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UK Applicant Tracking Systems Market

ID: MRFR/ICT/57049-HCR
200 Pages
Aarti Dhapte
February 2026

UK Applicant Tracking Systems Market Size, Share and Research Report: By Service (Managed services, Professional services), By Deployment (On-Cloud, On-Premises) and By Organization Size (SMEs, Large, Big enterprises)-Forecast to 2035

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UK Applicant Tracking Systems Market Summary

As per Market Research Future analysis, the UK Applicant Tracking Systems Market size was estimated at 177.36 USD Million in 2024. The UK applicant tracking-systems market is projected to grow from 181.94 USD Million in 2025 to 234.64 USD Million by 2035, exhibiting a compound annual growth rate (CAGR) of 2.5% during the forecast period 2025 - 2035

Key Market Trends & Highlights

The UK Applicant Tracking Systems Market is evolving towards greater integration of technology and a focus on inclusivity.

  • The integration of AI and automation is transforming recruitment processes, enhancing efficiency and accuracy.
  • There is a growing emphasis on diversity and inclusion, reflecting broader societal changes and organizational values.
  • Candidate experience is being prioritized, with systems designed to streamline interactions and improve satisfaction.
  • Rising demand for recruitment efficiency and compliance with employment regulations are key drivers shaping market dynamics.

Market Size & Forecast

2024 Market Size 177.36 (USD Million)
2035 Market Size 234.64 (USD Million)
CAGR (2025 - 2035) 2.58%

Major Players

Oracle (US), SAP (DE), Workday (US), ADP (US), iCIMS (US), Greenhouse (US), SmartRecruiters (US), Bullhorn (US)

Our Impact
Enabled $4.3B Revenue Impact for Fortune 500 and Leading Multinationals
Partnering with 2000+ Global Organizations Each Year
30K+ Citations by Top-Tier Firms in the Industry

UK Applicant Tracking Systems Market Trends

The Applicant Tracking Systems market is currently experiencing a notable evolution, driven by advancements in technology and changing workforce dynamics. Organizations are increasingly recognizing the value of these systems in streamlining recruitment processes, enhancing candidate experience, and improving overall hiring efficiency. The integration of artificial intelligence and machine learning into applicant tracking systems is becoming more prevalent, allowing for better candidate matching and data analysis. This trend suggests that businesses are prioritizing tools that not only automate tasks but also provide insights that can inform strategic hiring decisions. Moreover, the emphasis on diversity and inclusion within recruitment practices is shaping the applicant tracking-systems market. Companies are seeking solutions that help eliminate bias in hiring processes, thereby fostering a more equitable workplace. This shift indicates a growing awareness of the importance of diverse talent pools and the role technology can play in achieving these goals. As organizations continue to adapt to the evolving labor market, the demand for innovative applicant tracking systems is likely to increase, reflecting a broader commitment to enhancing recruitment strategies and improving organizational performance.

Integration of AI and Automation

The applicant tracking-systems market is witnessing a significant shift towards the integration of artificial intelligence and automation. This trend enables organizations to streamline their recruitment processes, reduce manual tasks, and enhance candidate matching capabilities. By leveraging AI, companies can analyze vast amounts of data to identify the best-fit candidates more efficiently.

Focus on Diversity and Inclusion

There is a growing emphasis on diversity and inclusion within the applicant tracking-systems market. Organizations are increasingly adopting systems that help mitigate bias in hiring practices. This focus reflects a broader commitment to creating equitable workplaces and attracting diverse talent, which is becoming a priority for many businesses.

Enhanced Candidate Experience

Improving candidate experience is a key trend in the applicant tracking-systems market. Companies are investing in user-friendly interfaces and communication tools that facilitate better interactions with applicants. This focus on experience not only helps attract top talent but also enhances the overall perception of the organization.

UK Applicant Tracking Systems Market Drivers

Shift Towards Remote Work

The shift towards remote work has transformed the landscape of recruitment, significantly impacting the applicant tracking-systems market. As more companies in the UK adopt flexible working arrangements, the need for systems that can manage remote hiring processes has become paramount. Applicant tracking systems are evolving to support virtual interviews, remote onboarding, and collaboration among hiring teams. This adaptation is crucial, as studies indicate that 70% of UK businesses are now offering remote work options. Consequently, the demand for applicant tracking systems that facilitate these processes is likely to increase, reflecting a broader trend in the market. This shift not only influences the functionality of these systems but also their integration with other digital tools, further driving innovation in the applicant tracking-systems market.

Compliance with Employment Regulations

In the UK, compliance with employment regulations is a significant driver for the applicant tracking-systems market. As legislation surrounding hiring practices evolves, organisations must ensure that their recruitment processes adhere to legal standards. This includes data protection laws, equal opportunity regulations, and anti-discrimination policies. The applicant tracking-systems market provides tools that help businesses maintain compliance by automating record-keeping and reporting functions. With the potential for hefty fines for non-compliance, companies are increasingly investing in these systems to mitigate risks. The market is likely to see growth as more organisations recognise the importance of compliance in their hiring processes, thereby driving demand for sophisticated applicant tracking solutions.

Rising Demand for Recruitment Efficiency

The applicant tracking-systems market is experiencing a notable surge in demand for enhanced recruitment efficiency. Companies in the UK are increasingly seeking solutions that streamline the hiring process, reduce time-to-hire, and improve overall productivity. According to recent data, organisations that implement applicant tracking systems can reduce their hiring time by up to 30%. This efficiency is crucial in a competitive job market where attracting top talent quickly is essential. As businesses strive to optimise their recruitment strategies, the adoption of advanced applicant tracking systems is likely to grow, indicating a robust market trajectory. The focus on efficiency not only aids in faster hiring but also enhances the overall candidate experience, making it a pivotal driver in the applicant tracking-systems market.

Increased Focus on Data-Driven Recruitment

The applicant tracking-systems market is witnessing a growing emphasis on data-driven recruitment strategies. Companies in the UK are increasingly leveraging analytics to make informed hiring decisions, assess candidate quality, and improve recruitment outcomes. By utilising data insights, organisations can identify trends, measure the effectiveness of their hiring processes, and optimise their talent acquisition strategies. Reports suggest that businesses using data analytics in recruitment can enhance their hiring success rates by up to 25%. This trend towards data-driven decision-making is likely to propel the demand for advanced applicant tracking systems that offer robust analytics capabilities, thereby shaping the future of the market.

Integration of Mobile Recruitment Solutions

The integration of mobile recruitment solutions is emerging as a key driver in the applicant tracking-systems market. With the increasing use of smartphones and mobile devices, candidates in the UK expect a seamless application process that can be accessed on-the-go. Applicant tracking systems that offer mobile-friendly interfaces and functionalities are becoming essential for attracting top talent. Research indicates that over 50% of job seekers prefer to apply for positions using their mobile devices. This shift necessitates that organisations adopt applicant tracking systems that cater to mobile recruitment, thereby enhancing their reach and engagement with potential candidates. As a result, the market is likely to see a rise in demand for systems that prioritise mobile accessibility.

Market Segment Insights

By Services: Managed Services (Largest) vs. Professional Services (Fastest-Growing)

In the UK applicant tracking-systems market, Managed Services are the largest segment, holding a significant market share. This dominance is attributed to the increasing demand for comprehensive solutions that streamline recruiting processes, enable greater efficiency, and integrate well with other HR systems. Managed Services provide organizations with an all-encompassing approach by handling various aspects of recruitment externally, which reduces the burden on in-house teams. On the other hand, Professional Services are emerging as the fastest-growing segment due to the increasing complexity of recruitment processes and the need for specialized expertise. Companies are increasingly opting for advisory services that can offer tailored solutions to meet their unique hiring challenges. As automation and AI tools evolve, Professional Services are becoming essential in optimizing the applicant tracking systems and enhancing user experience.

Managed Services: Dominant vs. Professional Services: Emerging

Managed Services in the UK applicant tracking-systems market are recognized for their ability to provide holistic solutions that assist companies in managing their recruitment processes effectively. They encompass various offerings, including vendor management and recruitment process outsourcing, tailored to meet the operational needs of organizations. By contrast, Professional Services are viewed as the emerging segment, focusing on offering consulting and support services that address specific challenges in the hiring process. The rise in gig economy jobs and freelance work is driving interest in Professional Services, as more businesses look for flexible, expertise-driven solutions to improve their hiring strategies and systems.

By Deployment: On-Cloud (Largest) vs. On-Premises (Fastest-Growing)

In the UK applicant tracking-systems market, the distribution between On-Cloud and On-Premises deployments shows a clear preference for On-Cloud solutions, which dominate due to their flexibility and accessibility. On-Cloud systems account for a significant share of the market, largely driven by the increasing shift towards remote work and the need for scalable solutions that integrate easily with other cloud services. Conversely, On-Premises deployments represent a smaller portion of the market but are rapidly gaining traction as organizations prioritize data security and control over their applications. The growth trends in the deployment segment indicate a strong movement towards On-Premises systems as businesses seek enhanced security and compliance amidst rising data protection regulations. As organizations look to tailor their software to specific needs, investment in On-Premises solutions is expected to surge, making it the fastest-growing segment in the market. This driving force is complemented by a growing need for companies to manage sensitive data internally, providing a compelling case for businesses re-evaluating their deployment strategies.

On-Cloud (Dominant) vs. On-Premises (Emerging)

On-Cloud deployments in the UK applicant tracking-systems market are characterized by their ease of access, scalability, and lower upfront costs, making them the dominant choice among businesses of varying sizes. These systems allow for real-time updates and collaborative hiring processes, making them ideal for organizations that need to fill positions quickly and efficiently. Conversely, On-Premises deployments, though traditionally seen as less flexible, are emerging as a strong alternative for companies focused on stringent data security and compliance. With the rise of remote working and hybrid models, On-Premises solutions are beginning to be customized to meet specific organizational needs, thus positioning themselves as essential for businesses valuing control and security over their applicant data.

By Organization Size: SMEs (Largest) vs. Large and Big Enterprises (Fastest-Growing)

In the UK applicant tracking-systems market, SMEs hold a significant market share, reflecting their essential role in the recruitment landscape. Their agility and capacity to adapt to innovative recruiting solutions have made them a preferred choice for many. In contrast, large and big enterprises, while having comparatively smaller market share, are rapidly increasing their presence due to their expansive recruitment needs and resources. The growth trends within this segment indicate a surge in the adoption of applicant tracking systems among large enterprises, driven by digital transformation and a growing emphasis on data-driven hiring practices. Despite SMEs maintaining a dominant position, the rapid growth of large enterprises suggests a shift in dynamics as these organizations seek to enhance operational efficiency and candidate experience through advanced technology and customization.

SMEs (Dominant) vs. Large and Big Enterprises (Emerging)

SMEs in the UK applicant tracking-systems market are characterized by their flexibility and innovative approaches, enabling them to harness tailored solutions that meet specific recruitment needs. Their established client relationships and understanding of niche markets strengthen their position. Conversely, large and big enterprises are emerging as significant players, leveraging substantial budgets to invest in advanced technologies and comprehensive systems that cater to high-volume hiring. Their extensive resources allow for greater scalability and integration, making their offerings appealing to wide-ranging talent acquisition strategies. As these segments evolve, the competition between SMEs and larger entities intensifies, focusing on enhancing user experience and recruitment efficiency.

Get more detailed insights about UK Applicant Tracking Systems Market

Key Players and Competitive Insights

The applicant tracking-systems market is currently characterized by a dynamic competitive landscape, driven by technological advancements and evolving workforce needs. Major players such as Oracle (US), SAP (DE), and Workday (US) are strategically positioned to leverage innovation and digital transformation. Oracle (US) focuses on integrating AI capabilities into its systems, enhancing user experience and recruitment efficiency. Meanwhile, SAP (DE) emphasizes partnerships with local firms to expand its market reach, while Workday (US) invests heavily in cloud-based solutions to streamline HR processes. Collectively, these strategies foster a competitive environment that prioritizes technological integration and user-centric solutions.Key business tactics within this market include localizing services and optimizing supply chains to better meet regional demands. The competitive structure appears moderately fragmented, with several key players influencing market dynamics. This fragmentation allows for niche players to emerge, yet the collective influence of established companies like ADP (US) and iCIMS (US) remains substantial, shaping overall market trends and customer expectations.

In October Oracle (US) announced a significant partnership with a leading AI firm to enhance its applicant tracking capabilities. This collaboration aims to integrate advanced machine learning algorithms into Oracle's systems, potentially revolutionizing candidate screening processes. Such a move underscores Oracle's commitment to remaining at the forefront of technological innovation, thereby enhancing its competitive edge in the market.

In September SAP (DE) launched a new localized version of its applicant tracking system tailored specifically for the UK market. This initiative reflects SAP's strategy to cater to regional nuances and compliance requirements, thereby strengthening its foothold in the region. By addressing local needs, SAP positions itself as a more relevant choice for UK-based organizations, which may lead to increased market share.

In August Workday (US) unveiled a new feature within its applicant tracking system that utilizes predictive analytics to forecast hiring needs. This strategic enhancement not only improves the efficiency of recruitment processes but also aligns with the growing trend of data-driven decision-making in HR. By offering such innovative solutions, Workday reinforces its reputation as a leader in the applicant tracking space.

As of November current trends in the market include a pronounced shift towards digitalization, sustainability, and the integration of AI technologies. Strategic alliances among key players are increasingly shaping the competitive landscape, fostering innovation and collaboration. Looking ahead, it appears that competitive differentiation will evolve, with a notable shift from price-based competition to a focus on technological innovation, reliability, and supply chain efficiency. This transition suggests that companies that prioritize these aspects may gain a significant advantage in the applicant tracking-systems market.

Key Companies in the UK Applicant Tracking Systems Market include

Industry Developments

Recent developments in the UK Applicant Tracking Systems Market include significant collaborations and advancements among key players such as SAP, iCIMS, and Workday. The market is witnessing a growing emphasis on integrating artificial intelligence to enhance recruitment processes. In September 2023, Greenhouse announced a new feature to streamline the candidate experience, reflecting the industry's move towards user-centric solutions.

Additionally, in July 2023, ADP expanded its HR capabilities by incorporating advanced analytics tools that offer insights into recruitment patterns.In terms of mergers and acquisitions, Zoho acquired a smaller UK-based recruitment technology firm in August 2023, enhancing its offerings in the applicant-tracking domain.

The market valuation of companies like Jobvite and SmartRecruiters has seen positive trends driven by the increasing demand for digital hiring solutions. The UK's strong labor market recovery post-pandemic is further accelerating investment in automated recruitment technologies.

Moreover, ongoing debates about workforce diversity and inclusion are shaping the direction of product development in this sector. As companies prioritize efficiency and candidate engagement, the competitive landscape of the UK Applicant Tracking Systems Market continues to evolve considerably.

Future Outlook

UK Applicant Tracking Systems Market Future Outlook

The Applicant Tracking Systems Market is projected to grow at a 2.58% CAGR from 2025 to 2035, driven by technological advancements and increasing demand for efficient recruitment solutions.

New opportunities lie in:

  • Integration of AI-driven analytics for enhanced candidate screening
  • Development of mobile-friendly applications for recruitment processes
  • Expansion into niche markets with tailored ATS solutions

By 2035, the market is expected to achieve robust growth, reflecting evolving recruitment needs.

Market Segmentation

UK Applicant Tracking Systems Market Services Outlook

  • Managed Services
  • Professional Services

UK Applicant Tracking Systems Market Deployment Outlook

  • On-Cloud
  • On-Premises

UK Applicant Tracking Systems Market Organization Size Outlook

  • SMEs
  • Large and big enterprises

Report Scope

MARKET SIZE 2024 177.36(USD Million)
MARKET SIZE 2025 181.94(USD Million)
MARKET SIZE 2035 234.64(USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR) 2.58% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
Market Forecast Period 2025 - 2035
Historical Data 2019 - 2024
Market Forecast Units USD Million
Key Companies Profiled Oracle (US), SAP (DE), Workday (US), ADP (US), iCIMS (US), Greenhouse (US), SmartRecruiters (US), Bullhorn (US)
Segments Covered Services, Deployment, Organization Size
Key Market Opportunities Integration of artificial intelligence to enhance candidate screening and improve recruitment efficiency.
Key Market Dynamics Rising demand for automation in recruitment processes drives innovation in applicant tracking systems across the UK.
Countries Covered UK
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FAQs

What is the projected market size of the UK Applicant Tracking Systems market in 2024?

The UK Applicant Tracking Systems market is projected to be valued at 103.29 million USD in 2024.

What is the expected market valuation for the UK Applicant Tracking Systems market by 2035?

By 2035, the UK Applicant Tracking Systems market is expected to reach a valuation of 144.82 million USD.

What is the expected compound annual growth rate (CAGR) for the UK Applicant Tracking Systems market from 2025 to 2035?

The expected CAGR for the UK Applicant Tracking Systems market from 2025 to 2035 is 3.12%.

Which segment of the UK Applicant Tracking Systems market is valued at 45.0 million USD in 2024?

The Managed services segment of the UK Applicant Tracking Systems market is valued at 45.0 million USD in 2024.

What is the expected market size for the Professional services segment by 2035?

The Professional services segment is expected to be valued at 81.42 million USD by 2035.

Which company holds a significant market share in the UK Applicant Tracking Systems market?

Major players in the UK Applicant Tracking Systems market include Greenhouse, SAP, Jobvite, Oracle, and ADP.

What is the market size of Managed services in the UK Applicant Tracking Systems market for the year 2035?

The Managed services segment is projected to grow to 63.4 million USD by 2035.

What are the main applications driving the UK Applicant Tracking Systems market?

Key applications driving the market include recruitment automation, candidate management, and onboarding solutions.

What challenges does the UK Applicant Tracking Systems market currently face?

The market faces challenges such as evolving technology demands and increased competition among service providers.

What emerging trends are expected to shape the UK Applicant Tracking Systems market in the coming years?

Emerging trends include the integration of Artificial Intelligence in recruitment processes and enhanced user experiences.

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