The Mobile Security Software market is intensely impacted by a huge number of elements that all in all shape its elements and development direction. One of the essential drivers is the raising expansion of cell phones and mobile gadgets around the world. With the advent of a modern population across borders and increased storing up sensitive information on these devices, robust security measures have become an imperative necessity to address this alarming need. This flood is additionally fuelled by the growing phenomenon of remote work, through which employees make use of mobile devices to access corporate data and applications thus increasing demand for mobile security software products.
The other important factor that is affecting the mobile security software market are the cybersecurity threats and ever-growing landscape of malicious activities. In view of the ascent in ongoing and inconspicuous computerized assaults, there is additionally a rising cognizance among people and associations about mobile gadget vulnerabilities. Afterwards, the attention is directed towards making investments in advanced security solutions that would protect from hazards such as malware attacks, phishing attack etc. This mindfulness can be said to be one of the biggest drivers for continuous growth and improvement within mobile security software industry.
Informal laws and consistent requirements also play an important role in shaping the mobile security software market. With increased concern over information protection and insurance, states around the world are enacting strict regulations assuring that companies follow specific security requirements. This directly impacts the mobile security software market as organizations seek to comply with these regulations by adopting end-to-end solutions aimed at protecting client information and maintain regulatory compliance, respectively.
Important market factors are deep serious scene and key players’ essential drives. The mobile security software industry is characterised by vigorous competition following increased incidences of establishments in the sector. Throughout the Central participants try to isolate themselves through development, key organisations and mergers as well as acquisitions. These exercises contribute to the evolution of classical security technologies and develop overall market growth.
Innovative advancements and the incorporation of emerging technologies also shape this market for mobile security software. The emergence of technological consciousness and AI has distorted the powers of security systems, making them detect threats in real time. In addition the biometric confirmation techniques coupled with receiving secure parts of equipment only improve mobile security software efficiency.
Buyer behavior and preferences also influence the mobile security software market. As people become more aware of the potential dangers related with mobile utilization, there is a developing interest for easy to use and non-nosy security arrangements.
Report Attribute/Metric | Details |
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Growth Rate | Â Â 15.3% (2022-2032) |
Market Research Future (MRFR) expects the Global Mobile Security Software Market size expected to reach from USD 2.189 Billion in 2022 to USD 7.894 billion by 2032, at a CAGR of 15.3% during forecast period 2022 to 2032. The global mobile security software market is expanding and is expected to offer significant opportunities in sectors like BFSI, government & defense, healthcare, and IT & telecom. Prominent drivers for this market are the increasing sophistication of cyber-attacks in mobile devices and the growing trend of bring your own device (BYOD) in different companies. The market is looking for opportunities with the emergence of mobile security as a service, as it is estimated to offer faster, easier and affordable solutions for companies to meet their IT requirements without having to develop their own infrastructure or invest in developing, maintaining, and creating these resources.
The COVID-19 pandemic prompted companies to closely examine business continuity plans and evaluate their remote work readiness. Working in remote areas creates a weak connection in the security ecosystem as workers choose to access the network through public Wi-Fi. In addition, the COVID-19 outbreak would require people to confine themselves at home for an extended period of time, thus influencing organizations to adopt security solutions for mobile endpoints.
Drivers
Growing instances of theft of confidential financial data
Due to the increasing instances of theft of confidential financial data, a majority of customers are adopting mobile payment security software for mobile devices. This will prevent fraudsters from obtaining credit and debit card details as the entire payment transaction needs authorization between the merchant's acquirer and issuing bank.
High adoption of m-commerce and mobile banking
The growing adoption of m-commerce and mobile banking is expected to increase the adoption of mobile payment security software. There is also a growing need to protect personal financial information among consumers, which promotes the growth of the industry.
Global Mobile Security Software Industry has been segmented on the basis of Type.
Based on the type, the global mobile security software market has been segmented into mobile data security, mobile identity management, mobile security as a service, mobile device security, email spam blocking, and mobile virtual private networks.
North America to dominate the global market
North America captured the highest market share of 34.64% in 2018, with market size of USD 4.935.7 million. North America was set to be the largest market in 2019, with a valuation of 34.64% for mobile security software during the assessment period. The rising number of mobile employees in the area and the growing trend of BYOD in businesses are the key drivers of demand for mobile security software solutions. In addition, the growing incidence of cyber-attacks has contributed to a range of security concerns, and thus companies are searching for robust solutions to mitigate the rising number of cyber threats.
Europe to follow North America
The countries in Western Europe are recording a proliferation of mobile workforce. Countries like Italy, Germany, the Netherlands, and France are presenting workforce transformation. In such countries, the flexible workplace policy is attaining attraction, which, in turn, is boosting the growth of the overall industry for mobile software security.
Competitive Landscape
Market players are engaged in a range of strategic initiatives, such as collaboration, alliances, acquisitions, and geographic expansion, to boost their business development and market position.
Recent Developments
In March 2019, McAfee expanded its partnership with Microsoft and offered the McAfee MVISION Cloud for Microsoft Teams. The solution enables Microsoft's Team (chat-based workspace) capabilities by enabling IT teams to implement contextual access control seamlessly, data loss prevention (DLP) policies and collaboration controls, address threats from insiders and compromised accounts, audit all user activities, and protect corporate data.
In April 2019, Wandera, a market leader in mobile security, announced integrations within Microsoft's Enterprise Mobility + Security suite to provide advanced mobile threat defense to businesses. The solution allows Microsoft customers to take advantage from Wandera's multi-level protection for users, endpoints, and corporate applications.
In November 2018, Symantec absorbed Appthority, a mobile application security analysis provider. With this, Symantec will now offer its customers the vital ability to analyze mobile applications for both malicious and dangerous activities, such as vulnerabilities, risk of sensitive data loss, and privacy-invasive actions.
In October 2018, F-Secure collaborated with Actiontec Electronics. Actiontec Electronics Platform—Optim—has been integrated with F-Secure and offers enhanced connected home protection and parental controls to safeguard from malicious web sites, hacking, spyware, phishing, and vulnerable IoT devices, and other cybersecurity threats.
In February 2018, Cisco, Apple, Aon, and Allianz together unveiled a new cyber risk management solution for businesses. The solution consists of Aon's cyber resilience assessment services, Cisco and Apple's technology, and Allianz's enhanced cyber insurance options.
Report Overview
This research report estimates revenue growth at global, regional, and national levels and offers insight into new updates in each sub-sector from 2014 to 2024. For this report, MRFR divided the global mobile security software market report by type and region.
By Type
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