China Motorcycles Market Research Report By Application (Handlers, Postures) and By End User (Cruiser, Adventure, Touring, Standard, Sports)- Forecast to 2035

China Motorcycles Market Overview:

As per MRFR analysis, Motorcycles Market Size was estimated at 31.28 (USD Million) in 2023. Motorcycles Market Industry is expected to grow from 31.14(USD Million) in 2024 to 59.34 (USD Million) by 2035. Motorcycles Market CAGR (growth rate) is expected to be around 6.036% during the forecast period (2025 - 2035).

Key China Motorcycles Market Trends Highlighted

Motorcycle Market is currently influenced by several key market drivers, such as the increasing urbanization and growing middle-class population. As more people move to urban areas, the demand for affordable and efficient transportation options like motorcycles is on the rise. Furthermore, governmental support, including subsidies for electric vehicle (EV) development and regulations aimed at reducing emissions, are encouraging the adoption of electric motorcycles, thus shaping the market landscape. This shift towards electric motorcycles is one of the significant opportunities to be captured, as manufacturers and consumers alike are showing a growing interest in eco-friendly alternatives.

China Motorcycles Market Drivers

Increasing Urbanization and Traffic Congestion

The rapid urbanization in China is a significant driver for Motorcycles Market Industry. As urban centers expand, the population density increases, leading to severe traffic congestion in cities like Beijing, Shanghai, and Guangzhou. According to the National Bureau of Statistics of China, urbanization rates reached over 61% in 2021, and it is projected to exceed 70% by 2035. Motorcycles are increasingly seen as a practical solution for navigating congested urban areas.The convenience and affordability of motorcycles appeal to urban dwellers looking for efficient transportation. Major motorcycle manufacturers, such as Honda and Yamaha, have been advancing their electric vehicle initiatives to cater to the growing demand for eco-friendly urban transportation, further propelling market growth in this segment.

Growing Affordability and Low Maintenance Costs

The affordability of motorcycles in comparison to cars is a key driver influencing Motorcycles Market Industry. With a growing middle class, more consumers are seeking cost-effective transportation options. According to Association of Automobile Manufacturers, the average cost of a motorcycle is significantly lower than that of a car, with entry-level motorcycles available at prices below 10,000 yuan. This price point, combined with relatively low maintenance costs, makes motorcycles an attractive option for budget-conscious consumers.Additionally, various regional governments in China are supporting motorcycle use through subsidies and tax benefits, making motorcycles even more accessible to the general public.

Government Policies and Infrastructure Development

Government initiatives play a critical role in shaping Motorcycles Market Industry. The Chinese government has been actively promoting the use of motorcycles as part of its urban transportation strategy, leading to improved infrastructure for motorcycle usage. A report from the Ministry of Transport highlighted that investments in roadway infrastructure for two-wheeled vehicles have increased by over 15% in the last five years. These developments include dedicated motorcycle lanes and parking spaces intended to accommodate the growing number of motorcycle users across cities. Furthermore, government regulations are steadily shifting towards accommodating electric motorcycles, which encourages manufacturers to invest in this market segment, thus enhancing industry growth.

China Motorcycles Market Segment Insights:

Motorcycles Market Application Insights

The Application segment of Motorcycles Market is a critical area of exploration reflecting the diverse purposes these vehicles serve. As the demand for efficient and versatile modes of transportation continues to grow in China, different applications such as Handlers and Postures have become increasingly significant. Handlers, which are primarily used for logistical and delivery purposes, thrive in urban areas where the rising trend of e-commerce demands swift and reliable delivery services. This segment has gained a strong foothold due to the expansive growth in online shopping, making motorcycles an ideal choice for last-mile logistics, enhancing operational efficiency while meeting consumer expectations. 

On the other hand, the Postures application underlines the importance of comfort and ergonomics in riding experiences, positioning itself for those who prioritize long-distance travel and daily commuting. As urban road networks expand and traffic congests, motorcycles providing comfortable postural options emerge as an essential solution, catering to urban dwellers and commuters alike. With the growing emphasis on sustainability, the application of motorcycles in China aligns with governmental initiatives aimed at reducing carbon emissions and promoting eco-friendly transportation alternatives. 

Additionally, advancements in motorcycle technology, such as electric models gaining traction, are leading to an increase in varied functionalities across different applications. Moreover, both Handlers and Postures sectors face challenges including the need for enhanced safety features and regulatory compliance, yet the market remains opportune. The progression of urbanization in China, along with government support for the motorcycle industry, indicates substantial growth potential in these specific application areas. Overall, the Application segment, interlinked with urban mobility trends and rising consumer demands, reflects a dynamic landscape where practices adapt to evolving societal needs within the Chinese market, ensuring sustained interest and continued investment in these motorcycle applications.

Motorcycles Market End User Insights

The End User segment of Motorcycles Market is diverse and caters to various consumer preferences, including categories like Cruiser, Adventure, Touring, Standard, and Sports motorcycles. Each of these categories serves distinct lifestyles and purposes, attracting different demographics. Cruisers are favored for their relaxed riding style and comfort, often appealing to long-distance travelers and those seeking leisure rides. Adventure motorcycles are gaining traction due to their versatility and suitability for both on-road and off-road experiences, capitalizing on China's growing interest in outdoor activities.Touring bikes cater to enthusiasts seeking extensive travel capabilities and enhanced comfort, making them increasingly popular among long-haul riders. 

Standard motorcycles balance performance and practicality, targeting everyday commuters and urban dwellers, while Sports bikes have a strong following due to their high-performance capabilities and thrill-seeking appeal. The growing interest in motorcycling in China is also driven by rising disposable incomes, enhancing the market's prospects across these categories. Furthermore, increasing urbanization presents new opportunities as more riders seek efficient and cost-effective transportation options, with the demand for recreational and premium models further solidifying the market landscape.

China Motorcycles Market Key Players and Competitive Insights:

Motorcycles Market is a dynamic and rapidly evolving sector, driven by changing consumer preferences, urbanization, and the rising demand for two-wheeler transportation solutions. As one of the largest markets for motorcycles globally, China presents competitive opportunities and challenges for various manufacturers. Domestic companies often compete alongside established international brands, creating a diverse landscape characterized by innovation, varying pricing strategies, and technological advancements. The landscape is shaped not only by market entry strategies but also by the effectiveness with which companies leverage local manufacturing capacities, adopt sustainable practices, and meet the regulatory standards set forth by the government. 

Overall, the competitive insights of Motorcycles Market indicate a complex interaction of both established players and emerging firms, all vying for a share of the growing demand for motorcycles.Yamaha holds a significant presence in Motorcycles Market, characterized by its extensive product range and a reputation for innovation and quality. The company's strengths lie in its advanced engineering capabilities and a strong focus on performance-oriented motorcycles. Yamaha has successfully tailored its offerings to meet the specific preferences of Chinese consumers, including various models targeting different segments such as sports, cruiser, and commuter markets. This adaptability has allowed Yamaha to establish a loyal customer base. 

Furthermore, the brand is recognized for its commitment to cutting-edge technology, blending performance with environmental considerations, which resonate well with the increasingly eco-conscious segment of the market. Yamaha actively engages in local partnerships and distribution networks, enhancing its accessibility and service within the competitive arena.Honda maintains a formidable position in Motorcycles Market through its comprehensive lineup of motorcycles and scooters, designed to cater to a wide range of consumers. The brand is well-regarded for its reliability and fuel efficiency, making it an appealing choice for budget-conscious riders and daily commuters. Honda continues to innovate in the realm of two-wheeled vehicles while focusing on eco-friendly products, with technologies aimed at reducing emissions and enhancing fuel economy. 

As part of its strategy, Honda has made significant investments in local manufacturing, strengthening its supply chain and allowing for competitive pricing models. The company also recognizes the importance of mergers and acquisitions, aligning itself with local partners to enhance distribution and after-sales service, further cementing its presence in the market. Through continuous improvement and an expanded product offering, Honda has positioned itself as a leader, constantly adapting to the demands and preferences of the Chinese consumer.

Key Companies in Motorcycles Market Include:

• Yamaha


• Honda


• Qianjiang


• Bohmer


• Sanyang


• CFMoto


• Zongshen


• Bajaj Auto


• Loncin


• Shanghai Huawang Motorcycle


• Kawasaki


• Lifan


• Suzuki


• Hero MotoCorp


• Jianshe

China Motorcycles Market Industry Developments

Motorcycles Market has recently witnessed significant developments, driven by consumer demand and technological advancements. Yamaha and Honda continue to expand their market presence, incorporating more electric motorcycles into their line-up to meet evolving consumer preferences. Qianjiang and CFMoto are also gaining traction, focusing on innovative designs and advanced features, catering to the growing demand for higher-performance motorcycles. In terms of mergers and acquisitions, there have been no publicly confirmed reports involving these specific companies in recent months, specifically between October 2022 and October 2023. 

However, market analysts have noted continuous elevation in valuations for companies like Bajaj Auto and Zongshen, driven by rising sales and brand expansion strategies within the domestic market. Interestingly, the past two years have seen emerging trends in sustainability, prompting various manufacturers to invest in eco-friendly technologies. Noteworthy was the announcement in April 2022 by Loncin to collaborate with international brands, enhancing production capabilities and international distribution. Suzuki and Hero MotoCorp are increasing their focus on connected technology to enhance rider experience. The regulatory environment remains supportive, with initiatives aimed at safety and environmental standards fostering growth within the sector.

China Motorcycles Market Segmentation Insights

Motorcycles Market Application Outlook

• Handlers


• Postures

Motorcycles Market End User Outlook

• Cruiser


• Adventure


• Touring


• Standard


• Sports

Report Attribute/Metric Source:	Details
MARKET SIZE 2018	31.28 (USD Million)
MARKET SIZE 2024	31.14 (USD Million)
MARKET SIZE 2035	59.34 (USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR)	6.036% (2025 - 2035)
REPORT COVERAGE	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR	2024
MARKET FORECAST PERIOD	2025 - 2035
HISTORICAL DATA	2019 - 2024
MARKET FORECAST UNITS	USD Million
KEY COMPANIES PROFILED	Yamaha, Honda, Qianjiang, Bohmer, Sanyang, CFMoto, Zongshen, Bajaj Auto, Loncin, Shanghai Huawang Motorcycle, Kawasaki, Lifan, Suzuki, Hero MotoCorp, Jianshe
SEGMENTS COVERED	Application, End User
KEY MARKET OPPORTUNITIES	Electric motorcycle adoption surge, Growing urban commuting demand, Expansion in e-commerce deliveries, Rising interest in recreational biking, Increasing disposable income trends
KEY MARKET DYNAMICS	growing urbanization, increasing disposable income, rising fuel prices, demand for electric motorcycles, government regulations and policies
COUNTRIES COVERED	China