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North America IoT Sensor Market Research Report: By Type (Proximity, Acoustic, Temperature, Pressure, Flow, Humidity, Inertial, Image, Motion, CO2, Gyroscope, Occupancy, Magnetometer), By Vertical (Consumers, Industrial, Commercial) and By Regional (US, Canada) - Forecast to 2035


ID: MRFR/SEM/47400-HCR | 200 Pages | Author: Aarti Dhapte| April 2025

North America IoT Sensor Market Overview


As per MRFR analysis, the North America IoT Sensor Market Size was estimated at 18.06 (USD Billion) in 2023. The North America IoT Sensor Market Industry is expected to grow from 18.5 (USD Billion) in 2024 to 84.5 (USD Billion) by 2035. The North America IoT Sensor Market CAGR (growth rate) is expected to be around 14.808% during the forecast period (2025 - 2035).


Key North America IoT Sensor Market Trends Highlighted


The North America IoT Sensor Market is experiencing significant growth, driven by the widespread adoption of smart devices and the increasing demand for automation across various industries. One of the key market drivers is the push toward smart city development, where IoT sensors are essential for managing traffic, monitoring utilities, and enhancing public safety. Government initiatives aimed at digitizing infrastructure and improving energy efficiency are also encouraging the integration of these sensors into urban environments, making them a vital component of modern city planning. 


Opportunities in the North America IoT Sensor Market include the rising demand for advanced data analytics and the integration of artificial intelligence with IoT technologies. As organizations look to derive actionable insights from the vast amounts of data generated by IoT devices, there is room for innovation in sensor technology and data management solutions. This presents a ripe area for companies to explore solutions that enhance sensor capabilities, including improved sensitivity, accuracy, and connectivity. In recent times, there has been a notable trend towards the development of low-power, wide-area network (LPWAN) technologies that can support far-reaching IoT sensor applications. 


These technologies are particularly relevant in sectors such as agriculture and logistics, where remote monitoring is essential. Additionally, increased focus on sustainability is leading to the creation of eco-friendly sensors that use less energy and contribute to reduced carbon footprints. Overall, the North America IoT Sensor Market is poised for future growth, shaped by changing consumer preferences and technological advancements that promise to redefine connectivity and automation in various sectors.


North America IoT Sensor Market Overview


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


North America IoT Sensor Market Drivers


Growing Demand for Smart Home Technologies


The growing demand for smart home technologies is a major factor driving the North America IoT Sensor Market Industry. The U.S. Department of Energy estimates that by 2025, almost 70% of American homes will have smart home technology. The goal for increased cost savings and energy efficiency is the main driver of this consumer adoption boom. Well-known corporations like Google and Amazon have made significant investments in their smart home ecosystems, working with tech developers to maximize Internet of Things applications. 


The need for sophisticated sensors that can connect and communicate with ease is anticipated to fuel the expansion of the North America IoT sensor market as smart home goods continue to spread. In order to enable features like smart thermostats, controlled lighting, and home security systems, these sensor technologies are crucial, which propels the market's growth in North America.


Increasing Government Initiatives and Funding


Government initiatives in North America are a vital driver for the IoT sensor market. The United States government has recently allocated substantial funding towards the advancement of smart city projects, with estimations suggesting investments of over USD 160 billion by 2025. This funding will focus on enhancing urban infrastructure through IoT technologies, including transportation systems, waste management, and utility services. Organizations like the National Institute of Standards and Technology (NIST) are working on standardizing IoT frameworks to promote clearer regulations and interoperability.


This government backing is critical in encouraging industries to implement IoT sensor solutions, which will, in turn, expand the North America IoT Sensor Market Industry substantially.


Rapid Advancement in Industrial Automation


The North America IoT Sensor Market Industry is being propelled by quick advancements in industrial automation. Statistics reveal that more than 50% of U.S. manufacturers are expected to adopt IoT technologies for operational efficiency by 2024. This trend is propelled by major industrial players like General Electric and Siemens, who are adopting sensors to monitor machinery and processes to reduce downtime and improve productivity. 


The increased need for real-time data analytics is fostering a substantial rise in the demand for sophisticated IoT sensors, intensifying growth challenges for manufacturers this sector faces.


Growing Adoption of Wearable Technology


The advent of wearable technology is a burgeoning driver for the North America IoT Sensor Market Industry. With projections estimating that over 200 million wearable devices will be shipped in North America by 2025, the need for advanced sensors integral to these devices is becoming increasingly apparent. Major companies like Apple and Fitbit are at the forefront of this market, investing heavily in Research and Development to enhance health-tracking features through IoT sensors.


These sensors play a crucial role in health monitoring applications such as heart rate tracking and activity logging, and their widespread integration will further enhance the prospects of the North America IoT Sensor Market.


North America IoT Sensor Market Segment Insights


IoT Sensor Market Type Insights


The North America IoT Sensor Market segmentation by Type plays a crucial role in the growth and development of various industries. The market is characterized by a diverse array of sensor types, each serving specific applications and facilitating the development of smart solutions across multiple sectors. Proximity sensors, for instance, are essential in automation and are widely utilized in automotive and consumer electronics, providing convenience and enhancing user experiences through their ability to detect objects and adjust operations accordingly. Acoustic sensors enhance hearing capabilities in devices while also monitoring environmental sounds, which is vital in security, healthcare, and smart home applications. The Temperature segment remains significant, given the rise in smart health devices and climate control systems, responding to the increasing demand for efficient temperature management in real-time.


Pressure sensors are also pivotal, as they play key roles in HVAC systems and industrial applications, ensuring safe operations and energy efficiency. Flow sensors provide critical data for fluid management in various applications, including agriculture and water treatment, highlighting the growing focus on sustainability initiatives in North America. Humidity sensors are gaining traction due to their necessity in indoor climate control, particularly in buildings and agricultural settings, where monitoring environmental conditions can lead to improved comfort and yield. Furthermore, inertial sensors, such as accelerometers and gyroscopes, are indispensable in mobile devices and IoT applications, enabling features like navigation, orientation, and motion detection.


The market for image sensors continues to expand, driven by the demand for high-resolution imaging in vehicles, surveillance, and healthcare monitoring, indicating their importance in safety and diagnostic sectors. Motion sensors contribute to enhancing security and automation by detecting physical movement, which proves invaluable in smart home security and premises management. CO2 sensors are critical for indoor air quality monitoring, reinforcing the trend towards healthier living spaces in North American homes and workplaces. Lastly, occupancy sensors are increasingly relevant as they facilitate energy savings in smart buildings by detecting human presence, thereby optimizing lighting and HVAC operations. Overall, the Type segment in the North America IoT Sensor Market reflects a significant diversity and highlights the role of various sensors in advancing technological applications and improving quality of life across the region.


IoT Sensor Market Type Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


IoT Sensor Market Vertical Insights


The North America IoT Sensor Market is experiencing significant growth, driven by various verticals, including Consumers, Industrial, and Commercial domains. The Consumer segment gains traction through smart home devices, wearables, and connected appliances, enhancing user convenience and automating daily tasks. In the Industrial sector, IoT sensors facilitate real-time monitoring and predictive maintenance, allowing companies to improve operational efficiency and reduce costs. Meanwhile, the Commercial vertical leverages IoT technology for better asset tracking, energy management, and enhanced customer experiences. As industries in North America transition towards digital transformation, the importance of IoT in these sectors continues to expand. 


Key trends such as the increasing adoption of smart cities and the focus on sustainability are also driving demand for advanced IoT sensor solutions. Challenges remain, including data privacy and security concerns, but the opportunities for growth in North America are substantial as businesses increasingly recognize the value of IoT integration. The very nature of these verticals in the market reveals their essential roles in shaping the future of interconnected technology across various sectors.


North America IoT Sensor Market Key Players and Competitive Insights


The North America IoT Sensor Market is characterized by a dynamic and competitive landscape, driven by the rapid advancement of technology and increasing demands for connectivity and automation across multiple sectors, including manufacturing, healthcare, and smart cities. With the proliferation of the Internet of Things (IoT), a growing number of companies are vying for market share by developing innovative sensor solutions that enhance operational efficiencies and data analytics. This competitive environment is marked by strategic collaborations, research and development initiatives, and the introduction of advanced sensor technologies tailored to meet the specific requirements of various industries. As organizations strive to leverage IoT capabilities, assessing the competitive strengths and weaknesses of key players is paramount to understanding the market dynamics and trends shaping the future.


IBM has established a significant market presence in the North America IoT Sensor Market, leveraging its deep expertise in data analytics, cloud computing, and artificial intelligence. The company's strengths lie in its robust software and hardware integration capabilities, enabling seamless connectivity and real-time data processing for IoT applications. IBM's Watson IoT platform provides businesses with powerful tools to manage and analyze sensor data, driving actionable insights that improve operational decision-making. 


Furthermore, IBM's strong focus on partnerships and collaborations with industry leaders enhances its ability to offer comprehensive IoT solutions that are tailored to the diverse needs of its clients in North America, solidifying its position as a formidable competitor in the market.Intel, a prominent player in the North America IoT Sensor Market, is recognized for its extensive portfolio of products and services that support IoT infrastructure. The company focuses on delivering high-performance sensors and edge-computing solutions that facilitate advanced analytics and real-time data processing. 


Intel’s IoT Solutions Alliance fosters collaboration with technology partners, enhancing its ecosystem and driving innovation in sensor applications. The company's commitment to research and development has led to significant advancements in sensor technologies, ensuring its competitive edge in the market. Intel continually engages in strategic mergers and acquisitions that strengthen its market share and technological capabilities, positioning itself as a leader in delivering intelligent sensor solutions catering to various industries in North America.


Key Companies in the North America IoT Sensor Market Include:



  • IBM

  • Intel

  • Amazon Web Services

  • Bosch Sensortec

  • Siemens

  • Rockwell Automation

  • Qualcomm

  • Micron Technology

  • Analog Devices

  • Honeywell

  • Texas Instruments

  • STMicroelectronics

  • Cisco Systems

  • NXP Semiconductors

  • General Electric


North America IoT Sensor Industry Developments


The North America IoT Sensor Market is experiencing significant advancements, showcasing rapid technological growth and robust demand across various sectors. Companies such as IBM and Intel are investing heavily in edge computing and AI-integrated IoT sensor technologies to enhance data processing efficiency. In March 2023, Bosch Sensortec announced the launch of new MEMS sensors aimed at improving motion detection capabilities for consumer electronics, illustrating ongoing innovation in the sector. Furthermore, Amazon Web Services continues to expand its IoT services, supporting businesses in integrating IoT sensors into their operations for better data analytics. 


Mergers and acquisitions have also been on the rise, with Qualcomm acquiring a prominent sensor technology company in February 2023, aiming to strengthen its position in the IoT market. The overall valuation of the North America IoT Sensor Market has seen significant growth, projected to reach $20 billion by 2025 as organizations increasingly adopt IoT technologies for improved operational efficiency. Major players like Rockwell Automation, Honeywell, and Texas Instruments are leveraging strategic partnerships to enhance their product offerings, further contributing to the dynamic evolution of the IoT landscape in the region.


North America IoT Sensor Market Segmentation Insights




  • IoT Sensor Market Type Outlook



    • Proximity

    • Acoustic

    • Temperature

    • Pressure

    • Flow

    • Humidity

    • Inertial

    • Image

    • Motion

    • CO2

    • Gyroscope

    • Occupancy

    • Magnetometer




  • IoT Sensor Market Vertical Outlook



    • Consumers

    • Industrial

    • Commercial




  • IoT Sensor Market Regional Outlook



    • US

    • Canada



Report Attribute/Metric Source: Details
MARKET SIZE 2023 18.06 (USD Billion)
MARKET SIZE 2024 18.5 (USD Billion)
MARKET SIZE 2035 84.5 (USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR) 14.808% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Billion
KEY COMPANIES PROFILED IBM, Intel, Amazon Web Services, Bosch Sensortec, Siemens, Rockwell Automation, Qualcomm, Micron Technology, Analog Devices, Honeywell, Texas Instruments, STMicroelectronics, Cisco Systems, NXP Semiconductors, General Electric
SEGMENTS COVERED Type, Vertical, Regional
KEY MARKET OPPORTUNITIES Smart home automation integration, Industrial IoT expansion, Healthcare monitoring advancements, Agricultural sensor innovations, Energy management solutions development
KEY MARKET DYNAMICS Technological Advancements, Rising Demand for Automation, Increasing IoT Adoption, Enhanced Data Analytics, Regulatory Compliance Requirements
COUNTRIES COVERED US, Canada


Frequently Asked Questions (FAQ) :

The North America IoT Sensor Market is expected to be valued at 84.5 USD Billion by the year 2035.

In 2024, the North America IoT Sensor Market was valued at 18.5 USD Billion.

The expected Compound Annual Growth Rate (CAGR) for the North America IoT Sensor Market from 2025 to 2035 is 14.808%.

The United States is expected to hold the largest market share, valued at 46.5 USD Billion by 2035.

The Proximity segment is valued at 4.5 USD Billion in 2024.

Major players include IBM, Intel, Amazon Web Services, Bosch Sensortec, and Siemens.

The Temperature segment of the North America IoT Sensor Market is projected to reach 22.5 USD Billion by 2035.

The Canadian segment of the North America IoT Sensor Market is expected to be valued at 38.0 USD Billion by 2035.

The Flow segment in the North America IoT Sensor Market is valued at 2.5 USD Billion in 2024.

The Pressure segment is expected to grow significantly as part of the overall market growth from 2025 to 2035.

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