Collagen Infused Water Market Research Report By Ingredient Source (Bovine, Porcine, Marine, Plant-Based), By Packaging Format (Bottles, Cans, Pouches, Sachets), By Flavor Profile (Unflavored, Fruit-Infused, Herb-Infused, Sweetened, Unsweetened), By Collagen Concentration (Below 10 grams per liter, 10-20 grams per liter, Over 20 grams per liter), By Health Claims (Joint Health, Skin Health, Gut Health, Weight Management) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032

Collagen Infused Water Market Overview:

As per MRFR analysis, the Collagen Infused Water Market Size was estimated at 2.02 (USD Billion) in 2022. The Collagen Infused Water Market Industry is expected to grow from 2.47 (USD Billion) in 2023 to 15.3 (USD Billion) by 2032. The Collagen Infused Water Market CAGR (growth rate) is expected to be around 22.45% during the forecast period (2024 - 2032).

Key Collagen Infused Water Market Trends Highlighted

Water enriched with collagen is a very popular and growing area of the beverage industry as the market targets many consumers who are on the lookout for healthy and functional products. Some of the factors include collagen gaining traction as a supplement, increasing interest in clean-label and naturally wholesome drinks, and growing knowledge regarding the various benefits that collagen can provide, for instance, better skin, relief from joint pain, or even inflammation improvement.

There is an extensive number of possibilities for the market players for the expansion of collagen water into new sectors like E-commerce and retail stores. There are chances for introducing new formulations, tastes, and packaging of the products so that the changing behavior of the consumers can be targeted.

An ongoing phenomenon that can be observed in the collagen-infused water market is the emergence of going for premium or rather functional variants of collagen, which also contain electrolytes, probiotics or vitamins. Furthermore, the market has witnessed an influx of smaller and independent firms that are coming up with different and exotic flavor combinations and promoting them to a teaser audience.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Collagen Infused Water Market Drivers

Rising Health Consciousness and Demand for Functional Beverages

Consumers are becoming increasingly health-conscious and seeking out beverages that offer functional benefits beyond hydration. Collagen-infused water taps into this trend by providing a convenient and refreshing way to consume collagen, a protein that is essential for skin, hair, and joint health. The growing popularity of functional beverages, coupled with the rising awareness of the benefits of collagen, is driving the demand for collagen-infused water.

Expansion of Online Sales Channels

The expansion of online sales channels is another key driver of the Collagen Infused Water Market Industry. E-commerce platforms provide a convenient and accessible way for consumers to purchase collagen-infused water, especially in regions where it may not be readily available in physical stores. The growth of online sales channels is expected to continue in the coming years, further boosting the market for collagen-infused water.

Product Innovation and Diversification

Manufacturers are constantly innovating and diversifying their product offerings to meet the evolving demands of consumers. This includes introducing new flavors, packaging formats, and formulations. For instance, some manufacturers are now offering collagen-infused water with added vitamins, minerals, or botanical extracts to enhance its functional benefits. Product innovation and diversification are essential for driving growth in the Collagen Infused Water Market Industry.

Collagen Infused Water Market Segment Insights:

Collagen Infused Water Market Ingredient Source Insights

The Collagen Infused Water Market is segmented based on Ingredient Source into Bovine, Porcine, Marine, and Plant-Based. Among these, the Bovine segment held the largest market share in 2023, accounting for over 55.0% of the Collagen Infused Water Market revenue. This dominance can be attributed to the widespread availability and relatively lower cost of bovine collagen compared to other sources. Porcine collagen is expected to witness significant growth in the coming years due to its similar properties to bovine collagen and growing consumer awareness about the benefits of collagen for skin health.Marine collagen, derived from fish skin and scales, is gaining traction due to its high bioavailability and potential health benefits, especially for joint and bone health. Plant-based collagen, derived from sources such as soy and wheat, is emerging as a viable alternative for vegan and vegetarian consumers. However, its market share is still relatively small due to challenges in extraction and production processes. The Collagen Infused Water Market is expected to witness robust growth in the coming years, driven by increasing consumer awareness about the health benefits of collagen, rising disposable income, and growing demand for natural and functional food and beverage products.The market is also expected to benefit from advancements in collagen extraction and production technologies, leading to improved product quality and lower costs.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Collagen Infused Water Market Packaging Format Insights

The Collagen Infused Water Market is segmented by Packaging Format into Bottles, Cans, Pouches, and Sachets. Among these, Bottles held the largest market share in 2023, accounting for over 50% of the Collagen Infused Water Market revenue. The popularity of bottles can be attributed to their convenience, portability, and ability to maintain the freshness and quality of the infused water. Cans are expected to witness the fastest growth during the forecast period, owing to their durability and ability to preserve the flavor and nutritional value of the infused water for longer durations.Pouches and sachets are gaining popularity due to their lightweight and eco-friendly nature, making them a preferred choice for on-the-go consumption.

Collagen Infused Water Market Flavor Profile Insights

The Flavor Profile segment of the Collagen Infused Water Market is classified into Unflavored, Fruit-Infused, Herb-Infused, Sweetened, and Unsweetened. Among these, the Unflavored segment held the largest market share in 2023, accounting for around 45% of the global revenue. The popularity of unflavored collagen infused water can be attributed to its versatility and wide range of applications. It can be consumed on its own or used as a base for adding other flavors and ingredients, making it a preferred choice for health-conscious consumers seeking a customizable hydration solution.On the other hand, the Fruit-Infused segment is projected to witness the fastest growth during the forecast period, owing to the rising demand for naturally flavored and refreshing beverages. Fruit-infused collagen infused water offers a combination of hydration and fruity flavors, appealing to a wider consumer base.

Collagen Infused Water Market Collagen Concentration Insights   

The Collagen Concentration segment of the Collagen Infused Water Market is anticipated to exhibit significant growth in the coming years. In 2023, the 'Below 10 grams per liter' segment held the largest market share, capturing over 55% of the Collagen Infused Water Market revenue. This segment is expected to continue its dominance throughout the forecast period, owing to the widespread availability and affordability of products with lower collagen concentrations. The '10-20 grams per liter' segment is projected to witness substantial growth during the forecast period, driven by rising consumer demand for products with higher collagen content.This segment is expected to account for over 30% of the Collagen Infused Water Market revenue by 2032. The 'Over 20 grams per liter' segment, though currently accounting for a smaller share of the market, is anticipated to experience significant growth in the coming years as consumers become increasingly aware of the benefits of higher collagen intake.

Collagen Infused Water Market Health Claims Insights

Collagen infused water is a growing segment of the beverage industry, with increasing demand from consumers seeking functional and healthy products. Consumers are increasingly seeking products that offer specific health benefits, and collagen is a popular ingredient for joint health, skin health, gut health, and weight management. Joint Health: Collagen is a major component of cartilage, which cushions and protects the joints. Studies have shown that collagen supplements can help to reduce joint pain and stiffness and improve joint function. Skin Health: Collagen is also a major component of the skin, and it plays a role in maintaining skin elasticity and hydration.Collagen supplements have been shown to improve skin texture and reduce the appearance of wrinkles. Gut Health: Collagen is prebiotic, which means that it can help to promote the growth of beneficial bacteria in the gut. These bacteria help to maintain a healthy digestive system and reduce the risk of digestive disorders. Weight Management: Collagen is a high-protein, low-calorie ingredient that can help to promote satiety and reduce appetite. This can lead to weight loss and improved body composition.

Collagen Infused Water Market Regional Insights

The Collagen Infused Water Market is segmented into North America, Europe, APAC, South America, and MEA based on region. North America held the largest market share in 2023 and is expected to continue its dominance throughout the forecast period. This is attributed to the rising health consciousness among consumers, coupled with the growing popularity of collagen supplements as a way to improve skin health and reduce joint pain. Europe is another major market for collagen infused water, with key markets including Germany, France, and the United Kingdom.The APAC region is anticipated to experience the fastest growth over the forecast period, driven by the surging demand for collagen-based products in countries such as China, India, and Japan. South America and MEA are also expected to witness steady growth in the coming years, owing to increasing disposable income and changing lifestyles.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Collagen Infused Water Market Key Players And Competitive Insights:

Major players in the Collagen Infused Water Market industry are focusing on expanding their product portfolio and geographical presence to cater to the growing demand for collagen-infused water. Leading Collagen Infused Water Market players are investing in research and development to develop innovative products that meet the specific needs of consumers. Collaborations and partnerships are also becoming increasingly common in the Collagen Infused Water Market industry as companies seek to leverage each other's strengths and expertise. The Collagen Infused Water Market landscape is expected to remain competitive in the coming years, with new entrants and established players vying for market share.

One of the key players in the Collagen Infused Water Market is Vital Proteins, which offers a range of collagen-infused water products, including flavored and unflavored options. Vital Proteins has a strong presence in the United States and is expanding its international reach through partnerships and acquisitions. Another major player in the Collagen Infused Water Market is PepsiCo, which launched its Propel Collagen line in 2021. PepsiCo has a wide distribution network and a strong brand presence, which is expected to drive the growth of its Collagen Infused Water Market share. Collagen Infused Water Market development is being driven by the growing popularity of collagen supplements, as well as the increasing demand for convenient and healthy beverages. Collagen is a protein that is essential for skin, hair, and nail health, and it is becoming increasingly popular as a dietary supplement. Collagen-infused water is a convenient way to consume collagen, and it is also a refreshing and hydrating beverage. The Collagen Infused Water Market is expected to continue to grow in the coming years as more consumers become aware of the benefits of collagen and seek out convenient and healthy ways to consume it.

Key Companies in the Collagen Infused Water Market Include:

• Barbara Sturm


• Keeley Collagen


• Bulletproof


• Vital Proteins


• Bonafide Provisions


• Yumi Beauty


• SkinTē


• Ethique Beauty


• Arbonne International


• The Protein Bar


• HUM Nutrition


• Olipop


• Vital Proteins


• Glow Alchemy


• Fourth Heart

Collagen Infused Water Market Industry Developments

The Collagen Infused Water Market is projected to reach USD 15.3 billion by 2032, exhibiting a CAGR of 22.45% during the forecast period. Rising consumer awareness regarding the health benefits of collagen, increasing demand for functional beverages, and growing popularity of collagen-based products are driving market growth. Key industry participants are focusing on product innovation and strategic collaborations to expand their market presence. Recent developments include the launch of new collagen-infused water products with added flavors and ingredients, as well as partnerships between collagen manufacturers and beverage companies to enhance product offerings and distribution channels.

Collagen Infused Water Market Segmentation Insights

• Bovine


• Porcine


• Marine


• Plant-Based

• Bottles


• Cans


• Pouches


• Sachets

• Unflavored


• Fruit-Infused


• Herb-Infused


• Sweetened


• Unsweetened

• Below 10 grams per liter


• 10-20 grams per liter


• Over 20 grams per liter

• Joint Health


• Skin Health


• Gut Health


• Weight Management

• North America


• Europe


• South America


• Asia Pacific


• Middle East and Africa