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Glucose Syrup Market Share

ID: MRFR//1726-CR | 125 Pages | Author: Harshita Gorade| February 2021

The Glucose Syrup Market, which is a major participant in the worldwide sweetener sector, uses a variety of market share placement techniques to traverse the environment of competition as well as meet the varying demands of its customers. The first main method is diversification of products. Manufacturers within this industry frequently offer a diverse line of glucose syrup items featuring varied sweet levels, concentrations, along with uses. Through providing various solutions for uses within the sweets, baking, and drink sectors, these firms want to draw in an extensive clientele and position themselves as complete glucose syrup service suppliers.

Strategies for pricing additionally play important for establishing dominance within the Glucose Syrup Market. Others take an economical strategy, stressing accessibility and low prices in order to reach more consumers. Premium companies, on the other hand, present themselves being manufacturers of excellent glucose syrups, frequently obtained from sources that are natural, and aim to attract customers prepared to shell out higher prices for presumed greater quality. Finding the right equilibrium amongst affordability and superiority is critical for organizations looking to gain a considerable market share, particularly in an industry wherein affordability varies by client category.

Good branding and advertising remain critical components of the market's placement within the glucose syrup business. Businesses participate in creating powerful distinctive identities that highlight the purity, dependability, and adaptability that accompany their glucose syrup goods. Simple explanation about the product's benefits, including being an organic sweetener as well as possessing certain practical features, contributes to a good attitude among customers. Furthermore, undertaking advertising campaigns, interacting with celebrities, and attending business conferences all help to increase brand exposure and share of the market.

Transmission tactics are another critical component of market share strategy. Businesses may choose to establish large distribution channels to ensure that their glucose syrup goods are readily accessible in a variety of retail locations and areas. On the other hand, a few companies rely on partnerships with specialist retailers or platforms on the internet to create a sense of luxury while addressing certain client categories. The selection of transportation methods is consistent with the market as a whole strategy for positioning, impacting how broadly and to what extent the glucose syrup goods are available to customers.

In the past few years, there seems to be an apparent shift regarding a healthy approach with regard to the Glucose Syrup Market. As customers progressively looking for more nutritious alternatives to conventional sweeteners, firms that stress the organic source of the glucose syrups, including ones made from tapioca or maize, present them as the market leaders within a healthy niche. This approach additionally fits alongside changing customer tastes, but additionally addresses the larger trend embracing clean-label plus organic components, resulting in a rise in market share.

In addition, worldwide environmental issues are pushing certain firms within the Glucose Syrup Market utilize environmentally friendly methods. Such companies establish themselves to be accountable market actors through prioritizing responsible ingredient lowering the environmental impact in manufacturing processes, and using eco-friendly packaging. This sustainability-focused approach appeals to ecologically conscious clients, helping to build a positive perception of the company and perhaps boost market share.

Finally, this Glucose Syrup Market uses a variety of strategies to gain and sustain its market position. Companies that are successful traverse the ever-evolving marketplace through understanding and reacting to shifting consumer tastes, either via diversifying their products, price tactics, efficient advertising and promotion, channel of distribution selection, and a concentration on sustainable development and health. Being able to react to changing patterns whilst maintaining an identifiable brand is critical for establishing an edge over the competition and capturing a considerable part of the ever-changing Glucose Syrup Market.

Global Glucose Syrup Market Overview


The  Glucose Syrup Market is projected to register a CAGR of 5.45% from 2022 to 2030. glucose syrup industry size is expected to reach approximately USD 5.2 billion by 2030. Glucose syrup is a sweetening liquid made from the hydrolysis of glucose molecules. Corn, rice, wheat, and potato are commonly used to make glucose syrup because they are high in starch. Glucose syrup is used in the production of frozen desserts and candy. To add sweetness to baked goods, glucose syrup is also used. Some reasons driving market growth include rising demand for convenience foods and increased use of glucose syrup in baked goods such as sweets. Confectionery, medicines, and food & beverage industries all demand glucose syrup as a sweetener. Furthermore, glucose syrups are utilized in producing ice cream, chewing gum, chocolate, and canned foods due to the increasing demand for sugar substitutes.


Glucose Syrup Market Overview


For instance, Archer Daniels Midland Co. (ADM) invested USD 129.00 million in R&D operations in 2017. However, the negative effects of excessive glucose syrup use are hampering market expansion. Furthermore, public food systems, sugar diversification over ineffective rationing, and declining costs owing to market fragmentation pose challenges to the market.


COVID-19 Impact Analysis


The spread of the COVID-19 pandemic is affecting all manufacturers and the whole industry. The expected long-term influence will be visible in the industry's growth during the predicted timeframe. Many changes have happened in customer demand and purchasing behavior, and research has highlighted the issues that COVID-19 faces. During the pandemic, there were significant changes in consumer demand, purchasing patterns, supply chain rerouting, industry trends, and governmental actions. The market is expected to grow in the next years.


 Glucose Syrup Market Dynamics


The  market for baked goods and cakes is expanding. Furthermore, glucose syrup is commonly used in creating sweets due to its consistency. Glucose syrup is preferred for cooking since it does not affect the product's aesthetics and encourages water retention, which keeps the baked food fresh. Because it prevents gritty texture and keeps smoothness, glucose syrups are increasingly used to create confectionery items. Because glucose syrup offers energy to yeast, its use in the beer industry has increased.


 Market Drivers



  • Rising cosmetics demand will drive growth opportunities in the market


The increased awareness of the benefits of wearing cosmetics to promote self-esteem and personal hygiene will drive significant expansion in the glucose market. Glucose is an important ingredient in many cosmetics and personal care products. As a result, this element will ensure the glucose market's optimistic expansion. However, producers are developing natural alternatives to glucose, which may stymie the  industry. In July 2020, Ingredion Incorporated, a US-based food manufacturer, paid an undisclosed sum to PureCircle Limited. The acquisition resulted in the addition of PureCircles'  innovation and production experience to the Ingredion Incorporated product line. PureCircle Limited is a firm established in the United States that produces plant-based stevia sweeteners and glucose syrup.


Market Restraints



  • High chances of diabetes curb the market growth


Many doctors feel fructose is better for people with diabetes than sugar, yet glucose is digested by every cell in the body. On the other hand, the liver is in charge of fructose metabolism. High fructose corn syrup, which contains a lot of free-floating fructose, has been linked to diabetes. Compared to fruit, which contains fructose, fiber, and nutrients to assist the body in digesting it, glucose syrup has little nutritious value. There is nothing but calories and dodgy sugar.


Market Opportunities



  • A rise in developing countries' food & beverage industry


The  market is predicted to grow in the next years as the food & beverage sector in developing nations expand, food consumption habits evolve, and health consciousness grows. This is one of the  market expansion prospects in the coming years.


What is Glucose Syrup



Glucose syrup is a syrup made from the hydrolysis of starch. It is a clear, colorless, and viscous liquid that is sweet in taste. Glucose syrup is made from starch by breaking down the starch molecules into smaller molecules of glucose. This can be done using heat, enzymes, or a combination of both.



Segmentations


By Source Insights


The  glucose syrup market segmentation, based on source, is corn, wheat, barley, potatoes, rice, cassava, and others. The  glucose syrup industry growth was prominently high under the corn category in 2021 and is also expected to rise at the fastest CAGR during the predicted period as Glucose syrup is a sweetening liquid produced by the hydrolysis of glucose molecules; corn is commonly used to produce glucose syrup due to its high starch content. Glucose syrup is used in the production of frozen desserts and sweets. To add sweetness to baked goods, glucose syrup is also employed. Glucose syrup is normally fat-free.


By Application Insights


The  glucose syrup market segmentation, by application, is food, beverage, confectionery, pharmaceuticals, and others. Beverage held the market share in 2021 and is expected to grow at the fastest CAGR. Sugar is an essential component of all wines. Grapes accumulate sugar in the form of glucose and fructose during fermentation. Natural glucose tastes less sweet than wine's fructose. As a result, dextrose syrup is employed in various wines to boost the sweetening effect. During fermentation, dextrose syrup is added, and the stirring speed is adjusted to give the wine a light pinkish tint, making it look appealing. This is one of the primary reasons for using dextrose syrup during fermentation.


By Grade Insights


By grade, the market is segmented into food, pharma, industrial, and others. The food-grade segment generated the most revenue in 2021 and is expected to expand at the fastest CAGR throughout the forecast period. High demand for sweeteners in confectionery grades, as well as the expansion of the bread industry, are driving category growth. The other two categories are pharmaceutical and industrial. This category has a substantial market share. Fruit drinks and soft drinks include a significant amount of glucose syrup. Furthermore, soft drink consumption has surged fivefold in the last few years. This is predicted to have a positive influence on glucose syrup sales.


By Form Insights


Based on form, the market is segmented into liquid and granular. The liquid category dominated the market in 2021. In the food & beverage industry, liquid glucose or glucose syrups play an important role. Glucose syrups' excellent properties make them a popular ingredient in various food products.


Global Glucose Syrup Market Share by Region, 2021 (%)Glucose Syrup Market Share by Region, 2021


 Glucose Syrup Market Overview, by Region


By region, the  glucose syrup market has been divided into North America, Europe, Asia-Pacific, and the Rest of the World. Europe accounted for the most extensive market share. Asia-Pacific will exhibit the highest CAGR during the forecast period.


Europe


Europe had the largest revenue market share due to high customer preference and rigorous rules regarding sugar levels in food goods. However, Latin America is expected to grow at a significant rate during the forecast period due to rapid urbanization and rising disposable income levels, which have increased consumer demand for packaged foods such as confectionery and beverages, particularly among the youth, which have increased spending on snacks and beverages by around 40%.


Asia-Pacific


Asia-Pacific is predicted to be the fastest-growing market, with the highest CAGR in the forecast period, owing to an increasing diabetic population in China and India and increased consumer health awareness. Furthermore, rising disposable income levels in emerging nations such as China and India are expected to drive glucose syrup demand over the predicted period


 Glucose Syrup Market Competitive Landscape


The market includes tier-1, tier-2, and local players. The tier-1 and tier-2 players have  reach with diverse product portfolios. Companies such as Cargill, Archer Daniels Midland Company, Tate & Lyle, and others dominate the  market due to product differentiation, financial stability, strategic developments, and diversified regional presence. The players are concentrating on supporting research and development. Furthermore, they embrace strategic growth initiatives, such as development, product introduction, joint ventures, and partnerships, to strengthen their market position and capture an extensive customer base.


For instance, in February 2021, Tate & Lyle purchased an 85% stake in Chaodee Modified Starch, a well-established tapioca-modified food starch producer based in Thailand. This acquisition sought to increase Tate & Lyle's footprint in specialty tapioca-based restaurants and allow companies to offer a broader range of tapioca-based solutions to meet customers' demands for better-tasting and clean-label foods.


Prominent players in the  glucose syrup market research include Cargill, Archer Daniels Midland Company, Tate & Lyle, and Others.


Scope of the  Glucose Syrup Market


By Usage By Source Outlook



  • Corn

  • Wheat

  • Barley

  • Potatoes

  • Rice

  • Cassava

  • others


By Application Outlook



  • Food

  • Beverage

  • Confectionery

  • Pharmaceuticals

  • Others


By Grade OUtlook



  • Food

  • Pharma

  • Industrial

  • Others


By Form Outlook



  • Liquid

  • Granular


By Region Outlook



  • North America

    • US

    • Canada

    • Mexico



  • Europe

    • UK

    • Germany

    • France

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • India

    • Japan

    • Australia and New Zealand

    • Rest of Asia-Pacific



  • Rest of the World

    • South America

    • Middle East

    • Africa




Objectives of the Study


The objectives of the study are summarized in 5 stages. They are as mentioned below:



  • Glucose Syrup Market Forecast & Size


To identify and estimate the market size for the  market of glucose syrup report segmented by source, application, grade, and form by value (in US dollars). Also, to understand the consumption/ demand created by consumers'  glucose syrup market forecast between 2022 and 2030.



  • Market Landscape and Trends


To identify and infer the drivers, restraints, opportunities, and challenges in the  glucose syrup industry growth



  • Market Influencing Factors


To find out the factors which are affecting the  glucose syrup market size among consumers



  • Impact of COVID-19


To identify and understand the various factors involved in the market affected by the pandemic



  • Company Profiling


To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company in the past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.


Intended Audience



  • Producers

  • Raw material suppliers

  • Retailers, wholesalers, and distributors

  • Governments, associations, and industrial bodies

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