Rice Syrup Market

• Increased Demand in Cosmetic Industry is driving the market growth

In the current situation, people are more curious about natural products. This can play a crucial role in expanding the Rice Syrup market. Increasing Awareness of functional foods and dietary supplements will drive the market during forecasting. Increased Awareness about the different health benefits of various rice products has helped increase the consumption of these products due to an increase in the rice syrup market CAGR. The consumption of healthy food products and rice syrup market is currently trending worldwide. There is a huge demand in the cosmetic industry.

In cosmetic grade, rice syrup is widely used by manufacturers in the production of cosmetics and personal care products on a very large scale. Therefore, the rice syrup market is expected to increase its revenue contribution during the forecast period significantly. 

Additionally, Rice syrup is grain syrup or a sweetener obtained from brown rice using enzymatic fermentation to break down the natural starch into complex carbohydrates, maltose, and glucose. Rice syrup provides a mild caramel flavor to the food industry and is used to prepare foods such as cookies, cakes, pies, and puddings. Rice syrup generally produces a crunchier or harder textured effect when used with baked goods. Syrups are widely utilized in the preparation of bakery food products.

Thus growing consumption of bakery food products around the globe is projected to foster the market growth of rice syrup over the forecast period.

The Global Rice Syrup Market Industry is poised for substantial growth, with projections indicating a market value of 1.98 USD Billion in 2024 and an anticipated increase to 3.13 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate (CAGR) of 4.25% from 2025 to 2035. Such figures reflect the increasing consumer preference for healthier, natural sweeteners and the expanding applications of rice syrup in various food and beverage sectors. The market dynamics indicate a favorable environment for stakeholders, including manufacturers and distributors, to capitalize on the rising demand for rice syrup.

The increasing awareness of health and wellness among consumers appears to be a pivotal driver for the Global Rice Syrup Market Industry. As individuals seek healthier alternatives to refined sugars, rice syrup emerges as a viable option due to its lower glycemic index and natural composition. This trend is particularly pronounced in regions with a growing emphasis on organic and clean-label products. The market is projected to reach 1.98 USD Billion in 2024, reflecting a shift towards more health-conscious dietary choices. Consequently, manufacturers are likely to innovate and expand their product lines to cater to this evolving consumer preference.

The Global Rice Syrup Market Industry is likely to experience growth in tandem with the expanding organic food sector. As consumers increasingly prioritize organic products, rice syrup, often found in organic formulations, stands to benefit. This trend is supported by regulatory frameworks that promote organic farming practices and consumer willingness to pay a premium for organic goods. The integration of rice syrup into organic products may enhance its appeal, thereby driving market growth. The anticipated increase in market value to 3.13 USD Billion by 2035 underscores the potential for rice syrup within the organic segment.

The Global Rice Syrup Market Industry is benefiting from a notable shift towards natural sweeteners as consumers become more discerning about ingredient sourcing. This trend is fueled by concerns over artificial additives and the desire for transparency in food labeling. Rice syrup, being a natural sweetener derived from rice starch, aligns well with these consumer preferences. As the market evolves, it is anticipated that rice syrup will find applications in a variety of food and beverage products, further driving its demand. The compound annual growth rate (CAGR) of 4.25% from 2025 to 2035 suggests a sustained interest in natural alternatives.

The Global Rice Syrup Market Industry is experiencing growth driven by the rising popularity of vegan and plant-based diets. As more consumers adopt these lifestyles, the demand for plant-derived sweeteners, including rice syrup, is likely to increase. This trend is supported by a growing body of evidence suggesting that plant-based diets can contribute to better health outcomes. The market's expansion is expected to be significant, with projections indicating a rise to 3.13 USD Billion by 2035. This shift may encourage food manufacturers to incorporate rice syrup into various products, thereby enhancing its market presence.

The versatility of rice syrup in various food and beverage applications is a significant driver for the Global Rice Syrup Market Industry. Its ability to function as a sweetener, humectant, and flavor enhancer makes it suitable for a wide range of products, including baked goods, sauces, and beverages. This adaptability is likely to attract manufacturers seeking to innovate and differentiate their offerings. As the market evolves, rice syrup may increasingly be utilized in health-focused products, aligning with consumer trends towards nutritious options. The projected market growth indicates a robust future for rice syrup across diverse culinary applications.

By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The Europe Rice Syrup market area will dominate this market. This is due to the growing popularity of organic, natural, and healthy ingredients in the food is expected to be a potential driver for the growth of the rice syrup market in the Region during the forecast period. Further, the German Rice Syrup market held the largest market share, and the UK Rice Syrup market was the fastest-growing market in the European Region

Further, the major countries studiedin the market reportare The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure2: RICE SYRUP MARKET SHARE BY REGION 2022 (%)

Source: Secondary Research, Primary Research, Market Research Future Database, and Analyst Review

North America accounts for the second-largest market share due to the low cost of bariatric surgery and the rise in the number of diabetes people. This is due to the growing consumption of snacks and baked products as convenience food.

The Asia-Pacific Rice Syrup Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to Growing Awareness about the benefits of healthy meals through several promotional campaigns by market players, further boosting the regional market growth. Moreover, China’s Rice Syrup market held the largest market share, and the Indian Rice Syrup market was the fastest-growing market in the Asia-Pacific region.

Leading market players are investing heavily in research and development to expand their product lines, which will help the rice syrup market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The rice syrup industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.

Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the Rice Syrup industry to benefit clients and increase the market sector. In recent years, the Rice Syrup industry has offered some of the most significant advantages to medicine. Major players in the Rice Syrup market, including Wuhu Deli Foods Co. Ltd (China), Axiom Foods Inc. (US), Wuhu Haoyikuai Food Co. Ltd (China), California Natural Products Inc. (US), Cargill Incorporated (US), Associated British Foods Plc (UK), Bharat Glucose Pvt.

Ltd (India), ShafiGluco Chem (Pvt) Ltd (Pakistan), Matco Foods Limited (Pakistan), Om Foods Inc. (Canada), and others are attempting to increase market demand by investing in research and development operations.

Ciranda supplies businesses in the natural products industry with high-quality, certified organic, non-GMO, and fair-trade ingredients. Areas of expertise include syrups and sweeteners; starches and flours; cocoa and chocolates; oils and fats; coconut products, and lecithin. The employee-owned company operates from headquarters in Hudson, Wisconsin, with warehouses across North America for fast, responsive service. Ciranda Inc., a organic, non-GMO, and fair trade ingredient supplier, collaborated with a Pakistan-based rice exporter, Matco Foods Ltd., to produce two varieties of sweeteners, viz., organic clarified rice syrup and organic rice syrup. Both these products are prepared from brown rice.

Wuhu DELI FOODS has been a professional food & beverage manufacturer & exporter in China for over 20 years; Deli has committed itself fully to providing high-quality natural honey and bee products, syrup products, rice protein, and tomato products. Quality and service have the highest priority for all Deli products. Deli's mission is to help customers succeed through products and services. Wuhu Deli Foods Co., Ltd. participated in the international food expo - IFT18 (Institute of Food Technologists), which brings more than 20,000 food professionals and other market participants, such as distributors and suppliers, together to promote mutual business collaborations.