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    US Toys Market

    ID: MRFR/CR/14108-HCR
    128 Pages
    Garvit Vyas
    September 2025

    US Toys Market

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    US Toys Market Research Report - Forecast Till 2035 Infographic
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    US Toys Market Summary

    The US Toys market is projected to grow from 40 USD billion in 2024 to 60 USD billion by 2035.

    Key Market Trends & Highlights

    US Toys Key Trends and Highlights

    • The US Toys market is valued at 40 USD billion in 2024, indicating a robust starting point for growth.
    • By 2035, the market is expected to reach 60 USD billion, reflecting a positive trajectory.
    • The compound annual growth rate (CAGR) for the US Toys market is estimated at 3.75 percent from 2025 to 2035.
    • Growing adoption of innovative play experiences due to increasing consumer demand is a major market driver.

    Market Size & Forecast

    2024 Market Size 40 (USD Billion)
    2035 Market Size 60 (USD Billion)
    CAGR (2025 - 2035) 3.75%

    Major Players

    Apple Inc (US), Microsoft Corp (US), Amazon.com Inc (US), Alphabet Inc (US), Berkshire Hathaway Inc (US), Meta Platforms Inc (US), Tesla Inc (US), Johnson & Johnson (US), Visa Inc (US), Procter & Gamble Co (US)

    Key Companies in the US Toys Market market include

    Market Segmentation

    US Toys Market Outlook

    FAQs

    What is the expected market size of the US Toys Market in 2024?

    The US Toys Market is expected to be valued at 42.0 billion USD in 2024.

    How much is the US Toys Market projected to grow by 2035?

    By 2035, the US Toys Market is projected to reach a valuation of 73.3 billion USD.

    What is the expected CAGR for the US Toys Market from 2025 to 2035?

    The expected CAGR for the US Toys Market from 2025 to 2035 is 5.193%.

    Which segment in the US Toys Market has the highest projected value in 2024?

    Preschool Toys is projected to have the highest value at 10.5 billion USD in 2024.

    What will be the value of Soft Toys and Dolls in 2035?

    The value of Soft Toys and Dolls is expected to be 15.3 billion USD in 2035.

    Which companies are considered major players in the US Toys Market?

    Major players include Hasbro, Mattel, LEGO, and MGA Entertainment among others.

    What is the expected market size for Action Toys in 2024?

    Action Toys is expected to be valued at 7.5 billion USD in 2024.

    How large is the Arts and Crafts Toys segment projected to be by 2035?

    The Arts and Crafts Toys segment is projected to reach 10.1 billion USD by 2035.

    What are the growth drivers for the US Toys Market?

    Growth drivers include increasing demand for innovative and educational toys.

    What will the market size for Construction Toys be by 2035?

    The market size for Construction Toys is projected to be 17.0 billion USD by 2035.

    Report Infographic
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