Certified Global Research Member
Key Questions Answered
- Global Market Outlook
- In-depth analysis of global and regional trends
- Analyze and identify the major players in the market, their market share, key developments, etc.
- To understand the capability of the major players based on products offered, financials, and strategies.
- Identify disrupting products, companies, and trends.
- To identify opportunities in the market.
- Analyze the key challenges in the market.
- Analyze the regional penetration of players, products, and services in the market.
- Comparison of major players’ financial performance.
- Evaluate strategies adopted by major players.
- Recommendations
Why Choose Market Research Future?
- Vigorous research methodologies for specific market.
- Knowledge partners across the globe
- Large network of partner consultants.
- Ever-increasing/ Escalating data base with quarterly monitoring of various markets
- Trusted by fortune 500 companies/startups/ universities/organizations
- Large database of 5000+ markets reports.
- Effective and prompt pre- and post-sales support.
The mobile security software market has been encountering striking patterns that mirror the developing scene of computerized dangers and the rising significance of protecting mobile gadgets. One clear trend is the increasing demand for wide-ranging security solutions as mobile devices become increasingly integral to life. Because of the duplication of cell phones and tablets, users are increasingly relying on these devices for sensitive activities such a online banking, shopping e.t.c This enhanced dependency has led to an influx of mobile-based threats, and both individuals as well as businesses are forced into searching for robust mobile security solutions.
In addition, the emergence of remote work and BYOD culture has also led to increased demand for modern mobile security software. Since reps approach their individual gadgets for work related activities, dangers of information breaks and unlawful admittance to critical data has expanded. In such manner, associations are investing in mobile security solutions that provide protection against malware and phishing attacks alongside features like safe VPNs, data encryption and device management tools to ensure the integrity internal corporate information.
One more significant trend in the mobile security software market is focus on digital intelligence (AI) and ML technologies. Traditional security methods are often unable to cope with the unique nature of cyber threats. Simulated intelligence and ML calculations, however, allow for the processing of large dataset much more rapidly hence detecting anomalies as well as potential security breaches with surprisingly novel precision. By using this proactive methodology, the general effectiveness of mobile security arrangements is increased for offering their customers a stronger shield against emerging threats.
Additionally, increasing awareness of security concerns among customers has led to a shift towards mobile security solutions that focus on data protection. Clients are now keener to their private data stored in the devices and ask improved privacy features from security software. Therefore, mobile security merchants are focusing on developing solutions that safeguard from external threats and provide users greater control over information such as consent management and secure storage options.
The market has also witnessed an inclination towards cloud-based mobile security solutions. As distributed computing becomes ever-present, customers seek for security solutions that integrate seamlessly with cloud services. Cloud-based mobile security gives unified administration and updates as well as guarantees continuous danger knowledge sharing across gadgets. This approach upgrades the spryness of security measures, taking into account faster reaction times to arising dangers and weaknesses.
Mobile Security Software Market Highlights:
Mobile Security Software Market Overview
Market Research Future (MRFR) expects the Global Mobile Security Software Market size expected to reach from USD 2.189 Billion in 2022 to USD 7.894 billion by 2032, at a CAGR of 15.3% during forecast period 2022 to 2032. The global mobile security software market is expanding and is expected to offer significant opportunities in sectors like BFSI, government & defense, healthcare, and IT & telecom. Prominent drivers for this market are the increasing sophistication of cyber-attacks in mobile devices and the growing trend of bring your own device (BYOD) in different companies. The market is looking for opportunities with the emergence of mobile security as a service, as it is estimated to offer faster, easier and affordable solutions for companies to meet their IT requirements without having to develop their own infrastructure or invest in developing, maintaining, and creating these resources.
COVID-19 Impact on the Global Mobile Security Software Market
The COVID-19 pandemic prompted companies to closely examine business continuity plans and evaluate their remote work readiness. Working in remote areas creates a weak connection in the security ecosystem as workers choose to access the network through public Wi-Fi. In addition, the COVID-19 outbreak would require people to confine themselves at home for an extended period of time, thus influencing organizations to adopt security solutions for mobile endpoints.
Market Dynamics
Drivers
Growing instances of theft of confidential financial data
Due to the increasing instances of theft of confidential financial data, a majority of customers are adopting mobile payment security software for mobile devices. This will prevent fraudsters from obtaining credit and debit card details as the entire payment transaction needs authorization between the merchant's acquirer and issuing bank.
High adoption of m-commerce and mobile banking
The growing adoption of m-commerce and mobile banking is expected to increase the adoption of mobile payment security software. There is also a growing need to protect personal financial information among consumers, which promotes the growth of the industry.
Market Segmentation
Global Mobile Security Software Industry has been segmented on the basis of Type.
Based on the type, the global mobile security software market has been segmented into mobile data security, mobile identity management, mobile security as a service, mobile device security, email spam blocking, and mobile virtual private networks.
Regional Analysis
North America to dominate the global market
North America captured the highest market share of 34.64% in 2018, with market size of USD 4.935.7 million. North America was set to be the largest market in 2019, with a valuation of 34.64% for mobile security software during the assessment period. The rising number of mobile employees in the area and the growing trend of BYOD in businesses are the key drivers of demand for mobile security software solutions. In addition, the growing incidence of cyber-attacks has contributed to a range of security concerns, and thus companies are searching for robust solutions to mitigate the rising number of cyber threats.
Europe to follow North America
The countries in Western Europe are recording a proliferation of mobile workforce. Countries like Italy, Germany, the Netherlands, and France are presenting workforce transformation. In such countries, the flexible workplace policy is attaining attraction, which, in turn, is boosting the growth of the overall industry for mobile software security.
Competitive Landscape
Market players are engaged in a range of strategic initiatives, such as collaboration, alliances, acquisitions, and geographic expansion, to boost their business development and market position.
Key Players
The key players in the global mobile security software market are:
- Apple Inc. (US)
- Intel Security (US)
- Kaspersky Lab (Russia)
- Symantec Corporation (US)
- VMware Inc. (US)
- Microsoft Corporation (US)
- F-Secure Corporation (Finland)
- Citrix Systems Inc. (US)
- AVG Technologies (Czech Republic)
- Sophos Group PLC (UK)
Recent Developments
In March 2019, McAfee expanded its partnership with Microsoft and offered the McAfee MVISION Cloud for Microsoft Teams. The solution enables Microsoft's Team (chat-based workspace) capabilities by enabling IT teams to implement contextual access control seamlessly, data loss prevention (DLP) policies and collaboration controls, address threats from insiders and compromised accounts, audit all user activities, and protect corporate data.
In April 2019, Wandera, a market leader in mobile security, announced integrations within Microsoft's Enterprise Mobility + Security suite to provide advanced mobile threat defense to businesses. The solution allows Microsoft customers to take advantage from Wandera's multi-level protection for users, endpoints, and corporate applications.
In November 2018, Symantec absorbed Appthority, a mobile application security analysis provider. With this, Symantec will now offer its customers the vital ability to analyze mobile applications for both malicious and dangerous activities, such as vulnerabilities, risk of sensitive data loss, and privacy-invasive actions.
In October 2018, F-Secure collaborated with Actiontec Electronics. Actiontec Electronics Platform—Optim—has been integrated with F-Secure and offers enhanced connected home protection and parental controls to safeguard from malicious web sites, hacking, spyware, phishing, and vulnerable IoT devices, and other cybersecurity threats.
In February 2018, Cisco, Apple, Aon, and Allianz together unveiled a new cyber risk management solution for businesses. The solution consists of Aon's cyber resilience assessment services, Cisco and Apple's technology, and Allianz's enhanced cyber insurance options.
Report Overview
This research report estimates revenue growth at global, regional, and national levels and offers insight into new updates in each sub-sector from 2014 to 2024. For this report, MRFR divided the global mobile security software market report by type and region.
Segmentation Table
By Type
- Mobile data security
- Mobile identity management
- Mobile device security
- Mobile security as a service
- Email spam blocking
- Mobile virtual private networks
Leading companies partner with us for data-driven Insights
Kindly complete the form below to receive a free sample of this Report
Tailored for You
- Dedicated Research on any specifics segment or region.
- Focused Research on specific players in the market.
- Custom Report based only on your requirements.
- Flexibility to add or subtract any chapter in the study.
- Historic data from 2014 and forecasts outlook till 2040.
- Flexibility of providing data/insights in formats (PDF, PPT, Excel).
- Provide cross segmentation in applicable scenario/markets.
