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    Web3 in E-Commerce Retail Market

    ID: MRFR/ICT/10728-HCR
    128 Pages
    Shubham Munde
    September 2025

    Web3 in E-Commerce & Retail Market Research Report Information By Type (Public, Private, Consortium, Hybrid), By Application (Cryptocurrency, Conversational AI, Data & Transaction Storage, Payments, Smart Contracts, Others) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2034.

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    Web3 in E-Commerce & Retail Market Research Report – Forecast till 2034 Infographic
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    Web3 in E-Commerce Retail Market Summary

    As per Market Research Future Analysis, the Web3 in E-Commerce & Retail Market is set to experience significant growth, driven by the increasing adoption of blockchain technology and decentralized platforms. The market is projected to expand from USD 18.98 billion in 2025 to USD 565.16 billion by 2034, reflecting a robust CAGR of 45.80% during the forecast period. Key drivers include enhanced supply chain management, tokenization of assets, and the demand for transparency and sustainability in operations.

    Key Market Trends & Highlights

    The market is characterized by several key trends and highlights.

    • Market size in 2024: USD 13.17 billion.
    • Hybrid blockchain segment accounted for 41.45% of market revenue.
    • North America held 45.80% of the market share in 2022.
    • Asia-Pacific expected to grow at the fastest CAGR from 2023 to 2032.

    Market Size & Forecast

    2025 Market Size USD 18.98 Billion
    2034 Market Size USD 565.16 Billion
    CAGR 45.80%

    Major Players

    Key companies include Filecoin, Web3 Foundation, Zel Technologies Limited, Livepeer Inc, Brunswick Corporation, Helium Systems Inc, Kusama, Polygon Technology, Kadena LLC, Ocean Protocol Foundation Ltd.

    Web3 in E-Commerce Retail Market Trends

      • Growth of Decentralized Applications (DApps) is driving the market growth

    Improved supply chain management is a crucial driver in the rapidly evolving landscape of business and commerce. In an era marked by globalization, changing consumer preferences, and technological advancements, optimizing supply chains has become a strategic imperative for organizations aiming to stay competitive and responsive to market demands.

    Efficiency gains are one of the main advantages of enhanced supply chain management. Businesses are continually seeking ways to streamline operations, reduce lead times, and minimize waste. By optimizing the supply chain, companies can achieve these goals and significantly cut costs. This efficiency can be achieved through better inventory management, demand forecasting, and the elimination of bottlenecks and redundancies in the supply chain.

    Moreover, Just-in-time (JIT) inventory management is a concept that has been significantly enhanced through improved supply chain management. With precise demand forecasting and real-time data analysis, businesses can maintain minimal inventory levels while ensuring that products are available when needed. This minimizes carrying costs and reduces the risk of overstocking or stockouts.

    Furthermore, Today's market dynamics are characterized by rapid changes and unexpected disruptions. Businesses with well-optimized supply chains are better equipped to respond swiftly to unforeseen events, such as natural disasters or supply chain interruptions. By diversifying suppliers, employing alternative transportation methods, and having contingency plans in place, organizations can maintain their operations and customer satisfaction even in challenging circumstances.

    Improved supply chain management is driving sustainability initiatives across industries. Businesses are increasingly focused on reducing their environmental footprint by optimizing transportation routes, reducing packaging waste, and sourcing materials responsibly. Sustainability not only aligns with consumers' values but also often leads to cost savings and positive brand reputation.

    Thus, driving the Web3 in E-Commerce & Retail market revenue.

    The integration of decentralized technologies in e-commerce and retail is poised to redefine consumer engagement and transaction security, fostering a more transparent and efficient marketplace.

    U.S. Department of Commerce

    Web3 in E-Commerce Retail Market Drivers

    Tokenization of Assets

    Tokenization is emerging as a transformative force within the Global Web3 in E-Commerce and Retail Market Industry, allowing physical assets to be represented digitally on the blockchain. This process enables fractional ownership, making high-value items more accessible to a broader audience. For instance, luxury brands are exploring tokenization to sell shares of exclusive products, thereby attracting investors and collectors. As the market evolves, the potential for tokenized assets to reshape ownership models could significantly contribute to the industry's expansion, with projections indicating a growth trajectory towards 824.0 USD Billion by 2035.

    Market Growth Projections

    Supply Chain Transparency

    Supply chain transparency is becoming increasingly vital in the Global Web3 in E-Commerce and Retail Market Industry, driven by consumer demand for ethical sourcing and sustainability. Blockchain technology enables real-time tracking of products from origin to consumer, ensuring authenticity and reducing fraud. Companies like Walmart are utilizing blockchain to trace food products, enhancing safety and trust. This focus on transparency not only meets consumer expectations but also streamlines operations, potentially leading to cost savings. As businesses adopt these practices, the market is poised for significant growth, with a projected CAGR of 45.82% from 2025 to 2035.

    Data Ownership and Privacy

    The Global Web3 in E-Commerce and Retail Market Industry is witnessing a paradigm shift in data ownership and privacy, as consumers become increasingly aware of their digital footprints. Web3 technologies empower individuals to control their personal data, allowing them to choose how and when to share information with businesses. This shift is prompting retailers to adopt more transparent data practices, fostering trust and loyalty among customers. As privacy concerns continue to rise, companies that prioritize data ownership are likely to gain a competitive edge, further driving the market's expansion.

    Enhanced Customer Experience

    The Global Web3 in E-Commerce and Retail Market Industry is increasingly focused on enhancing customer experiences through personalized services and immersive shopping environments. Utilizing technologies such as virtual reality (VR) and augmented reality (AR), retailers can create engaging online experiences that mimic physical shopping. For example, brands like Nike are integrating AR features in their apps, allowing customers to visualize products in real-time. This emphasis on customer-centric approaches is likely to drive market growth, as businesses recognize that improved experiences can lead to higher customer retention and satisfaction.

    Decentralization of Transactions

    The Global Web3 in E-Commerce and Retail Market Industry is experiencing a notable shift towards decentralization, which enhances transaction transparency and security. By leveraging blockchain technology, businesses can facilitate peer-to-peer transactions without intermediaries, reducing costs and increasing efficiency. For instance, decentralized finance (DeFi) platforms allow retailers to offer customers direct payment options using cryptocurrencies, thereby attracting a tech-savvy demographic. This trend is projected to contribute to the market's growth, with the industry expected to reach 13.0 USD Billion in 2024, indicating a robust demand for decentralized solutions.

    Market Segment Insights

    Web3 in E-Commerce & Retail Type Insights

    The global Web3 in E-Commerce & Retail market segmentation, based on type includes Public, Private, Consortium, and Hybrid. The hybrid segment dominated the market, accounting for 41.45% of market revenue. For many e-commerce and retail businesses, data privacy and confidentiality are paramount. Hybrid blockchains enable them to keep sensitive customer and transaction data private by storing it on a private or consortium blockchain, while still benefiting from the security and transparency of a public blockchain for other aspects of their operations.

    Figure 2: Web3 E-Commerce & Retail Market, by type, 2022 & 2032 (USD Billion)

    Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

    Web3 in E-Commerce & Retail Application Insights

    The global Web3 in E-Commerce & Retail market segmentation, based on Application, includes Cryptocurrency, Conversational AI, Data & Transaction Storage, Payments, Smart Contracts, Others. Web3 payments rely on blockchain technology, which is known for its security features. Transactions are cryptographically secured, and the decentralized nature of blockchain reduces the risk of fraud and unauthorized access. This heightened security is a significant driver for businesses and consumers alike, as it builds trust in online payment processes.

    Get more detailed insights about Web3 in E-Commerce & Retail Market Research Report – Forecast till 2034

    Regional Insights

    By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Web3 in E-Commerce & Retail Market dominated this market in 2022 (45.80%). North America, particularly the United States, has a large population of tech-savvy consumers and businesses. This population is more likely to adopt and experiment with new technologies, making it an ideal environment for the growth of Web3 in e-commerce and retail. Further, the U.S.

    Web3 in E-Commerce & Retail market held the largest market share, and the Canada Web3 in E-Commerce & Retail market was the fastest growing market in the North America region.

    Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

    Figure 3: WEB3 IN E-COMMERCE & RETAIL MARKET SHARE BY REGION 2022 (USD Billion)

    WEB3 IN E-COMMERCE & RETAIL MARKET SHARE BY REGION 2022

    Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

    Europe Web3 in E-Commerce & Retail market accounts for the second-largest market share. Europe is investing in digital identity initiatives, which align well with Web3 technologies that allow users to have greater control over their digital identities. This can enhance security and trust in e-commerce transactions. Further, the German Web3 in E-Commerce & Retail market held the largest market share, and the UK Web3 in E-Commerce & Retail market was the fastest growing market in the European region.

    The Asia-Pacific Web3 in E-Commerce & Retail Market is expected to grow at the fastest CAGR from 2023 to 2032. The region has a mobile-first approach to technology, which aligns with the user-centric and mobile-friendly nature of Web3 applications and wallets. This makes it easier for consumers to access and use Web3 services. Moreover, China’s Web3 in E-Commerce & Retail market held the largest market share, and the Indian Web3 in E-Commerce & Retail market was the fastest growing market in the Asia-Pacific region.

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Web3 in E-Commerce & Retail market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Web3 in E-Commerce & Retail industry must offer cost-effective items.

    Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Web3 in E-Commerce & Retail industry to benefit clients and increase the market sector. In recent years, the Web3 in E-Commerce & Retail industry has offered some of the most significant advantages to medicine. Major players in the Web3 in E-Commerce & Retail market, including Filecoin, Web3 Foundation, Zel Technologies Limited, Livepeer Inc, Brunswick Corporation, Helium Systems Inc, Kusama, Polygon Technology, Kadena LLC, Ocean Protocol Foundation Ltd, others, are attempting to increase market demand by investing in research and development operations.

    Reliable and secure data storage is provided via the Filecoin decentralized storage network. It is based on the IPFS system, which stores data decentralized from any one server or central authority via content addressing. Filecoin miners earn Filecoin (FIL) tokens in return for providing the network with storage space. When compared to traditional centralized storage options, Filecoin offers a number of advantages. Data is not stored on a single server that might be hacked or shut down, making it safer from the start. Data is replicated across many network nodes, enhancing its dependability.

    Thirdly, it is more economical because customers only pay for the storage they actually use.

    Founded in 1845, the American company formerly known as the Brunswick-Balke-Collender Company, now operates under the name Brunswick Corporation. Over the years, Brunswick has gained a reputation for its extensive portfolio of product development, manufacturing, and distribution. With a global presence spanning 24 countries, Brunswick currently employs more than 13,000 individuals. Within its diverse array of offerings, Brunswick owns and manages several renowned boating brands, including Sea Ray, Boston Whaler, Bayliner, Mercury Marine, Attwood, Lund, Crestliner, Mastervolt, MotorGuide, Harris Pontoons, Freedom Boat Club, Princecraft, Heyday, Lowe, Uttern, Quicksilver, and CZone.

    In June 2019, BRUNSWICK Company forged a partnership agreement with VIR zoom, marking a significant milestone. The collaboration aimed to introduce a revolutionary product known as the VIR zoom solution. This innovative endeavor was set to enhance the user experience of Life Fitness' se3 explore bikes, turning them into immersive virtual reality experiences, provided the collaboration was executed successfully.

    Key Companies in the Web3 in E-Commerce Retail Market market include

    Future Outlook

    Web3 in E-Commerce Retail Market Future Outlook

    The Web3 in E-Commerce & Retail Market is poised for growth at 45.82% CAGR from 2024 to 2035, driven by decentralized finance, enhanced customer engagement, and blockchain technology integration.

    New opportunities lie in:

    • Develop decentralized marketplaces to enhance user trust and reduce transaction fees.
    • Leverage NFTs for unique digital ownership experiences in retail.
    • Implement smart contracts to streamline supply chain operations and improve transparency.

    By 2035, the market is expected to achieve substantial growth, transforming e-commerce dynamics globally.

    Market Segmentation

    Web3 in E-Commerce & Retail Type Outlook

    • Public
    • Private
    • Consortium
    • Hybrid

    Web3 in E-Commerce & Retail Regional Outlook

    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific

    Web3 in E-Commerce & Retail Application Outlook

    • Cryptocurrency
    • Conversational AI
    • Data & Transaction Storage
    • Payments
    • Smart Contracts
    • Others

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 13.17 (USD Billion)
    Market Size 2025 18.98 (USD Billion)
    Market Size 2034 565.16 (USD Billion)
    Compound Annual Growth Rate (CAGR) 45.80% (2025 - 2034)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2034
    Historical Data 2019 - 2023
    Market Forecast Units USD Billion
    Segments Covered Type, Application, and Region
    Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
    Countries Covered The U.S., Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
    Key Companies Profiled Filecoin, Web3 Foundation, Zel Technologies Limited, Livepeer Inc, Brunswick Corporation, Helium Systems Inc, Kusama, Polygon Technology, Kadena LLC, Ocean Protocol Foundation Ltd, others
    Key Market Opportunities Increased Adoption of Blockchain and Cryptocurrencies
    Key Market Dynamics The DeFi (Decentralized Finance) and NFT (Non-Fungible Token) traction in Web3

    FAQs

    How much is the Web3 in E-Commerce & Retail market?

    The global Web3 in E-Commerce & Retail market size was valued at USD 13.17 Billion in 2024.

    What is the growth rate of the Web3 in E-Commerce & Retail market?

    The global market is projected to grow at a CAGR of 45.80% during the forecast period, 2025-2034.

    Which region held the largest market share in the Web3 in E-Commerce & Retail market?

    North America had the largest share in the global market

    Who are the key players in the Web3 in E-Commerce & Retail market?

    The key players in the market are Filecoin, Web3 Foundation, Zel Technologies Limited, Livepeer Inc, Brunswick Corporation, Helium Systems Inc, Kusama, Polygon Technology, Kadena LLC, Ocean Protocol Foundation Ltd, others.

    Which type led the Web3 in E-Commerce & Retail market?

    The Hybrid category dominated the market in 2022.

    Which Application had the largest market share in the Web3 in E-Commerce & Retail market?

    The payments had the largest share in the global market.

    Web3 in E-Commerce & Retail Market Research Report – Forecast till 2034 Infographic
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