Non-Ionic Surfactant Market Overview
As per MRFR analysis, the Non-Ionic Surfactant Market Size was estimated at 23.05 (USD Billion) in 2022. The Non-Ionic Surfactant Market Industry is expected to grow from 23.48(USD Billion) in 2023 to 27.7 (USD Billion) by 2032. The Non-Ionic Surfactant Market CAGR (growth rate) is expected to be around 1.85% during the forecast period (2024 - 2032).
KeyNon-Ionic Surfactant Market Trends Highlighted
The Global Non-Ionic Surfactant Market is poised for significant growth, driven by increasing demand from various end-use industries. Key market drivers include the rising demand for personal care products, household cleaning products, and industrial applications. Technological advancements and the growing adoption of green and sustainable surfactants are also shaping the market landscape.
Opportunities for exploration and capture lie in expanding into emerging markets, where the demand for non-ionic surfactants is expected to surge in the coming years. The market also presents opportunities for innovation and product differentiation, with a focus on developing eco-friendly and high-performance surfactants.
Recent market trends include the shift towards biodegradable and renewable surfactants spurred by environmental concerns. The increasing demand for specialty non-ionic surfactants tailored to specific applications is also notable. Moreover, the growing adoption of non-ionic surfactants in healthcare and medical applications presents promising avenues for market growth.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Non-Ionic Surfactant Market Drivers
Increasing Demand for Non-Ionic Surfactants in Personal Care Products
Non-ionic surfactants are widely used in personal care products, such as shampoos, conditioners, and body washes, due to their mild and non-irritating quality and performance benefits. They help in cleansing, emulsifying, and stabilizing personal care products. The accelerating growth in the market for personal care products, particularly in emerging countries, is expected to drive the demand for non-ionic surfactants in the forthcoming years. Along with this, the escalating awareness about personal hygiene and the growing demand for natural and organic personal care products are also supportive of raising the demand for non-ionic surfactants in the personal care sector.The Global Non-Ionic Surfactant Market Industry is expected to exhibit a CAGR of 1.85 % from the period of 2023 to 2032.
Rising Consumption of Non-Ionic Surfactants in Industrial Applications
In industry, non-ionic surfactants are also used in several fields, including metalworking, textiles and oil and gas production. They are used as detergents, emulsifiers and wetting agents. The increased need for non-ionic surfactants for industrial purposes is driven by the increased manufacturing in emerging markets and the rising demand for effective solutions for cleaning and processing.
Environmental Regulations and Sustainability Trends
Environmental regulations and sustainability trends are also influencing the growth of the non-ionic surfactant market. Governments worldwide are implementing stricter regulations to reduce the environmental impact of surfactants. Non-ionic surfactants, being biodegradable and less toxic compared to other surfactants, are gaining preference in various applications. The growing consumer awareness about environmental sustainability is also driving the demand for eco-friendly non-ionic surfactants.
Non-Ionic Surfactant Market Segment Insights
Non-Ionic Surfactant Market Application Insights
The Global Non-Ionic Surfactant Market is segmented by Application into Detergents and Cleaners, Personal Care and Cosmetics, Industrial and Institutional, Food and Beverages, Agrochemicals, Oil and Gas, and Textiles. Detergents and Cleaners: This segment is expected to hold the largest market share in 2023 and is projected to continue its dominance throughout the forecast period. The growing demand for effective and eco-friendly cleaning solutions in household and industrial applications is driving the growth of this segment. Non-ionic surfactants are widely used in detergents and cleaners due to their excellent detergency, foaming properties, and ability to remove dirt and stains.Personal Care and Cosmetics: The Personal Care and Cosmetics segment is another major application of non-ionic surfactants. These surfactants are used in a wide range of personal care products, including shampoos, conditioners, body washes, and skincare formulations. They provide emulsification, solubilization, and cleansing properties, enhancing the product's performance and consumer experience. Industrial and Institutional: Non-ionic surfactants are extensively used in industrial and institutional cleaning applications. They are employed in metalworking fluids, lubricants, and degreasers, where their ability to remove oils, greases, and contaminants is highly valued.Additionally, they are used in textile processing, leather tanning, and papermaking industries. Food and Beverages: The Food and Beverages segment is witnessing significant growth due to the increasing demand for non-ionic surfactants as emulsifiers, stabilizers, and foaming agents. These surfactants are used in a variety of food and beverage products, including dairy products, bakery goods, and processed foods, to improve their texture, stability, and shelf life. Agrochemicals: Non-ionic surfactants are widely used in agrochemicals, particularly in pesticides, herbicides, and fertilizers.They act as wetting agents, spreaders, and penetrants, enhancing the efficacy of these agricultural chemicals by improving their dispersion and absorption. Oil and Gas: In the Oil and Gas industry, non-ionic surfactants are utilized in enhanced oil recovery (EOR) techniques. They help reduce interfacial tension between oil and water, enabling the extraction of more oil from reservoirs. Additionally, they are used in drilling fluids and pipeline cleaning applications. Textiles: Non-ionic surfactants are essential in textile processing, where they are used as detergents, wetting agents, and softeners.They improve the wettability, dyeability, and overall quality of textiles, contributing to the production of high-quality fabrics.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Non-Ionic Surfactant Market Ionic Charge Insights
The Global Non-Ionic Surfactant Market is segregated based on ionic charge into anionic, cationic, nonionic, and amphoteric. Among these, the nonionic segment contributed to the largest share in 2023 and is anticipated to dominate the market in the coming years as well. The increased use of nonionic surfactants in various applications is due to their superior detergency, emulsifying, and dispersing characteristics. Therefore, the rising interest in nonionic surfactants in personal and household cleaning, as well as industrial cleaning industries, is anticipated to boost the growth of the nonionic segment throughout the forecast period.The anionic segment is anticipated to have a stable growth rate, attributed to the high usage of anionic surfactants in soaps, detergents, and shampoos. Another driver, for the same reason, is the high foaming and cleaning abilities of surfactants. The cationic sector is also likely to expand at a modest rate, spurred by their growing use in fabric softeners, hair conditioners, and disinfectants. The amphoteric segment is slated to show a nuanced share of the market during the period. Amphoteric surfactants are anticipated to bring in the maximum revenue due to their applicability in fields such as life sciences and personal care.This is a highly resistant product and a substantial share of competitors are concentrated. Hence, the global non-ionic surfactant market is expected to expand at a steady rate in the forthcoming years as demand for these surfactants from various industries continues to grow. The nonionic segment is anticipated to be the dominant segment, and other segments are likely to grow at varying rates depending on their specific uses and benefits.
Non-Ionic Surfactant Market End-User Industry Insights
End-User Industry The global non-ionic surfactant market is segmented into household, personal care, industrial, oil and gas, and food and beverage end-user industries. Among these, the household segment is expected to hold the largest share of the market in 2023, driven by the increasing demand for non-ionic surfactants in household cleaning products. The personal care segment is also expected to witness significant growth, owing to the rising popularity of non-ionic surfactants in skincare and hair care products. The industrial segment is expected to grow steadily, driven by the increasing use of non-ionic surfactants in industrial applications, such as metalworking, textile processing, and papermaking.The oil and gas segment is expected to witness moderate growth, owing to the increasing use of non-ionic surfactants in enhanced oil recovery techniques. The food and beverage segment is expected to grow at a steady pace, driven by the increasing demand for non-ionic surfactants in food processing and packaging applications.
Non-Ionic Surfactant Market Raw Material Source Insights
The Global Non-Ionic Surfactant Market segmentation by Raw Material Source includes Ethylene Oxide, Propylene Oxide, Fatty Acids, and Natural Oils. In 2023, Ethylene Oxide accounted for the largest market share of over 50.0% due to its wide availability and cost-effectiveness. Propylene Oxide is expected to witness significant growth over the forecast period, owing to its use in producing specialty surfactants with enhanced performance properties. Fatty Acids and Natural Oils are gaining traction as sustainable and eco-friendly alternatives to traditional raw materials, driven by increasing environmental concerns.The Global Non-Ionic Surfactant Market revenue from Natural Oils is projected to grow at a CAGR of 4.2% during the forecast period, reaching USD 1.56 billion by 2027. The market growth is attributed to the rising demand for natural and biodegradable surfactants in various industries. Overall, the Global Non-Ionic Surfactant Market is expected to exhibit steady growth, driven by increasing demand from end-use industries such as detergents, personal care, and oil gas.
Non-Ionic Surfactant Market Distribution Channel Insights
The Global Non-Ionic Surfactant Market is segmented based on distribution channels into direct sales, distributors, and online. Among these, the direct sales segment holds the largest market share. This can be attributed to the fact that direct sales allow manufacturers to have greater control over the distribution process and build stronger relationships with customers. However, the online segment is expected to grow at the highest CAGR during the forecast period due to the increasing popularity of e-commerce. In 2023, the Global Non-Ionic Surfactant Market revenue from the direct sales segment was valued at USD 8.5 billion, while the distributors segment accounted for USD 6.7 billion.The online segment is expected to reach USD 2.4 billion by 2024. The growth of the online segment can be attributed to the increasing adoption of e-commerce by both consumers and businesses. Additionally, the growing popularity of online marketplaces such as Amazon and Alibaba is also contributing to the growth of the online segment.
Non-Ionic Surfactant Market Regional Insights
The Global Non-Ionic Surfactant Market is segmented into North America, Europe, APAC, South America, and MEA. Among these regions, APAC is expected to hold the largest market share in 2024, owing to the increasing demand for non-ionic surfactants in various industries, such as personal care, household care, and industrial cleaning. The region is also home to a large number of manufacturers of non-ionic surfactants, which contributes to its dominance in the market. North America and Europe are also significant markets for non-ionic surfactants, with well-established personal care and industrial cleaning industries.MEA and South America are expected to witness steady growth in the coming years, driven by the growing population and increasing urbanization in these regions.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Non-Ionic Surfactant Market Key Players And Competitive Insights
Competitive edge and, therefore, adopt a variety of growth strategies that include significant investment in R projects, which will result in the design and manufacturing of innovative and sustainable solutions. Non-Ionic Surfactant Market companies’ efforts to expand their global presence are usually realized either through succession or by establishing partnerships/acquisitions with other companies. Furthermore, many companies in this industry digitalize their product offering and operations as a means to improve the customer experience while at the same cutting internal operational costs. In light of the discussed factors, one can expect the Non-Ionic Surfactant Market competitive environment to remain a strong changing environment characterized by the ongoing battle for the market share waged by the key players in the industry. Non-Ionic Surfactant Market's major competitors include but are not limited to such industry heavyweights as BASF, Stepan Company and Akzo Nobel.
BASF is a prominent player in the Non-Ionic Surfactant Market, and it currently features a vast brad of non-ionic surfactants such as ethoxylates, propoxylates, as well as alkyl polyglucosides. The applications of BASF’s surfactants are also varied and range from personal care and home care to industrial cleaning. BASF’s impressiveness might also be further attributed to its global manufacturing facilities and its expansive presence in Europe, Asia and North America. Moreover, BASF’s image is further boosted by the variety of sustainability-based commitments it has made, such as Classic Verbund, a principle that stipulates creating the maximum possible number of products from a minimal quantity of non-renewable resources.
Stepan Company might also be considered a major participant in the Non-Ionic Surfactant Market due to the broad scope of their non-ionic surfactants, such as alkyl ethoxylates, alkyl phenol ethoxylates or fatty alcohol ethoxylates. It should be noted that Stepan Company's surfactants are applied in a vast array of laundry products, personal care, shampoos or industrial cleanings and cleaners. Stepan also benefits from the global manufacturing facilities located in Europe, North America and Asia, and their focus on innovation means that the company has many new products planned or already in production.
Key Companies in the Ionic Surfactant Market Include
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BASF SE
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Solvay
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AkzoNobel N.V.
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Kao Corporation
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Stepan Company
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Croda International Plc.
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Lion Corporation
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Lonza Group
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DIC Corporation
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Evonik Industries AG
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Innospec Inc.
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Huntsman Corporation
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The Dow Chemical Company
Non-Ionic Surfactant Market Industry Developments
The global non-ionic surfactant market size was valued at USD 23.48 billion in 2023 and is projected to grow at a CAGR of 1.85% from 2024 to 2032. Rising demand for non-ionic surfactants in various personal care and home care applications is a key factor driving market growth. Additionally, increasing awareness about the benefits of non-ionic surfactants in industrial applications, such as enhanced cleaning and wetting properties, is further contributing to market expansion. Recent developments include BASF's launch of a new series of non-ionic surfactants specifically designed for use in home care and industrial cleaning applications. Furthermore, the growing adoption of eco-friendly and sustainable non-ionic surfactants is expected to create new opportunities for market growth in the coming years.
Non-Ionic Surfactant Market Segmentation Insights
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Non-Ionic Surfactant Market Application Outlook
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Non-Ionic Surfactant Market Ionic Charge Outlook
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Anionic
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Cationic
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Nonionic
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Amphoteric
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Non-Ionic Surfactant Market End-User Industry Outlook
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Household
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Personal Care
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Industrial
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Oil and Gas
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Food and Beverage
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Non-Ionic Surfactant Market Raw Material Source Outlook
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Ethylene Oxide
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Propylene Oxide
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Fatty Acids
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Natural Oils
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Non-Ionic Surfactant Market Distribution Channel Outlook
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Direct Sales
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Distributors
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Online
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Non-Ionic Surfactant Market Regional Outlook
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North America
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Europe
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South America
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Asia Pacific
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Middle East and Africa
| Report Attribute/Metric |
Details |
| Market Size 2022 |
23.05(USD Billion) |
| Market Size 2023 |
23.48(USD Billion) |
| Market Size 2032 |
27.7(USD Billion) |
| Compound Annual Growth Rate (CAGR) |
1.85% (2024 - 2032) |
| Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Base Year |
2023 |
| Market Forecast Period |
2024 - 2032 |
| Historical Data |
2019 - 2023 |
| Market Forecast Units |
USD Billion |
| Key Companies Profiled |
BASF SE, Solvay, AkzoNobel N.V., Kao Corporation, Stepan Company, Croda International Plc., Lion Corporation, Lonza Group, DIC Corporation, Evonik Industries AG, Innospec Inc., Huntsman Corporation, The Dow Chemical Company |
| Segments Covered |
Application, Ionic Charge, End-User Industry, Raw Material Source, Distribution Channel, Regional |
| Key Market Opportunities |
1 Growing demand from the personal care and cosmetics industry2 Increasing use in industrial applications3 Potential for biobased and sustainable options4 Expansion of emerging markets5 Technological advancements and product innovation |
| Key Market Dynamics |
Increasing demand from household and personal care Growing consumption in emerging economies Advancements in biotechnology Rising environmental concerns Technological innovations |
| Countries Covered |
North America, Europe, APAC, South America, MEA |
Frequently Asked Questions (FAQ) :
The global Non-Ionic Surfactant Market is expected to reach a valuation of USD 27.7 billion by 2032, exhibiting a CAGR of 1.85% during the forecast period (2024-2032).
Asia Pacific accounted for the largest market share of 38.5% in 2022 and is expected to maintain its dominance throughout the forecast period. This is attributed to the rising demand for non-ionic surfactants in various industries such as personal care, home care, and industrial cleaning in countries like China, India, and Japan.
Non-ionic surfactants find applications in a wide range of industries, including Personal Care: Shampoos, conditioners, skin care products, and cosmetics. Home Care: Dishwashing liquids, laundry detergents, surface cleaners. Industrial Cleaning: Metalworking fluids, textile processing, oilfield chemicals. Other Applications: Agrochemicals, pharmaceuticals, food processing.
The global non-ionic surfactant market is characterized by the presence of several established players as well as emerging regional players. Key competitors in the market include BASF SE, Evonik Industries AG, Henkel AG Co. KGaA Clariant AG, Solvay SA, Croda International Plc Kao Corporation, Mitsubishi Chemical Corporation, Stepan Company, AkzoNobel N.V.
The global Non-Ionic Surfactant Market is projected to grow at a CAGR of 1.85% from 2024 to 2032.
Increasing demand from emerging economies Growing awareness of personal care and hygiene Expansion of the home care industry Rising demand for eco-friendly and sustainable products Technological advancements in surfactant production
Fluctuating raw material prices Environmental regulations Competition from alternative surfactants Economic downturns
Growing demand for natural and biodegradable surfactants Increasing adoption of non-ionic surfactants in industrial applications Rising focus on sustainability and environmental protection Technological advancements in surfactant synthesis and formulation.
The COVID-19 pandemic had a significant impact on the GlobalNon-Ionic Surfactant Market. The market experienced a decline in demand due to disruptions in supply chains and production facilities, as well as reduced consumer spending. However, the market is expected to recover and resume its growth trajectory in the post-pandemic period.
The future prospects of the GlobalNon-Ionic Surfactant Market are positive. The market is expected to witness steady growth over the next decade, driven by increasing demand from emerging economies, growing awareness of personal care and hygiene, and the expansion of the home care industry. Moreover, rising demand for eco-friendly and sustainable products, as well as technological advancements in surfactant production, are expected to provide further impetus to the market growth.
