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    US Smart Labels Market

    ID: MRFR/PNT/15979-HCR
    100 Pages
    Garvit Vyas
    September 2025

    US Smart Labels Market Research Report By Technology (RFID, NFC, QR Codes, Printed Electronics), By Type (Electronic Shelf Labels, In-Mold Labels, Wearable Smart Labels), By End Use (Retail, Logistics, Healthcare, Manufacturing) and By Material (Paper, Plastic, Metal, Wood) - Forecast to 2035

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    US Smart Labels Market Research Report - Forecast Report 2035 Infographic
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    Table of Contents

    US Smart Labels Market Summary

    The US Smart Labels market is projected to grow from 650 million USD in 2024 to 1600 million USD by 2035, reflecting a robust growth trajectory.

    Key Market Trends & Highlights

    US Smart Labels Key Trends and Highlights

    • The market valuation is expected to reach 1600 million USD by 2035, indicating substantial growth opportunities.
    • From 2025 to 2035, the market is anticipated to expand at a compound annual growth rate of 8.53 percent.
    • In 2024, the market is valued at 650 million USD, highlighting its current significance in the industry.
    • Growing adoption of smart labeling technologies due to increasing demand for supply chain transparency is a major market driver.

    Market Size & Forecast

    2024 Market Size 650 (USD Million)
    2035 Market Size 1600 (USD Million)
    CAGR (2025-2035) 8.53%

    Major Players

    Barcodes, Inc., Cimpress, Impinj, Logomatic, Cognex, Semtech Corporation, Avery Dennison, Brother Industries, Atlantic Zeiser, Zebra Technologies, Checkpoint Systems, Thinfilm Electronics, 3M, SATO Holdings, NXP Semiconductors

    US Smart Labels Market Trends

    The US Smart Labels Market is experiencing notable trends driven by advancements in technology and consumer demand for more efficient products. The key market drivers include a growing emphasis on supply chain transparency and the need for inventory management solutions. Smart labels, equipped with technologies like RFID and NFC, enhance tracking and traceability in various industries, including retail, food and beverage, and healthcare. This has become particularly important in the US, where regulatory requirements and consumer expectations push for higher standards in product tracking and information sharing.

    Opportunities are emerging for manufacturers to innovate and provide cost-effective smart labeling solutions, which could enhance consumer engagement and improve brand loyalty.As consumers increasingly prefer products with clear information, companies can leverage smart labels to provide real-time data, enhancing the shopping experience and driving repeat purchases. Furthermore, sustainability trends are influencing the market, with a push for smart labels that provide environmentally friendly options. In recent times, the growth of e-commerce has accelerated the adoption of smart labels in the US.

    As online shopping rises, retailers are focused on improving fulfillment accuracy and customer experience, making smart labeling essential for logistics and inventory management. The integration of smart labels into packaging solutions offers convenience for consumers, allowing them to access product information with a simple scan.This trend is becoming more prevalent, reshaping how consumers interact with products. Overall, the US Smart Labels Market is poised for continuous evolution, driven by technology, consumer preferences, and market demands for transparency and efficiency.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    US Smart Labels Market Drivers

    Market Segment Insights

    US Smart Labels Market Segment Insights

    US Smart Labels Market Segment Insights

    Smart Labels Market Technology Insights

    Smart Labels Market Technology Insights

    The US Smart Labels Market, particularly within the Technology segment, showcases a dynamic landscape characterized by various advanced labeling techniques that cater to a myriad of industries. This segment plays a pivotal role in revolutionizing inventory management, supply chain efficiency, and consumer engagement. Radio Frequency Identification (RFID) technology has emerged as a cornerstone in asset tracking and inventory management, facilitating real-time data collection and minimizing human errors.

    Near Field Communication (NFC) is gaining momentum, particularly in retail and marketing, as it allows brands to create interactive experiences, enhancing customer engagement through seamless transactions and information sharing.QR Codes remain a powerful tool, particularly in the context of mobile marketing and product authentication, enabling consumers to access detailed information quickly and conveniently. Printed Electronics is evolving within the Smart Labels Market as well, enabling lightweight and flexible labels that can integrate advanced functionalities at a lower cost, promoting innovations in smart packaging and product design.

    This diversification of technology highlights an ongoing trend towards digitization and efficiency in various sectors while addressing consumer demand for transparency and interaction.As businesses increasingly recognize the value of these technologies, the adoption rates are likely to spike, fuelled by the need for greater operational efficiency and enhanced customer experiences. The convergence of these technologies is further supported by advancements in IoT and the growing emphasis on sustainability, contributing to the overall growth of the US Smart Labels Market.

    With persistent advancements, the Technology segment is set to continue its significant impact on various sectors, driving innovation and operational improvements across the board.

    Smart Labels Market Type Insights

    The Type segmentation of the US Smart Labels Market showcases a variety of innovative labeling solutions, crucial for enhancing operational efficiency and consumer experience. Electronic Shelf Labels have revolutionized retail operations, providing real-time price updates and inventory management, which significantly reduces labor costs and improves pricing accuracy.

    In-Mold Labels are gaining traction due to their durability and aesthetic appeal, creating strong demand in industries such as automotive and consumer goods for product branding and information display.Wearable Smart Labels represent a growing niche, integrating technology into health and safety applications, enhancing user interaction and tracking capabilities in sectors like healthcare and sports. The ongoing trends towards automation, consumer personalization, and sustainability in packaging are driving the importance of these types in the market, providing ample growth opportunities for stakeholders.

    As companies increasingly adopt smart labeling solutions to remain competitive and respond to consumer demands, the US Smart Labels Market is poised for continued expansion across these diverse label types.

    Smart Labels Market End Use Insights

    The US Smart Labels Market is significantly influenced by its End Use, which encompasses several key areas such as Retail, Logistics, Healthcare, and Manufacturing. In the Retail sector, smart labels are increasingly employed to enhance customer experience through improved inventory management and personalized marketing strategies. Logistics leverages these labels for real-time tracking of goods, ensuring efficiency and reducing losses. The Healthcare segment utilizes smart labels for patient identification and medication tracking, thereby enhancing patient safety and compliance.In Manufacturing, smart labels help streamline production processes and compliance with regulatory requirements.

    Each of these areas plays a vital role in driving the overall growth of the US Smart Labels Market, reflecting a transition towards more automated and data-driven operational methodologies. The increasing demand for transparency, efficiency, and data accuracy in various industries further propels the adoption of smart labels, marking their significance in contemporary market trends.

    Smart Labels Market Material Insights

    The Material segment of the US Smart Labels Market encompasses various categories, each playing a critical role in the industry's functionality and value. Paper, known for its eco-friendliness, significantly contributes to market growth by appealing to consumers who prioritize sustainability. Meanwhile, Plastic dominates a substantial portion of the market due to its versatility and durability, making it suitable for a wide range of applications, from retail to logistics.

    Metal materials, often utilized for security labels, highlight advanced technology integration that enhances tracking and authenticity, particularly in industries like pharmaceuticals and electronics.Wood, while less common, offers a unique aesthetic appeal for niche markets, such as artisan goods and high-end products. Overall, the diversification of materials not only drives innovation but also addresses specific consumer needs across different sectors in the US, contributing to the overall US Smart Labels Market revenue and statistics.

    Market trends indicate that as companies prioritize smart technology and automation, the adoption of these materials will continue to rise, presenting ample opportunities amidst ongoing challenges like cost management and material sourcing.

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    Regional Insights

    Key Players and Competitive Insights

    The US Smart Labels Market is rapidly evolving, driven by advancements in technology and increasing consumer demand for more efficient and innovative labeling solutions. Smart labels are gaining traction across various industries, including retail, logistics, healthcare, and food and beverage, primarily due to their ability to enhance traceability, improve inventory management, and provide insightful data to businesses. The competitive landscape of this market is marked by the presence of several key players who are continuously investing in research and development to deliver cutting-edge smart label technologies.

    Companies in the US are focusing on integrating innovative materials and smart technologies such as NFC, RFID, and QR codes into their products to cater to the diverse needs of different sectors, allowing them to maintain a competitive edge in this dynamic market.Barcodes, Inc. has established a noteworthy presence in the US Smart Labels Market, showcasing its wide-ranging capabilities in barcode scanning and data management solutions. The company is renowned for its strength in providing high-quality labeling solutions that enhance operational efficiency for businesses across various sectors.

    By leveraging its extensive experience in barcoding technology, Barcodes, Inc. offers a comprehensive suite of products and services, including customizable smart labels that cater to unique client specifications. Their robust support and consultation services enable businesses to integrate smart labeling solutions seamlessly into their existing operations, further solidifying Barcodes, Inc.'s position as a trusted provider in this market. The company's commitment to innovation and customer satisfaction has bolstered its reputation and competitive standing in the US market.Cimpress has made significant strides in the US Smart Labels Market through its diverse array of customizable products offered under various brands.

    The company specializes in mass customization, driven by advanced technology that allows customers to design and order smart labels tailored to their specifications. Cimpress's strength lies in its ability to leverage its robust network of printing facilities and proprietary software, allowing them to deliver high-quality labels at scale. Additionally, Cimpress has strengthened its market presence through strategic mergers and acquisitions, enhancing its technological capabilities and broadening its customer base. The company remains focused on continuous innovation and has invested in expanding its offerings in smart labeling, positioning itself as a significant player in the US market.

    Their adaptive approach to customer needs and dedication to quality and efficiency further solidify Cimpress's competitive advantage in the realm of smart labels.

    Key Companies in the US Smart Labels Market market include

    Industry Developments

    The US Smart Labels Market is experiencing significant developments, with companies like Avery Dennison, Zebra Technologies, and 3M leading innovation in RFID and digital labeling technologies. In September 2023, Zebra Technologies launched a new series of smart labels aimed at enhancing supply chain visibility and efficiency. Meanwhile, Avery Dennison reported a growing demand for sustainable labeling solutions in August 2023, reflecting a strong market shift towards environmentally-friendly products. Notably, in October 2022, Barcodes, Inc. announced a partnership with Cimpress to co-develop smart labeling solutions, significantly enhancing their product offerings.

    In terms of market valuation, companies such as Impinj and SATO Holdings showed substantial growth, driven by increased e-commerce and the need for better inventory management solutions. Additionally, the consolidation of the market has been notable, with NXP Semiconductors acquiring a significant stake in Thinfilm Electronics in July 2023, a strategic move to bolster their position in the smart label technology segment. Overall, the US Smart Labels Market is seeing sustained growth and innovation, with leading companies adapting to changing consumer preferences and technological advancements.

    Market Segmentation

    Outlook

    • Paper
    • Plastic
    • Metal
    • Wood

    Smart Labels Market Type Outlook

    • Electronic Shelf Labels
    • In-Mold Labels
    • Wearable Smart Labels

    Smart Labels Market End Use Outlook

    • Retail
    • Logistics
    • Healthcare
    • Manufacturing

    Smart Labels Market Material Outlook

    • Paper
    • Plastic
    • Metal
    • Wood

    Smart Labels Market Technology Outlook

    • RFID
    • NFC
    • QR Codes
    • Printed Electronics

    Report Scope

    Report Scope:
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 585.0(USD Million)
    MARKET SIZE 2024 650.0(USD Million)
    MARKET SIZE 2035 1600.0(USD Million)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 8.534% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Million
    KEY COMPANIES PROFILED Barcodes, Inc., Cimpress, Impinj, Logomatic, Cognex, Semtech Corporation, Avery Dennison, Brother Industries, Atlantic Zeiser, Zebra Technologies, Checkpoint Systems, Thinfilm Electronics, 3M, SATO Holdings, NXP Semiconductors
    SEGMENTS COVERED Technology, Type, End Use, Material
    KEY MARKET OPPORTUNITIES Increasing demand for inventory management, Growth in e-commerce logistics, Advancements in NFC technology, Rising need for anti-counterfeiting solutions, Expansion in retail automation
    KEY MARKET DYNAMICS Growing demand for inventory management, Increasing adoption of RFID technology, Rising e-commerce activities, Enhanced supply chain visibility, Government regulations on labeling
    COUNTRIES COVERED US

    Market Highlights

    Author
    Garvit Vyas
    Analyst

    Explore the profile of Garvit Vyas, one of our esteemed authors at Market Research Future, and access their expert research contributions in the field of market research and industry analysis

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    FAQs

    What is the projected market size of the US Smart Labels Market by 2035?

    The US Smart Labels Market is expected to reach a valuation of 1600.0 million USD by 2035.

    What is the expected Compound Annual Growth Rate (CAGR) of the US Smart Labels Market from 2025 to 2035?

    The market is anticipated to grow at a CAGR of 8.534 percent from 2025 to 2035.

    Which technology segment is expected to dominate the US Smart Labels Market by 2035?

    The RFID technology segment is projected to dominate, with an expected market size of 630.0 million USD by 2035.

    What is the 2024 market value of the NFC technology in the US Smart Labels Market?

    The NFC technology segment is valued at 130.0 million USD in the US Smart Labels Market for 2024.

    Who are the key players in the US Smart Labels Market?

    Major players include Barcodes, Inc., Cimpress, Impinj, Avery Dennison, and Zebra Technologies.

    How has the market for QR Codes in the US Smart Labels Market changed from 2024 to 2035?

    The market for QR Codes is expected to rise from 150.0 million USD in 2024 to 380.0 million USD by 2035.

    What is the expected growth rate for the Printed Electronics segment in the US Smart Labels Market by 2035?

    The Printed Electronics segment is anticipated to grow significantly, reaching 280.0 million USD by 2035.

    Which company in the US Smart Labels Market had a significant presence in the technology segment?

    Companies like Avery Dennison and Zebra Technologies have a significant presence in the technology segment.

    What opportunities exist for growth in the US Smart Labels Market?

    There are ample opportunities for growth in the market driven by the increasing adoption of smart technologies.

    What market trends are influencing the US Smart Labels Market right now?

    Current trends include a shift towards increased adoption of RFID and NFC technologies across various sectors.

    1. EXECUTIVE SUMMARY
    2. Market Overview
    3. Key Findings
    4. Market Segmentation
    5. Competitive Landscape
    6. Challenges and Opportunities
    7. Future Outlook
    8. MARKET INTRODUCTION
    9. Definition
    10. Scope of the study
    11. Research Objective
    12. Assumption
    13. Limitations
    14. RESEARCH METHODOLOGY
    15. Overview
    16. Data Mining
    17. Secondary Research
    18. Primary Research
    19. Primary Interviews and Information Gathering Process
    20. Breakdown of Primary Respondents
    21. Forecasting Model
    22. Market Size Estimation
    23. Bottom-Up Approach
    24. Top-Down Approach
    25. Data Triangulation
    26. Validation
    27. MARKET DYNAMICS
    28. Overview
    29. Drivers
    30. Restraints
    31. Opportunities
    32. MARKET FACTOR ANALYSIS
    33. Value chain Analysis
    34. Porter's Five Forces Analysis
    35. Bargaining Power of Suppliers
    36. Bargaining Power of Buyers
    37. Threat of New Entrants
    38. Threat of Substitutes
    39. Intensity of Rivalry
    40. COVID-19 Impact Analysis
    41. Market Impact Analysis
    42. Regional Impact
    43. Opportunity and Threat Analysis
    44. US Smart Labels Market, BY Technology (USD Million)
    45. RFID
    46. NFC
    47. QR Codes
    48. Printed Electronics
    49. US Smart Labels Market, BY Type (USD Million)
    50. Electronic Shelf Labels
    51. In-Mold Labels
    52. Wearable Smart Labels
    53. US Smart Labels Market, BY End Use (USD Million)
    54. Retail
    55. Logistics
    56. Healthcare
    57. Manufacturing
    58. US Smart Labels Market, BY Material (USD Million)
    59. Paper
    60. Plastic
    61. Metal
    62. Wood
    63. Competitive Landscape
    64. Overview
    65. Competitive Analysis
    66. Market share Analysis
    67. Major Growth Strategy in the Smart Labels Market
    68. Competitive Benchmarking
    69. Leading Players in Terms of Number of Developments in the Smart Labels Market
    70. Key developments and growth strategies
    71. New Product Launch/Service Deployment
    72. Merger & Acquisitions
    73. Joint Ventures
    74. Major Players Financial Matrix
    75. Sales and Operating Income
    76. Major Players R&D Expenditure. 2023
    77. Company Profiles
    78. Barcodes, Inc.
    79. Financial Overview
    80. Products Offered
    81. Key Developments
    82. SWOT Analysis
    83. Key Strategies
    84. Cimpress
    85. Financial Overview
    86. Products Offered
    87. Key Developments
    88. SWOT Analysis
    89. Key Strategies
    90. Impinj
    91. Financial Overview
    92. Products Offered
    93. Key Developments
    94. SWOT Analysis
    95. Key Strategies
    96. Logomatic
    97. Financial Overview
    98. Products Offered
    99. Key Developments
    100. SWOT Analysis
    101. Key Strategies
    102. Cognex
    103. Financial Overview
    104. Products Offered
    105. Key Developments
    106. SWOT Analysis
    107. Key Strategies
    108. Semtech Corporation
    109. Financial Overview
    110. Products Offered
    111. Key Developments
    112. SWOT Analysis
    113. Key Strategies
    114. Avery Dennison
    115. Financial Overview
    116. Products Offered
    117. Key Developments
    118. SWOT Analysis
    119. Key Strategies
    120. Brother Industries
    121. Financial Overview
    122. Products Offered
    123. Key Developments
    124. SWOT Analysis
    125. Key Strategies
    126. Atlantic Zeiser
    127. Financial Overview
    128. Products Offered
    129. Key Developments
    130. SWOT Analysis
    131. Key Strategies
    132. Zebra Technologies
    133. Financial Overview
    134. Products Offered
    135. Key Developments
    136. SWOT Analysis
    137. Key Strategies
    138. Checkpoint Systems
    139. Financial Overview
    140. Products Offered
    141. Key Developments
    142. SWOT Analysis
    143. Key Strategies
    144. Thinfilm Electronics
    145. Financial Overview
    146. Products Offered
    147. Key Developments
    148. SWOT Analysis
    149. Key Strategies
    150. M
    151. Financial Overview
    152. Products Offered
    153. Key Developments
    154. SWOT Analysis
    155. Key Strategies
    156. SATO Holdings
    157. Financial Overview
    158. Products Offered
    159. Key Developments
    160. SWOT Analysis
    161. Key Strategies
    162. NXP Semiconductors
    163. Financial Overview
    164. Products Offered
    165. Key Developments
    166. SWOT Analysis
    167. Key Strategies
    168. References
    169. Related Reports
    170. US Smart Labels Market SIZE ESTIMATES & FORECAST, BY TECHNOLOGY, 2019-2035 (USD Billions)
    171. US Smart Labels Market SIZE ESTIMATES & FORECAST, BY TYPE, 2019-2035 (USD Billions)
    172. US Smart Labels Market SIZE ESTIMATES & FORECAST, BY END USE, 2019-2035 (USD Billions)
    173. US Smart Labels Market SIZE ESTIMATES & FORECAST, BY MATERIAL, 2019-2035 (USD Billions)
    174. PRODUCT LAUNCH/PRODUCT DEVELOPMENT/APPROVAL
    175. ACQUISITION/PARTNERSHIP
    176. MARKET SYNOPSIS
    177. US SMART LABELS MARKET ANALYSIS BY TECHNOLOGY
    178. US SMART LABELS MARKET ANALYSIS BY TYPE
    179. US SMART LABELS MARKET ANALYSIS BY END USE
    180. US SMART LABELS MARKET ANALYSIS BY MATERIAL
    181. KEY BUYING CRITERIA OF SMART LABELS MARKET
    182. RESEARCH PROCESS OF MRFR
    183. DRO ANALYSIS OF SMART LABELS MARKET
    184. DRIVERS IMPACT ANALYSIS: SMART LABELS MARKET
    185. RESTRAINTS IMPACT ANALYSIS: SMART LABELS MARKET
    186. SUPPLY / VALUE CHAIN: SMART LABELS MARKET
    187. SMART LABELS MARKET, BY TECHNOLOGY, 2025 (% SHARE)
    188. SMART LABELS MARKET, BY TECHNOLOGY, 2019 TO 2035 (USD Billions)
    189. SMART LABELS MARKET, BY TYPE, 2025 (% SHARE)
    190. SMART LABELS MARKET, BY TYPE, 2019 TO 2035 (USD Billions)
    191. SMART LABELS MARKET, BY END USE, 2025 (% SHARE)
    192. SMART LABELS MARKET, BY END USE, 2019 TO 2035 (USD Billions)
    193. SMART LABELS MARKET, BY MATERIAL, 2025 (% SHARE)
    194. SMART LABELS MARKET, BY MATERIAL, 2019 TO 2035 (USD Billions)
    195. BENCHMARKING OF MAJOR COMPETITORS

    US Smart Labels Market Segmentation

     

     

     

    • Smart Labels Market By Technology (USD Million, 2019-2035)

      • RFID
      • NFC
      • QR Codes
      • Printed Electronics

     

    • Smart Labels Market By Type (USD Million, 2019-2035)

      • Electronic Shelf Labels
      • In-Mold Labels
      • Wearable Smart Labels

     

    • Smart Labels Market By End Use (USD Million, 2019-2035)

      • Retail
      • Logistics
      • Healthcare
      • Manufacturing

     

    • Smart Labels Market By Material (USD Million, 2019-2035)

      • Paper
      • Plastic
      • Metal
      • Wood

     

     

     

     

     

     

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