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Magnesium Chloride Market Share

ID: MRFR//6629-CR | 180 Pages | Author: Anshula Mandaokar| February 2021

The Magnesium Chloride market has grown rapidly, and companies are using market share positioning strategies to gain a competitive edge. One popular strategy is separation, where companies highlight magnesium chloride's unique benefits. This could include cleanliness levels, manufacturing procedures, or value-added services. Through these distinct perspectives, companies hope to establish a market niche and attract customers that value these attributes.

Cost management, where companies aim to be the lowest magnesium chloride price maker, is another prevalent strategy. Enhance production methods, buy fiscally smart unrefined components, and run productive store networks with executives. By delivering competitive evaluation, companies want to gain market share from cost-conscious customers who value rationality. This method works well in markets where cost responsiveness influences purchase decisions.

Additionally, market division is essential for market share positioning. Companies study the needs of their target market and design magnesium chloride products accordingly. This includes creating product variations to meet industry needs or customer preferences. By meeting the needs of different customer segments, companies can increase market penetration and customer base.

Development also affects magnesium chloride market share. Companies invest in innovation to improve details, apps, and delivery methods. These innovations set them apart and allow them to meet customer needs. Development drives market share growth by improving performance, reducing harm to ecosystem goods, or introducing new apps.

Vital associations and coordinated efforts are becoming essential to magnesium chloride market share positioning. Organizations can increase market share by forming alliances with wholesalers, suppliers, or other partners. Joint activities can improve conveyance, enter new markets, and pool assets, increasing market share.

For market share growth, client relationships and brand building are crucial. Setting up strong presence areas and fostering great client encounters helps boost brand loyalty, repeat business, and positive reviews. Companies invest in marketing and special events to raise brand awareness and highlight the benefits of magnesium chloride products.

Overall, the magnesium chloride industry offers many opportunities for market share positioning. Companies might examine the competitive landscape and gain a larger market share by separation, cost initiative, division, development, key associations, or brand creation. For companies to succeed in the robust magnesium chloride market, these methods must be adjusted and refined as the business grows.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation   2020
Forecast Period   2021-2030
Growth Rate   4.30%

Global Magnesium Chloride Market Overview


Magnesium Chloride Market Size was valued at USD 508.77 Million in 2023. The Magnesium Chloride industry is projected to grow from USD 532.1 Million in 2024 to USD 762.62 Million by 2032, exhibiting a compound annual growth rate (CAGR) of 4.60% during the forecast period (2024 - 2032). The most commonly and naturally available mineral salt which can be extracted from brine and seawater is MgCl2 i.e. Magnesium Chloride. It has chemical properties like the bitter taste, powder form, colorless, and odorless. Its physical properties include water-soluble which makes it highly efficient in absorbing moisture when exposed in the hydrated state to the air. Magnesium chloride is formed by the process of neutralization by the reaction of base (solid magnesium hydroxide) with acid (hydrochloric acid) producing salt (Magnesium chloride (MgCl2)) and water (H2O).
Magnesium Chloride Market Overview
The factor influencing the market growth is major because of the increasing demand for magnesium chloride in various industries. The component offers fast action of deicing ice over rock salt due to advanced chemical properties. This makes proactive use of the Magnesium chloride in geographically cooler countries where ice deposition occurs commonly on the surfaces of vehicles and roads. Magnesium Chloride is used to remove and defrost this ice to avoid accidents.


The different forms of Magnesium chloride available in the market have paved their way into the commercial and residential sectors. The global Magnesium Chloride market is rising at an astral rate owing to the influence of salt in various end-user industries.In order to secure a reliable supply of lithium carbonate, LG Energy Solution has just struck a contract with American company Compass Minerals. In June of this year, the two businesses agreed to a memorandum of understanding about lithium supply. Compass Minerals uses the Great Salt Lake in Utah, United States, to create potassium sulfate and magnesium chloride. The company plans to use the brine waste from this procedure to create lithium carbonate. The U.S. firm uses the environmentally beneficial direct lithium extraction (DLE) technique, which involves taking lithium straight out of salt lakes. There is less carbon dioxide released because to this technique.


COVID-19 Analysis:


The subsequent increase of the COVID 19 pandemic had hampered the growth of the market that is further going to impact the market price. Also, this is disrupting the supply chain mechanism. Many key market players have witnessed these disruptions due to the imposition of permanent and temporary lockdowns in various mushrooming economies. However, the demand and widespread increase of the drug delivery system during the times of the pandemic spread are majorly focusing on the market to grow by the end of the future forecast period in 2024. Many people have pre-existing adverse medical conditions like diabetics, as well as, asthma. This is further driving more people to demand magnesium chloride. These factors are combining and the result of this is the fueled sale and boosting the market production and global manufacturing in the future years. However, some of the government restrictions may intervene that might hamper the market growth during the spread of the global COVID 19 pandemic.The United States Geological Survey estimates that China generated roughly 19,000 metric tons of magnesite in 2019. Some of the largest consumers of magnesite in the country are the agricultural (fertilizers), chemical, construction, industrial, and refractory sectors. However, the recent COVID-19 outbreak has severely harmed the economies of all countries because to disruptions in trade. As a result of the closure of numerous end-user industries in the Asia-Pacific area in the year 2020, there will be reduced demand for magnesite.


Market Dynamics:



  • Drivers:


- Health benefits like optimized brain functioning, better heart health, improved nerve and muscle functionality, apt blood sugar levels, improved bone health, stronger immune system, negligible risk of migraines, and stronger immune system.


- The use of supplemented magnesium chloride in patients with heart diseases like heart attack, heart arrhythmias, and osteoporosis.


- Faster deicing of ice in cooler regions than rock salt.


- Increased use of Magnesium chloride in commercial and residential sectors due to various nutritional supplement values.


- Use of Magnesium to prevent wind erosion, remove dust mites, and soil stabilization to make it fertile.


- Use of Magnesium chloride for nutrition, medicine, gardening, and horticulture.


- Because of the low stability constant of magnesium chloride, it helps to maintain pH levels in the human body.



  •  Challenges:


- One of the major challenges faced by the Magnesium chloride market is to deal with the toxic nature of magnesium.The popular snow and ice melter PELADOW from OxyChem is now available in a 30 pound bag. Compared to the 50 pounds of magnesium chloride needed to melt the same area of ice, just one 30-pound bag of PELADOW will do the job. When compared to a 50 lb. bag of magnesium chloride, a 30 lb. bag of PELADOW provides the same coverage, so building managers, builders, and distributors may save money on product and transportation costs while making better use of warehouse space. Users of PELADOW can swiftly clear sidewalks to make them safer and increase the number of sites they can service daily. Ice melting tests at 20 degrees Fahrenheit show that PELADOW can break up more ice in 20 minutes than magnesium chloride can in an hour.


Technology Analysis:


The most commonly and naturally available mineral salt which can be extracted from brine and seawater is MgCl2 i.e. Magnesium Chloride. It has chemical properties like the bitter taste, powder form, colorless, and odorless. Its physical properties include water-soluble which makes it highly efficient in absorbing moisture when exposed in the hydrated state to the air. Magnesium chloride is formed by the process of neutralization by the reaction of a base with acid that produces salt (Magnesium chloride (MgCl2)) and water (H2O).


The factor influencing the market growth is major because of the increasing demand for magnesium chloride in various industries like nutrition, medicine, gardening, and horticulture. Other factors influencing the market growth are several health benefits like optimized brain functioning, better heart health, improved nerve and muscle functionality, apt blood sugar levels, improved bone health, stronger immune system, negligible risk of migraines, and stronger immune system, use of supplemented magnesium chloride in the patients with heart diseases like heart attack, heart arrhythmias, and osteoporosis, deicing of ice in cooler regions, use of Magnesium to prevent wind erosion, remove dust mites, and soil stabilization to make it fertile. But one of the major challenges faced by the Magnesium chloride market is to deal with the toxic nature of magnesium supplements which could hinder the market growth of the industry.


Study Objectives:


The objectives of the study on the global Magnesium Chloride Market are:


- A comprehensive and detailed outlook on market trends in the field of study.


- An estimate of market value, market volume, and market share as per the market supply and demand.


- A study on factors driving the market, new opportunities being created, and restraints the market faces.


- An analysis of the market segmentation as type, application, and region.


- A brief note of the leading manufacturers, investors, competitive landscape as per regional analysis, and recent innovations and developments as per data collected by industrial experts.


Segment Overview:


By Form:


The Global Magnesium Chloride Market is segmented based on form as Liquid, powder, and Flakes.


By Grade:


The Global Magnesium Chloride Market is segmented based on Industrial, Pharmaceutical, Food, and Beverage.


 By Application:


The Global Magnesium Chloride Market is segmented based on application as Deicing Agent, Chemicals, Derivatives, Pharmaceuticals, Dust Suppressant, Building Materials, Food, Beverage, and Feed.Metals like lithium and copper located in Tier 1 mining zones can be extracted by C29 Metals Limited utilizing cutting-edge technology. After raising A$5.0 million in an IPO in November 2021, C29 Metals made its debut on the Australian Stock Exchange (ASX) with the intention of developing copper, gold, uranium, and base metal assets in Tier 1 Australian mining jurisdictions. This would get over issues brought on by magnesium, calcium, and boron, three common pollutants found in brine.


Regional Analysis:


The Global Magnesium Chloride Market is segmented based on region as:



  • North America (The US, Canada)

  • Europe (Germany, UK, Russia, The Netherlands, Austria, France, Italy, Spain, Belgium, and the Rest of Europe)

  • Asia-Pacific (Japan, China, India, New Zealand, Australia, Indonesia, South Korea)

  • Latin America

  • (Brazil, Argentina, Mexico)

  • Middle East (Turkey, Israel, Saudi Arabia, UAE, Egypt)

  • Africa


- The Asia-Pacific held the position of the market-dominant of the Global Magnesium Chloride Market by estimation of registering a CAGR of 5% by the end of the forecast period. This rise is because of rapid urbanization and industrialization in emerging economies like India, China, Indonesia, Thailand, Malaysia, and others.


- The rising demand for magnesium chloride as a deicing agent and anti-icing in the European regions like Norway, Iceland, Switzerland, and Greenland is likely to generate a revenue of more than 50,000 thousand million US dollars during the forecast period.To fund the first stage of its potash development project located north of Pointe Noire, Kanga Potash stated in July 2022 that it was seeking to finance approximately $500 million. Mezzanine financing and other forms of equity will account for about 40% of the total. The Democratic Republic of the Congo (DRC) is well positioned to become a global leader in fertilizer manufacturing due to its advantageous geography and plenty of the necessary raw materials. The thick recoverable carnallite is located at a depth of around a thousand meters, and it is a mineral composed of hydrous potassium-magnesium chloride that is an important source of potassium.


Competitive Landscape:


A detailed study of company overview, production capacities, revenue generated, global presence, new market initiatives, market potential, strengths, and weaknesses of the market is studied under the competitive landscape of the global Magnesium Chloride Market.


The Intended Audience of the Magnesium Chloride Market is:


- Manufacturers of Magnesium chloride supplements


- Wholesalers


- Retailers


- Distributors


- Governments associations


- industrial bodies


- Trade experts and Investors


The magnificent leaders of the global Magnesium Chloride Market are:


- Compass Minerals (US)


- ICL (Israel)


- Merck KGaA (Germany)


- NikoMag (Russia)


- K+S KALI GmbH (Germany)


- Intrepid (US)


- Nedmag B.V. (the Netherlands)


- DEUSA International GmbH (Germany)


- HuiTai Investment Co. Ltd (China)


- Skyline Chemical Corporation (US)


 Recent Developments:


-Magnesium chloride anhydrous resulted in its emergence as the dominant product segment in the market. It enjoyed the largest market share in 2018. The main reason behind this is an increased demand for metal processing, the construction sector, as well as, automotive on a large scale. 


-The market segment led by building material is expected to emerge as a dominant player by the end of the global forecast year ending in 2024. There is an ongoing boom in the construction sector that is a result of increased demand for residential, as well as, commercial infrastructure. Also, urbanization is likely to play a major role in helping the segment grow. 


-China is the highest producer of MgCl2. This is gaining a lot of government support that is likely to help in the expansion of production lines. This is going to help the regional market grow at a good pace by the end of the global forecast period in 2024. 


-In 2018, the APAC region enjoyed the title of being the leading region in the global market and has the largest market share. The region is undergoing innovation, renovation, as well as, refurbishment activities combined with an increase in rising expenditure for road construction, bridges, as well as, infrastructure for public utility.


Report Overview:


The report overview of the global Magnesium Chloride Market is:


- A comprehensive and detailed outlook on market trends in the field of study.


- An update on the going global pandemic and its effect on the magnesium chloride market.


- A study on the various approaches followed by the government and industrial manufactures.


- Trade regulations, Import export analysis, and Production analysis as per historical and current market dynamics.


- An estimate of market value, market revenue, market CAGR, market volume, and market share as per the market supply and demand.


- A study on factors driving the market, new opportunities being created, and restraints the market faces.


- An analysis of the market segmentation as type, application, and region.


- A brief note of the leading manufacturers, investors, competitive landscape as per regional analysis, and recent innovations and developments as per data collected by industrial experts.


- Price trend analysis and Trade route analysis that affect the collaborations between industrial leaders.

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