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The proliferation of smartphones, coupled with the constant innovation in mobile technology, is driving a significant surge in mobile application usage. The Global System for Mobile Communications Association (GSMA) estimated that as of April 2019, there were 5 billion mobile phone users globally. This increasing smartphone ownership is directly contributing to higher application downloads and extended average time spent on mobile applications. The popularity of mobile-based platforms, including video streaming, gaming, and e-commerce, further amplifies the usage of mobile applications. In this landscape, mobile application testing services play a crucial role in ensuring the functionality and performance of applications by identifying and resolving bugs. Automated application testing is emerging as a key trend in the market, offering efficiency gains by reducing the need for manual testing and speeding up the testing process. This not only streamlines the development lifecycle but also enhances the overall quality of mobile applications. However, the growth of the mobile application testing services market is hampered by a lack of technical expertise in the industry.
Several industries, including Banking, Financial Services and Insurance (BFSI), Information Technology (IT) and telecommunications, retail, and media, are making substantial investments in application development to expand their customer base. Mobile application testing service providers play a pivotal role in this scenario, conducting various tests to ensure the feasibility and functionality of applications across diverse platforms and devices. The global mobile application testing services market is poised to register an impressive Compound Annual Growth Rate (CAGR) of 20.3% during the forecast period from 2019 to 2026. In 2018, North America led the market with a substantial 38.0% share, followed by Asia-Pacific with 26.0% and Europe with 25.4%. The North American market's dominance can be attributed to its well-established infrastructure, allowing for the rapid implementation of advanced technologies. The region's high demand for mobile application testing services across diverse businesses is further propelling market growth.
Additionally, North America is an early adopter of mobile application testing services, with significant technical expertise in developing various tools for testing mobile applications. The region includes countries such as the United States, Canada, and Mexico. Europe, too, presents a promising market for mobile application testing services, driven by the increasing ownership of smartphones and the subsequent rise in the adoption of mobile-based applications. Countries like Germany, the UK, and France are witnessing companies outsourcing application testing to other countries, including Singapore, Malaysia, and India, due to a shortage of technical expertise locally. This trend is contributing to the growth of the mobile application testing services market in the European region.
Covered Aspects:
| Report Attribute/Metric | Details |
|---|---|
| Growth Rate | Â Â 13.1% (2022-2032 |
Mobile Application Testing Services Market Highlights:
Mobile Application Testing Services Market
Mobile Application Testing Services Market is expected to reach from USD 6.215 billion in 2022 to 18.765 billion by 2032, growing at a CAGR of 13.1% during the forecast period 2022 - 2032. Mobile application testing services refers to automated as well as manual testing techniques used to test mobile applications to enhance their performance, efficiency, and reliability; reduce time to market; and optimize the overall cost. These services include various types of testing processes such as functionality, usability, performance, compatibility, security, and compliance. Testing services help in detecting bugs or any other potential error in the application which might hamper its performance.The increasing ownership of smartphones and low operational costs and high quality associated with automated application testing are the primary factors driving the growth of the global mobile application testing services market. Based on the type, the Global Mobile Application Testing Services Market has been segmented into manual testing and automation testing. Mobile application testing allows enterprises to test their mobile applications for scalability, functionality, consistency, usability, and accessibility across multiple platforms on which the application runs. Manual testing requires human testers to perform testing of mobile applications. It gives a more accurate user interface (UI) testing of the application and automation allows the testing of a mobile application with limited human intervention.
Regional Insights
Global Mobile Application Testing Services Market, by Region, 2018 (%)
Source: - MRFR Analysis
The mobile application testing services market, by region, has been segmented into North America, Europe, Asia-Pacific, and the rest of the world. North America accounted for the largest market share of around 38% in 2018, with a market value of USD 1213.30 Million; the market is expected to register a CAGR of 19.1% during the forecast period. Asia-Pacific was the second-largest market in 2018, valued at USD 832 million; the market is projected to register the highest CAGR of 24.2%. However, the market in Europe was expected to register a CAGR of 18.3%. North America is expected to dominate the global mobile application testing services market in terms of market share during the forecast period as this region has been an early adopter of technology and has high technical expertise to develop various tools for testing mobile applications. Among the North American countries, the US accounts for the largest market share owing to the growing adoption of mobile applications and smartphones followed by Canada and Mexico.
Among the Asia-Pacific, currently China is dominating the market with a share of 40%, followed by Japan with a 28% market share. India is projected to register the highest CAGR of 27.1% during the forecast period in the mobile application testing services market due to the presence of a large number of mobile application testing service providers. Further, the rising need for automated testing tools to speed up testing process in countries such as South-Korea, Indonesia, and Malaysia is also expected to boost the market growth in Asia-Pacific.
Companies Covered
The Key Players of the Global Mobile Application Testing Services Market are
- Testlio Inc
- QA InfoTech
- ThinkSys Inc
- Qualitest
- TestingXperts
- ZYMR INC
- Capgemini
- a1qa software testing company
- Indium Software Inc
- Global App Testing
- Accenture Plc
Latest Industry News
On Mar.28, 2023, AppsChopper, a leading software development company, launched its new Mobile App Testing as a Service (TaaS) platform, allowing users to outsource their software testing needs to experience professionals. Moreover, this service will help clients reduce the time and resources required to test their software while improving the overall quality of their products.
Clients can choose from various testing services, including functional, usability, performance, and more. AppsChopper will also work closely with clients to understand their testing needs and provide customized testing solutions to meet their unique requirements.
Market Segmentation
- By Type — Manual and Automation.
- By Industry — BFSI, IT & Telecom, Retail, Media, and Others.
Report Overview
Rapid Growth in Health & Wellness Apps will Boost the Mobile Application Testing Services Market Growth
The global mobile application testing services market is likely to witness significant revenue growth in future years. The growing use of smartphones and various smart & connected devices will drive the market growth. According to Market Research Future (MRFR), the mobile application testing services market is estimated to reach USD 18.756 billion by 2032 growing at a 13.1% CAGR throughout the review period (2022-2032).
The increasing demand for comprehensive mobile apps for a number of purposes defines the growing market landscape. Moreover, the rising uses of various mobile apps and emerging regions create significant market opportunities. Increasing adoption in various businesses influences mobile application testing services market growth. Increasing investments made in developing new technologies support the growth of the market.
Furthermore, rising uses of portable devices such as tablets and multimedia phones would support the market growth over the next few years. The growing demand for cloud-based computing technologies for several applications is a major trend positively impacting the market rise. The growing advances and adoption of cloud-based technologies in personal devices increase the market share.
Many commercial businesses use mobile phones to improve productivity, safety, and mobility to help their employees to improve customer service while working remotely by staying in touch with customers and suppliers. This, as a result, increases the number of mobile phone users. Besides, the growing number of mobile device users creates the need for mobile applications to run the business efficiently.
June 2023: SmartBear introduced Swagger’s Open API Specification, OAS 3.1 supported open-source tooling. The OAS is widely used by development teams at organizations worldwide as a vendor-neutral, open description format for HTTP APIs. It has become one of the most popular open-source tools for API development among millions of developers, with rich support for the OAS, AsyncAPI, JSON Schema and much more.
June 2023: Cigniti Technologies and Ltd Broadcom are hosting ‘DevOps and Continuous Delivery;” these two companies have gotten together so that they can use Cigniti’s experience of over a decade in quality engineering and Broadcom’s well-fortified DevOps solutions to enable companies to achieve continuous testing, seamless integration and streamlined delivery pipelines so as to deliver high-quality software faster while maintaining reliability and customer satisfaction.
April 2023: Smartbear is increasing the scope of its cloud marketplace approach with the launch of SwaggerHub into AWS Marketplace, through which it will make available to customers a digital catalog containing thousands of software listings from independent software vendors (ISVs), thereby making it easy to find, test, buy and deploy programs running on the Amazon Web Services (AWS) platform. Customers may acquire SwaggerHub straight from AWS Marketplace or through AWS private offers that allow sellers/buyers to negotiate customized prices/terms of end-user licensing agreements (EULA) when buying software in AWS Marketplace.
January 2023: Cigniti Technologies Partners with LambdaTest, enabling global Companies’ digital assurance and digital transformation Journeys to be accelerated; on top of this collaboration, providing Cigniti access to LambdaTest's innovative HyperExecute platform, which provides secure, scalable insightful test orchestration across various customer phases in their DevOps(CI/CD) lifecycle. By means of this partnership, both Cigniti and LambdaTest provide their customers with smart test orchestration platforms that help clients run complex automation tests at dissimilar points such as the end-to-end level, with lightning speed, which allows faster time-to-market across industries/geographies.
Key questions addressed by the report
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What was the historic market size (2018)?
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Which segmentation (/ Type/ Industry) is driving the market?
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What will be the growth rate by 2026?
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Who are the key players in this market?
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What are the strategies adopted by key players?
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