Portable Charger Market

• Growing demand for various digital devices and technological advancements are driving the market growth

Market CAGR for Portable Chargers is driven by the growing demand for various digital devices and technological advancements. The increasing demand for digital devices such as smartphones, laptops, tablets, digital cameras, and other gadgets is anticipated to drive the growth of the portable charger market. In Canada, smartphone ownership rose from 80% in 2018 to 84% in 2020, with significant growth observed among seniors. The majority of Canadians aged 15 to 44 (96%) and aged 45 to 64 (87%) reported owning a smartphone in 2020. In 2023, over 80% of the Canadian population are active smartphone users.

In India, the traditional PC market, comprising desktops, notebooks, and workstations, grew by 0.3% year-over-year (YoY) in 2022, reaching 14.9 million units, despite a significant decline of 28.5% YoY in the fourth quarter. HP Inc. led the market with a 30.2% share in 2022, driven by strong demand from global accounts and the government segment, despite a decline in notebook sales.

Moreover, advancements in portable charger technology are expected to further fuel market growth in the forecast period. Market players are developing solar energy-based portable chargers, and presenting innovative solutions. Various solar power banks are available in the market, including RAVPower, FEEKEA, Foxelli, Rockpals, SUAOKI, and Nekteck, among others. As a result, it is anticipated that throughout the projection period, demand for the Portable Charger Market will increase due to the Growing demand for various digital devices and technological advancements. Thus, driving the Portable Charger Market revenue.

The surge in outdoor activities and adventure tourism is another significant driver for the Global Portable Charger Market Industry. As more individuals engage in hiking, camping, and travel, the need for reliable power sources for devices such as smartphones and GPS units becomes paramount. This trend is particularly evident in regions with vast natural landscapes, where access to traditional power sources is limited. The Global Portable Charger Market is likely to benefit from this trend, as consumers seek portable charging solutions to enhance their outdoor experiences, thereby contributing to the market's growth.

The increasing penetration of smartphones globally serves as a primary driver for the Global Portable Charger Market Industry. As of 2024, the number of smartphone users is projected to reach approximately 6.8 billion, which indicates a growing dependency on mobile devices for daily activities. This trend necessitates the use of portable chargers to ensure that users can maintain device functionality throughout the day. With the Global Portable Charger Market valued at 8814.8 USD Billion in 2024, the demand for portable charging solutions is expected to rise significantly, particularly in regions with high smartphone adoption rates.

The growing reliance on digital devices for both personal and professional use significantly influences the Global Portable Charger Market Industry. As individuals increasingly utilize laptops, tablets, and wearables, the demand for portable charging solutions escalates. This trend is particularly pronounced in urban areas, where individuals often find themselves on the go and in need of reliable power sources. The market's projected compound annual growth rate of 9.33% from 2025 to 2035 reflects this increasing dependency, as consumers seek convenient solutions to keep their devices charged and operational.

The expansion of e-commerce platforms and retail channels is facilitating greater accessibility to portable chargers, thereby driving the Global Portable Charger Market Industry. As online shopping continues to gain traction, consumers can easily purchase portable charging solutions from various platforms, enhancing market penetration. Additionally, brick-and-mortar stores are increasingly dedicating shelf space to portable chargers, catering to the growing consumer demand. This accessibility is expected to contribute to the market's growth trajectory, as more consumers become aware of the benefits of portable charging solutions.

Advancements in battery technology are poised to enhance the performance and efficiency of portable chargers, thereby driving the Global Portable Charger Market Industry. Innovations such as fast charging capabilities and increased energy density are making portable chargers more appealing to consumers. For instance, the introduction of lithium-polymer batteries has allowed for slimmer designs without compromising power output. As the market evolves, these technological improvements are expected to attract a broader consumer base, potentially leading to an increase in market value from 8814.8 USD Billion in 2024 to an estimated 23513.4 USD Billion by 2035.

By region, the study provides market insights into North America, Europe, Asia-Pacific, and Rest of the World. As per the GSM Association, the smartphone penetration rate in North America was estimated to be approximately 81% in 2021, with around 329 million individuals subscribing to mobile services. Mobile technologies and services continued to play a significant role in the region's economy, contributing 4.2% to the GDP in 2021. This high penetration rate can be attributed to factors such as advanced telecommunications infrastructure, widespread internet access, and a high standard of living.

With the rising popularity of mobile applications and services, the demand for smartphones is on the rise. The United States boasts one of the world's largest smartphone markets, with over 310 million smartphone users as of 2023. As people spend more time on their phones, battery consumption increases, leading to a need for solutions to extend battery life and ensure uninterrupted usage. Consequently, the production of power banks in North America is also experiencing growth in response to the increasing demand for smartphones.

Further, the major countries studied in the market report are the US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: PORTABLE CHARGER MARKET SHARE BY REGION 2023 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

Europe's Portable Charger Market accounts for the second-largest market share as individuals transitioned to remote lifestyles, and increased demand for reliable power sources arose, which partially offset the downturn in the market. In the European Union (EU) in 2022, half of the enterprises with 10 or more employees or self-employed individuals conducted remote meetings via the Internet. Among EU member states, there was considerable variation in the percentage of enterprises utilizing this feature, with the highest shares observed in Sweden (79.4%) and Finland (78.5%), followed by Denmark (78.0%), Malta (68.3%), and Ireland (63.6%).

The crisis spurred innovation, leading some manufacturers to diversify their product lines to address emerging needs, such as portable chargers with enhanced features for remote productivity. Further, the German Portable Charger Market held the largest market share, and the UK Portable Charger Market was the fastest-growing market in the European region

The Asia-Pacific Portable Charger Market is expected to grow at the fastest CAGR from 2024 to 2032. India and China play significant roles in the Asia-Pacific region due to their large populations and increasing utilization of electronic devices, which has consequently heightened the demand for portable chargers. In China, fixed-asset investment in the electronic information manufacturing industry increased by 9.3% year-on-year in 2023, outpacing the overall industry growth by 0.3 percentage points, according to the Ministry of Industry and Information Technology.

Major companies in this sector saw a 3.4% yearly increase in industrial added value, with a notable 9.6% climb in December alone compared to the same period in 2022. Among the key products, mobile phone output rose by 6.9% year-on-year to 1.57 billion units, with smartphones increasing by 1.9% to 1.14 billion units. The presence of developing countries in the region, coupled with the need for technological advancement, has further driven the demand for portable chargers. Moreover, China’s Portable Charger Market held the largest market share, and the Indian Portable Charger Market was the fastest-growing market in the Asia-Pacific region.

Leading market players are investing heavily in research and development to expand their product lines, which will help the Portable Charger market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Portable Charger industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Portable Charger industry to benefit clients and increase the market sector. In recent years, the Portable Charger industry has offered some of the most significant advantages to the consumer electronics market. Major players in the Portable Charger Market, including Anker Innovations, Sony Europe B.V., Accutronics Ltd., Rizk National Industries LLC, Chengdu Khons Technology Co. Ltd., Omnicharge Inc., Platinet, Samsung SCI Co. Ltd., Lzen Electronics, ARD Accessories Pvt. Ltd is attempting to increase market demand by investing in research and development operations.

Anker stands as the global leader in charging technology, covering wireless charging, car charging, and top-selling portable and wall chargers. Pioneering Power Delivery technology, Anker facilitates the rapid charging of phones, tablets, and laptops at unprecedented speeds. Anker has been ranked as the top mobile charging brand worldwide for three consecutive years: 2020, 2021, and 2022. This ranking is based on retail value sales and considers brands whose mobile phone charging products contribute to more than 75% of their retail sales.

Mobile phone charging products encompass chargers, wireless chargers, power banks, and charging cables, which can also be utilized for other consumer electronics devices.

Platinet operates as an international company experiencing rapid growth in various sectors, including consumer electronics, storage media, wireless technologies, mobile devices, and computer accessories. Renowned for producing and distributing high-quality electronics, Platinet holds a leading position among Poland's largest exporters. With a track record spanning over a decade, Platinet has established efficient business standards enabling global operations and management of a portfolio exceeding 3,000 products. With headquarters in Europe, the USA, and China, Platinet maintains a strong global presence, providing stability for both the company and its clients.

Platinet's offices are strategically located in key countries worldwide, including Shenzhen (China), Hong Kong, New York, and Bucharest, with European headquarters in Krakow. The European logistic center, situated in Poland at the geographical heart of Europe, ensures swift delivery services.