Gluten Free Foods Beverages Market

• An increase in the number of health-conscious individuals boosts market growth.

The increase in health-conscious individuals is one of the major drivers of the gluten-free foods and beverages market. The increase in people suffering from gluten intolerance and other medical conditions also accounts for the market growth. Nearly 6 to 7 percent of individuals in the United States suffer from gluten intolerance.

The government initiatives and increase in the advertisement of gluten-free products are other factors likely to increase the gluten-free foods and beverages market share. The increase in the investments made by the manufacturers toward research and development will also facilitate market growth. The ability of gluten-free products to manage health conditions such as non-celiac gluten sensitivity, autism, wheat allergy, irritable bowel syndrome, and multiple sclerosis is likely to create lucrative opportunities for the growth of the gluten-free foods and beverages market.

The introduction of new gluten-free snack items and beverages by the key players in the industry will further enhance the market's growth. The gluten-free foods and beverages market has several opportunities to introduce hybrid and innovative gluten-free products with a fully integrated nutritional model. The Availability of different flavors of gluten-free products will increase the market value.

Therefore, A person suffering from the syndrome is sensitive to gluten, and gluten consumption aggravates the problems. Such a medical condition has enhanced the market of gluten-free foods & beverages CAGR globally in recent years and drove the growth of the Gluten-Free Foods & Beverages market revenue.

The increasing awareness of health and wellness among consumers drives the Global Gluten-Free Foods and Beverages Market Industry. Many individuals are adopting gluten-free diets not only due to celiac disease but also as a preventive measure for various health issues. This trend is reflected in the projected market value of 4.67 USD Billion in 2024, indicating a robust demand for gluten-free options. As consumers seek healthier alternatives, manufacturers are responding by innovating and expanding their gluten-free product lines, thereby contributing to the overall growth of the industry.

The Global Gluten-Free Foods and Beverages Market Industry experiences significant growth due to the expansion of product offerings by food manufacturers. Companies are increasingly introducing a diverse range of gluten-free products, including snacks, beverages, and baked goods, to cater to the evolving preferences of consumers. This diversification not only meets the needs of those with gluten sensitivities but also appeals to the broader health-conscious demographic. As a result, the market is projected to reach 8.79 USD Billion by 2035, reflecting the potential for sustained growth driven by innovation and variety.

The heightened awareness of celiac disease and gluten intolerance among the general population is a key driver of the Global Gluten-Free Foods and Beverages Market Industry. Educational campaigns and advocacy efforts have led to increased diagnosis rates, prompting more individuals to seek gluten-free alternatives. This growing awareness not only benefits those diagnosed with celiac disease but also encourages others to explore gluten-free diets for potential health benefits. Consequently, the market is positioned for growth, with projections indicating a rise in value to 8.79 USD Billion by 2035, as more consumers prioritize gluten-free options.

The impact of social media and health trends plays a pivotal role in shaping consumer behavior within the Global Gluten-Free Foods and Beverages Market Industry. Influencers and health advocates frequently promote gluten-free diets, leading to increased interest and demand for gluten-free products. This trend is particularly evident among younger demographics who are more engaged with social media platforms. As awareness spreads and consumer preferences shift, the market is expected to grow significantly, with a projected CAGR of 5.93% from 2025 to 2035, reflecting the influence of digital marketing and lifestyle trends.

The accessibility of gluten-free products in various retail channels significantly influences the Global Gluten-Free Foods and Beverages Market Industry. Supermarkets, health food stores, and online platforms are increasingly stocking gluten-free items, making them more readily available to consumers. This enhanced distribution network is crucial in meeting the rising demand for gluten-free options. As more retailers recognize the profitability of gluten-free products, the market is likely to experience a compound annual growth rate of 5.93% from 2025 to 2035, indicating a strong trend towards greater availability and consumer adoption.

By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. North America Gluten-Free Foods & Beverages Market accounted for USD 4.35 billion in 2022 and is expected to exhibit a significant CAGR growth during the study period. This is attributed to the growing incidence of Gluten-free products owing to their effectiveness in managing symptoms of celiac diseases and medical conditions relating to gluten across the Region.

Further, the major countries studied in the market report are The U.S., Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: GLUTEN-FREE FOODS & BEVERAGES MARKET SHARE BY REGION 2022 (%)

Source: Secondary Research, Primary Research, Market Research Future Database, and Analyst Review

Europe's Gluten-Free Foods & Beverages market accounts for the second-largest market share due to the increase in millennial demand and surge in marketing activities. Further, the Germany market for gluten-free foods & beverages held the largest market share. The UK gluten-free foods & beverages industry was the fastest-growing market in the European Region.

The Asia-Pacific Gluten-Free Foods & Beverages Market is expected to grow at the fastest CAGR from 2022 to 2030. This is due to increased internet penetration rates, booming e-commerce markets, and favorable demographics. Consumers in the country include individuals with celiac disease or gluten intolerance/ sensitivity and those who are health-conscious. Moreover, China's market for gluten-free foods & beverages held the largest market share. India's Gluten-Free Foods & Beverages was the fastest-growing market in the Asia-Pacific region.

Hence, Asia-Pacific is anticipated to register the highest growth rate over the forecast period from 2022–2030.

Major market players are spending a lot of money on R&D to increase their product lines, which will help the Gluten-Free Foods & Beverages market grow even more. Market participants are also taking various strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the Gluten-Free Foods & Beverages industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.

Manufacturing locally to reduce operating costs is one of the primary business strategies manufacturers adopt in the Gluten-Free Foods & Beverages industry to benefit clients and expand the market sector. Gluten-Free Foods & Beverages industry has provided medicine with some of the most significant benefits in recent years.

The Gluten-Free Foods & Beverages market major player such as Freedom Foods Group, Hain Celestial Group, Hero Group AG, The Kraft Heinz Company, Pinnacle Foods, Gruma S.A.B. de C.V., Genius Food Ltd., General Mills, FARMO SpA, PepsiCo, Inc., Kellogg's Company, Jamestown Mills, PaneRiso Foods, and Kelkin Ltd, and others are working on expanding the market demand by investing in research and development activities.

Fazer is one of the largest corporations in the Finnish food industry. The company was founded by Karl Fazer in 1891 as a "French-Russian confectionery" in central Helsinki. Fazer Group, a Finland-based food processor, acquired the bakery and milling business of Vuohela Delicacy. This acquisition strengthens Fazer's in Finland's gluten-free bakery products market. Vuohela Delicacy is engaged in producing gluten-free bakery products in Finland. In Finland, gluten-free bakery items account for 3.0% of the total bakery market. Fazer anticipates substantial growth in the market and thus is planning to expand its gluten-free bakery product portfolio to meet consumer requirements.

Carlsberg Group is one of the leading brewery groups in the world, with a large portfolio of beer and other beverage brands. Our beer portfolio spans core beer brands, including local power and international premium brands, craft & specialty brands, and alcohol-free brews. Carlsberg U.K made an announcement relating to the expansion of the San Miguel range with a new gluten-free appearance.