the Sustainable Label Market, driven by the growing demand for sustainable packaging solutions.

Prominent players in the Sustainable Label Market include Avery Dennison Corporation, CCL Industries, Inc., and UPM-Kymmene Corporation.

The increasing adoption of digital printing technologies and the rising demand for customized sustainable labels are key trends shaping the Sustainable Label Market.

Fluctuating raw material prices and the availability of cost-effective alternatives pose challenges to the growth of the Sustainable Label Market.

Growing consumer preference for sustainable products and increasing government regulations promoting eco-friendly packaging present opportunities for growth in the Sustainable Label Market.

The COVID-19 pandemic temporarily disrupted supply chains and slowed down the growth of the Sustainable Label Market. However, the market is expected to recover as consumer demand for sustainable products rebounds.

Rising environmental awareness, increasing demand for eco-friendly products, and supportive government regulations are key factors driving the growth of the Sustainable Label Market.

The Sustainable Label Market is anticipated to grow at a CAGR of 33.69% from 2023 to 2032.

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