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    Toys Market Trends

    ID: MRFR/CR/6529-HCR
    90 Pages
    Snehal Singh
    September 2025

    Toys Market Research Report Information by Type (Preschool Toys, Soft Toys and Dolls, Action Toys, Arts and Crafts Toys, Construction Toys, Vehicles and others), Distribution Channel (Store-Based [Supermarkets and Hypermarkets, Specialty Stores and others] and Non-Store-Based) and Region (North America, Europe, Asia-Pacific and Rest of the World) - Forecast till 2032

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    Market Trends

    Key Emerging Trends in the Toys Market

    The toys market is dynamic and always moving; it changes over time based on evolving consumer preferences, technological progression, societal realities amongst others. These trends determine the shape of market for toys, steering product developments as well as consumer behaviors, and marketing strategies. One of the major trends in toys market is the advent of technology into playthings. AR, AI based robot toys with interactive elements are becoming popular. They provide immersive experience, interactive learning and game play that are engaging in nature appealing to tech-savvy children & their parents who seek not only educational but also entertaining options. Toy market trends are being influenced by the increase in interest towards sustainability and eco-consciousness. Environmentally conscious consumers prefer eco-friendly toys which promote sustainability and reduce the environmental burden. Manufacturers address the increasing interest in eco-friendly playthings by promoting toys manufactured from recycled or naturally biodegradable materials, decreasing packaging waste volumes, and emphasizing environmentally friendly manufacturing. Educational and those directing the STEM learning, (science, technology engineering, and mathematics) remain a major trend in this market. Toys that promote learning, creativity, problem-solving skills, and critical thinking are the preferred ones by most parents for their children. STEM-based toys, robotic kits, coding games and science experiment sets fit in the current trend of education through play which helps develop future skills. Trends that dictate the toys market include inclusivity and diversity. Demand for toys that represent cultures, backgrounds, abilities, and gender inclusiveness is on the rise. Modern brands are launching toys representing a wider range of ethnicity, disability, and gender-neutral designs to accommodate different audiences while promoting inclusion in play. The unboxing experiences and collectible toys continue attracting children. Surprises and mystery reveal; collectible series create excitement among young consumers. Toys packaged as blind bags, collectible figurines and toys that are bought for unboxing purposes thrill children who enjoy mysteries in finding new things to discover. In terms of industry trends, there is a comeback in classic and retro toys as nostalgic elements inspiring the market. The comeback of toys that trigger nostalgia, the classic board games as well as old fashioned dolls and icons from previous years are back. These toys not only attract children but are fascinating to adults who want to involve their children into the world of old-time favorites. Licensing agreements and tie-ins continue to carry a lot of weight in the toys industry. Products based on characters in movies, TV shows Video games and other media are the driving force behind sales.

    Market Summary

    As per Market Research Future Analysis, the Global Toys Market was valued at USD 190.76 Billion in 2023 and is projected to grow to USD 299.85 Billion by 2032, with a CAGR of 5.19% from 2024 to 2032. The market has shown resilience post-COVID-19, driven by increased demand for educational and engaging toys as parents seek to support their children's development. The market is influenced by factors such as disposable income, innovative toy designs, and a growing trend towards nostalgic toys among adults. The Asia Pacific region leads in market share, contributing over 40% of total revenue in 2020, while North America follows closely.

    Key Market Trends & Highlights

    The Toys Market is experiencing significant growth driven by various trends.

    • Market Size in 2023: USD 190.76 Billion.
    • Projected Market Size by 2032: USD 299.85 Billion.
    • CAGR from 2024 to 2032: 5.19%.
    • Average spending on toys per child in Europe: USD 212.

    Market Size & Forecast

    2023 Market Size USD 190.76 Billion
    2024 Market Size USD 200.08 Billion
    2032 Market Size USD 299.85 Billion
    CAGR (2024-2032) 5.19%.

    Major Players

    The LEGO Group, Mattel, Inc., Hasbro, Inc., Playmates Toys Limited, Tomy Company, Ltd., Kenner Products, Spin Master Ltd, Jazwares, LLC, Vtech, Funko Inc, NECA, Tru Kids Brands, MGA Entertainment Inc., Basic Fun, Inc., WowWee Group Limited.

    Market Trends

    The Global Toys Market is experiencing a notable shift towards sustainable and eco-friendly products, reflecting a growing consumer preference for environmentally responsible options in children's play.

    U.S. Consumer Product Safety Commission

    Toys Market Market Drivers

    Rising Disposable Income

    The Global Global Toys Market Industry is experiencing growth driven by increasing disposable income among families worldwide. As parents have more financial resources, they are more inclined to invest in high-quality toys for their children. This trend is particularly evident in emerging economies where the middle class is expanding. For instance, in regions like Asia-Pacific, the rise in disposable income has led to a surge in demand for premium toys. This shift is expected to contribute to the market's valuation, projected to reach 200.1 USD Billion in 2024, indicating a robust consumer spending pattern that supports the industry's expansion.

    Diverse Product Offerings

    The Global Global Toys Market Industry benefits from a diverse array of product offerings that cater to various age groups and interests. Manufacturers are continuously innovating to create toys that appeal to different demographics, from infants to teenagers. This diversity not only enhances consumer choice but also stimulates market growth by attracting a wider audience. For instance, the introduction of eco-friendly toys has gained traction among environmentally conscious consumers. As companies expand their product lines to include sustainable options, they are likely to capture new market segments, further driving the industry's expansion.

    Market Growth Projections

    The Global Global Toys Market Industry is poised for substantial growth, with projections indicating a market size of 200.1 USD Billion in 2024 and an anticipated increase to 349.0 USD Billion by 2035. This growth trajectory reflects a compound annual growth rate of 5.19% from 2025 to 2035, suggesting a robust demand for toys across various segments. The market's expansion is driven by factors such as rising disposable income, technological advancements, and a growing focus on educational toys. These dynamics indicate a vibrant future for the industry, with opportunities for innovation and diversification.

    Technological Advancements

    Technological innovations play a crucial role in shaping the Global Global Toys Market Industry. The integration of augmented reality and interactive features in toys enhances engagement and educational value, appealing to both children and parents. For example, smart toys that connect to mobile applications provide personalized experiences, fostering learning through play. This trend aligns with the increasing demand for educational toys, which are projected to capture a significant market share. As the industry evolves, these advancements are likely to drive growth, contributing to an anticipated market size of 349.0 USD Billion by 2035.

    Growing Focus on Educational Toys

    The Global Global Toys Market Industry is witnessing a shift towards educational toys that promote cognitive development and skill-building in children. Parents are increasingly prioritizing toys that offer learning opportunities, such as STEM-based products. This trend is particularly pronounced in developed markets where educational standards are high. Companies are responding by developing innovative toys that combine fun with learning, thereby appealing to a broader audience. This focus on education is expected to sustain growth in the sector, with a compound annual growth rate of 5.19% projected from 2025 to 2035, reflecting a long-term commitment to enhancing children's learning experiences.

    Influence of Social Media and Online Retail

    The Global Global Toys Market Industry is significantly influenced by social media and online retail platforms. The rise of e-commerce has transformed how consumers purchase toys, making it easier for parents to access a wide range of products. Social media platforms serve as effective marketing channels, where influencers showcase toys, driving consumer interest and engagement. This digital shift is particularly relevant in the current landscape, as more families turn to online shopping for convenience. The increased visibility of toys through these channels is likely to bolster sales, contributing to the industry's projected growth trajectory.

    Market Segment Insights

    Regional Insights

    Key Companies in the Toys Market market include

    Industry Developments

    May 22, 2024 – In keeping with its celebration of Barbie's 65th year, Mattel, Inc. announced today that it will recognize nine athletes worldwide, including American professional tennis player and icon Venus Williams, with unique role model dolls created in their likeness.

    Given the increased likelihood that girls who participate in team sports will feel competent for their ideal career, have high expectations for their skills and abilities, aspire to be leaders, and have higher levels of self-confidence1, Barbie is curating these motivational tales that will inspire girls and demonstrate that anything is achievable if you follow your passions with tenacity.

    May 14, 2024-- Leading toy and game company Hasbro, Inc, today announced that it has been named a 2024 honoree of The Civic 50, which recognizes the top community-minded companies in the United States based on an annual survey. Points of Light is the largest nonprofit in the world devoted to accelerating people-powered change.

    Steelbird Baby Toys will release baby helmets designed specifically for cycling and skating in 2024. Steelbird Toys, a subsidiary of the world's largest helmet maker, Steelbird Hi-tech India, has shifted its focus to the baby toys category with this development.Steelbird Toys unveiled a line of baby helmets and anti-skid baby bathers during the Ride Asia Exhibition in New Delhi.

    In 2024, Moose Toys, a top product and marketing developer in the toy industry, will bring Illumination's Despicable Me, the largest worldwide animated franchise in history, to shelves. The broad and innovative collection of action figures, playsets, and collectibles — as well as co-branded toys like Moose's Heroes of Goo Jit Zu. The toy collection is available prior to the theatrical debut of Illumination's Despicable Me.

    Wyncor, a new global toy corporation founded in 2024 with the purpose of creating and delivering original and creative toys for its own intellectual properties and premium brands, with items that are inextricably linked to the DNA of their content, will formally premiere. Wyncor's fundamental purpose is to provide retailers and partners with speed and flexibility, best-in-class product development in accordance with partners' IP content, and premium quality and creative items to consumers.

    Future Outlook

    Toys Market Future Outlook

    The Global Toys Market is projected to grow at a 5.19% CAGR from 2024 to 2035, driven by technological advancements, sustainability trends, and increasing consumer spending.

    New opportunities lie in:

    • Develop eco-friendly toys to meet rising consumer demand for sustainable products.
    • Leverage augmented reality in toys to enhance interactive play experiences.
    • Expand online sales channels to capture the growing e-commerce market for toys.

    By 2035, the Global Toys Market is expected to achieve robust growth, reflecting evolving consumer preferences and innovative product offerings.

    Market Segmentation

    Report Overview 

    • Recent Developments
    • Competitive Landscape
    • Regional Analysis
    • Segment Overview
    • Market Dynamics
    • COVID 19 Analysis
    • Market Overview

    Toys Market Dynamics

    • Key Drivers
    • Major opportunities
    • Major restraints
    • Major challenges
    • Cumulative growth analysis

    Toys Market Competitive Landscape

    • WowWee Group Limited
    • Basic Fun, Inc.
    • MGA Entertainment Inc.
    • Tru Kids Brands
    • NECA
    • Funko Inc
    • Vtech
    • Jazwares, LLC
    • Spin Master Ltd
    • Kenner Products
    • Tomy Company, Ltd
    • Playmates Toys Limited
    • Hasbro, Inc.
    • Mattel, Inc.
    • The LEGO Group

    Report Scope

    Report Attribute/Metric   Details
    Market Size 2023 190.76 Billion
    Market Size 2024 200.08 Billion
    Market Size 2032 299.85 Billion
    CAGR   5.19% (2024-2032)
     Base Year   2023
     Forecast Period   2024-2032
     Historical Data   2022
     Forecast Units   Value (USD Billion)
    Report Coverage  Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Segments Covered  By Type, Distribution Channel and Region
    Geographies Covered  North America, Europe, Asia-Pacific, Rest of the World
    Key Vendors  BANDAI NAMCO Entertainment Europe S.A.S, LEGO System A/S, Hasbro, Mattel, JAKKS Pacific, Inc.
    Key Market Opportunities  Producers producing merchandise collectibles and old school toys in the future.
    Key Market Drivers  Increasing demand of multi-benefit toys
     

    Market Highlights

    Author

    Snehal Singh
    Assistant Manager - Research

    She holds an experience of about 6+ years in market research and business consulting, working under the spectrum of information communication technology, telecommunications and semiconductor domains. aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.

    Leave a Comment

    Latest Comments

    John Doe

    This is a great article! Really helped me understand the topic better.

    Posted on July 23, 2025, 10:15 AM
    Jane Smith

    Thanks for sharing this. I’ve bookmarked it for later reference.

    Posted on July 22, 2025, 7:45 PM

    FAQs

    Which regional Market will generate high revenue by the end of 2030?

    According to the Toys Market Outlook, the biggest contributor to Market Revenue will be the Asia Pacific region.

    What is the overall growth percentage for the Toys Market?

    The global Toys Market projects a CAGR of 5.19% till the forecast 2032.

    What type of Toys Market is expected to drive the market demand?

    The leading segment of the Toys Market by type is toy vehicles.

    What will be a major challenge existing in the Toys Market?

    The entry of video and mobile games as a major segment of games is a challenge for the Toys market.

    What is a key driver of the Paper Straws Market in the forecast period?

    Growth in adopting toys that help develop cognitive abilities and learning capacities in a kid is a key driver of the Toys Market.

    1. 'Table of Contents
    2.  Executive Summary    
    3.     Scope of the Report  
    4.  Market Definition    
      1.     Scope of the Study  
    5.  Research Objectives    
      1.     Assumptions & Limitations  
    6.  Market Structure    
    7.     Market Research Methodology  
    8.  Research Process    
      1.     Secondary Research  
    9.  Primary Research    
      1.     Forecast Model  
    10.  Market Landscape    
      1.     Supply Chain Analysis 
        1.     Raw
    11. Material Suppliers     
      1.     Manufacturers/Producers   
    12.  Distributors/Retailers/Wholesalers/E-Commerce
      1.     End Users     
    13.  Porter’s Five Forces Analysis    
      1.     Threat of New Entrants  
    14.  Bargaining Power of Buyers    
      1.     Bargaining Power of Suppliers  
    15.  Threat of Substitutes    
      1.     Rivalry
    16.     Market Dynamics
    17. of the Global Toys Market    
      1.     Introduction    
      2.     Drivers  
    18.  Restraints     
      1.     Opportunities
      2.     Challenges     
    19.     Global
    20. Toys Market, by Type
    21.  Introduction
    22.  Preschool Toys
    23.   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    24. Region, 2022-2030
    25.  Soft Toys & Dolls
      1.   Market Estimates & Forecast, 2022-2030
        1.   Market Estimates
    26. & Forecast, by Region, 2022-2030
      1.     Action Toys
        1.   Market Estimates & Forecast, 2022-2030
        2.   Market Estimates
    27. & Forecast, by Region, 2022-2030
      1.     Arts & Crafts Toys
        1.   Market Estimates
    28. & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by Region, 2022-2030
      2.     Construction
    29. Toys
    30.   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    31. Region, 2022-2030
    32.  Vehicles
    33.   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    34. Region, 2022-2030
    35.  Others
    36.   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    37. Region, 2022-2030
    38.  Global Toys Market, by Distribution Channel
      1.     Introduction
      2.     Store-Based
    39.   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    40. Region, 2022-2030
    41.  Hypermarkets & Supermarkets 
      1.   Market Estimates & Forecast, 2022-2030
        1.   Market
    42. Estimates & Forecast, by Region, 2022-2030
      1.     Specialty Stores 
        1.   Market
    43. Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by Region,
    44.  Others 
    45.   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    46. Region, 2022-2030
    47.  Non-Store-Based  
      1.   Market Estimates & Forecast, 2022-2030
        1.   Market Estimates
    48. & Forecast, by Region, 2022-2030
    49.     Global Toys Market, by Region
      1.     Introduction
      2.     North
    50. America
      1.   Market Estimates & Forecast, 2022-2030
        1.   Market Estimates & Forecast, by
    51. Product Type, 2022-2030
    52.         8.2.3   Market Estimates
    53. & Forecast, by Distribution Channel, 2022-2030
    54.             8.2.4    US
    55.      8.2.4.1   Market Estimates & Forecast, 2022-2030
      1.   Market
    56. Estimates & Forecast, by Product Type, 2022-2030
    57.  8.2.4.3   Market Estimates & Forecast, by Distribution Channel, 2022-2030
    58.  Canada
    59.              8.2.5.1   Market Estimates
    60. & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by Product Type, 2022-2030
    61.      8.2.5.3     Market Estimates & Forecast,
    62. by Distribution Channel, 2022-2030
      1.     Mexico
    63. Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    64. Product Type, 2022-2030
    65. Market Estimates & Forecast, by Distribution Channel, 2022-2030
      1.     Europe
    66. Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    67. Product Type, 2022-2030
    68.         8.3.3   Market Estimates
    69. & Forecast, by Distribution Channel, 2022-2030
    70.             8.3.4    Germany
    71.          8.3.4.1   Market Estimates & Forecast,
    72.   Market Estimates & Forecast, by Product Type, 2022-2030
    73.      8.2.4.3   Market Estimates & Forecast, by Distribution
    74. Channel, 2022-2030
      1.     France
    75. Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    76. Product Type, 2022-2030
    77. Market Estimates & Forecast, by Distribution Channel, 2022-2030
    78.                 8.3.6   Italy
    79.          8.3.6.1   Market Estimates & Forecast,
    80.   Market Estimates & Forecast, by Product Type, 2022-2030
    81.      8.3.6.3    Market Estimates & Forecast,
    82. by Distribution Channel, 2022-2030
    83.           8.3.7    Spain
    84.  8.3.7.1   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates
    85. & Forecast, by Product Type, 2022-2030
    86.  8.3.7.3   Market Estimates & Forecast, by Distribution Channel, 2022-2030  
    87.  UK
    88.              8.3.8.1   Market Estimates
    89. & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by Product Type, 2022-2030
    90.      8.3.8.3     Market Estimates & Forecast,
    91. by Distribution Channel, 2022-2030
    92.           8.3.9   Rest of Europe
    93.      8.3.9.1   Market Estimates & Forecast, 2022-2030
      1.   Market
    94. Estimates & Forecast, by Product Type, 2022-2030
    95.  8.3.9.3   Market Estimates & Forecast, by Distribution Channel, 2022-2030
      1.      Asia-Pacific
    96.    Market Estimates & Forecast, 2022-2030
      1.    Market Estimates & Forecast,
    97. by Product Type, 2022-2030
    98.         8.4.3   Market Estimates
    99. & Forecast, by Distribution Channel, 2022-2030
    100.             8.4.4    China
    101.      8.4.4.1   Market Estimates & Forecast, 2022-2030
      1.   Market
    102. Estimates & Forecast, by Product Type, 2022-2030
    103.  8.4.4.3   Market Estimates & Forecast, by Distribution Channel, 2022-2030
    104.  India
    105.              8.4.5.1   Market Estimates
    106. & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by Product Type, 2022-2030
    107.      8.4.5.3   Market Estimates & Forecast, by Distribution
    108. Channel, 2022-2030
      1.     Japan
    109. Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    110. Product Type, 2022-2030
    111. Market Estimates & Forecast, by Distribution Channel, 2022-2030
    112.                 8.4.7    Australia
    113. & New Zealand
    114.              8.4.7.1   Market Estimates
    115. & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by Product Type, 2022-2030
    116.      8.4.7.3   Market Estimates & Forecast, by Distribution
    117. Channel, 2022-2030
      1.     Rest of Asia-Pacific
    118.  8.4.8.1   Market Estimates & Forecast, 2022-2030
      1.   Market Estimates
    119. & Forecast, by Product Type, 2022-2030
    120.  8.4.8.3   Market Estimates & Forecast, by Distribution Channel, 2022-2030
      1.     Rest
    121. of the World (RoW) 
    122.       8.5.1     Market Estimates & Forecast, 2022-2030
      1.     Market
    123. Estimates & Forecast, by Product Type, 2022-2030
    124.   8.5.3     Market Estimates & Forecast, by Distribution Channel,
      1.     South America
    125. Market Estimates & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by
    126. Product Type, 2022-2030
    127. Market Estimates & Forecast, by Distribution Channel, 2022-2030
    128.                 8.5.5     Middle
    129. East
    130.              8.5.5.1   Market Estimates
    131. & Forecast, 2022-2030
      1.   Market Estimates & Forecast, by Product Type, 2022-2030
    132.               8.5.5.3   Market Estimates
    133. & Forecast, by Distribution Channel, 2022-2030
    134.             8.5.6    Africa
    135.      8.5.6.1   Market Estimates & Forecast, 2022-2030
      1.   Market
    136. Estimates & Forecast, by Product Type, 2022-2030
    137.         8.5.6.3   Market Estimates & Forecast, by Distribution
    138. Channel, 2022-2030
    139.  Company Landscape
    140.     9.1    Introduction
    141.  Market Strategy
    142.        Key Development Analysis 
    143. (Expansions/Mergers and Acquisitions/Joint Ventures/New
    144. Product Development/Agreements/Investments) 
    145.     Company Profiles  
    146.            10.1    The LEGO Group
    147.        10.1.1     Company Overview
    148. Financial Updates    
      1.      Product/Business Segment Overview 
    149. Strategy 
    150.   Key Developments
      1.      SWOT Analysis
      2.     Mattel, Inc.
        1.      Company
    151. Overview
    152.   Financial Updates    
      1.      Product/Business Segment Overview 
    153. Strategy 
    154.   Key Developments
      1.      SWOT Analysis
    155.     10.3    Hasbro,
    156. Inc.
    157.            10.3.1     Company Overview
    158. Financial Updates    
      1.      Product/Business Segment Overview 
    159. Strategy 
    160.   Key Developments
      1.      SWOT Analysis
      2.     Playmates Toys Limited
        1.    Company
    161. Overview
    162.   Financial Updates    
      1.    Product/Business Segment Overview 
    163. Strategy 
    164.    Key Developments
      1.      SWOT Analysis
      2.     Tomy Company, Ltd
    165. Company Overview
    166.   Financial Updates    
      1.      Product/Business Segment Overview 
    167. Strategy 
    168.   Key Developments
      1.      SWOT Analysis
    169.        10.6    Kenner
    170. Products
    171.   Company Overview
      1.      Financial Updates    
    172. Product/Business Segment Overview 
      1.      Strategy 
        1.      Key
    173. Developments
    174.   SWOT Analysis
    175.  Spin Master Ltd
    176.            10.7.1     Company Overview
    177. Financial Updates    
      1.      Product/Business Segment Overview 
    178. Strategy 
    179.   Key Developments
      1.      SWOT Analysis
    180.  10.8    Jazwares, LLC
    181.        10.8.1     Company Overview
    182. Financial Updates    
      1.      Product/Business Segment Overview 
    183. Strategy 
    184.   Key Developments
      1.      SWOT Analysis
      2.     VTech
    185.   Company Overview
      1.      Financial Updates    
    186. Product/Business Segment Overview 
      1.      Strategy 
        1.      Key
    187. Developments
    188.   SWOT Analysis
    189.  Funko Inc.
    190.            10.10.1     Company Overview
    191. Financial Updates    
      1.      Product/Business Segment Overview 
    192. Strategy 
    193.   Key Developments
      1.      SWOT Analysis
      2.     NECA
    194.   Company Overview
      1.      Financial Updates    
    195. Product/Business Segment Overview 
      1.      Strategy 
        1.      Key
    196. Developments
    197.   SWOT Analysis
    198.  Tru Kids Brands
    199.            10.12.1     Company Overview
    200. Financial Updates    
      1.      Product/Business Segment Overview 
    201. Strategy 
    202.   Key Developments
      1.      SWOT Analysis
      2.     MGA Entertainment Inc.
    203.        10.13.1     Company Overview
    204. Financial Updates    
      1.      Product/Business Segment Overview 
    205. Strategy 
    206.   Key Developments
      1.      SWOT Analysis
      2.     Basic Fun, Inc.
    207.        10.14.1     Company Overview
    208. Financial Updates    
      1.      Product/Business Segment Overview 
    209. Strategy 
    210.   Key Developments
      1.      SWOT Analysis
      2.     WowWee Group Limited
    211.        10.15.1     Company Overview
    212. Financial Updates    
      1.      Product/Business Segment Overview 
    213. Strategy 
    214.   Key Developments
      1.      SWOT Analysis
    215.     Conclusion
    216.      Global Toys Market, by Region, 2022-2030 (USD Million) 
    217.      Global Toys Market, by Type, 2022-2030 (USD Million) 
    218.      Global Toys Market, by Distribution Channel, 2022-2030 (USD
    219. Million) 
    220.          North America: Toys Market, by Country, 2022-2030
    221. (USD Million) 
    222.          North America: Toys Market, by Type, 2022-2030
    223. (USD Million) 
    224.          North America: Toys Market, by Distribution
    225. Channel, 2022-2030 (USD Million) 
    226. by Type, 2022-2030 (USD Million) 
    227. by Distribution Channel, 2022-2030 (USD Million) 
    228. Toys Market, by Type, 2022-2030 (USD Million) 
    229. Market, by Distribution Channel, 2022-2030 (USD Million) 
    230.  Mexico: Toys Market, by Type, 2022-2030 (USD Million) 
    231.  Mexico: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    232.    Europe: Toys Market, by Country, 2022-2030 (USD Million) 
    233.    Europe: Toys Market, by Type, 2022-2030 (USD Million) 
    234.    Europe: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    235.    Germany: Toys Market, by Type, 2022-2030 (USD Million) 
    236.    Germany: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    237.    France: Toys Market, by Type, 2022-2030 (USD Million) 
    238.    France: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    239.    Italy: Toys Market, by Type, 2022-2030 (USD Million) 
    240.    Italy: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    241.    Spain: Toys Market, by Type, 2022-2030 (USD Million) 
    242.    Spain: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    243.    UK: Toys Market, by Type, 2022-2030 (USD Million) 
    244.  UK: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    245.    Rest of Europe: Toys Market, by Type, 2022-2030 (USD Million) 
    246.    Rest of Europe: Toys Market, by Distribution Channel, 2022-2030 (USD
    247. Million) 
    248.        Asia-Pacific: Toys Market, by Country, 2022-2030 (USD
    249. Million) 
    250.        Asia-Pacific: Toys Market, by Type, 2022-2030 (USD
    251. Million) 
    252.        Asia-Pacific: Toys Market, by Distribution Channel,
    253. 2030 (USD Million) 
    254. (USD Million) 
    255.        China: Toys Market, by Distribution Channel, 2022-2030
    256. (USD Million) 
    257.        India: Toys Market, by Type, 2022-2030 (USD Million) 
    258.    India: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    259.    Japan: Toys Market, by Type, 2022-2030 (USD Million) 
    260.    Japan: Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    261.    Australia & New Zealand: Toys Market, by Type, 2022-2030 (USD Million) 
    262.    Australia & New Zealand: Toys Market, by Distribution Channel,
    263. 2030 (USD Million) 
    264. by Type, 2022-2030 (USD Million) 
    265.  Toys Market, by Distribution Channel, 2022-2030 (USD Million) 
    266.    Rest of the World (RoW): Toys Market, by Country, 2022-2030 (USD Million) 
    267.    Rest of the World (RoW): Toys Market, by Type, 2022-2030 (USD Million) 
    268.    Rest of the World (RoW): Toys Market, by Distribution Channel, 2022-2030
    269. (USD Million) 
    270.        South America: Toys Market, by Type, 2022-2030 (USD
    271. Million) 
    272.        South America: Toys Market, by Distribution Channel,
    273. 2030 (USD Million) 
    274. 2030 (USD Million) 
    275. Channel, 2022-2030 (USD Million) 
    276. by Type, 2022-2030 (USD Million) 
    277. by Distribution Channel, 2022-2030 (USD Million) 
    278.  Forecast Research Methodology
    279. Toys Market
    280.     Value Chain of the Global Toys Market
    281. Market in 2022, by Country (%)
    282.  Global Toys Market Size, by Type, 2022
    283. Market, by Type, 2022-2030 (%)
    284. Channel, 2022
    285.     Share of the Global Toys Market, by Distribution Channel, 2022-2030

    Toys Market Segmentation

    Market Segmentation Overview

    • Detailed segmentation data will be available in the full report
    • Comprehensive analysis by multiple parameters
    • Regional and country-level breakdowns
    • Market size forecasts by segment
    Infographic

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