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Meat Snacks Market Analysis

ID: MRFR//3508-HCR | 110 Pages | Author: Pradeep Nandi| November 2024

The meat snacks market has witnessed significant dynamics in recent years, reflecting the evolving preferences and lifestyles of consumers. This burgeoning sector has been shaped by a confluence of factors, including changing dietary habits, increasing health consciousness, and a rising demand for convenient, on-the-go snacks. As consumers seek protein-rich alternatives to traditional snacks, meat snacks have emerged as a formidable player in the global snack industry.
One key driver of market dynamics is the growing awareness of the health benefits associated with protein consumption. With an increasing focus on fitness and well-being, consumers are actively seeking protein-packed snacks to support their active lifestyles. Meat snacks, being a rich source of protein, have gained popularity among fitness enthusiasts and health-conscious individuals. This shift in consumer preferences has prompted meat snack manufacturers to innovate and introduce a variety of products that cater to different dietary needs, including low-fat and low-carb options.
Another crucial factor influencing the dynamics of the meat snacks market is the rise of on-the-go lifestyles. Modern consumers, often leading busy lives, are looking for convenient and portable snack options. Meat snacks provide a solution to this demand, offering a convenient source of energy that can be easily consumed without the need for elaborate preparation. The portability and shelf-stability of meat snacks make them an ideal choice for consumers looking for quick and satisfying snack options, thereby driving market growth.
The market dynamics of meat snacks are further shaped by the influence of flavor innovation and product diversification. Manufacturers are continually introducing new and exotic flavors to entice consumers and differentiate their products in a competitive landscape. This focus on flavor variety not only caters to diverse taste preferences but also contributes to the overall appeal of meat snacks as a versatile snack option.
Moreover, the meat snacks market is not limited to traditional beef or pork offerings. There has been a noticeable surge in the popularity of alternative meat sources, such as poultry, turkey, and even plant-based options. This diversification of protein sources in meat snacks aligns with the broader trend of embracing sustainable and ethical food choices. As environmental concerns and ethical considerations become more prominent in consumer decision-making, the meat snacks market responds by expanding its range to include options that appeal to environmentally conscious consumers.

Global Meat Snacks Market Overview


The meat snacks market is projected to reach USD 12.2 Billion at 6.5% CAGR during the forecast period, 2020 to 2027. The meat snacks market is highly fragmented, with a significant number of players participating. Meat snacks have grown in popularity as a result of consumer desire for high-protein, handy snacks. Manufacturers are investing heavily in the development of unique goods and flavors that cater to consumer preferences, pushing the meat snacks market growth even more. The biggest issues that meat snack makers confront are the growing trend of vegetarianism and the declining market for red meat and reducing the meat snacks market share. The market growth will be aided by the rapid rise of the e-commerce sector, which will provide a wide range of meat snacks for online purchase.


COVID 19 Analysis


The spread of the coronavirus pandemic (COVID-19) has resulted in a significant increase in demand for packaged foods like meat snacks. Despite this, the market expansion is being hampered by interrupting supply chains and insufficient personnel shortages. However, if normalcy is restored, the market is projected to rebound. The Covid-19 (coronavirus) pandemic is wreaking havoc on society and the global economy. The pandemic's influence is expanding by the day, and it's hurting the supply chain. The COVID-19 situation is causing stock market anxiety, a major slowdown in supply chains, a drop in corporate confidence, and an increase in panic among customer segments. The pandemic's overall influence is affecting the production processes of a variety of businesses, including technology, media, and especially the food industry. The demand-supply outlook is being further hampered by trade obstacles. The pandemic has hampered the meat snacks market share and also changed the meat snacks market outlook.


Market Dynamics


Drivers


The meat snacks market is highly fragmented, with a significant number of players participating. Meat snacks have grown in popularity as a result of consumer desire for high-protein, handy snacks. Another aspect fueling the market's expansion is rising disposable income in developing countries. Manufacturers are investing heavily in the development of unique goods and flavors that cater to consumer preferences, pushing market growth even more. Consumers have recently replaced their normal meals with convenience food products due to their busy lifestyles. Some of the important reasons driving the meat snacks market size in terms of value sales include an increase in demand for convenience food products, a gradual rise in desire for salty snacks, and an increase in the disposable income of target customers. This eventually leads to a surge in demand for specialist snacks like plant-based, dairy, and meat snacks. Meat snacks are a sort of quick food product made from a variety of meats, including beef, turkey, and pork. As a result, the worldwide market will develop as demand for specialty snacks rises.


Restraints


The meat snacks market value has been slowed by the rising prevalence of heart disease, obesity, and diet-related disorders. The biggest issues that meat snack makers confront are the growing trend of vegetarianism and the declining market for red meat, thus slowing down the market trends and the meat snacks market outlook. The market's expansion is hampered by price variations connected with raw materials and high final product costs. Thus, these factors affect the market and reduce the chances of attaining the meat snacks market forecast.


Technology Analysis


The meat snack market is expected to expand throughout the projected period, driven by rising demand for high-protein meat snacks and rising disposable income in developing countries. However, the increased prevalence of obesity and heart disease is limiting the Meat Snacks Market Trends. On the other hand, throughout the forecast period, the introduction of new flavors of meat snacks is projected to present potential prospects for the meat snack market. Manufacturers are constantly improving these goods to make them more accessible to users. As a result, some of the world's leading manufacturers have been planning to improve their product offers in response. In addition, the introduction of new product forms, such as handcrafted sausage crisps, is expected to increase the Meat Snacks Market Forecast.


Segment Analysis


The Meat Snacks Market is further bifurcated into various segments that will help the market grow as per the predicted CAGR growth and prove the Organic Bakery Products Market Analysis true by the end of the forecast period in 2027. The market has been segmented based on the type, source, distribution channel, Flavor, and region. Segmentation is described as follows:


Based on the type, the market has been segmented as follows



Based on the source, the market has been segmented as follows



  • Pork

  • Beef

  • Poultry

  • Others


Based on the distribution channel, the market has been segmented as follows




  • Store-Based

    • Supermarkets and Hypermarkets

    • Convenience Stores

    • Specialty Stores

    • Others




  • Non-Store Based

    • Online Stores

    • Others




Based on the flavor, the market has been segmented as follows



  • Original

  • Teriyaki

  • Peppered

  • Others


Based on the region, the market has been segmented as follows




  • North America

    • The U.S.

    • Canada

    • Mexico




  • Europe

    • Germany

    • France

    • Italy

    • Spain

    • UK




  • Asia-Pacific

    • China

    • India

    • Japan

    • Australia

    • New Zealand




  • Rest Of the World (ROW)

    • South America

    • The Middle East

    • Africa




Regional Analysis


During the forecast period, North America is expected to lead the market for meat snacks. The growing need for nutritious and high-protein snacks, as well as a large consumer base for meat and meat products, are driving the meat snacks industry. The United States has the largest market share in the region. During the forecast period, Asia-Pacific is expected to increase at the fastest rate. Thus, it will increase the meat snacks market and will help in achieving the meat snacks market analysis true.


Competitive Landscape


With the shift in the market demand towards a region-specific and exotic spectrum of flavors, major businesses have focused on long-term strategies involving product and flavor innovation. A big number of foreign players are also increasing their regional presence to broaden their consumer base. The research includes profiles of companies that are projected to continue to play a role in the growth of the worldwide meat snacks market over the forecast period and the companies involved are:



  • Meat snacks Group (UK)

  • FireCreek Snacks (US)

  • Werner Gourmet Meat Snacks (US)

  • Golden Valley Dairy Products (US)

  • Conagra Brands, Inc. (US)

  • Marfood USA, Inc. (US)

  • Big Chief Meat Snacks Inc.(Canada)

  • Jack Link’s Beef Jerky (US)

  • Nestlé USA, Inc. (US)

  • Oberto Sausage Co, Inc. (US)

  • Country Archer Jerky Co.(US)

  • Stafford Meat Company (US)

  • Copperstone Foods, LLC (US) 

  • Bridgford Foods Corporation (US)


Recent Developments



  • Conagra Brands, Inc. has announced the acquisition of Thanasi Foods LLC, the maker of Duke's meat snacks, and BIGS LLC (BIGS), the maker of BIGS seeds. This purchase was made to help the corporation restructure its product line and make it more premium and modern.

  • Jack Link's Protein Snacks will introduce three new product improvements. Jack Link's Smoked Beef Sausages, Jack Link's Steak Bites, and Cold Crafted Link ich are among the munchies available. These items are also available in a variety of flavors, including hot and spicy, hard salami, and Teriyaki, among others. The company's product line is projected to be enhanced as a result of this launch.

  • Pulled Pork Jerky was introduced by Oberto Sausage. The goal of this launch was to broaden the company's product line and provide customers with a more enjoyable, convenient, and superior snacking product selection.


Market Report 


The research offers in-depth qualitative insights into the potential segments or geographies that are expected to grow rapidly. The report examines existing and prospective meat snacks market trends and prospects in-depth. It is a thorough examination of the elements that drive and limit the growth of the meat snacks business. It's also a thorough market study that involves tracking the important product positioning, functioning and keeping tabs on the major competitors within the market framework. The report for the meat snacks market has been prepared after having a deep study and analysis followed by the act of going through every aspect of the market by analyzing the data which aims for excellent market growth during the ongoing forecast period that will be ending in 2027.

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