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Graphics Add-in Board Market Research Report By Board Form Factor (PCIe, AGP, ISA), By Graphics Chip Architecture (Nvidia GeForce, AMD Radeon, Intel Iris Xe), By Video Memory Capacity (4GB, 8GB, 12GB, 16GB), By Application (Gaming, Video Editing, 3D Rendering), By Cooling System (Air Cooling, Liquid Cooling) and By Region (North America, Europe, South America, Asia Pacific, Middle East and Africa)- Forecast to 2032


ID: MRFR/ICT/26489-HCR | 128 Pages | Author: Aarti Dhapte| October 2024

Graphics Add-in Board Market Overview


As per MRFR analysis, the graphics add-in board market size was estimated at 21.24 (USD Billion) in 2022. The graphics add-in board market industry is expected to grow from 22.49 (USD Billion) in 2023 to 37.64 (USD Billion) by 2032. The graphics add-in board market CAGR (growth rate) is expected to be around 5.89% during the forecast period (2024-2032).


Key Graphics Add-in Board Market Trends Highlighted


Key market drivers for the graphics add-in board market include the increasing demand for high-quality graphics and visual content across diverse industries such as gaming, entertainment, and design. The growing adoption of advanced technologies like virtual reality (VR) and augmented reality (AR) also fuels the need for powerful graphics boards to support immersive experiences. Additionally, the rise of cloud gaming and the shift toward remote work environments are contributing to the market's growth.


Opportunities for exploration in the graphics add-in board market lie in the development of cutting-edge graphics technologies, such as ray tracing and artificial intelligence (AI)-powered image enhancement. The integration of these technologies into graphics boards can significantly improve visual quality and create more realistic and engaging experiences. Moreover, the expansion of the e-sports industry and the increasing popularity of live streaming platforms present potential growth opportunities for the market.


Recent trends in the market include the growing popularity of compact and energy-efficient graphics boards designed for small form factor (SFF) systems. Additionally, the emergence of cloud-based graphics services allows users to access powerful graphics hardware remotely, opening up new possibilities for businesses and individuals who require high-performance graphics capabilities. The integration of advanced cooling solutions into graphics boards is also a notable trend, as it enables higher performance and overclocking capabilities without compromising system stability.


Figure1: Graphics Add-in Board Market, 2018 - 2032 (USD Billion)


Global Graphics Add-in Board Market Overview


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Graphics Add-in Board Market Drivers


Rising Demand for High-Performance Graphics


The increasing adoption of high-resolution displays, virtual reality, and augmented reality technologies is driving the demand for graphics add-in boards. Such technologies require high graphical processing capabilities to provide a realistic and immersive experience.


Graphics add-in boards offer the required graphical horsepower to run 3D rendering, video editing, or gaming applications. Moreover, the rising popularity of online gaming and the expanding availability of premium video content are boosting the demand for high-performance graphics add-in boards.


Expansion of Cloud Gaming and Virtualization


Cloud gaming as well as virtualization technologies present new opportunities for graphics AIB vendors. Specifically, the former allows taking full advantage of advanced gaming platforms without purchasing expensive hardware.


As for the latter, it enables running multiple operating systems and applications on the same physical server, thus improving hardware efficiency. Nevertheless, in both cases, graphics add-in boards become critical as the means to provide the required graphical processing power or the execution of any graphics-related processes.


Advancements in Artificial Intelligence and Machine Learning


The rapid advancements in artificial intelligence (AI) and machine learning (ML) are driving the demand for graphics add-in boards. AI and ML algorithms require significant computational power for training and inference, which can be accelerated by using graphics add-in boards.


These boards provide the parallel processing capabilities necessary to handle large datasets and complex models, enabling faster and more efficient AI and ML applications. The increasing adoption of AI and ML in various industries, such as healthcare, finance, and manufacturing, is expected to further boost the demand for graphics add-in boards.


Graphics Add-in Board Market Segment Insights


Graphics Add-in Board Market Board Form Factor Insights


The Graphics Add-in Board Market is segmented by board form factor into PCIe, AGP, and ISA. While PCIe accounted for the largest market share in 2023, this segment is projected to continue its dominance relative to other segments.


This is because an increasing number of gaming and high-performance computing systems avail themselves of the benefits of PCIe -based motherboards. In contrast, AGP, the second-largest segment, is still likely to diminish in terms of its market share in the aforesaid period as an increasing number of consumers of graphics add-in boards are poised to discontinue their use of AGP-based motherboards.


The same also applies to the third segment, ISA, which is a legacy bus interface and is hence not widely availed of. The main reason for this growth is the continually increasing demand for high-performance graphics cards in gaming, video editing, and other applications.


The main insights regarding the usage of the board form factor are the following:




  • PCIe is the most prevalent board form factor for graphics add-in boards, and there is no reason to think that anything will change in the future.




  • False AGP is a legacy board form factor largely discontinued as an option in modern systems.




  • ISA is a legacy board form factor largely discontinued as an option in modern systems.




Figure2: Graphics Add-in Board Market, By Form Board Factor, 2023 & 2032 (USD billion)

Graphics Add-in Board Market Board Form Factor Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Graphics Add-in Board Market Graphics Chip Architecture Insights


The graphics chip architecture segment is one of the leading segments in the Graphics Add-in Board Market. The top players in this segment include Nvidia GeForce, AMD Radeon, Intel Iris Xe, among others. Nvidia GeForce dominates the market share with its advanced graphics processing capacity and extensive use in gaming and other professional applications.


The other competitor, AMD Radeon, is also doing good business offering competitive performance and inexpensive value for money to low-budget customers. Intel Iris Xe is growing extensively in the integrated graphics section with the use of better graphics in the laptop and other thin and light devices.


Various factors have been contributing to the growth of the market. With the increase in the use of graphic intensive applications like gaming and video editing, and others, there is an increase in the demand for high performance and efficient graphics chips.


The growth in virtual reality and augmented reality applications is also contributing to the growth of the market. It is expected that the market will continue to grow with the advancements in chip designing technologies and manufacturing methods. Such escalating trend was witnessed in the sales of Advanced Micro Devices and Intel in processor sales in 2021.


Graphics Add-in Board Market Video Memory Capacity Insights


The video memory capacity segment is a crucial aspect of the Graphics Add-in Board Market, influencing market growth and user preferences. The segment comprises various memory capacities, including 4GB, 8GB, 12GB, and 16GB.


Each capacity caters to specific user requirements and applications, driving the overall market dynamics. In 2023, the 8GB segment held a significant market share, owing to its versatility and affordability. It caters to mainstream gaming, content creation, and professional applications. The 4GB segment remains relevant for budget-conscious users and basic computing needs.


However, the 16GB segment is projected to witness substantial growth in the coming years, driven by the increasing demand for high-performance gaming and intensive graphics applications. The 12GB segment serves as a balance between performance and affordability, appealing to a wide range of users.


Graphics Add-in Board Market Application Insights


The application segment plays a crucial role in the Graphics Add-in Board Market, with each application area presenting distinct market dynamics and growth opportunities. Among the key applications, gaming, video editing, and 3D rendering hold significant market shares and are expected to drive substantial growth in the coming years.


Gaming: The gaming industry's rapid growth is fueling demand for high-performance graphics add-in boards that enhance visual experiences and enable immersive gameplay. Advanced graphics capabilities are essential for smooth gameplay, realistic graphics, and high frame rates.


The growing popularity of video content creation and the need for professional-grade video editing tools are propelling the adoption of graphics add-in boards in this segment. These boards provide accelerated video processing, enabling editors to handle complex video editing tasks efficiently and deliver high-quality video outputs.


3D Rendering: The increasing demand for 3D visuals in various industries, including entertainment, architecture, and engineering, is driving the growth of the graphics add-in board market in the 3D rendering segment. These boards provide the necessary computing power to handle complex 3D models and render realistic images and animations.


As per market data, the gaming segment is projected to account for a significant share of the market revenue in 2024, owing to the increasing popularity of online and mobile gaming, as well as the growing demand for immersive gaming experiences.


The video editing and 3D rendering segments are also expected to witness steady growth in the coming years, driven by the proliferation of video content and the increasing adoption of 3D technologies across various industries.


Graphics Add-in Board Market Cooling System Insights


Cooling system segmentation plays a vital role in the Graphics Add-in Board Market, offering a comprehensive view of the market dynamics. The segment comprises two primary categories: air cooling and liquid cooling, each with its unique set of characteristics and applications.


Air cooling, a widely adopted approach, leverages fans or heatsinks to dissipate heat from graphics cards. Its cost-effectiveness and ease of implementation make it suitable for entry-level and mid-range graphics cards. In 2023, the segment held a substantial market share and is projected to maintain its dominance in the coming years.


Liquid cooling, on the other hand, employs water blocks, pumps, and radiators to circulate coolant around the graphics card, offering superior cooling performance. This advanced technology is gaining traction among enthusiasts and gamers seeking thermal management. The segment is anticipated to exhibit significant growth, driven by increasing demand for high-performance graphics cards.


Graphics Add-in Board Market Regional Insights


The Graphics Add-in Board Market is expected to reach a valuation of USD 26.24 Billion by 2026, exhibiting a CAGR of 6.4% during the forecast period. Regionally, North America currently dominates the market, capturing over 35% of the global revenue in 2023.


This dominance is attributed to the presence of significant technology hubs and the early adoption of advanced technologies in the region. However, the Asia-Pacific region is projected to witness the highest growth rate during the forecast period, owing to the rising demand for graphics-intensive applications in emerging economies like China and India.


Europe holds the second-largest market share, primarily driven by the presence of major technology companies and a supportive regulatory landscape. South America and the Middle East & Africa (MEA) are expected to contribute a relatively smaller share to the global market, but they are likely to exhibit steady growth in the coming years.


Figure3: Graphics Add-in Board Market, By Regional, 2023 & 2032 (USD billion)


Graphics Add-in Board Market Regional Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Graphics Add-in Board Market Key Players and Competitive Insights


Major players in the graphics add-in board market are focusing on developing innovative solutions to meet the evolving needs of customers. Leading players are investing heavily in research and development to stay ahead of the competition. They are also expanding their product portfolio to cater to a wider range of applications.


The market is characterized by intense competition, with several key players vying for market share. These players are constantly innovating and launching new products to gain an edge over their competitors. They are also aggressively pursuing strategic partnerships and acquisitions to strengthen their market position.


A leading player in the market is Nvidia Corporation. The company is known for its innovative graphics processing units (GPUs) and has a strong presence in the gaming and professional visualization markets. Nvidia is continuously developing new technologies to enhance the performance of its GPUs. It is also investing in artificial intelligence (AI) and machine learning (ML) to develop new applications for its products.


Another competitor is Advanced Micro Devices, Inc. (AMD). The company offers a range of GPUs that are designed for gaming, professional visualization, and data center applications. AMD is focusing on developing high-performance GPUs that can deliver exceptional graphics and computing capabilities. It is also investing in software development to enhance the user experience of its products.


Key Companies in the Graphics Add-in Board Market Include




  • Gigabyte Technology




  • ASRock




  • HIS Digital




  • Club 3D




  • Colorful




  • Inno3D




  • PowerColor




  • Zotac




  • XFX Force




  • Sapphire Technology




  • MSI




  • Biostar Microtech




  • Galax




  • PNY Technologies




Graphics Add-in Board Market Developments


The graphics add-in board market is projected to grow from USD 22.49 billion in 2023 to USD 37.64 billion by 2032, exhibiting a CAGR of 5.89% during the forecast period. Key factors driving market growth include increasing demand for high-performance graphics in gaming, video editing, and engineering applications, as well as the proliferation of advanced technologies such as artificial intelligence (AI) and machine learning (ML).Recent developments in the market include the launch of new products with enhanced features and capabilities. For instance, in March 2023, NVIDIA introduced its latest GeForce RTX 40 series graphics cards, offering significant performance improvements over previous generations.


Moreover, major industry players are focusing on strategic partnerships and collaborations to expand their market reach and enhance their product portfolios. In May 2023, AMD and Samsung announced a multi-year partnership to develop next-generation graphics solutions for high-performance computing and gaming applications.


Graphics Add-in Board Market Segmentation Insights


Graphics Add-in Board Market Board Form Factor Outlook




  • PCIe




  • AGP




  • ISA




Graphics Add-in Board Market Graphics Chip Architecture Outlook




  • Nvidia GeForce




  • AMD Radeon




  • Intel Iris Xe




Graphics Add-in Board Market Video Memory Capacity Outlook




  • 4GB




  • 8GB




  • 12GB




  • 16GB




Graphics Add-in Board Market Application Outlook




  • Gaming




  • Video Editing




  • 3D Rendering




Graphics Add-in Board Market Cooling System Outlook




  • Air Cooling




  • Liquid Cooling




Graphics Add-in Board Market Regional Outlook




  • North America




  • Europe




  • South America




  • Asia Pacific




  • Middle East and Africa



Report Attribute/Metric Details
Market Size 2022 21.24 (USD Billion)
Market Size 2023 22.49 (USD Billion)
Market Size 2032 37.64 (USD Billion)
Compound Annual Growth Rate (CAGR) 5.89% (2024-2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024-2032
Historical Data 2019-2023
Market Forecast Units USD Billion
Key Companies Profiled Gigabyte Technology, ASRock, HIS Digital, Club 3D, Colorful, Inno3D, PowerColor, Zotac, XFX Force, Sapphire Technology, MSI, Biostar Microtech, Galax, PNY Technologies
Segments Covered Board Form Factor, Graphics Chip Architecture, Video Memory Capacity, Application, Cooling System, Region
Key Market Opportunities Rising Adoption of Cloud Computing Growing AI Adoption Proliferation of E-commerce Increased Frequency of Gaming Growing Preference for Remote Work
Key Market Dynamics Growing Demand for High-end Graphics Increasing Adoption in Gaming and Content Creation Advancements in Semiconductor Technology Rising Popularity of Virtual and Augmented Reality Expansion of Cloud-based Graphics Services
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The graphics add-in board market totaled USD 22.49 billion in 2023 and is projected to grow to USD 37.64 billion by 2032, exhibiting a CAGR of 5.89% from 2024 to 2032.

North America is anticipated to hold the largest market share due to the presence of major industry players and the high adoption of advanced technologies.

The increasing demand for high-performance graphics in gaming, video editing, and content creation is driving the growth of the market.

Graphics add-in boards are primarily used in gaming, professional graphics, video editing, and data visualization applications.

Key players in the graphics add-in board market include NVIDIA, AMD, Asus, MSI, and Gigabyte.

The integration of artificial intelligence and machine learning technologies is an emerging trend that is expected to shape the future of the market.

The high cost of graphics add-in boards and the rapid pace of technological advancements pose challenges to growth.

Cloud gaming is expected to reduce the demand for high-end graphics add-in boards as users can access high-performance graphics through cloud-based services.

The market is expected to witness significant growth, driven by the increasing adoption of virtual reality and augmented reality technologies.

New entrants can focus on specialized applications, such as blockchain gaming and cryptocurrency mining, to differentiate themselves in the market.

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