info@marketresearchfuture.com   📞  +1 (855) 661-4441(US)   📞  +44 1720 412 167(UK)
Certified Global Research Member
Isomar fd.webp Wcrc 57.webp
Key Questions Answered
  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
Why Choose Market Research Future?
  • Vigorous research methodologies for specific market.
  • Knowledge partners across the globe
  • Large network of partner consultants.
  • Ever-increasing/ Escalating data base with quarterly monitoring of various markets
  • Trusted by fortune 500 companies/startups/ universities/organizations
  • Large database of 5000+ markets reports.
  • Effective and prompt pre- and post-sales support.

Tower Crane Rental Market Share

ID: MRFR//6182-HCR | 107 Pages | Author: Varsha More| December 2024

In the highly competitive Global Tower Crane Rental Market, companies deploy a range of market share positioning strategies to carve out a distinct presence and gain a competitive edge. One prominent strategy is differentiation, where companies emphasize unique features or services in their tower crane rental offerings. This may involve highlighting characteristics such as a diverse fleet of technologically advanced cranes, specialized lifting capabilities, or comprehensive maintenance services. By showcasing these distinctive attributes, rental companies aim to attract construction firms and project developers seeking innovative and tailored solutions for their specific lifting requirements.

Consumers have started renting different types of cranes for single protection as per their need and their requirement. This lessens the actual cost of the overall project thus driving up the market demand. Growth in construction and mining activities rises the market size. The rise in demand activities concerning oil and gas units drives up the tower crane demand. Investing huge sums for the infrastructural development, especially in the APAC region, grows market demand. Setting up more of the crane industry in North American and some of the European regions grows the market demand.

Cost leadership is another significant strategy within the Global Tower Crane Rental Market. Companies focus on optimizing operational efficiency, negotiating favorable acquisition costs, and offering competitive rental rates to become cost-effective providers. By providing affordable and value-driven rental options, companies adopting this strategy appeal to budget-conscious construction projects, gaining a competitive advantage in the market. Cost leadership not only helps attract customers but also acts as a deterrent for potential competitors trying to match the affordability of tower crane rental services.

Market segmentation plays a pivotal role in the Global Tower Crane Rental Market, involving the customization of rental solutions to meet the specific needs of different industries and construction projects. Companies analyze diverse requirements in sectors such as residential, commercial, or infrastructure development. They then tailor their tower crane rental packages, considering factors like crane capacity, height, and specialized features, to address these specific needs effectively. This strategy enables rental companies to penetrate various market segments and build a robust presence in each, thereby expanding their overall market share.

Innovation is a key driver in market share positioning within the Global Tower Crane Rental Market. Companies invest in research and development to introduce new technologies, improve safety features, or enhance crane functionalities. By staying at the forefront of technological advancements, rental companies position themselves as leaders, attracting customers seeking advanced tower crane solutions that meet evolving industry standards and regulatory requirements. This innovation-driven strategy allows rental companies to differentiate themselves and stay ahead of the competition.

Strategic collaborations and partnerships are gaining prominence in the Global Tower Crane Rental Market's market share positioning. Rental companies form alliances with construction firms, project developers, or other stakeholders to enhance their market presence. Collaborations can lead to improved project planning, access to new markets, and shared expertise on tower crane deployment in complex projects. By leveraging the strengths of their partners, rental companies strategically position themselves for sustained growth and an increased market share.

Geographical expansion is a notable strategy in the Global Tower Crane Rental Market. Companies identify and enter untapped markets, either domestically or internationally, to broaden their customer base. This involves understanding regional construction practices, adapting services to local specifications, and navigating diverse regulatory landscapes. By expanding their geographical reach, rental companies can capitalize on diverse market opportunities and establish themselves as key players in the global tower crane rental market, enhancing their overall market share.

Covered Aspects:

Report Attribute/Metric Details
Growth Rate 9.00% (2023-2030)

Tower Crane Rental Market Overview


Tower Crane Rental Market Size was valued at USD 10.67 Billion in 2023. The Tower Crane Rental industry is projected to grow from USD 11.28 Billion in 2024 to USD 17.81 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.87% during the forecast period (2024 - 2032). Growth in construction and mining activities rises the market size. The rise in demand activities concerning oil and gas units is the key market drivers enhancing market growth.
Tower Crane Rental Market Overview

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Tower Crane Rental Market Trends




  • Growth in construction and mining activities to boost market growth




The tower crane rental market is driven by the growth in construction and mining activities. Tower cranes are widely used in the construction industry for lifting heavy materials and equipment to high heights, and in the mining industry for moving heavy loads and excavating materials. The construction industry is a major consumer of tower cranes. The growth in construction activities, such as the construction of residential buildings, commercial complexes, and infrastructure projects such as highways and bridges, is driving the demand for tower cranes. The tower crane rental market provides a cost-effective solution for construction companies that need to use tower cranes for a short period.


The mining industry is another significant consumer of tower cranes. Tower cranes are used in the mining industry for various applications such as loading and unloading heavy materials, transporting equipment, and excavating materials. The growth in mining activities, particularly in emerging economies such as China, India, and Brazil, is driving the demand for tower cranes in the mining industry. The tower crane rental market is also driven by the benefits it offers to customers. Renting a tower crane provides a cost-effective solution for customers who need to use the crane for a short period. It also provides flexibility, as customers can rent different types of cranes based on their specific needs and requirements. Overall, the growth in construction and mining activities, coupled with the benefits of tower crane rentals, is driving the growth of the tower crane rental market. Therefore, such factors related to Tower Crane Rental have enhanced the Tower Crane Rental market CAGR across the globe in recent years.


For instance, six mega social housing projects are planned for South Africa within the next few years in February 2022; Moreover, Kenya started Africa’s largest affordable housing 3D printing project in 2021. Such infrastructure projects require large construction machinery to be able to run them. The market is driven by such equipment being rented out and used on these sites, thus leading to these developments becoming lucrative opportunities for tower crane rentals.


In 2024: Liebherr released a new range of tower cranes for rental, featuring improved lifting capacities and smart control systems.

 

Manitowoc Cranes - 2023: Manitowoc introduced advanced tower crane rental solutions with enhanced safety features and operational efficiency.

Tower Crane Rental Market Segment Insights


Tower Crane Rental Type Insights


The Tower Crane Rental Market segmentation, based on type, includes Hammer Head Tower Cranes, Self-erecting Tower Cranes, and Flat Top Tower Cranes. The Self-erecting Tower Cranes segment held the majority share in 2022 of the Tower Crane Rental Market revenue. Self-erecting tower cranes are mobile cranes that can be easily transported and set up on a construction site without the need for additional equipment, making them ideal for smaller construction projects. The popularity of self-erecting tower cranes has been increasing due to their cost-effectiveness, ease of use, and flexibility.


Tower Crane Rental End-Use Insights


Based on end-use, the Tower Crane Rental Market segmentation includes Residential, Commercial, and Infrastructure. The Infrastructure segment dominated the market in 2022 and is projected to be the faster-growing segment during the forecast period, 2023-2030. The infrastructure segment includes projects such as highways, bridges, airports, and other public works projects. The growth of this segment is driven by government initiatives to improve infrastructure, increase transportation connectivity, and promote economic development. The demand for tower cranes in the infrastructure segment is expected to increase due to the need for heavy lifting and construction activities involved in such projects. These all factors for Tower Crane Rental positively impact the market growth.


Figure 2: Tower Crane Rental Market, by Type, 2022 & 2030 (USD Billion)Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Tower Crane Rental Regional Insights


By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The Asia Pacific region is one of the largest markets for tower crane rental, due to the increase in construction and infrastructure development activities in countries such as China, India, and Southeast Asian countries. The region is expected to maintain its dominance in the tower crane rental market during the forecast period.


Further, the major countries studied in the market report are The U.S., Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil


Figure 3: TOWER CRANE RENTAL MARKET SHARE BY REGION 2022 (%)TOWER CRANE RENTAL MARKETSource: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe’s Tower Crane Rental market accounts for the third-largest market share. The demand for tower crane rental services in Europe is also being driven by the need for heavy lifting equipment in the construction of tall buildings and complex infrastructure projects. The increasing focus on green building and sustainable development in the region is also driving the demand for tower crane rental services, as they are more environmentally friendly and cost-effective than purchasing and maintaining new cranes. Further, the Germany Tower Crane Rental market held the largest market share, and the UK Tower Crane Rental market was the fastest-growing market in the European region.


North America, Tower Crane Rental market, is expected to grow at the fastest CAGR from 2023 to 2030. North America is a significant market for tower crane rental due to the presence of large construction projects and infrastructure development activities in the region. The increasing demand for rental services in the construction industry and the need for heavy lifting equipment are also driving the growth of the tower crane rental market in North America. The United States, in particular, is a major market for tower crane rental, owing to the growth of the construction industry, increasing investments in infrastructure, and the presence of several large construction projects in the region. Moreover, the U.S. Tower Crane Rental market held the largest market share, and the Canada Tower Crane Rental market was the fastest-growing market in the North American region.


Tower Crane Rental Key Market Players & Competitive Insights


Major market players are spending a lot of money on R&D to increase their product lines, which will help the Tower Crane Rental market grow even more. Market participants are also taking a range of strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the Tower Crane Rental industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.


The major market players are investing a lot of money in R&D to expand their product lines, which will spur further market growth for Tower Crane Rental. With significant market development like new product releases, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations, market participants are also undertaking various strategic activities to expand their global presence. To grow and thrive in a market climate that is becoming more competitive and growing, competitors in the Tower Crane Rental industry must offer affordable products.


Manufacturing locally to cut operating costs is one of the main business tactics manufacturers use in the global Tower Crane Rental industry to benefit customers and expand the market sector. Major Tower Crane Rental market players, including Bigge Crane and Rigging Co., Action Construction Equipment Ltd., Titan Cranes & Rigging, Leavitt Cranes, Zoomlion ElectroMech India Pvt. Ltd., WASEL GmbH, Terex Corporation, United Crane and Rigging, Falcon Tower Crane Services, Rapicon Inc., Skycrane, NFT Group, and Maxim Crane Works, L.P, and others, are attempting to increase market demand by funding R&D initiatives.


Bigge Crane and Rigging Co. is a global leader in the sale and rental of cranes, and also provides heavy rigging, specialized transportation, and engineering services. The company operates a diverse fleet of cranes, including crawler cranes, tower cranes, all-terrain cranes, and rough-terrain cranes, among others. Bigge Crane and Rigging Co. serve a wide range of industries, including construction, energy, petrochemical, infrastructure, and government.


Action Construction Equipment Ltd. (ACE) is an Indian company and one of the leading manufacturers of construction equipment in India, with a product portfolio that includes cranes, loaders, excavators, forklifts, and other material handling equipment. The company also provides rental and maintenance services for its products. ACE has a strong presence in the Indian market and exports its products to several countries around the world, including the Middle East, Africa, and Southeast Asia.


List of the Key Companies in the Tower Crane Rental market includes



  • Bigge Crane and Rigging Co.

  • Action Construction Equipment Ltd.

  • Titan Cranes & Rigging

  • Leavitt Cranes

  • Zoomlion ElectroMech India Pvt. Ltd.

  • WASEL GmbH

  • Terex Corporation

  • United Crane and Rigging

  • Falcon Tower Crane Services

  • Rapicon Inc.

  • Skycrane

  • NFT Group

  • Maxim Crane Works, L.P among others


Tower Crane Rental Industry Developments


June 2020: Terex Corporation has announced that it has appointed Cranbalt as the official Terex distributor for Tower Cranes in Sweden.


In July 2021: Manitowoc-based Wisconsin Tower Crane Rental Service Provider sold Maxim Crane Works L.P. 51 Grove cranes so as to broaden its range in line with growing customer demand.

In April 2024, SC&RA introduced “Understanding Mobile Crane Bare Rental Agreements” as a valuable new resource for its members. This resource is intended to help members understand agreements related to everyday business activities in the industry. In addition, it serves as a roadmap that aligns SC&RA and other industry stakeholders with respect to protecting themselves in the realm of bare rental contracts.

In March 2024 United Rentals announced a new fleet addition, a battery pack energy storage system for cranes and hoists based in the US, in March 2024. United Rentals partnered with engineering firm Termaco to develop a rental version of its TREE (Termaco Reserve Electrical Energy) product. An advanced electrical power system is available on site for equipment like tower cranes and hoists using this innovative approach. This will lead contractors to use much smaller generators, which they’ll also use intermittently, thus translating into significant decreases in carbon emissions resulting from fuel combustion.


Tower Crane Rental Market Segmentation


Tower Crane Rental Type Outlook



  • Hammer Head Tower Cranes

  • Self-erecting Tower Cranes

  • Flat Top Tower Cranes


Tower Crane Rental End-Use Outlook



  • Residential

  • Commercial

  • Infrastructure


Tower Crane Rental Regional Outlook




  • North America



    • US

    • Canada


     




  • Europe



    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe


     




  • Asia-Pacific



    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific


     




  • Rest of the World




    • Middle East




    • Africa




    • Latin America





Leading companies partner with us for data-driven Insights
client_1 client_2 client_3 client_4 client_5 client_6 client_7 client_8 client_9 client_10
Kindly complete the form below to receive a free sample of this Report
Please fill in Business Email for Quick Response

We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

Purchase Option
Single User $ 4,950
Multiuser License $ 5,950
Enterprise User $ 7,250
Compare Licenses
Tailored for You
  • Dedicated Research on any specifics segment or region.
  • Focused Research on specific players in the market.
  • Custom Report based only on your requirements.
  • Flexibility to add or subtract any chapter in the study.
  • Historic data from 2014 and forecasts outlook till 2040.
  • Flexibility of providing data/insights in formats (PDF, PPT, Excel).
  • Provide cross segmentation in applicable scenario/markets.