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    Organic and Natural Tampons Market Research Report – Forecast till 2032 Infographic

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    Organic and Natural Tampons Market

    ID: MRFR/HC/5765-HCR
    100 Pages
    Rahul Gotadki
    September 2025

    Organic and Natural Tampons Market Research Report Information by Type (Cardboard Applicator, Plastic Applicator, Digital Tampon), by Size (Junior Tampons, Regular Tampons, Super, Super-Plus), by Odour (Fragrance Based, Non-Fragrance Based) - Forecast Till 2032

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    Table of Contents

    Organic and Natural Tampons Market Summary

    As per Market Research Future Analysis, the Organic and Natural Tampons Market is projected to reach USD 0.9 Billion by 2030, growing at a CAGR of 7% during the forecast period of 2023-2032. The market is driven by increasing demand from working women, heightened awareness of menstrual hygiene, and the rising prevalence of urinary tract infections. Organic tampons, made from organic cotton and biodegradable materials, are gaining popularity due to their safety and comfort. However, not all labeled organic tampons are truly organic, as some may contain regular cotton and chemical additives. The market is segmented by type, size, and odour type, with the Americas expected to dominate due to established players and demand growth. Europe follows as the second-largest market, while Asia-Pacific is anticipated to be the fastest-growing region.

    Key Market Trends & Highlights

    Key trends influencing the Organic and Natural Tampons Market include product innovation and increasing consumer awareness.

    • Market projected to reach USD 0.9 Billion by 2030 at a CAGR of 7%;
    • Americas expected to dominate the market due to high demand from working women;
    • Asia-Pacific anticipated to be the fastest-growing region in the forecast period;
    • Regular tampons segment expected to hold the largest market share in 2017.

    Market Size & Forecast

    Market Size USD 0.9 Billion by 2030
    CAGR 7% during 2023-2032
    Largest Regional Market Americas

    Major Players

    Procter & Gamble (US), Bodywise (UK), ALYK (US), Bon Organics (New Zealand), Seventh Generation (US), The Honest Company (US), Maxim Hygiene (US), TOM Organic (Australia), NutraMarks (US), Corman S.p.A. (Italy)

    Organic and Natural Tampons Market Trends

    The increasing consumer preference for sustainable and chemical-free menstrual products indicates a notable shift towards organic and natural tampons, reflecting broader trends in health consciousness and environmental awareness.

    U.S. Food and Drug Administration (FDA)

    Organic and Natural Tampons Market Drivers

    Rising Health Consciousness

    The increasing awareness regarding health and wellness among consumers appears to be a pivotal driver for the Global Organic and Natural Tampons Market Industry. As individuals become more informed about the potential health risks associated with conventional feminine hygiene products, there is a noticeable shift towards organic alternatives. This trend is reflected in the projected market size, which is expected to reach 0.62 USD Billion in 2024. The demand for products free from synthetic chemicals and toxins is likely to continue growing, as consumers prioritize their health and well-being.

    Market Segment Insights

    Regional Insights

    Key Companies in the Organic and Natural Tampons Market market include

    Industry Developments

    May 2023: Corman S.p.A. (Italy) launched a biodegradable and compostable plastic tampon applicator under the brand Organyc in the Netherlands. Moreover, this product was also launched globally in the third quarter of 2023. Tosama's and Corman's teams of researchers and developers have created this technology. This technology can turn leftover parts of wheat, corn, and sugar cane into a type of plastic that can be shaped easily. This special plastic can be quickly molded into a tampon applicator. Not only is this good for the environment, but it's also beneficial for women.

    May 2022: TOM Organic (Australia) has launched period products in New Zealand to make menstruation more susceptible. TOM Organic offers market-leading 100% organic cotton tampons made with organic cotton and biodegradable mater ials.

    May 2019: Procter & Gamble (US) launched Tampax PURE, an organic tampon that is free of dyes, fragrances, and chlorine bleaching. This product is 100% organic, has a cotton core, and delivers the protection expected from Tampex every time. Moreover, this Tampax PURE applicator is composed of 90% plant-based material. The addition of this product to the Procter & Gamble product portfol io expanded the company’s reach and assisted in generating company revenue. 

    February 2019: Procter & Gamble (US) acquired an organic period care start-up “This is L. Inc. (US)”, manufactures organic pads and tampons. P&G is dedicated to maintaining the product quality that L.'s customers have come to trust, including perio d products made with organic materials.

    Intended Audience

      • Organic and Natural Tampons products Manufacturers and vendors
      • Contract research organization
      • Various research and consulting firms

    Future Outlook

    Organic and Natural Tampons Market Future Outlook

    The Organic and Natural Tampons Market is projected to grow at a 6.67% CAGR from 2024 to 2035, driven by increasing consumer awareness and demand for sustainable products.

    New opportunities lie in:

    • Develop biodegradable packaging solutions to enhance sustainability appeal.
    • Invest in R&D for innovative organic materials to improve product performance.
    • Expand distribution channels through e-commerce platforms targeting eco-conscious consumers.

    By 2035, the market is expected to achieve substantial growth, reflecting a strong consumer shift towards organic and natural products.

    Market Segmentation

    Report Scope

    Report Attribute/Metric Details
      Market Size   USD 0.9 Billion
      CAGR   7%
      Base Year   2022
      Forecast Period   2023-2032
      Historical Data   2021
      Forecast Units   Value (USD Million)
      Report Coverage   Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
      Segments Covered   Type, Size and Odour Type
      Geographies Covered   North America, Europe, Asia-Pacific, and Rest of the World (RoW)
      Key Vendors   Procter & Gamble (US), Bodywise (UK), ALYK (US), BON (New Zealand), Seventh Generation (US), The Honest Company (US), Maxim Hygiene (US), TOM Organic (Australia), and NutraMarks (US)
      Key Market Opportunities   Application Area
      Key Market Drivers ·  Increasing demand for tampons by working women·  Rising prevalence of urinary tract infections·  Increasing awareness about menstrual hygiene

    Market Highlights

    Author
    Rahul Gotadki
    Assistant Manager

    He holds an experience of about 7+ years in Market Research and Business Consulting, working under the spectrum of Life Sciences and Healthcare domains. Rahul conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. His expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc. In addition to the above, his other responsibility includes strategic tracking of high growth markets & advising clients on the potential areas of focus they could direct their business initiatives

    Get In Touch
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    FAQs

    What is the latest valuation of the Organic And Natural Tampons Market?

    Global Organic And Natural Tampons Market had a valuation of USD 0.9 Billion in 2032.

    What would be the CAGR of the global Organic And Natural Tampons Market during the forecast period covering 2023-2032?

    Organic And Natural Tampons Market can record a CAGR of 7% during the forecast period of 2023-2032.

    What can hold back the normal growth of the Organic And Natural Tampons Market?

    Better alternative and chances of toxic shock syndrome (TSS) can hold back the Organic And Natural Tampons Market growth.

    By size, the Organic And Natural Tampons Market was dominated by which segment in 2030?

    In 2030, the regular tampons segment was leading the Organic And Natural Tampons Market.

    By odor, which segment had the maximum value in the Organic And Natural Tampons Market?

    In 2030, the non-fragrance segment was leading the Organic And Natural Tampons Market.

    What can hold back the normal growth of the Organic And Natural Tampons Market?

    Better alternative and chances of toxic shock syndrome (TSS) can hold back the Organic And Natural Tampons Market growth.

    By size, the Organic And Natural Tampons Market was dominated by which segment in 2017?

    In 2017, the regular tampons segment was leading the Organic And Natural Tampons Market.

    By odor, which segment had the maximum value in the Organic And Natural Tampons Market?

    In 2032, the non-fragrance segment was leading the Organic And Natural Tampons Market.

    1. 'Table of Contents:
    2. Chapter 1. Report Prologue
    3. Chapter 2. Market Introduction
      1. Definition
      2. Scope of the Study
        1. Research
    4. Objective
      1. Assumptions
        1. Limitations
    5. Chapter 3. Research
    6. Methodology
      1. Introduction
      2. Primary Research
      3. Secondary
    7. Research
      1. Market Size Estimation
    8. Chapter 4. Market Dynamics
    9. Drivers
      1. Restraints
      2. Opportunities
      3. Challenges
    10. Macroeconomic Indicators
      1. Detection Technique Trends & Assessment
    11. Chapter 5. Market Factor Analysis
      1. Porter’s Five Forces Analysis
        1. Bargaining Power of Suppliers
        2. Bargaining Power of Buyers
        3. Threat of New Entrants
        4. Threat of Substitutes
        5. Intensity
    12. of Rivalry
      1. Value Chain Analysis
      2. Investment Feasibility Analysis
      3. Pricing Analysis
    13. Chapter 6. Global Organic and Natural Tampons Market,
    14. by Type
      1. Introduction
      2. Cardboard Applicator
    15. Market Estimates
    16. & Forecast, by Region, 2020-2027
    17. Market Estimates & Forecast, by Country,
      1. Plastic Applicator
    18. Market Estimates & Forecast, by
    19. Region, 2020-2027
    20. Market Estimates & Forecast, by Country, 2020-2027
      1. Digital Tampon
    21. Market Estimates & Forecast, by Region, 2020-2027
    22. Market Estimates & Forecast, by Country, 2020-2027
      1. Others
    23. Market
    24. Estimates & Forecast, by Region, 2020-2027
    25. Market Estimates & Forecast,
    26. by Country, 2020-2027
    27. Chapter 7. Global Organic and Natural Tampons Market,
    28. by Size
      1. Introduction
      2. Junior Tampons
    29. Market Estimates &
    30. Forecast, by Region, 2020-2027
    31. Market Estimates & Forecast, by Country,
      1. Regular Tampons
    32. Market Estimates & Forecast, by Region,
    33. Market Estimates & Forecast, by Country, 2020-2027
    34. Super Tampons
    35. Market Estimates & Forecast, by Region, 2020-2027
    36. Market
    37. Estimates & Forecast, by Country, 2020-2027
      1. Super-Plus Tampons
    38. Market Estimates & Forecast, by Region, 2020-2027
    39. Market Estimates &
    40. Forecast, by Country, 2020-2027
    41. Chapter 8. Global Organic and Natural Tampons
    42. Market, by Odour Type
      1. Introduction
      2. Fragrance Based
    43. Market
    44. Estimates & Forecast, by Region, 2020-2027
    45. Market Estimates & Forecast,
    46. by Country, 2020-2027
      1. Non-Fragrance Based
    47. Market Estimates &
    48. Forecast, by Region, 2020-2027
    49. Market Estimates & Forecast, by Country,
    50. Chapter 9. Global Organic and Natural Tampons Market, by Region
      1. Introduction
      2. Americas
        1. North America
        2. South America
      3. Europe
        1. Western
    51. Europe
      1. Germany
        1. France
    52. Spain
      1. UK
        1. Rest of Western Europe
        2. Eastern
    53. Europe
      1. Asia-Pacific
        1. Japan
        2. China
        3. India
        4. Australia
        5. South Korea
        6. Rest of Asia-Pacific
    54. Middle East & Africa
      1. Middle East
        1. Africa
    55. Chapter
    56. Company Landscape
      1. Introduction
      2. Market Share Analysis
      3. Key Developments & Strategies
    57. Chapter 11. Company Profiles
    58. Procter & Gamble (US)
      1. Company Overview
        1. Type Overview
        2. Financials Overview
        3. Key Developments
        4. SWOT Analysis
        5. Key Strategies
      2. Bodywise (UK)
        1. Company Overview
        2. Type Overview
        3. Financials Overview
        4. Key Developments
        5. SWOT Analysis
        6. Key Strategies
      3. ALYK (US)
    59. Company Overview
      1. Type Overview
        1. Financials Overview
        2. Key Developments
        3. SWOT Analysis
        4. Key Strategies
      2. Bon Organics (New Zealand)
        1. Company Overview
        2. Type
    60. Overview
      1. Financials Overview
        1. Key Developments
    61. SWOT Analysis
      1. Key Strategies
      2. Seventh Generation (US)
        1. Company Overview
        2. Type Overview
        3. Financials Overview
        4. Key Developments
        5. SWOT Analysis
        6. Key Strategies
      3. The Honest Company (US)
        1. Company Overview
        2. Type
    62. Overview
      1. Financials Overview
        1. Key Developments
    63. SWOT Analysis
      1. Key Strategies
      2. Maxim Hygiene (US)
    64. Company Overview
      1. Type Overview
        1. Financials Overview
        2. Key Developments
        3. SWOT Analysis
        4. Key Strategies
      2. TOM Organic (Australia)
        1. Company Overview
        2. Type
    65. Overview
      1. Financials Overview
        1. Key Developments
    66. SWOT Analysis
      1. Key Strategies
      2. NutraMarks (US)
    67. Company Overview
      1. Type Overview
        1. Financials Overview
        2. Key Developments
        3. SWOT Analysis
        4. Key Strategies
      2. Corman S.p.A. (Italy)
        1. Company Overview
        2. Type
    68. Overview
      1. Financials Overview
        1. Key Developments
    69. SWOT Analysis
      1. Key Strategies
    70. Chapter 12. MRFR Conclusion
    71. Key Findings
      1. From CEO’s View point
        1. Unmet Needs of
    72. the Market
      1. Key Companies to Watch
      2. Predictions for the Organic
    73. and Natural Tampons Industry
    74. Chapter 13. Appendix
    75. Global Organic and Natural Tampons Market Synopsis, 2020-2027
    76. Organic and Natural Tampons Market Estimates and Forecast, 2020-2027 (USD Million)
    77. Million)
    78. (USD Million)
    79. 2027 (USD Million)
    80. by Odour Type, 2020-2027 (USD Million)
    81. Natural Tampons Market, by Type, 2020-2027 (USD Million)
    82. Organic and Natural Tampons Market, by Size, 2020-2027 (USD Million)
    83. North America: Organic and Natural Tampons Market, by Odour Type, 2020-2027 (USD
    84. Million)
    85. (USD Million)
    86. (USD Million)
    87. 2027 (USD Million)
    88. by Type, 2020-2027 (USD Million)
    89. Market, by Size, 2020-2027 (USD Million)
    90. Tampons Market, by Odour Type, 2020-2027 (USD Million)
    91. Organic and Natural Tampons Market, by Type, 2020-2027 (USD Million)
    92. South America: Organic and Natural Tampons Market, by Size, 2020-2027 (USD Million)
    93. (USD Million)
    94. 2027 (USD Million)
    95. by Size, 2020-2027 (USD Million)
    96. Market, by Odour Type, 2020-2027 (USD Million)
    97. and Natural Tampons Market, by Type, 2020-2027 (USD Million)
    98. Europe: Organic and Natural Tampons Market, by Size, 2020-2027 (USD Million)
    99. (USD Million)
    100. by Type, 2020-2027 (USD Million)
    101. Tampons Market, by Size, 2020-2027 (USD Million)
    102. Organic and Natural Tampons Market, by Odour Type, 2020-2027 (USD Million)
    103. Asia-Pacific: Organic and Natural Tampons Market, by Type, 2020-2027 (USD Million)
    104. (USD Million)
    105. Odour Type, 2020-2027 (USD Million)
    106. and Natural Tampons Market, by Type, 2020-2027 (USD Million)
    107. East & Africa: Organic and Natural Tampons Market, by Size, 2020-2027 (USD Million)
    108. Type, 2020-2027 (USD Million)
    109. Market Dynamics for Global Organic and Natural Tampons Market
    110. Global Organic and Natural Tampons Market Share, by Type, 2020
    111. Organic and Natural Tampons Market Share, by Size, 2020
    112. and Natural Tampons Market Share, by Odour Type, 2020
    113. and Natural Tampons Market Share, by Region, 2020
    114. Organic and Natural Tampons Market Share, by Country, 2020
    115. Organic and Natural Tampons Market Share, by Country, 2020
    116. Organic and Natural Tampons Market Share, by Country, 2020
    117. East & Africa: Organic and Natural Tampons Market Share, by Country, 2020
    118. & Gamble: Segmental Revenue
    119. Revenue
    120. Revenue
    121. Financials
    122. Revenue
    123. Geographical Revenue
    124. The Honest Company: Segmental Revenue
    125. Revenue
    126. Segmental Revenue
    127. NutraMarks: Key Financials

    Organic and Natural Tampons Market Segmentation

    Market Segmentation Overview

    • Detailed segmentation data will be available in the full report
    • Comprehensive analysis by multiple parameters
    • Regional and country-level breakdowns
    • Market size forecasts by segment
    Organic and Natural Tampons Market Research Report – Forecast till 2032 Infographic
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