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Release coatings Market Analysis

ID: MRFR//3931-HCR | 139 Pages | Author: Priya Nagrale| May 2024

The release coatings market dynamics are influenced by several key factors that collectively shape its growth trajectory and trends. Here's a breakdown of these dynamics:

Growing Demand in Packaging Industry: Release coatings are essential in the packaging industry for applications such as release liners, adhesive tapes, and labels. As the demand for packaged consumer goods continues to rise globally, driven by factors such as urbanization, changing lifestyles, and e-commerce trends, the demand for release coatings is expected to increase, influencing market dynamics positively.

Expansion in Industrial Applications: Release coatings find extensive applications in various industrial sectors such as automotive, aerospace, electronics, and construction. They are used for mold release, anti-stick coatings, and surface protection in manufacturing processes. As industrial activities expand, particularly in emerging economies, the demand for release coatings for industrial applications is expected to grow, shaping market dynamics in these sectors.

Technological Advancements in Coating Formulations: Ongoing research and development efforts have led to technological advancements in release coating formulations, resulting in improvements in performance characteristics such as release properties, durability, and chemical resistance. Innovations such as solvent-free formulations, UV-curable coatings, and silicone-free alternatives influence market dynamics by offering enhanced product properties and addressing environmental concerns.

Regulatory Compliance and Environmental Concerns: Compliance with regulatory standards and certifications, such as those set by FDA (Food and Drug Administration) and REACH (Registration, Evaluation, Authorization, and Restriction of Chemicals), is essential for release coating manufacturers, especially in applications involving food contact and medical devices. Adherence to these standards influences market dynamics by ensuring product safety, quality, and environmental compliance.

Shift towards Sustainable and Eco-friendly Solutions: With increasing awareness of environmental sustainability, there is a growing demand for sustainable and eco-friendly release coatings. Manufacturers are developing bio-based, water-based, and low-VOC formulations to meet customer preferences and regulatory requirements. The shift towards sustainable solutions influences market dynamics by driving innovation and shaping product development trends.

Fluctuations in Raw Material Prices: The prices of raw materials used in release coating formulations, such as silicone polymers, acrylics, and polyethylene terephthalate (PET) films, are subject to fluctuations due to factors like supply-demand dynamics and geopolitical tensions. Changes in raw material prices can impact production costs and influence market dynamics accordingly.

Competitive Landscape and Market Consolidation: The release coatings market is characterized by intense competition among key players striving to gain market share through product differentiation, geographic expansion, and strategic alliances. Market consolidation through mergers, acquisitions, and partnerships also impacts market dynamics by reshaping the competitive landscape.

Growth of Pressure-sensitive Adhesives (PSAs) Market: Release coatings are essential components in pressure-sensitive adhesive (PSA) applications such as tapes, labels, and decals. With the growing demand for PSAs in various industries including packaging, automotive, and healthcare, the demand for release coatings is expected to parallelly rise, influencing market dynamics in the PSA sector.

Market Penetration Challenges in Developing Regions: While the demand for release coatings is strong in developed regions, market penetration can be challenging in developing regions due to factors such as limited awareness, infrastructure constraints, and preference for low-cost alternatives. Overcoming these challenges through education, market development initiatives, and strategic partnerships is crucial for driving market growth and influencing market dynamics in emerging economies.

Innovative Applications and Emerging Trends: Release coatings are increasingly being used in innovative applications such as flexible electronics, optical films, and automotive interiors. Emerging trends such as functional coatings for smart surfaces, antimicrobial coatings for medical devices, and self-healing coatings for industrial equipment influence market dynamics by creating new opportunities for release coating manufacturers and expanding the market reach beyond traditional applications.

Release coatings Market Overview


The release coatings are intensively used for the labels and other applications in the industries such as transportation, defense, aerospace, food and beverage, pulp and paper, and others. However, the packaging industry is considered as the major consumer of the release coating industry. The medical segment and the varied applications in the health care sector are considered as the major driver of release coatings market growth. Among other types, the non-silicone release coating is gaining momentum as the developed countries have restricted the usage of silicone for industrial purposes.


COVID 19 Analysis


Like any other industry vertical, the release coating market growth has also been affected by COVID 19. The major end-user industries of the release coatings industry except the medical and personal care products were affected. The change in the attitude of the consumers and other issues such as supply chain disruption and logistics issues were restricting the overall growth of the release coatings industry. 


The labeling industry for personal care and hygienic products was gaining momentum during the pandemic and was considered the major driver for the release coating industry during the pandemic.


Market dynamics


Market drivers


The growing population, healthcare sectors which has varied applications such as medical device manufacturing, equipment, and other pharmaceutical products are some of the prominent applications of release coatings. Since there are several medical emergencies and causalities across the globe, the release coatings market demand is expected to grow at a faster pace. For instance, the release coating is used to reduce the friction of the orthopedic and respiratory devices. 


Digital label printing technology is also gaining momentum in recent years. Digital printing offers higher precision and quality which gains attention easier than other printing technology. Such factors have impacted the overall growth of the release coatings industry.


Market opportunities


The manufacturers are intensively utilizing silicone-based release coatings for their applications, as they can be used for varied substrates and cured under the PDMS network. They don’t undergo migration issues as well. The potential characteristics of silicone-based release coatings such as higher sustainability and much more are presenting lucrative opportunities for the overall growth of the release coatings industry during the forecast period.


The release coatings are intensively used for varied applications which include, hygiene, tapes, foods, bakery, and industrial purposes. Therefore the growth in the varied industries such as the food and packaging industry, manufacturing, and electronic industries across the globe are presenting favorable conditions for the release coatings market growth during the forecast period.


Market restraints


The fluctuation in the costs of raw materials used for the manufacturing of release coatings is expected to hamper the growth of the release coatings industry, as it restricts the customization of these coatings. 


The potential manufacturers utilize the control release polymers in the release coatings for the tapes and labels. The primary issue with the tight-release liners is premature delamination. On the other hand, the issues like liner handling, incomplete curing process, and improper storage conditions are expected to hamper the overall growth of the release coatings industry.


Market challenges


The government regulations imposed over the release coatings are considered as the major challenge for the growth of the release coating industry. Therefore the manufacturers are manufacturing the release coatings with the standards that comply with the government regulations. Therefore they are manufactured with low VOC, higher solid content, and lesser biocides. Therefore the efficiency of the release coatings is affected.


The improper manufacturing of release control coatings and the other manufacturing issues like breakage of the release coatings and failing to stick onto the surface are some of the major challenges for release coatings market growth. Moreover, manufacturers are facing challenges in increasing the speed and volume of the manufacturing quantity while providing the expected quality. 


Cumulative growth analysis


The market value of the release coatings industry was at USD 157 million in the year 2020 and it is expected to surpass the market value of over USD 225 million by the year 2025 while registering a CAGR of 7.5% during the forecast period. The market value is expected to grow because of the growing awareness regarding health, growing purchasing capacity of the consumers, growing trend of e-commerce, and increase in the women workers across the globe. The increasing demand across the end-user industries such as packaging, hygiene, consumer products, retails, and significant others are also expected to boost the overall growth of the release coatings industry. 


The silicone and the non-silicone coatings are the commonly available types in the industry, where the silicone coatings are expected to have the largest market share during the forecast period. The growth rate of silicone coatings is increasing as they are comparatively inexpensive and provide better resistance to harsh chemicals, withstand abrasion, moisture, and harsh climatic conditions, therefore they are used in a varied environment. The barcode labels, diaper tabs, packaging tapes, and others are intensively utilizing the silicone release coatings and thereby projecting the release coatings market growth.


Value chain analysis


The growing demand for hygiene and personal care products like sanitary napkins, baby diapers, adult incontinence products across the globe and the increasing purchasing capacity of the consumers are propelling the overall growth of the release coatings industry. The developed countries are encouraging the manufacturers and the entrepreneurs who are developing the premium health care products and they are exported to other countries as well. Therefore the consumption of premium hygiene products and combo products has increased. Such factors are considered as the major drivers of release coatings market growth.


Moreover, the manufacturers are developing the release coatings with varied formulations that are suitable for varied substrates and other concerns. The water-based formulation is preferred by the end-user industries as they comply with the regulations based on health, safety, and environmental concerns. The growing demand for labels across various industries such as food and beverage, medical sector, automotive, electronics, and others is considered as the most dominating application type over others. Since the packaging industry, fast-moving consumer goods carry labels with essential information, the label segment is carrying higher momentum and propelling the overall growth of the release coatings industry.


Segment overview


Based on coating type:




  • Silicone 




  • Non-Silicone 




Based on Formulation Type:




  • Solvent-based 




  • Water-based 




  • Emulsions 




  • Others 




Based on Application Type:




  • Labels 




  • Graphical 




  • Film & Tapes 




  • Hygiene 




  • Others 




Based on End-Use Industry Type:




  • Transportation 




  • Aerospace 




  • Defense 




  • Medical 




  • Food 




  • Bakery 




  • Pulp & Paper 




  • Packaging 




  • Other




The Global Release coatings market share by Product type


 Release coatings market


Source: MRFR analysis


Regional analysis


The Asia-pacific region is expected to have a larger market share in the release coatings industry, where the account was over 50% in the year 2015 and it continued to grow since then. The presence of several industrial units across the countries like China, Japan, Korea, India, and Taiwan are considered as the major drivers of release coatings market growth. The growing major segments such as pharmaceutical, retail, consumer goods, and significant others across the region are also projecting the growth of the release coatings industry. The advancements in technology and the increasing adoption of technology in industrial sectors have also increased the demand for semiconductors and they also utilize release coatings in the form of a label. The label on these semiconductors carries important information.


On the other hand, the demand across the packaging industry with the growing e-commerce sector and the convenience that come from online shopping has also played an important role in the growth of the release coatings industry. The several applications involved in the packaging industry and the economic condition of the region are some of the driving factors of release coatings market growth.


 Competitive landscape




  • Elkem (Norway) 




  • HITAC Adhesives and Coatings (US) 




  • SOLV Inc. (US)




  • Dow Corning Corporation




  • Momentive Performance Materials




  • Evonik Industries AG




  • Mayzo Inc




  • OMNOVA Solutions Inc.




  • Shin-Etsu Chemicals Co. Ltd.




  • Wacker Chemie AG.




Recent developments


One of the leading market players Rayven Inc has introduced a new series of release coating liners which are named Biaxially oriented polypropylene release liners, which is a thermoplastic film that then mechanically stretched biaxially. The stretch has increased the strength and clarity as well. The potential characteristics have increased its momentum in recent times. 


One of the leading market players, Mayzo Inc. has also launched its series of non-silicone release liners that are utilized for pressure-sensitive substrates. The company had released a series of coatings that can be used with hot melt applications as well. The company is known for solvent-based release coatings which don’t cause ghosting problems and stability even after oven aging.


 Report overview:


 This report has covered:




  • Market overview




  • COVID 19 Analysis




  • Market dynamics




  • Cumulative growth analysis




  • Value chain analysis




  • Segment overview




  • Regional analysis




  • Competitive landscape




  • Recent developments




 Segmentation Table:


Based on coating type:




  • Silicone 




  • Non-Silicone 




Based on Formulation Type:




  • Solvent-based 




  • Water-based 




  • Emulsions 




  • Others 




Based on Application Type:




  • Labels 




  • Graphical 




  • Film & Tapes 




  • Hygiene 




  • Others 




Based on End-Use Industry Type:




  • Transportation 




  • Aerospace 




  • Defense 




  • Medical 




  • Food 




  • Bakery 




  • Pulp & Paper 




  • Packaging 




  • Other



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