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    US CBD Skincare Products Market

    ID: MRFR/CR/19415-HCR
    128 Pages
    Garvit Vyas
    September 2025

    US CBD Skincare Products Market Research Report: By Type (Lotion & Creams, Masks & Serums, Bath & Soaps, Oils, Others) and By Source (Hemp, Marijuana) - Forecast to 2035

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    US CBD Skincare Products Market Research Report - Forecast Till 2035 Infographic
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    US CBD Skincare Products Market Summary

    The US CBD skincare products market is projected to grow from 1.3 USD billion in 2024 to 2.3 USD billion by 2035.

    Key Market Trends & Highlights

    US CBD Skincare Products Key Trends and Highlights

    • The market is expected to witness a compound annual growth rate of 5.32 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 2.3 USD billion, indicating robust growth potential.
    • In 2024, the market is valued at 1.3 USD billion, reflecting a strong foundation for future expansion.
    • Growing adoption of CBD skincare products due to increasing consumer awareness of natural ingredients is a major market driver.

    Market Size & Forecast

    2024 Market Size 1.3 (USD Billion)
    2035 Market Size 2.3 (USD Billion)
    CAGR (2025-2035) 5.32%

    Major Players

    Lord Jones, PureKana, Medterra, Hemp Bombs, Veritas Farms, Elixinol, Koi CBD, Green Roads, Aunt Zelda's, Reliva, Hempgenix, CBDistillery, Joy Organics, Balance CBD, Charlotte's Web

    US CBD Skincare Products Market Trends

    The US CBD skincare products market is experiencing significant growth driven by several key market drivers. Increasing consumer awareness about the potential benefits of CBD, such as its anti-inflammatory and antioxidant properties, is propelling interest in these products. As health-conscious consumers increasingly seek clean and organic ingredients, the demand for CBD-infused skincare items has grown. Moreover, the legal acceptance of hemp-derived CBD at the federal and state levels has paved the way for a burgeoning market, enabling various brands to innovate and launch CBD skincare lines.

    In recent times, trends show that consumers prefer products that integrate sustainability and ethical sourcing.Many brands are focusing on eco-friendly packaging and ensuring that their CBD is sourced from responsibly cultivated hemp. Additionally, the rise of online shopping has led to greater accessibility for consumers, with many e-commerce platforms offering a diverse range of CBD skincare products. Social media marketing has driven awareness and engagement, particularly among younger demographics who value transparency and authenticity in brand messaging.

    Opportunities abound for businesses in this sector as there is potential for expansion into specialized formulations targeting specific skin concerns, such as acne or eczema, leveraging CBD's perceived therapeutic effects.Furthermore, partnerships with wellness influencers and professionals could enhance brand credibility and consumer trust. As regulations evolve and research on the efficacy of CBD continues to expand, the US market is positioned for continuous growth, presenting an evolving landscape filled with possibilities for businesses and consumers alike.

    Market Segment Insights

    CBD Skincare Products Market Type Insights

    The US CBD Skincare Products Market exhibits a diverse segmentation based on Type, which includes categories such as Lotion and Creams, Masks and Serums, Bath and Soaps, Oils, and others. This segmentation highlights the market's adaptability to consumer demands and preferences, with each type serving distinct purposes and benefits for skincare routines. Lotions and creams are particularly significant as they offer hydration and soothing properties, making them popular choices among consumers seeking relief from skin irritations and dryness.

    Masks and serums, on the other hand, emphasize concentrated formulations that deliver potent ingredients directly to the skin, which appeals to skincare enthusiasts looking for advanced treatment options.The Bath and Soaps segment leverages CBD's calming effects, positioning itself as a desirable product to enhance relaxation during bathing, reflecting the growing trend toward self-care rituals and wellness in the beauty industry. Oils are recognized for their versatility and efficacy, as they can be used for moisture, massage, or added to other beauty products, catering to consumers who appreciate multifunctional formulations.

    The 'Others' category captures innovative formats and emerging products, showcasing the market's continuous evolution in meeting varied customer needs and preferences.Overall, the US CBD Skincare Products Market demonstrates significant growth potential, fueled by an increasing consumer awareness of natural remedies and holistic skincare approaches. This trend is complemented by regulatory evolutions and a growing acceptance of hemp-based products across the nation. The market's diverse product types enable it to cater to a broad demographic, ensuring that various consumer preferences are met and signaling a healthy future for the industry.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    CBD Skincare Products Market Source Insights

    The Source segment of the US CBD Skincare Products Market exhibits diverse potential and significant growth opportunities, mainly categorized into Hemp and Marijuana. Hemp has emerged as a dominant source due to its widespread legal acceptance and abundance, making it a preferred choice for CBD extraction in skincare formulations. The versatility of hemp-derived CBD in skincare products is notable; it provides moisturizing properties and anti-inflammatory benefits, appealing to consumers seeking natural alternatives for skin health.

    Conversely, the Marijuana source segment may be less prominent due to legal restrictions in some US states but offers high-potency CBD options that cater to a niche market of consumers looking for therapeutic benefits.Trends in consumer preference toward natural ingredients and wellness-oriented products continue to drive market growth within this segment. Furthermore, the evolving regulatory landscape regarding hemp and marijuana cultivation fosters innovation and encourages the entry of new players into the market, contributing to the overall dynamics of the US CBD Skincare Products Market.

    With a growing awareness of the benefits of both sources, they are anticipated to present extensive opportunities for brands in enhancing their product offerings and reaching various consumer segments.

    Get more detailed insights about US CBD Skincare Products Market Research Report - Forecast Till 2035

    Key Players and Competitive Insights

    The US CBD Skincare Products Market has rapidly developed into a dynamic sector characterized by significant competition and innovation. With the growing consumer interest in wellness and natural beauty solutions, various brands are vying to establish their foothold in this burgeoning market. The competitive landscape is marked by a blend of established skincare brands pivoting towards CBD-infused products and new entrants focusing solely on cannabinoid-based formulations. This expansion is propelled by increasing acceptability and legalization of cannabis-related products, coupled with a rise in the awareness of the potential benefits of CBD for skin health.

    Companies in this market are presenting diverse product lines ranging from topical creams to serums designed to address specific skin concerns, which intensifies the competition and results in a consistently evolving offering for consumers.Lord Jones has carved a significant niche in the US CBD Skincare Products Market, gaining recognition for its premium quality offerings that emphasize a luxurious experience. The brand thrives on its strong commitment to high standards of craftsmanship and ingredient transparency, appealing to a discerning consumer base that values quality.

    Lord Jones has successfully positioned itself as a pioneer in the CBD skincare space with a reputation for creating effective products that not only enhance skin health but also provide a sense of wellness. The company’s marketing strategy leverages collaborations with beauty influencers and a focus on sophisticated branding that resonates well within the luxury segment, making it a prominent contender in the competitive landscape of CBD skincare.PureKana has emerged as another formidable player in the US CBD Skincare Products Market, known for its comprehensive array of products that include infused topical creams and other skincare essentials.

    The company emphasizes its commitment to high-quality, organic ingredients and sustainable practices, effectively appealing to eco-conscious consumers. With a strong online presence and a loyal customer base, PureKana has leveraged digital marketing strategies to enhance its reach and engagement with the target audience. The brand’s strength lies in its focus on effective formulations that address various skincare concerns, alongside its dedication to educating consumers about the benefits of CBD. Additionally, PureKana has consistently explored partnership opportunities and collaborations with wellness influencers to expand its market presence, thereby reinforcing its position in this competitive arena.

    The company's expansion strategies and ability to respond to consumer preferences make it a key player in the thriving US CBD skincare market.

    Key Companies in the US CBD Skincare Products Market market include

    Industry Developments

    The US CBD Skincare Products Market has seen significant developments recently, with a growing consumer demand driving innovation and product diversification among key players such as Lord Jones, PureKana, and Green Roads. In August 2023, Charlotte's Web announced the launch of a new line of CBD-infused skincare products aimed at improving skin health, reflecting the expanding interest in natural and holistic beauty solutions. Additionally, in September 2023, Medterra introduced a biodegradable packaging initiative, aligning with eco-friendly trends in the market. Notably, Koi CBD and Hemp Bombs have been actively engaged in collaborations to enhance product offerings and increase market reach.

    There were no publicly known mergers or acquisitions reported for these companies in recent months, but the market valuation continues to grow, attributed to the rising awareness of CBD's potential benefits. Over the last two years, major findings from the Council for Agricultural Research highlight that the CBD skincare segment is expected to grow at an annual rate of over 22%, emphasizing its burgeoning role in the broader beauty and wellness industry.

    Market Segmentation

    Outlook

    • Hemp
    • Marijuana

    Report Scope

    Report Scope
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 1.22(USD Billion)
    MARKET SIZE 2024 1.3(USD Billion)
    MARKET SIZE 2035 2.3(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 5.324% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED Lord Jones, PureKana, Medterra, Hemp Bombs, Veritas Farms, Elixinol, Koi CBD, Green Roads, Aunt Zelda's, Reliva, Hempgenix, CBDistillery, Joy Organics, Balance CBD, Charlotte's Web
    SEGMENTS COVERED Type, Source
    KEY MARKET OPPORTUNITIES Increased consumer awareness, Growing acceptance of natural ingredients, Expansion of online retail channels, Rising demand for anti-inflammatory properties, Product innovation and unique formulations
    KEY MARKET DYNAMICS Growing consumer awareness, Regulatory developments, Product innovation and diversification, Competitive landscape, E-commerce expansion
    COUNTRIES COVERED US

    FAQs

    What is the expected market size of the US CBD Skincare Products Market in 2024?

    The US CBD Skincare Products Market is expected to be valued at 1.3 billion USD in 2024.

    What will the market size be in 2035?

    In 2035, the US CBD Skincare Products Market is projected to reach a value of 2.3 billion USD.

    What is the expected compound annual growth rate (CAGR) for the market from 2025 to 2035?

    The expected CAGR for the US CBD Skincare Products Market from 2025 to 2035 is 5.324%.

    Which type of CBD skincare product is projected to have the largest market share in 2024?

    Lotion and creams are projected to hold the largest market share at 0.52 billion USD in 2024.

    What market value are masks and serums projected to reach in 2035?

    Masks and serums are expected to grow to 0.47 billion USD in market value by 2035.

    Who are some of the key players in the US CBD Skincare Products Market?

    Key players include Lord Jones, PureKana, Medterra, Hemp Bombs, and Charlotte's Web.

    What is the market value for bath and soap products in 2024?

    The market value for bath and soap products is expected to be 0.18 billion USD in 2024.

    What growth opportunities exist for CBD skincare products?

    Growth opportunities include increasing consumer awareness and demand for natural skincare solutions.

    What challenges are faced by the US CBD Skincare Products Market?

    Challenges include regulatory uncertainties and the need for extensive product education among consumers.

    What will the market growth trend look like for oils from 2024 to 2035?

    The market for oils is expected to grow from 0.2 billion USD in 2024 to 0.36 billion USD by 2035.

    Report Infographic
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    Customer Stories

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