The global direct drive wind turbine market is predicted to increase 11.5% per year to USD XX billion by 2022. To analyze the market's size and future potential by nation.
To strategically assess the market's top players, analyze their core strengths, and create a competitive landscape. The Direct Drive Wind Turbine Market is fast-paced and competitive, with competitors using strategic positioning tactics to obtain market share. This industry emphasizes differentiation. Direct drive turbine manufacturers incorporate innovative technology, features, and efficiency to differentiate their products. This strategy gives the product the appearance of being higher-quality, which increases its market share. For instance, some companies invest much in R&D to create innovative designs that improve product performance and durability.
Cost leadership is another key to dominating the Direct Drive Wind Turbine Market. Companies want economies of scale, manufacturing efficiency, and cheaper production costs. Offering affordable, high-quality solutions may help companies win clients and remain ahead of the competition. This technique is crucial in renewable energy, as governments and investors are prioritizing project profitability. Companies that provide competitively priced solid direct drive generators are more likely to gain market share and retain customers.
Smart partnerships help achieve market share in the Direct Drive Wind Turbine Market. Working with utilities, wind farm owners, and financial institutions helps companies reach more people and enter new markets. Makers may create a comprehensive strategy to satisfy market demands by collaborating with wind energy value chain organizations. This strategy helps a corporation enter new markets and strengthens its business position.
Companies strive to gain market share in the Direct Drive Wind Turbine Market by differentiation, cheap pricing, and clever connections. These strategies emphasize sustainability and environmental protection. Businesses that emphasize sustainability might attract environmentally conscious investors and consumers as the globe learns more about climate change and green energy. Marketing direct drive wind turbines' environmental advantages, such as decreased carbon emissions and animal protection, may boost a brand's image and market share.
Companies employ geographical diversity to reduce risks and expand their consumer base. Wind energy demands vary by region, thus firms are structured to meet them. Making ensuring their goods and marketing strategies fit local demands may help manufacturers gain market share. Each market has unique demands and possibilities, so know them.
To conclude, to dominate the Direct Drive Wind Turbine Market, you must be distinctive, have the lowest prices, have smart partnerships, be environmentally good, and expand across geographies. These methods may help companies beat the competition, attract key players, and dominate the fast-growing green energy sector. As demand for sustainable, long-lasting energy rises, Direct Drive Wind Turbine market share positioning will remain crucial.
Report Attribute/Metric | Details |
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Market Opportunities | · Research and development and new product launches |
Market Dynamics | · Growing concern for energy conservation |
Direct Drive Wind Turbine Market Size was valued at USD 15.3 billion in 2023. The Direct Drive Wind Turbine market industry is projected to grow from USD 16.85 Billion in 2024 to USD 33 billion by 2032, projecting a CAGR of 8.77% during the forecast period (2024 - 2032). The rising focus of multiple wind turbine manufacturers on producing new turbines with higher power ratings for usage in offshore applications is the key market driver enhancing the market growth.
Source: MRFR Database, Secondary Research, Primary Research, and Analyst Review
The rising number of wind turbine manufacturers drives market CAGR for Direct Drive Wind Turbine supplements. The high energy demand globally is a significant factor that is anticipated to propel the direct drive wind turbines market share in the forthcoming years. Favorable regulations on energy efficiency, Rapid industrialization, and a high share of renewables in the power generation sector are likely to augment the market.
The major market driver for the direct drive wind turbine market is the increasing demand for clean energy around the world, which has policies favoring the adoption of clean energy to be brought in by various countries. Also, the low maintenance and fewer moving parts involved in direct-drive wind turbines will drive the direct-drive wind turbine market.
Rapid technological advancements, such as 3D printing, floating wind turbines, and high-capacity wind turbines, will likely reduce the cost of offshore wind power. These are also set to create new growth opportunities for various companies striving to open new offshore locations previously inaccessible because of the lack of Technology and investment.
Even though direct-drive wind turbines have various advantages, their sheer physical size can often lead to mechanical constraints. In turbines with 8 to 10 MW ratings, the generator becomes heavier, and its size increases because of high torque requirements. Multiple design limitations, such as inadequate bearing requirements, manufacturing intolerances, and low material strength, may occur in these turbines. Thus, many companies working with large generators will likely prefer single-stage gearboxes over direct drive. In addition, the high cost of these turbines can hamper the drive wind turbine market growth in the evaluation period.
The ongoing integration of novel technologies in these turbines will enable predictive maintenance and advanced condition monitoring. It is expected to further lead to reduced maintenance and operational costs and surging efficiency. Thus, driving the Direct Drive Wind Turbine market revenue.
Based on Capacity, the Direct Drive Wind Turbine market segmentation includes less than 1MW, 1MW to 3MW, and more than 3MW. More than 3MW segments dominated the market. The onshore Capacity is nearly 3MW, and offshore wind turbines are built up to 8MW.
Based on Technology, the Direct Drive Wind Turbine market segmentation includes an Electrically Excited Synchronous Generator and Permanent Magnet Synchronous Generator. The permanent Magnet Synchronous Generator category dominates the market because of the low cost compared to an electrically excited synchronous generator. It will hold a greater market share in the given forecast period.
Figure 1: Direct Drive Wind Turbine Market, by Technology, 2022 & 2032 (USD billion)
Source: MRFR Database, Secondary Research, Primary Research, and Analyst Review
By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American Direct Drive Wind Turbine market will dominate due to the presence of various key manufacturers, rising government support to encourage the adoption of eco-friendly Technology, and the entry of established firms in the US to accelerate product sales in this region.
Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: Direct Drive Wind Turbine Market Share By Region 2022 (%)
Source: MRFR Database, Secondary Research, Primary Research, and Analyst Review
Europe's Direct Drive Wind Turbine market accounts for the second-largest market share due to the increasing population, which provides a large consumer base and an ever-increasing demand for renewable energy sources. Further, the German Direct Drive Wind Turbine market held the largest market share, and the UK Direct Drive Wind Turbine market was the fastest-growing market in the European region.
The Asia-Pacific Direct Drive Wind Turbine Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to notable investments from countries like India and China and emerging countries like Taiwan's wind sector. Chinese producers comprise nearly 95% of the overall wind power market. The government incentives and policies have made China a favorable hotspot for investment. Moreover, China’s Direct Drive Wind Turbine market held the largest market share, and the Indian Direct Drive Wind Turbine market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Direct Drive Wind Turbine market grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Direct Drive Wind Turbine industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Direct Drive Wind Turbine industry to benefit clients and grow the market sector. In recent years, the Direct Drive Wind Turbine industry has offered some of the most significant advantages to the turbine market. Major players in the Direct Drive Wind Turbine market, including Xiangtan Electric Manufacturing Group (China), Siemens AG (Germany), GE Renewable Energy (U.S.), Emergya Wind Technologies B.V. (The Netherlands), and others, are attempting to increase market demand by investing in research and development operations.
Siemens AG (Siemens) is a technology company. It operates in span electrification, automation, and digitalization fields. The company designs develops, and makes products and installs complex systems and projects. It also gives a vast range of customized solutions for individual needs. Siemens focuses on distribution, power generation, distributed energy systems, and intelligent infrastructure for buildings. It gives smart mobility solutions for road and rail transport, digital healthcare services, and Medical Technology. Siemens has R&D facilities, warehouses, production plants, and sales offices across the world. It offers customers in many industries, such as energy, healthcare, infrastructure, process and manufacturing, and others. Siemens is headquartered in Munich, Bavaria, Germany. January 2019, Siemens made an announcement about the launch of its SG 10.0-193 DD offshore wind turbine. The direct drive wind turbine has a 193m diameter rotor and 194m blades and has an area of 29,300 m^2. The turbine has an energy manufacturing capacity of 10 MW.
Xinjiang Goldwind Science & Technology Co Ltd is a provider of wind turbine technology and energy solutions. It develops, produces, and markets wind turbine generators and related parts and constructs and operates wind power plants. The company also gives wind power services and wind farm growth solutions. Through cooperation agreements with various international and domestic energy developers regarding water treatment solutions, Goldwind invests in wind farms and wind turbine technology, and other energy technological enterprises. It operates in Asia Pacific, Australia, Europe, and the Americas. Goldwind is headquartered in Urumqi, Xinjiang, China. In September 2019, Goldwind, one of the largest wind turbine producers in China, unveiled their first 8 MW turbine at the ceremony held at Goldwind Technology Fujian Equipment Manufacturing Base. The drug test for the same would be executed at the Jinfeng Science and Technology Fujian Test branch and then would be deployed in the next phase of the Xinghua Bay project by the end of 2019.
December 2021: Siemens Gamesa got an order from Orsted for a German offshore wind power project to supply 23 Siemens Gamesa 11.0-200 direct drive offshore wind turbines. The range of the order includes a five-year service agreement. This order may enhance the company's presence in the German offshore wind industry.
August 2019: China's self-made 10 MW direct-drive permanent magnet generator for offshore wind turbines was successfully tested and was accepted to be shipped for further projects. The already-developed generator is by far the largest one in the country in terms of unit capacity, as said by its manufacturer Dongfang Electric Machinery Co., Ltd.
January 2019: Siemens made an announcement about the launch of its SG 10.0-193 DD offshore turbine. The direct drive wind turbine has a 193m diameter rotor and 194m blades and has a swept area of 29,300 m^2. The turbine has an energy manufacturing capacity of 10 MW.
May 2024- A collaboration between the University of Alberta in Canada and an industrial design firm resulted in the development of winglets for wind turbine blades. This retrofit, measuring 17.6 feet long, is designed to be fitted onto a blade’s wingtip after it is built out. They were inspired by the aerodynamic wings of condors, which enable them to soar great distances without flapping their wings.
November 2023- An offshore wind turbine with a capacity of 18 MW, which is the most powerful one on earth, was produced in Southeast China's Fuqing, Fujian Province. The offshore direct-drive wind turbine has surpassed others because it has both the highest unit capacity and the largest impeller globally.
In January 2021, Siemens Gamesa Renewable Energy licensed its 11 MW direct drive offshore technology to United Power of China. SG 11.0–200 DD is Siemens Gamesa latest generation for serial production of its offshore wind turbine division. Several European projects highlighted over three GWs worth of orders in readiness for this model at least. Up till now, nearly fourteen hundred (approximately1400) off-shore direct drive turbines have been installed across all major markets globally.
In September 2021, Goldwind – one of China's biggest manufacturers of wind turbines – unveiled its first eight-megawatt model at a ceremony at Goldwind Technology Fujian Equipment Manufacturing Center.
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