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    US Natural Cheese Market

    ID: MRFR/F-B & N/15632-HCR
    128 Pages
    Snehal Singh
    September 2025

    US Natural Cheese Market Research Report: By Product Type (Cheddar Cheese, Mozzarella Cheese, Swiss Cheese, Blue Cheese, Goat Cheese), By Milk Source (Cow Milk, Goat Milk, Sheep Milk), By Form (Sliced, Shredded, Block, Cubes, Spreadable) and By Distribution Channel (Supermarkets, Online Retail, Specialty Stores, Convenience Stores) - Forecast to 2035

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    US Natural Cheese Market Research Report — Forecast till 2035 Infographic
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    Table of Contents

    US Natural Cheese Market Summary

    The US Natural Cheese market is projected to grow from 15.8 USD Billion in 2024 to 22.5 USD Billion by 2035.

    Key Market Trends & Highlights

    US Natural Cheese Key Trends and Highlights

    • The market is expected to achieve a compound annual growth rate (CAGR) of 3.27 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 22.5 USD Billion, indicating robust growth potential.
    • In 2024, the market is valued at 15.8 USD Billion, reflecting a strong foundation for future expansion.
    • Growing adoption of natural cheese products due to increasing consumer preference for healthier options is a major market driver.

    Market Size & Forecast

    2024 Market Size 15.8 (USD Billion)
    2035 Market Size 22.5 (USD Billion)
    CAGR (2025-2035) 3.27%

    Major Players

    Tillamook Cheese, Bel Brands, Sargento Foods, Dean Foods, Organic Valley, Saputo, Dairy Farmers of America, Kraft Heinz, Land O'Lakes, Albanese Confectionery, Bega Cheese, Boar's Head, FrieslandCampina, Murray Goulburn, Schreiber Foods

    US Natural Cheese Market Trends

    The US Natural Cheese Market is experiencing a notable shift towards health-conscious options, as more consumers are seeking products that align with their dietary preferences. Trends indicate increased demand for artisanal and organic cheeses, driven by the growing interest in natural, minimally processed foods. This movement towards quality and authenticity is evident in the rise of local cheese producers, who emphasize sustainable practices and traditional methods of production.

    US Natural Cheese Market Drivers

    Market Segment Insights

    US Natural Cheese Market Segment Insights

    US Natural Cheese Market Segment Insights

    Natural Cheese Market Product Type Insights

    Natural Cheese Market Product Type Insights

    The US Natural Cheese Market has shown significant dynamism in its segmentation, particularly in the Product Type category, with various cheese types catering to distinct consumer preferences and culinary uses. Among these, Cheddar Cheese remains a staple, known for its versatility and rich flavor profile, making it widely used in a variety of dishes from sandwiches to recipes incorporating melted cheese.

    Mozzarella Cheese is particularly favored in the pizza industry and for pasta dishes, with its smooth texture and melting qualities appealing to both consumers and chefs alike.Swiss Cheese, characterized by its mild taste and eyeless texture, holds a special place in the deli sector and is frequently used in sandwiches and gourmet dishes. Blue Cheese, with its strong and distinct flavors, appeals to niche markets, often utilized in salads and gourmet recipes, while Goat Cheese has seen rising popularity due to its unique flavor and perceived health benefits, making it a favorite among health-conscious consumers.

    Each of these cheese types illustrates the diversity that defines the US Natural Cheese Market, with trends leaning towards more gourmet and artisanal offerings, driven by changing consumer tastes and preferences for quality ingredients.The market environment is shaped by both changing dietary habits and a growing inclination for personalized and high-quality food products. Overall, the demand for natural cheese continues to be influenced by the increasing prevalence of cheese in American diets, culinary innovation, and the steady push towards less processed and more authentic cheese varieties, providing robust opportunities for growth within each Product Type category.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Natural Cheese Market Milk Source Insights

    Natural Cheese Market Milk Source Insights

    The US Natural Cheese Market is significantly driven by the Milk Source segment, which primarily consists of Cow Milk, Goat Milk, and Sheep Milk. Cow milk is the dominant player in this segment, mainly due to its widespread availability and high yield, making it the foundation of most cheese production in the US. Goat milk has been gaining attention owing to its unique flavor profiles and perceived health benefits, such as easier digestibility and lower allergenic properties compared to cow's milk, attracting health-conscious consumers.

    Similarly, Sheep milk, known for its rich texture and higher fat content, is favored in gourmet cheese varieties, appealing to niche markets looking for artisanal and specialty cheeses.The rising consumer trends towards natural and organic products are expected to boost these milk sources further, presenting numerous growth opportunities in the market. Additionally, the increasing preference for diverse cheese flavors and types aligns with the innovations seen in cheese production, fostering a competitive environment in the US Natural Cheese Market.

    Overall, the strategic emphasis on quality and diversity within the Milk Source segment reflects key growth drivers shaping the future landscape of the US Natural Cheese Market.

    Natural Cheese Market Form Insights

    Natural Cheese Market Form Insights

    The Form segment of the US Natural Cheese Market has shown significant evolution in its product offerings, catering to the diverse preferences of consumers across the region. Various formats such as Sliced, Shredded, Block, Cubes, and Spreadable cheese are available, each contributing to the overall market growth. Sliced cheese is particularly popular among consumers for its convenience in meal preparation, while shredded cheese remains a staple in recipes due to its versatile use in cooking and baking.

    Block cheese, favored by both consumers and food service businesses, provides flexibility for grating or slicing, making it an essential item in kitchens.Cubes and spreadable cheese options capitalize on portability and ease of use, appealing to snackers and those seeking quick meal solutions. The growing trend towards convenience and ready-to-eat cheese products drives innovation in this segment, with an increasing focus on quality and flavor variety, reflecting evolving consumer tastes.

    As the US Natural Cheese Market continues to expand, driven by changing dietary habits and lifestyle choices, the demand for these different forms of cheese is expected to persist, presenting substantial growth opportunities within the industry.

    Natural Cheese Market Distribution Channel Insights

    Natural Cheese Market Distribution Channel Insights

    The Distribution Channel segment of the US Natural Cheese Market plays a crucial role in shaping consumer access and purchasing patterns. Supermarkets, as a key distribution avenue, dominate the landscape, offering a wide variety of natural cheeses that cater to diverse consumer preferences. This segment is invaluable due to the convenience and vast selection it provides. Online Retail has gained significant traction, especially in recent years, driven by the growing trend of e-commerce and consumer inclination towards home deliveries.

    This channel is expected to continue expanding as comfort with online shopping rises.Specialty Stores, which focus on gourmet and artisanal cheese, appeal to a niche market that values high-quality, unique products, differentiating themselves through curated selections and expert guidance. Convenience Stores serve urban and suburban consumers looking for quick access to cheese products, making them a vital player in the market as they cater to on-the-go lifestyles. Overall, the US Natural Cheese Market segmentation within Distribution Channels reflects a dynamic landscape that aligns with changing consumer habits and preferences, fueling ongoing market growth and expansion opportunities.

    Get more detailed insights about US Natural Cheese Market Research Report — Forecast till 2035

    Regional Insights

    Key Players and Competitive Insights

    The US Natural Cheese Market is characterized by intense competition among various players who strive to establish a strong foothold in this dynamic sector. As consumer preferences shift towards healthier and more natural food options, the demand for natural cheese has seen a significant increase. Competitors in this market focus on quality, unique flavors, and innovative offerings to differentiate themselves and attract a growing customer base that values artisanal and organic products. The competitive landscape is marked by both established cheese producers and newer entrants, each looking to leverage trends toward natural ingredients while expanding their market share.

    As a result, investment in marketing and distribution channels has become crucial for players aiming to enhance their visibility and reach among consumers.Tillamook Cheese has carved a distinct niche within the US Natural Cheese Market through its commitment to quality and sustainability. Known for its premium products, Tillamook emphasizes transparency in its sourcing and manufacturing processes, which resonates strongly with today's health-conscious consumers. The company has built a loyal customer base by focusing on traditional cheese-making methods that deliver rich flavors and textures.

    One of the strengths of Tillamook is its robust presence in retail and foodservice channels, ensuring that its products are widely available across the United States. The brand's successful promotion of its values, combined with innovative product lines that include various natural cheese types and dairy products, allows it to stand out in a competitive market.

    Furthermore, Tillamook has invested in community-oriented initiatives that bolster its reputation as a company dedicated to both quality and social responsibility, enhancing customer loyalty and brand trust.Bel Brands is another significant player in the US Natural Cheese Market, bringing a portfolio that includes well-known cheese brands and innovative product offerings. The company focuses on delivering high-quality natural cheese products that appeal to diverse consumer preferences. Bel Brands has solidified its market presence by investing in formulations that align with health trends, such as reduced-fat options and organic varieties.

    Strengths of Bel Brands include its research and development capabilities, which enable the introduction of new flavors and products tailored to market demands. The company's strategic mergers and acquisitions have strengthened its position in the US, allowing it to expand its distribution networks and enhance its product diversity. By focusing on customer engagement and adapting to evolving food trends, Bel Brands continues to maintain a competitive edge, showing resilience in a market that values innovation and health-centric offerings.

    Key Companies in the US Natural Cheese Market market include

    Industry Developments

    The US Natural Cheese Market has seen significant developments recently, driven by consumer preference for healthier, natural food options and the increasing demand for specialty cheese varieties. Tillamook Cheese has launched new product lines focusing on organic and farm-fresh ingredients, while Sargento Foods has expanded its portfolio to include more plant-based cheese alternatives. Organic Valley has reported substantial growth in its sales, attributed to its commitment to sustainable farming practices. In April 2023, Dairy Farmers of America announced the acquisition of a regional cheese producer, further enhancing its market position within the cheese sector.

    Kraft Heinz is investing in innovative cheese products to tap into the growing snacking trend, and Land O'Lakes is focusing on expanding its distribution channels to reach more consumers. The thriving cheese market has witnessed a notable rise in the overall market valuation, driving competition among major players. Additionally, in the past few years, companies like Boar's Head and Saputo have been actively diversifying their offerings, helping to solidify their positions in the market. Overall, the US Natural Cheese Market remains dynamic, catering to evolving consumer preferences for quality and sustainability.

    Market Segmentation

    Outlook

    • Supermarkets
    • Online Retail
    • Specialty Stores
    • Convenience Stores

    Report Scope

    Report Scope:
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 14.77(USD Billion)
    MARKET SIZE 2024 15.8(USD Billion)
    MARKET SIZE 2035 22.5(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 3.266% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED Tillamook Cheese, Bel Brands, Sargento Foods, Dean Foods, Organic Valley, Saputo, Dairy Farmers of America, Kraft Heinz, Land O'Lakes, Albanese Confectionery, Bega Cheese, Boar's Head, FrieslandCampina, Murray Goulburn, Schreiber Foods
    SEGMENTS COVERED Product Type, Milk Source, Form, Distribution Channel
    KEY MARKET OPPORTUNITIES Health-conscious product development, Plant-based cheese alternatives, Premium artisanal cheese trends, E-commerce sales expansion, Regional cheese varieties promotion
    KEY MARKET DYNAMICS health-conscious consumer trends, increasing demand for artisanal cheeses, popularity of plant-based alternatives, growth in foodservice sector, rising cheese exports
    COUNTRIES COVERED US

    Market Highlights

    Author
    Snehal Singh
    Assistant Manager - Research

    High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. By implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in Packaging, Construction, and Equipment domains. She handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.

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    FAQs

    What is the expected market size of the US Natural Cheese Market in 2024?

    The US Natural Cheese Market is expected to be valued at 15.8 billion USD in 2024.

    What is the projected market size of the US Natural Cheese Market by 2035?

    By 2035, the US Natural Cheese Market is projected to reach a value of 22.5 billion USD.

    What is the expected CAGR for the US Natural Cheese Market from 2025 to 2035?

    The expected CAGR for the US Natural Cheese Market from 2025 to 2035 is 3.266%.

    Which product type is valued the highest in the US Natural Cheese Market in 2024?

    Cheddar Cheese is valued the highest at 5.0 billion USD in the US Natural Cheese Market in 2024.

    What is the market size of Mozzarella Cheese in 2025?

    Mozzarella Cheese is expected to contribute 4.5 billion USD to the US Natural Cheese Market in 2024.

    Who are the major players in the US Natural Cheese Market?

    Major players in the market include Tillamook Cheese, Bel Brands, and Sargento Foods among others.

    How much is the Blue Cheese segment expected to be valued by 2035?

    The Blue Cheese segment is expected to be valued at 3.0 billion USD by 2035.

    What is the growth projection for Goat Cheese from 2025 to 2035?

    The Goat Cheese segment is expected to see a decline, projected at 2.5 billion USD by 2035.

    What are the key growth drivers for the US Natural Cheese Market?

    The key growth drivers include increasing consumer demand for natural products and diverse applications across culinary areas.

    What challenges might the US Natural Cheese Market face in the coming years?

    Challenges may include rising production costs and fluctuating supply chain dynamics impacting market stability.

    1. EXECUTIVE SUMMARY
    2. Market Overview
    3. Key Findings
    4. Market Segmentation
    5. Competitive Landscape
    6. Challenges and Opportunities
    7. Future Outlook
    8. MARKET INTRODUCTION
    9. Definition
    10. Scope of the study
    11. Research Objective
    12. Assumption
    13. Limitations
    14. RESEARCH METHODOLOGY
    15. Overview
    16. Data Mining
    17. Secondary Research
    18. Primary Research
    19. Primary Interviews and Information Gathering Process
    20. Breakdown of Primary Respondents
    21. Forecasting Model
    22. Market Size Estimation
    23. Bottom-Up Approach
    24. Top-Down Approach
    25. Data Triangulation
    26. Validation
    27. MARKET DYNAMICS
    28. Overview
    29. Drivers
    30. Restraints
    31. Opportunities
    32. MARKET FACTOR ANALYSIS
    33. Value chain Analysis
    34. Porter's Five Forces Analysis
    35. Bargaining Power of Suppliers
    36. Bargaining Power of Buyers
    37. Threat of New Entrants
    38. Threat of Substitutes
    39. Intensity of Rivalry
    40. COVID-19 Impact Analysis
    41. Market Impact Analysis
    42. Regional Impact
    43. Opportunity and Threat Analysis
    44. US Natural Cheese Market, BY Product Type (USD Billion)
    45. Cheddar Cheese
    46. Mozzarella Cheese
    47. Swiss Cheese
    48. Blue Cheese
    49. Goat Cheese
    50. US Natural Cheese Market, BY Milk Source (USD Billion)
    51. Cow Milk
    52. Goat Milk
    53. Sheep Milk
    54. US Natural Cheese Market, BY Form (USD Billion)
    55. Sliced
    56. Shredded
    57. Block
    58. Cubes
    59. Spreadable
    60. US Natural Cheese Market, BY Distribution Channel (USD Billion)
    61. Supermarkets
    62. Online Retail
    63. Specialty Stores
    64. Convenience Stores
    65. Competitive Landscape
    66. Overview
    67. Competitive Analysis
    68. Market share Analysis
    69. Major Growth Strategy in the Natural Cheese Market
    70. Competitive Benchmarking
    71. Leading Players in Terms of Number of Developments in the Natural Cheese Market
    72. Key developments and growth strategies
    73. New Product Launch/Service Deployment
    74. Merger & Acquisitions
    75. Joint Ventures
    76. Major Players Financial Matrix
    77. Sales and Operating Income
    78. Major Players R&D Expenditure. 2023
    79. Company Profiles
    80. Tillamook Cheese
    81. Financial Overview
    82. Products Offered
    83. Key Developments
    84. SWOT Analysis
    85. Key Strategies
    86. Bel Brands
    87. Financial Overview
    88. Products Offered
    89. Key Developments
    90. SWOT Analysis
    91. Key Strategies
    92. Sargento Foods
    93. Financial Overview
    94. Products Offered
    95. Key Developments
    96. SWOT Analysis
    97. Key Strategies
    98. Dean Foods
    99. Financial Overview
    100. Products Offered
    101. Key Developments
    102. SWOT Analysis
    103. Key Strategies
    104. Organic Valley
    105. Financial Overview
    106. Products Offered
    107. Key Developments
    108. SWOT Analysis
    109. Key Strategies
    110. Saputo
    111. Financial Overview
    112. Products Offered
    113. Key Developments
    114. SWOT Analysis
    115. Key Strategies
    116. Dairy Farmers of America
    117. Financial Overview
    118. Products Offered
    119. Key Developments
    120. SWOT Analysis
    121. Key Strategies
    122. Kraft Heinz
    123. Financial Overview
    124. Products Offered
    125. Key Developments
    126. SWOT Analysis
    127. Key Strategies
    128. Land O'Lakes
    129. Financial Overview
    130. Products Offered
    131. Key Developments
    132. SWOT Analysis
    133. Key Strategies
    134. Albanese Confectionery
    135. Financial Overview
    136. Products Offered
    137. Key Developments
    138. SWOT Analysis
    139. Key Strategies
    140. Bega Cheese
    141. Financial Overview
    142. Products Offered
    143. Key Developments
    144. SWOT Analysis
    145. Key Strategies
    146. Boar's Head
    147. Financial Overview
    148. Products Offered
    149. Key Developments
    150. SWOT Analysis
    151. Key Strategies
    152. FrieslandCampina
    153. Financial Overview
    154. Products Offered
    155. Key Developments
    156. SWOT Analysis
    157. Key Strategies
    158. Murray Goulburn
    159. Financial Overview
    160. Products Offered
    161. Key Developments
    162. SWOT Analysis
    163. Key Strategies
    164. Schreiber Foods
    165. Financial Overview
    166. Products Offered
    167. Key Developments
    168. SWOT Analysis
    169. Key Strategies
    170. References
    171. Related Reports
    172. US Natural Cheese Market SIZE ESTIMATES & FORECAST, BY PRODUCT TYPE, 2019-2035 (USD Billions)
    173. US Natural Cheese Market SIZE ESTIMATES & FORECAST, BY MILK SOURCE, 2019-2035 (USD Billions)
    174. US Natural Cheese Market SIZE ESTIMATES & FORECAST, BY FORM, 2019-2035 (USD Billions)
    175. US Natural Cheese Market SIZE ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2019-2035 (USD Billions)
    176. PRODUCT LAUNCH/PRODUCT DEVELOPMENT/APPROVAL
    177. ACQUISITION/PARTNERSHIP
    178. MARKET SYNOPSIS
    179. US NATURAL CHEESE MARKET ANALYSIS BY PRODUCT TYPE
    180. US NATURAL CHEESE MARKET ANALYSIS BY MILK SOURCE
    181. US NATURAL CHEESE MARKET ANALYSIS BY FORM
    182. US NATURAL CHEESE MARKET ANALYSIS BY DISTRIBUTION CHANNEL
    183. KEY BUYING CRITERIA OF NATURAL CHEESE MARKET
    184. RESEARCH PROCESS OF MRFR
    185. DRO ANALYSIS OF NATURAL CHEESE MARKET
    186. DRIVERS IMPACT ANALYSIS: NATURAL CHEESE MARKET
    187. RESTRAINTS IMPACT ANALYSIS: NATURAL CHEESE MARKET
    188. SUPPLY / VALUE CHAIN: NATURAL CHEESE MARKET
    189. NATURAL CHEESE MARKET, BY PRODUCT TYPE, 2025 (% SHARE)
    190. NATURAL CHEESE MARKET, BY PRODUCT TYPE, 2019 TO 2035 (USD Billions)
    191. NATURAL CHEESE MARKET, BY MILK SOURCE, 2025 (% SHARE)
    192. NATURAL CHEESE MARKET, BY MILK SOURCE, 2019 TO 2035 (USD Billions)
    193. NATURAL CHEESE MARKET, BY FORM, 2025 (% SHARE)
    194. NATURAL CHEESE MARKET, BY FORM, 2019 TO 2035 (USD Billions)
    195. NATURAL CHEESE MARKET, BY DISTRIBUTION CHANNEL, 2025 (% SHARE)
    196. NATURAL CHEESE MARKET, BY DISTRIBUTION CHANNEL, 2019 TO 2035 (USD Billions)
    197. BENCHMARKING OF MAJOR COMPETITORS

    US Natural Cheese Market Segmentation

     

     

     

    • Natural Cheese Market By Product Type (USD Billion, 2019-2035)

      • Cheddar Cheese
      • Mozzarella Cheese
      • Swiss Cheese
      • Blue Cheese
      • Goat Cheese

     

    • Natural Cheese Market By Milk Source (USD Billion, 2019-2035)

      • Cow Milk
      • Goat Milk
      • Sheep Milk

     

    • Natural Cheese Market By Form (USD Billion, 2019-2035)

      • Sliced
      • Shredded
      • Block
      • Cubes
      • Spreadable

     

    • Natural Cheese Market By Distribution Channel (USD Billion, 2019-2035)

      • Supermarkets
      • Online Retail
      • Specialty Stores
      • Convenience Stores

     

     

     

     

     

     

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    Customer Strories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne Founder
    Case Study

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