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Virtual Engineering Market Share

ID: MRFR//10357-HCR | 160 Pages | Author: Aarti Dhapte| November 2024

The Virtual Engineering market, characterized by its dynamic and rapidly evolving nature, relies heavily on effective market share positioning strategies to stay competitive. Companies operating in this space employ various tactics to carve out a niche and capture a substantial portion of the market. One prevalent approach is differentiation, wherein companies seek to distinguish their virtual engineering solutions from competitors by offering unique features, cutting-edge technologies, or specialized services. This not only attracts customers looking for specific capabilities but also helps build brand loyalty.

The other important strategy is cost leadership and where companies will endeavour to optimise their operational efficiencies where they deliver virtual engineering solutions at below the cost of the rivals. This procedure does not have any restrictions on the markets it is suitable for, provided that there is sensitivity to prices as such companies can reach a larger group of independent consumers and convince them. The perfect balance between costing and quality remains one of the main challenges in the virtual engineering market as a competitively priced product still needs to ensure high quality and be innovative.

The market share positioning as well as the innovation role is relatively crucial in Virtual Engineering. Businesses make every effort to distinguish themselves from the competition by being progressive in their technological ventures and finding new applications that others are yet to discover even while improving existing ones to meet present industry needs such as those in the field of manufacturing, automotive, and aerospace. The firms that adopt emerging technologies such as VR and AR early tend to wind up receiving a competitive advantage in the market, which attracts customers who desire novel solutions.

More and more, such cooperation and strategic alliances are evolving in the sector parallely increasing market share positioning in Virtual Engineering space. For the case of virtual engineering, companies tend to align themselves with other organizations like software developers, hardware manufacturers and industry experts that will help them come up with solutions that are solutions that are thorough in nature and well integrated. By drawing from this partners’s strengths, firms are able to provide richer solutions that address customer needs beyond entity borders or service scope.

Major elements of the market share strategies in focus is reliant on proper marketing and positioning of brands that are identified with virtual engineering. Businesses spend their enormous amounts of money forming a perfect brand image staling with their special skills and trustability along with client satisfaction. Honing marketing messages tailored to their customers and building a strong online presence are instrumental in distinguishing these companies within this competitive market while increasing consumers’ interest in what they have to offer.

In addition, if a firm is to position itself in terms of market share successfully understanding and meeting the unique needs of a given industry become very necessary. Companies in the Virtual Engineering market customise their solutions for models tailored to match the specific needs of verticals such as healthcare, architecture and energy. This strategy is focused on industries; via this approach, companies obtain niche markets easier takes positions of leaders in some spheres.
Customer support and service excellence contribute significantly to market share positioning strategies in the virtual engineering sector. Offering robust customer support, training programs, and continuous engagement fosters long-term relationships with clients. Satisfied customers are more likely to become loyal advocates, promoting a positive reputation and attracting new business through word-of-mouth referrals.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2022
Forecast Period 2023-2032
Growth Rate 15.9 % (2023-2032)

Virtual Engineering Market Overview


Virtual Engineering Market Size was valued at USD 552.3 million in 2022. The Virtual Engineering Market industry is projected to grow from USD 684.4 Million in 2023 to USD 2,579.2 million by 2032, exhibiting a compound annual growth rate (CAGR) of 15.9% during the forecast period (2023 - 2032).


The goal of virtual engineering is to master the product development cycle while lowering risks and quality concerns (iteration, rework), which account for a large portion of development expenditures. Rapid developments in computer hardware, software, and simulation technologies have considerably improved virtual engineering capabilities.


Figure1: Virtual Engineering Market, 2019 - 2032 (USD Million)


Virtual Engineering Market Overview


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Virtual Engineering Market Trends


Growing Demand for Innovative Technologies


Virtual engineering tools have proven indispensable in a variety of sectors. The merging of technologies including as simulation, computer-aided design (CAD), and virtual reality (VR) has enabled the creation of user-friendly, low-cost VP systems. These tools are increasingly seen as the next generation of computerized design systems. Because of benefits such as reduced time consumption and cost-effectiveness, virtual engineering is commonly employed as an alternative for fast prototyping. Furthermore, virtual engineering entails doing tasks in a computer-controlled environment where real-world situations may be produced for evaluating products or systems prior to manufacture.


Virtual engineering allows engineers to optimize designs, forecast product performance, and discover possible concerns early in the development process. This results in higher product quality, dependability, and functionality. As a result, the increased need for virtual prototyping will aid in the expansion of the virtual engineering industry. However, as the manufacturing business becomes more competitive, virtual engineering approaches for product development are being used to assist improve product quality. This aids manufacturers in maintaining their competitive position.


 


Virtual Engineering Market Component Segment Insights


Virtual Engineering Software Type Insights


Based on Solution, the Virtual Engineering Market segmentation includes Computer-Aided Design (CAD), Computer-Aided Engineering (CAE), Computer-Aided Manufacturing (CAM), Computer-Aided Engineering (CAE), Architecture, Engineering and Construction (AEC), Electronic Design Automation (EDA). The CAD category led with almost 38.1% of the market. Companies have seen an enormous spike in the need for CAD tools to assist product design and development across a wide variety of industries, including automotive, construction, manufacturing, and healthcare. CAD tools save operating expenses and boost manufacturing efficiency. CAD also provides a method for standardizing the drawing process, removing uncertainty from simulation operations. Furthermore, CAD is a basic tool that explains several features of a product prototype during simulation and testing. As a result, this segment is expected to capture a large market share throughout the projection period.


Figure2: Virtual Engineering Market, by Software Type, 2022 VS 2032 (USD Million)


Virtual Engineering Market, by Software Type, 2022 VS 2032 (USD Million)


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


 


Virtual Engineering Market Deployment Segment Insights


Virtual Engineering Deployment Insights


Based on Deployment, the Virtual Engineering Market segmentation includes On-premises and Cloud. In 2022, the on-premises segment represented most of the market. This expansion can be associated with a high demand for on-premises virtual engineering tools used for maintaining the privacy of a product model or design. Furthermore, the widespread use of cloud-based tools by small and medium-sized manufacturers to decrease the high infrastructure costs associated with on-premises deployment of virtual engineering tools is expected to fuel market expansion in the coming years.


Virtual Engineering Market Industry Vertical Segment Insights


Virtual Engineering Industry Vertical Insights


Based on the Industry Vertical, the Virtual Engineering Market segmentation includes Aerospace & Defense, Automotive, Banking, IT & Telecommunication, Oil & Gas, Healthcare and Others. In terms of revenue, the automotive industry accounted for the largest a percentage of the worldwide virtual engineering market in 2022. This expansion may be ascribed to OEMs' increased use of CAD and other technologies to boost productivity in designing and manufacturing, as well as precisely test product prototypes before investing in mass production.


Virtual Engineering Regional Insights


By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. In terms of revenue, North America accounted for around 33.7% of the market due to the increasing use of CAD tools by the aviation and automotive sectors to develop prototypes of aircraft equipment and engines. Furthermore, manufacturers are investing heavily in the deployment of virtual prototype technologies for designing and simulating Advanced Driver-Assistance Systems (ADAS) solutions for newly built automobiles. Furthermore, prominent automobile manufactures like as Ford, General Motors, and Tesla have made substantial contributions to regional market growth.


Companies in the automotive industry, such as Tesla and General Motors, are using virtual engineering solutions to create and stimulate innovative driver-assistance systems solutions in newest built vehicles. North America is presently the most advanced and competitive automotive market in terms of electric vehicle manufacturing and distribution. The presence of automotive manufacturers contributes to the region's rapid production of electric vehicles and will lead to growth of virtual engineering. Thus, the regional market is expected to grow significantly throughout the projection period.


Figure3: VIRTUAL ENGINEERING MARKET SIZE BY REGION 2022 VS 2032 (USD MILLION)


VIRTUAL ENGINEERING MARKET SIZE BY REGION 2022 VS 2032 (USD MILLION)


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Further, the major countries studied in the market report are the U.S., Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


APAC is predicted to be the fastest-growing market due to rising demand for virtual engineering in consumer electronics and automobile production. The presence of some of the world's leading consumer electronics manufacturers in important markets such as China and Japan is also expected to drive regional market expansion over the projection period.


Europe is also predicted to grow significantly between 2023 and 2032 due to the technological advancements, industry adoption, supportive funding, and policies by the European government in the region.


Virtual Engineering Key Market Players & Competitive Insights


With a strong presence across different verticals and geographies, the Virtual Engineering Market is competitive and dominated by established, pure-play vendors. These vendors have a robust geographic footprint and partner ecosystem to cater to diverse customer segments.


The major players in the market include Siemens PLM Software, Dassault Systems, Ansys, Autodesk, Inc, Altair Engineering, Inc, Hexagon AB (MSC Software), Bentley Systems, HCL Technologies, Carlson Software, PTC, IBM Corporation, Accenture, Capgemini, Bosch Rexroth, among other players.


The Virtual Engineering Market is a consists of many players. Several important industry participants continually strive to create innovations. To strengthen their market positions, a few major companies are forming alliances and increasing their worldwide reach in growing countries.


Key Companies in the Virtual Engineering Market include.



  • Siemens PLM Software

  • Dassault Systems

  • Ansys

  • Autodesk, Inc

  • Altair Engineering, Inc

  • Hexagon AB (MSC Software)

  • Bentley Systems

  • HCL Technologies

  • Carlson Software

  • PTC

  • IBM Corporation

  • Accenture

  • Bosch Rexroth

  • Capgemini

  • Others


Virtual Engineering Industry Developments



  • In November 2022, IBM revealed new tools to help organizations demolish data silos and integrate analytics to make data-driven decisions and quickly address unplanned interruptions. Through business intelligence planning, budgeting, reporting, forecasting, and dashboard capabilities, IBM Business Analytics Enterprise provides customers with a holistic view of data sources throughout their organization.



  • In November 2022, Bentley Systems announced the introduction of Bentley Infrastructure Cloud in November 2022, a collection of business solutions spanning the whole infrastructure value chain and lifecycle. Bentley Infrastructure Cloud's complete and evergreen digital twins will enable improved infrastructure creation, delivery, and maintenance.


Virtual Engineering Market Segmentation


Virtual Engineering Software Type Outlook



  • Computer-Aided Designing (CAD)

  • Computer-Aided Manufacturing (CAM)

  • Computer-Aided Engineering (CAE)

  • Architecture, Engineering and Construction (AEC)

  • Electronic Design Automation (EDA)


Virtual Engineering Deployment Mode Outlook



  • On-premises

  • Cloud


Virtual Engineering Organization Size Outlook



  • SME’s

  • Large Enterprises


Virtual Engineering Application Outlook



  • Automation Design

  • Plant Design

  • Product Design

  • 3D Modelling

  • Others


Virtual Engineering Industry Vertical Outlook



  • Aerospace & Defense

  • Automotive

  • Banking

  • IT & Telecommunication

  • Oil & Gas

  • Healthcare

  • Others


Virtual Engineering Regional Outlook




  • North America

    • US

    • Canada




  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe




  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific




  • Rest of the World

    • Middle East

    • Africa

    • Latin America



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