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    China Gin Market

    ID: MRFR/F-B & N/42826-HCR
    128 Pages
    Varsha More
    September 2025

    China Gin Market Research Report: By Gin Type Outlook (London Dry, Plymouth, Old Tom, Others) andBy Gin Distribution Channel Outlook (Supermarkets and Hypermarkets, Specialty Stores, Others)- Forecast to 2035

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    China Gin Market Research Report — Forecast till 2035 Infographic
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    China Gin Market Summary

    The China Gin market is projected to grow from 600 USD Million in 2024 to 1100 USD Million by 2035.

    Key Market Trends & Highlights

    China Gin Key Trends and Highlights

    • The market is expected to expand at a compound annual growth rate (CAGR) of 5.66 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 1100 USD Million, indicating robust growth potential.
    • In 2024, the market is valued at 600 USD Million, reflecting a solid foundation for future expansion.
    • Growing adoption of premium gin products due to increasing consumer preference for quality is a major market driver.

    Market Size & Forecast

    2024 Market Size 600 (USD Million)
    2035 Market Size 1100 (USD Million)
    CAGR (2025-2035) 5.66%

    Major Players

    Zhongji Jinjiu, Xinghuacun Fenjiu, China National Spirits, Kweichow Moutai, Shanghai Shenchuan, Gujing Gongjiao, Diageo, Jiannanchun, Yanghe Brewery, Suntory, Hua Tian, Wuliangye Yibin, Luzhou Laojiao, Ming River, Pernod Ricard

    China Gin Market Trends

    The China Gin Market is experiencing significant growth, driven by several key market drivers, including a growing interest in premium spirits and evolving consumer preferences. Young adults, particularly millennials, are increasingly attracted to gin due to its versatility in cocktails and the rise of mixology culture. This demographic shift has prompted local distilleries to experiment with indigenous botanicals and flavors, giving rise to a unique Chinese gin identity. Additionally, the overall increase in disposable income among urban consumers allows for greater spending on premium and craft spirits, further fueling demand.

    Opportunities exist to explore the rising trend of gin tourism, where distilleries offer tours and tastings, appealing to both local and international visitors.Engaging consumers through experiential marketing and building brand loyalty is essential for companies looking to establish their presence in this growing sector. 

    The popularity of gin-based cocktails, combined with an increasing number of bars promoting artisanal gin experiences, offers a pathway for expansion for both domestic and international brands in China. In recent times, there has been a noticeable shift towards health-conscious drinking habits among consumers. Brands are beginning to introduce lower-alcohol and organic gin options, catering to this growing segment of the population that seeks sustainable and healthier drinking experiences.Moreover, the integration of traditional Chinese elements in gin production is becoming a trend, with brands incorporating local herbs and botanicals to create distinctive flavors that resonate with national pride.

    This aligns well with the government's push to promote local products, strengthening the overall identity of the China Gin Market.

    Market Segment Insights

    Gin Market Gin Type Outlook Insights

    The China Gin Market is characterized by a diverse array of Gin Type Outlook segments, each presenting unique attributes and catering to varied consumer preferences within the region. London Dry gin, often known for its crisp and refreshing taste profile, has gained significant traction among consumers in major urban centers, led by a growing cocktail culture and a shift towards premium spirits. This segment thrives on its versatility in cocktails and mixology, appealing primarily to younger demographics seeking innovative drinking experiences.

    Plymouth gin stands out due to its rich heritage, offering a slightly sweeter taste profile that is distinct from the more commonly produced London Dry varieties.This creates a niche market segment that emphasizes authenticity and craftsmanship, providing consumers with a sense of premium quality and traditional British flavors. Old Tom gin, with its historical roots, is experiencing a resurgence among gin enthusiasts interested in vintage-inspired cocktails, driving a unique trend in the market that blends historical significance with contemporary tastes. The 'Others' category encompasses various artisanal and craft gin brands, reflecting the burgeoning craft distillery movement within China.

    As consumers become more adventurous and receptive to diverse flavors, these offerings resonate well, presenting opportunities for growth and innovation.The rise of local distilleries, fueled by a growing interest in sustainability and small-batch production techniques, supports this segment, appealing to a rapidly expanding demographic of consumers who value local ingredients and unique flavor profiles. Consumers increasingly prioritize quality ingredients and production methods, leading to a competitive landscape where each gin type forges its identity based on flavor, origin, and craftsmanship.

    Overall, the segmentation within the China Gin Market illustrates a dynamic and evolving landscape driven by trends in consumer preferences, cultural factors, and an increasing appetite for premium and craft spirits among various demographic groups.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Gin Market Gin Distribution Channel Outlook Insights

    The Gin Distribution Channel Outlook within the China Gin Market reveals noteworthy trends and shifts among various buying platforms. Supermarkets and hypermarkets are pivotal in facilitating accessibility to gin for consumers, offering diverse brands and attracting a broad demographic, thus shaping consumer purchasing behavior. The rise of specialty stores also indicates a changing marketplace, where consumers increasingly seek curated selections and unique flavors, driven by the growing interest in craft distilleries and artisanal products.

    These channels not only provide an immersive shopping experience but also foster brand loyalty.Additionally, the emergence of online retail platforms has transformed the market landscape, catering to tech-savvy consumers who prioritize convenience. With e-commerce growing steadily, it represents a burgeoning opportunity for gin brands to reach wider audiences. Furthermore, understanding the dynamics of each distribution channel is crucial, as it influences marketing strategies and product placements.

    The overall segmentation in the China Gin Market showcases how different channels interact and contribute to market diversity, reflecting changing consumer preferences and habits.Such insights underline the significance of each channel in enhancing market growth and expanding brand visibility.

    Get more detailed insights about China Gin Market Research Report — Forecast till 2035

    Key Players and Competitive Insights

    The competitive landscape of the China Gin Market has been evolving, with increasing interest and demand for gin as a premium alcoholic beverage. As younger consumers begin to gravitate towards craft spirits and innovative flavors, the market has seen an influx of both domestic and international brands striving to establish a foothold. The competitive dynamics are shaped by various factors, including unique branding strategies, flavor profiles, and marketing initiatives. The expansion of distribution channels, both online and offline, has allowed various competitors to reach new consumers.

    As brands position themselves to cater to changing preferences, they constantly seek ways to differentiate their offerings while also navigating regulatory environments unique to the Chinese market.Zhongji Jinjiu has carved out a significant presence within the China Gin Market, capitalizing on its heritage and strong local connections. The company distinguishes itself with an emphasis on quality ingredients and traditional production methods, which resonate well with consumers who appreciate authenticity. Its brand strength is reflected in its loyal customer base, known to favor premium products that echo cultural narratives.

    Zhongji Jinjiu has successfully utilized strategic partnerships with local distributors to enhance its market presence, ensuring its products reach a diverse range of consumers across various channels. Furthermore, the company has actively promoted itself through social media and lifestyle branding that appeals to younger demographics, a tactic that has fortified its standing amid growing competition.Xinghuacun Fenjiu, another key player in the China Gin Market, offers a varied portfolio of products that includes premium gin options appealing to a diverse audience.

    This brand is recognized for its focus on quality and craftsmanship, often incorporating traditional distilling techniques while exploring modern flavor innovations. Xinghuacun Fenjiu’s market presence is bolstered by its strong distribution network, which spans both urban and rural areas, contributing to its widespread availability. The company has also engaged in strategic mergers and acquisitions to expand its capabilities and market reach, allowing it to diversify its product offerings. Key services include bespoke gin experiences and tasting events that connect with local enthusiasts and attract both domestic and international consumers.

    The combination of rich heritage and progressive marketing strategies has placed Xinghuacun Fenjiu in a favorable position within the competitive landscape of the China Gin Market.

    Key Companies in the China Gin Market market include

    Industry Developments

    Recent developments in the China Gin Market reflect a growing interest and emerging competition among local and international brands. Companies such as Zhongji Jinjiu and Jiuannanchun are expanding their portfolios to cater to the evolving preferences of consumers, especially among younger demographics who are gravitating towards innovative flavors and premium quality spirits. In recent months, Kweichow Moutai and Wuliangye Yibin have noted significant growth in sales and market valuation, prompting increased investment in marketing initiatives to strengthen brand visibility.

    In terms of corporate movements, Diageo has been focusing on expanding its presence in Chinaadjusting product offerings to align more closely with local tastes, while Pernod Ricard has also been actively exploring partnerships to enhance distribution channels in the region. Notably, in April 2023, it was reported that Gujing Gongjiao reached a strategic partnership with Shanghai Shenchuan to bolster their logistics operations. Furthermore, over the last couple of years, companies have witnessed substantial increases in their market valuation driven by the gin category's rising popularity, particularly in urban areas, influencing the broader landscape of the alcoholic beverage market in China.

    Market Segmentation

    Gin Type Outlook

    • Supermarkets and Hypermarkets
    • Specialty Stores
    • Others

    Gin MarketGin Type Outlook

    • Supermarkets and Hypermarkets
    • Specialty Stores
    • Others

    Gin Distribution Channel Outlook

    • Supermarkets and Hypermarkets
    • Specialty Stores
    • Others

    Gin Market Gin Type Outlook Insights

    Gin MarketGin Distribution Channel Outlook

    • Supermarkets and Hypermarkets
    • Specialty Stores
    • Others

    Gin Market Gin Distribution Channel Outlook Insights

    • London Dry
    • Plymouth
    • Old Tom
    • Others

    Report Scope

    Report Scope:
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 568.11(USD Million)
    MARKET SIZE 2024 600.0(USD Million)
    MARKET SIZE 2035 1100.0(USD Million)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 5.665% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Million
    KEY COMPANIES PROFILED Zhongji Jinjiu, Xinghuacun Fenjiu, China National Spirits, Kweichow Moutai, Shanghai Shenchuan, Gujing Gongjiao, Diageo, Jiannanchun, Yanghe Brewery, Suntory, Hua Tian, Wuliangye Yibin, Luzhou Laojiao, Ming River, Pernod Ricard
    SEGMENTS COVERED Gin Type Outlook, Gin Distribution Channel Outlook
    KEY MARKET OPPORTUNITIES Premium gin expansion, Innovative flavor profiles, Craft gin trends, E-commerce growth, Health-conscious alternatives
    KEY MARKET DYNAMICS premiumization trend , growing cocktail culture , rising health consciousness , increased local distilleries , e-commerce expansion
    COUNTRIES COVERED China

    FAQs

    What is the expected market size of the China Gin Market in 2024?

    The expected market size of the China Gin Market in 2024 is valued at 600.0 million USD.

    How much is the China Gin Market projected to be worth in 2035?

    By 2035, the China Gin Market is projected to be worth 1100.0 million USD.

    What is the expected CAGR for the China Gin Market from 2025 to 2035?

    The expected CAGR for the China Gin Market from 2025 to 2035 is 5.665 %.

    Which gin type is expected to dominate the China Gin Market by 2035?

    By 2035, London Dry gin is expected to dominate the China Gin Market, valued at 450.0 million USD.

    What is the market value of Plymouth gin in the China Gin Market for 2024?

    In 2024, Plymouth gin is valued at 100.0 million USD in the China Gin Market.

    What are the major players in the China Gin Market?

    Major players in the China Gin Market include Diageo, Pernod Ricard, and Kweichow Moutai among others.

    How much is the 'Old Tom' gin type valued at in 2024?

    The 'Old Tom' gin type is valued at 50.0 million USD in 2024.

    What factors are driving the growth of the China Gin Market?

    The growth of the China Gin Market is driven by increasing consumer interest in premium spirits and cocktail culture.

    How has the competition shaped the China Gin Market landscape?

    The competition in the China Gin Market has intensified, leading to innovation and diverse product offerings from key players.

    What is the projected market value for 'Others' gin types by 2035?

    The 'Others' gin types in the China Gin Market are projected to reach a value of 370.0 million USD by 2035.

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