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South Korea Applicant Tracking Systems Market

ID: MRFR/ICT/57050-HCR
200 Pages
Aarti Dhapte
February 2026

South Korea Applicant Tracking Systems Market Size, Share and Research Report: By Service (Managed services, Professional services), By Deployment (On-Cloud, On-Premises) and By Organization Size (SMEs, Large, Big enterprises)-Forecast to 2035

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South Korea Applicant Tracking Systems Market Summary

As per Market Research Future analysis, the South Korea applicant tracking-systems market Size was estimated at 42.57 USD Million in 2024. The South Korea applicant tracking-systems market is projected to grow from 45.75 USD Million in 2025 to 94.0 USD Million by 2035, exhibiting a compound annual growth rate (CAGR) of 7.4% during the forecast period 2025 - 2035

Key Market Trends & Highlights

The South Korea applicant tracking-systems market is experiencing robust growth driven by technological advancements and evolving recruitment needs.

  • The integration of AI technologies is transforming recruitment processes, enhancing efficiency and candidate matching.
  • User experience is becoming a focal point, with systems designed to streamline the hiring journey for both recruiters and candidates.
  • Compliance with local regulations is increasingly critical, ensuring that systems adhere to data protection and employment laws.
  • Rising demand for recruitment efficiency and emphasis on data-driven decision making are key drivers propelling market growth.

Market Size & Forecast

2024 Market Size 42.57 (USD Million)
2035 Market Size 94.0 (USD Million)
CAGR (2025 - 2035) 7.47%

Major Players

Oracle (US), SAP (DE), Workday (US), ADP (US), Greenhouse (US), iCIMS (US), Bullhorn (US), SmartRecruiters (US)

Our Impact
Enabled $4.3B Revenue Impact for Fortune 500 and Leading Multinationals
Partnering with 2000+ Global Organizations Each Year
30K+ Citations by Top-Tier Firms in the Industry

South Korea Applicant Tracking Systems Market Trends

The applicant tracking-systems market in South Korea is currently experiencing notable growth, driven by the increasing demand for efficient recruitment processes. Organizations are increasingly recognizing the value of these systems in streamlining hiring workflows, enhancing candidate experience, and improving overall recruitment outcomes. The integration of advanced technologies, such as artificial intelligence and machine learning, appears to be a key factor in this evolution, as these innovations facilitate better candidate matching and data analysis. Furthermore, the competitive landscape is intensifying, with various software providers striving to differentiate their offerings through unique features and user-friendly interfaces. In addition, the regulatory environment in South Korea is evolving, which may influence the adoption of applicant tracking-systems. Companies are likely to seek solutions that not only comply with local labor laws but also enhance their ability to attract top talent. As organizations continue to adapt to changing workforce dynamics, the applicant tracking-systems market is poised for further expansion. The emphasis on data-driven decision-making and the need for agility in recruitment processes suggest that this market will remain a focal point for businesses aiming to optimize their hiring strategies.

Integration of AI Technologies

The incorporation of artificial intelligence in applicant tracking-systems is becoming increasingly prevalent. This trend suggests that organizations are leveraging AI to enhance candidate screening and improve the overall efficiency of recruitment processes. By automating repetitive tasks, these systems allow HR professionals to focus on strategic decision-making.

Focus on User Experience

There is a growing emphasis on user experience within the applicant tracking-systems market. Companies are prioritizing intuitive interfaces and seamless navigation to ensure that both recruiters and candidates find the systems easy to use. This focus on usability may lead to higher adoption rates and improved satisfaction among users.

Compliance with Local Regulations

As labor laws in South Korea evolve, applicant tracking-systems are increasingly required to align with these regulations. This trend indicates that organizations are seeking solutions that not only streamline hiring but also ensure compliance with local legal requirements, thereby reducing potential risks associated with recruitment practices.

South Korea Applicant Tracking Systems Market Drivers

Emphasis on Data-Driven Decision Making

In the applicant tracking-systems market, there is a growing emphasis on data-driven decision making among South Korean companies. Organizations are increasingly leveraging analytics to assess recruitment performance, candidate engagement, and overall hiring effectiveness. This shift towards data utilization is indicative of a broader trend where businesses aim to make informed decisions based on empirical evidence rather than intuition. The applicant tracking-systems market is responding to this demand by integrating advanced analytics features into their platforms. As a result, companies can track key performance indicators (KPIs) and optimize their recruitment strategies accordingly, potentially leading to improved hiring outcomes.

Growing Importance of Employer Branding

In the competitive landscape of South Korea, the applicant tracking-systems market is influenced by the growing importance of employer branding. Companies are recognizing that a strong employer brand can significantly impact their ability to attract and retain top talent. As a result, organizations are increasingly utilizing applicant tracking systems to enhance their branding efforts throughout the recruitment process. This includes showcasing company culture, values, and employee testimonials within the application process. The applicant tracking-systems market is thus evolving to support these branding initiatives, enabling companies to create a compelling narrative that resonates with potential candidates.

Rising Demand for Recruitment Efficiency

The applicant tracking-systems market in South Korea experiences a notable surge in demand for enhanced recruitment efficiency. Organizations are increasingly seeking solutions that streamline the hiring process, reduce time-to-hire, and improve candidate quality. According to recent data, companies utilizing applicant tracking systems report a reduction in hiring time by up to 30%. This trend is driven by the competitive job market, where attracting top talent is crucial. As businesses strive to optimize their recruitment strategies, the adoption of advanced applicant tracking systems becomes essential. The applicant tracking-systems market is thus positioned for growth, as firms recognize the value of technology in achieving recruitment goals.

Integration of Mobile Recruitment Solutions

The applicant tracking-systems market in South Korea is witnessing a significant shift towards mobile recruitment solutions. With the proliferation of smartphones and mobile applications, candidates increasingly prefer applying for jobs through mobile devices. This trend compels organizations to adopt applicant tracking systems that offer mobile-friendly interfaces and functionalities. Research indicates that mobile applications can enhance candidate engagement by up to 50%. Consequently, the applicant tracking-systems market is adapting to this change by developing mobile-compatible platforms, ensuring that companies can effectively reach and attract talent in a mobile-centric environment.

Regulatory Compliance and Data Security Concerns

The applicant tracking-systems market in South Korea is also shaped by regulatory compliance and data security concerns. As organizations handle sensitive candidate information, they must adhere to stringent data protection regulations. This necessitates the implementation of applicant tracking systems that prioritize data security and compliance features. Companies are increasingly seeking solutions that not only streamline recruitment but also ensure that they meet legal requirements regarding data handling. The applicant tracking-systems market is responding to this need by enhancing security protocols and compliance capabilities, thereby fostering trust among users and candidates alike.

Market Segment Insights

By Services: Managed Services (Largest) vs. Professional Services (Fastest-Growing)

In the South Korea applicant tracking-systems market, Managed Services accounts for the largest share, dominating the segment with substantial market presence. This segment benefits from its established customer base and a reputation for reliability, making it a preferred choice among businesses looking for comprehensive recruitment solutions. On the other hand, Professional Services, while smaller in comparison, is rapidly gaining traction due to increasing demand for specialized skills and consulting services tailored to enhance recruitment efficiency. Growth trends indicate a rising preference for Professional Services as organizations seek to leverage expert knowledge and optimize their hiring processes. The push towards digital transformation and the adoption of advanced technologies in recruitment are driving this shift, making Professional Services the fastest-growing segment. Furthermore, Managed Services will continue to thrive as it adapts to emerging trends, consolidating its position as the largest segment with the capability to provide end-to-end solutions for clients.

Managed Services: Dominant vs. Professional Services: Emerging

Managed Services represents the dominant segment within the South Korea applicant tracking-systems market, characterized by its comprehensive, end-to-end recruitment solutions that address the diverse needs of organizations. This segment's strength lies in its ability to offer scalable services, facilitating the efficient management of the entire recruitment process. Conversely, Professional Services is an emerging segment that focuses on providing specialized consulting and advisory expertise, helping companies refine their hiring strategies and implement best practices. This segment is particularly appealing to businesses looking to adapt to modern recruitment challenges, making it a vital player in shaping the future of talent acquisition in South Korea.

By Deployment: On-Cloud (Largest) vs. On-Premises (Fastest-Growing)

The South Korea applicant tracking-systems market exhibits a significant preference for On-Cloud deployment, which has established itself as the largest segment. Organizations are leaning towards cloud-based solutions due to their flexibility, scalability, and ease of integration with other HR tools. This trend demonstrates an increasing shift in the industry towards modern technology solutions that facilitate remote access and collaboration among HR teams. In contrast, the On-Premises segment is recognized as the fastest-growing market segment as organizations seek greater control over their data and systems. While the demand for On-Cloud solutions remains strong, businesses are increasingly exploring On-Premises options as a way to enhance security and customization. This growth is driven by various factors, including regulatory requirements and the need for tailored solutions within specific industries.

Deployment: On-Cloud (Dominant) vs. On-Premises (Emerging)

On-Cloud deployment in the South Korea applicant tracking-systems market is characterized by its dominance over traditional methods, allowing companies to streamline their hiring processes effectively. It offers reduced costs, automatic updates, and improved collaboration through remote access. The market is significantly benefiting from the ongoing digital transformation and the increasing adoption of Software as a Service (SaaS) models. Conversely, the On-Premises deployment is emerging as a viable alternative for organizations that prioritize data sovereignty and customization. This option allows companies to maintain control over their infrastructure and adapt the software to specific operational needs, making it particularly appealing to industries with stringent compliance requirements.

By Organization Size: SMEs (Largest) vs. Large and Big Enterprises (Fastest-Growing)

In the South Korea applicant tracking-systems market, the distribution of market share is predominantly in favor of small and medium-sized enterprises (SMEs). SMEs hold a significant share as they seek to streamline hiring processes and improve candidate selection, making them a crucial target segment. Conversely, large and big enterprises are rapidly gaining traction, driven by their need for comprehensive solutions that cater to their extensive hiring needs. Growth trends in the South Korea applicant tracking-systems market indicate that while SMEs continue to be the dominant segment, large and big enterprises are emerging as the fastest-growing sector. The surge in adoption among these larger firms can be attributed to increased investments in technology and a heightened focus on optimizing recruitment processes, which are crucial for maintaining competitive advantage in a dynamic job market.

SMEs (Dominant) vs. Large and Big Enterprises (Emerging)

Small and medium-sized enterprises (SMEs) have established themselves as the dominant force in the market, exhibiting a strong preference for user-friendly applicant tracking systems that enhance recruitment efficiency. These companies often prioritize cost-effective solutions that balance functionality and affordability. On the other hand, large and big enterprises, characterized by their complex hiring needs and vast applicant pools, are emerging as a significant segment. They tend to favor advanced systems that offer scalability, integration with other HR technologies, and more sophisticated analytics to refine their recruitment strategies. The ability to cater to the specific demands of both SMEs and larger companies is pivotal in shaping the competitive landscape of the applicant tracking-systems market.

Get more detailed insights about South Korea Applicant Tracking Systems Market

Key Players and Competitive Insights

The applicant tracking-systems market exhibits a dynamic competitive landscape, characterized by rapid technological advancements and evolving customer expectations. Key players such as Oracle (US), SAP (DE), and Workday (US) are at the forefront, leveraging innovation and strategic partnerships to enhance their market positioning. Oracle (US) focuses on integrating artificial intelligence (AI) into its systems, aiming to streamline recruitment processes and improve candidate experiences. Meanwhile, SAP (DE) emphasizes regional expansion, particularly in Asia, to capture emerging market opportunities. Workday (US) is also investing heavily in digital transformation, enhancing its cloud-based solutions to meet the growing demand for remote hiring capabilities. Collectively, these strategies contribute to a competitive environment that prioritizes technological integration and customer-centric solutions.In terms of business tactics, companies are increasingly localizing their operations to better serve regional markets. This approach not only optimizes supply chains but also enhances responsiveness to local customer needs. The market structure appears moderately fragmented, with several key players exerting significant influence. However, the collective actions of these companies suggest a trend towards consolidation, as they seek to enhance their competitive edge through mergers and acquisitions.

In October Oracle (US) announced a strategic partnership with a leading AI firm to enhance its applicant tracking capabilities. This collaboration is expected to integrate advanced machine learning algorithms into Oracle's systems, thereby improving candidate matching and reducing time-to-hire. The strategic importance of this move lies in Oracle's commitment to staying ahead in the technology curve, ensuring that its solutions remain relevant in a rapidly evolving market.

In September SAP (DE) launched a new suite of tools designed specifically for small to medium-sized enterprises (SMEs) in South Korea. This initiative aims to democratize access to advanced applicant tracking systems, allowing smaller businesses to leverage sophisticated recruitment technologies. The strategic significance of this launch is evident in SAP's intent to capture a larger share of the SME market, which has been historically underserved by larger players.

In August Workday (US) expanded its operations in South Korea by opening a new regional office dedicated to customer support and training. This move underscores Workday's commitment to enhancing customer engagement and ensuring that clients can fully utilize its applicant tracking solutions. The establishment of a local presence is likely to foster stronger relationships with clients and improve service delivery.

As of November the competitive trends in the applicant tracking-systems market are increasingly defined by digitalization, sustainability, and AI integration. Companies are forming strategic alliances to enhance their technological capabilities and expand their market reach. The shift from price-based competition to a focus on innovation and technology is becoming more pronounced, as firms recognize the importance of supply chain reliability and customer-centric solutions. Looking ahead, competitive differentiation will likely evolve, with an emphasis on leveraging advanced technologies to create unique value propositions.

Key Companies in the South Korea Applicant Tracking Systems Market include

Industry Developments

The South Korea Applicant Tracking Systems Market has seen notable developments recently, particularly with the advancement of digital transformation in recruitment practices. Workday and SAP continue to expand their functionalities in Applicant Tracking Systems, reflecting a growing demand for integrated HR solutions.

In the realm of mergers and acquisitions, there were no major public reports concerning acquiring activities among leading companies like Oracle, ADP, or IBM within the last few months. Growth in market valuations has been evident, especially for companies such as Greenhouse and SmartRecruiters, driven by the increasing focus on automation and efficiency in the hiring process.

Over the past few years, significant transformations have included the rise of artificial intelligence integration into recruiting tools, reported around June 2021, which has been pushing the need for innovative platforms like HireVue and Jobvite.

The South Korean government's push for enhanced labor market efficiency aligns with these developments, solidifying the need for advanced tracking systems. Overall, the current landscape indicates a robust engagement with technology by corporations in South Korea, which is shaping the future of Applicant Tracking Systems in the region.

Future Outlook

South Korea Applicant Tracking Systems Market Future Outlook

The Applicant Tracking Systems Market is projected to grow at a 7.47% CAGR from 2025 to 2035, driven by technological advancements and increasing demand for efficient recruitment solutions.

New opportunities lie in:

  • Integration of AI-driven analytics for enhanced candidate screening.
  • Development of mobile-friendly applications for on-the-go recruitment.
  • Expansion into niche markets with tailored ATS solutions for specific industries.

By 2035, the market is expected to achieve substantial growth, reflecting evolving recruitment needs.

Market Segmentation

South Korea Applicant Tracking Systems Market Services Outlook

  • Managed Services
  • Professional Services

South Korea Applicant Tracking Systems Market Deployment Outlook

  • On-Cloud
  • On-Premises

South Korea Applicant Tracking Systems Market Organization Size Outlook

  • SMEs
  • Large and big enterprises

Report Scope

MARKET SIZE 2024 42.57(USD Million)
MARKET SIZE 2025 45.75(USD Million)
MARKET SIZE 2035 94.0(USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR) 7.47% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
Market Forecast Period 2025 - 2035
Historical Data 2019 - 2024
Market Forecast Units USD Million
Key Companies Profiled Oracle (US), SAP (DE), Workday (US), ADP (US), Greenhouse (US), iCIMS (US), Bullhorn (US), SmartRecruiters (US)
Segments Covered Services, Deployment, Organization Size
Key Market Opportunities Integration of artificial intelligence enhances efficiency in the applicant tracking-systems market.
Key Market Dynamics Rising demand for automation in recruitment processes drives innovation in applicant tracking-systems within South Korea.
Countries Covered South Korea
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FAQs

What is the expected market size of the South Korea Applicant Tracking Systems Market by the year 2024?

The South Korea Applicant Tracking Systems Market is expected to be valued at 82.64 million USD in 2024.

What is the projected market size of the South Korea Applicant Tracking Systems Market by 2035?

The market is projected to reach 241.91 million USD by the year 2035.

What is the expected compound annual growth rate (CAGR) for the South Korea Applicant Tracking Systems Market from 2025 to 2035?

The expected CAGR for the South Korea Applicant Tracking Systems Market is 10.257% during the period from 2025 to 2035.

Which service segment is expected to dominate the South Korea Applicant Tracking Systems Market by 2035?

By 2035, the Managed Services segment is expected to dominate with a market value of 115.68 million USD.

What is the market value of the Professional Services segment of the South Korea Applicant Tracking Systems Market in 2024?

The Professional Services segment is valued at 44.08 million USD in the year 2024.

Who are the key players in the South Korea Applicant Tracking Systems Market?

Key players in the market include Workday, ADP, SAP, ApplicantPro, and ZipRecruiter among others.

What is one of the major growth drivers for the South Korea Applicant Tracking Systems Market?

The increasing demand for efficient recruitment processes is a major growth driver for the market.

What are some of the challenges faced by the South Korea Applicant Tracking Systems Market?

Challenges include data privacy concerns and the need for system integrations with existing HR technologies.

How does the growth rate for the South Korean market compare to other regions?

The South Korea Applicant Tracking Systems Market is expected to grow significantly, with a CAGR of 10.257%, indicating strong performance compared to other regions.

What applications are driving the demand in the South Korea Applicant Tracking Systems Market?

Applications focused on streamlining hiring processes and improving candidate experience are driving demand in the market.

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