Stick Packaging Market Trends

Global Stick Packaging Market Overview

Stick Packaging Market Size was valued at USD 0.26 Billion in 2023. The Stick Packaging industry is projected to grow from USD 0.28 Billion in 2024 to USD 0.43 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.69% during the forecast period (2024 - 2032). Rise in food and beverage industries and rise in consumer consumption of packaged items and compact pack sizes are the key market drivers enhancing the market growth.                       

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Stick Packaging Market Trends

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  The rising demand for stick packaging in the food industry will propel the market growth

  
  

Market CAGR for stick packaging is being driven by the increasing demand for food industry. Stick packaging's long-term growth prospects have been boosted by increased online food transactions, which have necessitated the need for flexible, durable, and secure packaging choices. Stick packaging is used for items such as ready-mixed spice mixes, single-serve liquids such as coffee, tea, sugar, milk, drink mixtures, and much more since it keeps the products fresher for a longer period of time. Rising product launches and increased demand for stick packaging across a variety of culinary sectors have fueled market expansion. In addition, Drink Nutrient, a start-up based in the United States, for example, launched a line of nutritional drinks in its native market in October 2019. Stick packs of Liquid Nutrient, Vitamin Booster+, and Vitamin Coffee are available. Similarly, Celsius Holdings, Inc. debuted two new SKU brand flavours in August 2018, both packaged in compact on-the-go powdered sticks. The two new flavours incorporate the clinically proven, functional CELSIUS mix, which improves the company's stick pack offering. The growing popularity of rapid healthy food and beverage options, such as bottled water blends, has increased the market for stick packaging. As a result, people are increasingly gravitating towards products packaged in stick packs.

A number of variables work together to provide optimal product safety in primary and secondary packing when employing the stick-pack option. Most importantly, when a stick-pack is manufactured, filled, and sealed in a controlled temperature, low relative humidity, and regulated residual oxygen environment, the product is safeguarded against contamination. The utilisation of cutting-edge stick-pack equipment ensures fill and seal integrity at high rates, as well as a high degree of fill accuracy per dose. When these precautions are coupled, content can be preserved for up to 24 months.

Furthermore, stick-pack packaging streamlines the formulation process because no compression or more complex formulae are required to bind all constituents. Because stick-packs use up to 40% less material, the decrease in paper and foil usage and waste volume benefits both the economy and the environment. Because stick-packs are thin and small, cartooning and secondary packing are efficient and cost-effective, resulting in significant overall cost savings. As a result of the aforementioned causes, stick packaging demand is expected to expand throughout the forecast period.

January 2024: Jintian Packaging Machinery Co., Ltd, a packaging machine industry trailblazer, is proud to announce the release of its new Multi- Lane Packing Machine in January 2024. It is a vertical high-speed packaging machine specifically for sugar, salt, seasonings, instant coffee, and instant beverages. This will rock the packaging industry as it has been designed to cater to the efficient packing of sugar, salt, seasonings, instant coffee, and instant beverages, which are also categorized under the class of high-performance vertical packaging machines. The multi-lane stick packer is built for different materials, ranging from sugar, salt, and seasonings to instant coffee and instantaneous beverages. This shows that it can function in any type of business, and it can pack any product depending on what sector one goes into.

Stick Packaging Market Segment Insights

Stick Packaging Material Insights

The  Stick Packaging Market segmentation, based on material includes paper, BOPP, aluminum, plastic. Plastic category has the greatest share of the stick packaging market and is predicted to maintain its dominance between 2022 and 2032. Plastic packaging material made from biaxially oriented polypropylene (BOPP) is expected to outperform other materials. Their increased popularity can be ascribed to their light weight, minimum damage during transit, prevention of moisture accumulation, and environmental friendliness.   BOPP films also have a lower electrostatic charge, making them increasingly popular for stick packaging. At the same time, EVOH (ethylene-vinyl alcohol) packaging is gaining popularity. Most packaging requires a barrier layer to defend against oxygen.

Stick Packaging Application Insights

The  Stick Packaging Market segmentation, based on application, includes food & beverages, pharmaceutical, consumer goods. The pharmaceutical category dominated the stick packaging market in 2022 and is expected to rise at a 6.8% CAGR from 2022 to 2032. Because of its outstanding barrier properties, uniform usage, and self-explanatory dosing, stick packaging is appropriate for the pharmaceutical business. Stick packaging is the primary packaging for oral liquids, syrups, powders, and granular pharmaceuticals in the pharmaceutical industry. These container forms also enable for the safe storage and protection of sensitive active pharmaceutical ingredients, as well as the establishment of secure supply networks across all sites until they are required. The growing usage of aluminium, paper, metalized polyester, and other materials for medicine packaging is expected to propel market expansion. Several product introductions connected to stick packaging in the pharmaceutical industry have recently boosted market growth.

Skippi has recently ventured into another segment within the FMCG category with their newest introduction – Skippi Cornsticks, featuring four delectable flavors like Tangy Tomato, Thai Chilli, Sweet Corn & Magic Masala, launched after having successfully developed India’s premium ice-pops in July 2023. For this reason, Corn Stick by Skippi will only be available exclusively on their website. Try out Snacky Corn Stick! Get your taste buds ready for a thrilling experience that will see them explode with a myriad of flavors like never before experienced! Therefore, Corn Stick by Skippi guarantees pleasurable moments during tea time and surprise treats while at school! Be enticed by the alluring flavors found in one irresistible pack! So, get ready for an upgraded snacking experience courtesy of your new favorite 4 PM snack - Corn Stick by Skipi!

Figure1: Stick Packaging Market, by Application, 2022 & 2032 (USD Billion)                   

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Stick Packaging Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America held 45.80% of the stick packaging market in 2022. The region's rising working population, combined with their busy lifestyles, has created a demand for on-the-go consumable products that provide individuals with travel accessibility and convenience of consumption. The market in the region is also experiencing strategic expansions, providing enterprises with profitable chances to enhance production capacity and, as a result, stimulate market growth.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure2: STICK PACKAGING MARKET SHARE BY REGION 2022 (USD Billion)                         

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe Stick Packaging Market accounts for the second-largest market share because of the busy lifestyle of the consumers that encourage the consumption of the on-the-go product and packaged products in the countries in the region.  Further, the German Stick Packaging Market held the largest market share, and the UK Stick Packaging Market was the fastest growing market in the European region

The Asia-Pacific Stick Packaging Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to the middle-class population and rise in disposable income of the people within the region. Moreover, China’s Stick Packaging Market held the largest market share, and the Indian Stick Packaging Market was the fastest growing market in the Asia-Pacific region.

Stick Packaging Key Market Players& Competitive Insights

Leading market players are investing heavily in R&D to expand their product lines, which will help the Stick Packaging Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their  footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Stick Packagingindustry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the  Stick Packaging industry to benefit clients and increase the market sector. In recent years, the Stick Packaging industry has offered some of the most significant advantages to medicine. Major players in the Stick Packaging Market, including Reynolds Group Holdings, Inc. (U.S.), Smurfit Kappa Group (U.K), Berry Plastics Corporation (U.S.), EXAIR Corporation (U S.), RPC Group Plc. (U.S.)  and others, are attempting to increase market demand by investing in R&D  operations.

Amcor plc is a multinational packaging corporation. It creates and manufactures flexible packaging, rigid containers, speciality cartons, closures, and services for a variety of products including food, beverage, pharmaceutical, medical-device, home and personal care,[4] and others. During the 1860s, paper milling firms were created in and around Melbourne, Australia. In 1896, they merged to form the Australian Paper Mills Company Pty Ltd. Amcor is listed on both the Australian Securities Exchange (ASX: AMC) and the New York Stock Exchange (NYSE: AMCR). Amcor is included in several international stock market indices, including the Dow Jones Sustainability Index, the CDP Climate Disclosure Leadership Index (Australia), the MSCI  Sustainability Index, the Ethibel Excellence Investment Register, and the FTSE4Good Index Series, reflecting its  status. June 2020, Amcor has introduced a new line of tube packaging options.

Sonoco Products Company, founded in 1899, is a multinational manufacturer of diverse consumer packaging, industrial products, protective packaging, and packaging supply chain services based in the United States, as well as the world's largest producer of composite cans, tubes, and cores. Sonoco has 19,900 personnel in more than 335 businesses in 33 countries, serving more than 85 countries, and has annualised nett sales of approximately $4.9 billion. The company is located in Hartsville, South Carolina, and is the state's largest corporation by revenue.  Under the brand name Sonotube concrete forms, Sonoco is the world's largest producer of tubes, cores, and fibre concrete columns, as well as a leading manufacturer of engineered moulded and extruded plastic products, blow-molded plastic containers, consumer and industrial thermoformed plastic packaging, rigid paperboard containers, and convenience closures. In August 2020,  Sonoco Products Company paid $1.2 billion for Clear Lam Packaging, Inc.

Volpak will launch the Enflex PHS Series in February 2023, which caters to flexible packaging, particularly stick-packs for pharmaceuticals and healthcare industries. A valuation of approximately $16 bn was put on the flexible packaging market for pharmaceutical products, along with an estimated CAGR of 65% by 2028 and a growth rate of 4.37%. Therefore, demand is high for packaging that keeps pharmaceutical products safe, like single-use or single-dose drugs. In this regard, Volpak contends that flexible packaging is useful in maintaining specific doses and minimizing wastage during the dispensing process, weight reduction in the number of materials used for packaging, as well as faster and cost-effective shipping.

Key Companies in the Stick Packaging market include

• Amcor Limited (Australia)


• Sonoco Products Company (U.S.)


• Mondi Group (South Africa)


• Constantia Flexibles (Austria)


• Huhtamaki OYJ (Finland)

Stick Packaging Industry Developments

In August 2019, Celsius Holdings, Inc. has announced the addition of two new flavours to the brand's SKU selection, both packaged in portable powdered sticks. The two new flavours incorporate the clinically proven, functional CELSIUS mix, which expands the company's stick pack offering.

In October 2020, Berry Bramlage introduced its new and improved 75 ml propylene stick to improve the recyclable qualities and functionality.

In October 2019, Pylote and Amcor have introduced innovative stick pack laminates for liquid pharmaceutical applications that do not contain preservatives

Mondi created recyclable paper-based secondary packaging for Angulas Aguinaga’s Krissia brand chilled surimi sticks which is meant to decrease plastic content while increasing recyclability by replacing plastic packaging completely made from a piece of paper.

Volpak announced the Enflex PHS Series in February 2023, a new machine that produces flexible packaging materials such as stick pack packaging, primarily focusing on pharmaceuticals and the healthcare industry.

WePackItAll was acquired by Akoya Capital Partners, LLC partnering with Trinity Investors, New Spring Mezzanine, among other investors during June2018. WPIA provides solutions such as gummy bottles and sticks packs sachets tablet bottles/powder multipacks.

Skye Pharma acquired a stick pack filling company operation, thus expanding its oral solid dosage form offering in December 2022, where they can be filled with powder pellets or granules.

Stick Packaging Market Segmentation

Stick Packaging Market By Material Outlook

• Paper


• BOPP


• Aluminum


• Plastic

 Stick Packaging Market By Application Outlook

• Food & Beverages


• Pharmaceutical


• Consumer Goods

Stick Packaging Regional Outlook

• North America
  
  
  
  • US
  
  
  • Canada
  
  
  
  


• Europe
  
  
  
  • Germany
  
  
  • France
  
  
  • UK
  
  
  • Italy
  
  
  • Spain
  
  
  • Rest of Europe
  
  
  
  


• Asia-Pacific
  
  
  
  • China
  
  
  • Japan
  
  
  • India
  
  
  • Australia
  
  
  • South Korea
  
  
  • Australia
  
  
  • Rest of Asia-Pacific
  
  
  
  


• Rest of the World
  
  
  
  • Middle East
  
  
  • Africa
  
  
  • Latin America