Fish Protein Powder Market

• Sedentary Lifestyle On The Rise Among Millennials Across Geographies

Due to the various advantages offered by some dietary supplements, such as omega-3 fatty acids, which work by reducing the body's triglyceride synthesis, the demand for dietary supplements has increased due to the growing geriatric population and the large pool of people suffering from cardiovascular disease throughout the U.S. High triglyceride levels can result in coronary artery disease, heart disease, and stroke. Blood triglyceride levels are decreased when nutrition, exercise, and omega-3 polyunsaturated fatty acids are combined.

Heart disease is the top cause of death for people of both sexes and from the majority of racial and ethnic groups in the United States, according to the Centers for Disease Control and Prevention.

A sedentary lifestyle is a major contributor to the worrisome increase in cardiovascular disease. As a result, more and more people are turning to dietary supplements for long-term health support. The fatty acids and oils found in seafood are crucial for maintaining normal cholesterol levels. Markets benefit from consumers' increasing interest in health. An increase in demand from developed regions has been a driving factor in the market's expansion. Organic food is becoming more popular among consumers in high-income countries.

The rising popularity of plant-based diets and growing awareness of the health risks associated with meat have both had positive effects on the fish protein industry. Market expansion is anticipated to be fueled by the health consciousness of consumers in developed countries. So, the focus of the major businesses should be on increasing their customer base in these fruitful markets by developing new and better products. Besides, recent developments in medicinal science have opened up new fields of use for fish protein. For example, fish protein is used in the manufacturing of a variety of OTC health products.

Fish protein is used in high-tech cosmetic formulations like those made by Nutri cosmetics.

Also, organizations all over the nation launched several projects to educate chronic illness sufferers, which is anticipated to support the expansion of the industry as a whole. For instance, the Chronic Disease Self-Management Education (CDSME) programs offered by the Administration for Community Living give participants knowledge and skills to assist them in better managing age-related and chronic diseases like diabetes, heart disease, arthritis, chronic pain, and depression. The money is used to increase, scale up, and maintain evidence-based CDSME programs, and organizations that are eligible for grants include tribes, NGOs, universities, and regional agencies on ageing.

According to the terms of these grants, grantees are implementing a variety of initiatives, including collaborating with regional ageing agencies, hospitals, and rural clinics to deliver programs, concentrating on self-management programs for people affected by chronic pain, documenting health care cost savings through HIEs, and obtaining reimbursement from Medicare, Medicare Advantage, and Medicaid. As a result, these elements are probably going to help the industry in the next years.

The Global Fish Protein Powder Market Industry is poised for substantial growth, with projections indicating a market value of 3.69 USD Billion in 2024 and an anticipated increase to 6.68 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate (CAGR) of 5.54% from 2025 to 2035. Such figures underscore the increasing acceptance of fish protein powder across various sectors, including food and beverage, dietary supplements, and pet food. The market's expansion reflects broader trends towards health, sustainability, and innovation in protein sources.

The Global Fish Protein Powder Market Industry is significantly influenced by the expanding sports nutrition sector. Athletes and fitness enthusiasts increasingly seek high-quality protein sources to support muscle recovery and performance. Fish protein powder, with its rich amino acid profile, is gaining traction among this demographic. The market's growth is expected to be robust, with projections indicating an increase to 6.68 USD Billion by 2035. This growth is supported by a compound annual growth rate (CAGR) of 5.54% from 2025 to 2035, suggesting that the demand for fish protein powder will likely continue to rise as more individuals engage in fitness activities.

The Global Fish Protein Powder Market Industry is experiencing a surge in demand driven by increasing health consciousness among consumers. As individuals become more aware of the benefits of protein in their diets, fish protein powder emerges as a preferred source due to its high bioavailability and essential amino acids. This trend is particularly pronounced in regions where dietary protein intake is critical for health, such as in developing countries. The market is projected to reach 3.69 USD Billion in 2024, reflecting a growing preference for healthier protein alternatives. This shift towards fish protein powder is likely to continue as consumers seek nutritious options.

Innovations in food technology are transforming the Global Fish Protein Powder Market Industry. Advances in processing techniques are enhancing the quality and functionality of fish protein powders, making them more appealing to consumers. For instance, improved extraction methods can yield higher protein concentrations while preserving essential nutrients. These technological advancements not only improve product quality but also expand the applications of fish protein powder in various food products, from snacks to supplements. As these innovations continue to evolve, they are expected to stimulate market growth and attract a broader consumer base.

The Global Fish Protein Powder Market Industry is witnessing a notable increase in demand from the pet food sector. As pet owners become more conscious of their pets' nutritional needs, there is a growing trend towards high-quality protein sources in pet food formulations. Fish protein powder is recognized for its digestibility and nutritional benefits, making it an attractive ingredient for premium pet food products. This trend is likely to contribute to the overall growth of the fish protein powder market, as manufacturers seek to meet the evolving preferences of pet owners.

Sustainability plays a crucial role in shaping the Global Fish Protein Powder Market Industry. As consumers become increasingly aware of environmental issues, the demand for sustainably sourced protein options is on the rise. Fish protein powder, particularly from responsibly managed fisheries, is perceived as a more sustainable alternative to traditional animal proteins. This shift is prompting manufacturers to adopt eco-friendly practices, thereby enhancing their market appeal. The emphasis on sustainability is likely to drive growth in the sector, as consumers prioritize products that align with their values regarding environmental stewardship.

By Region, the study segments the market into North America, Europe, Asia-Pacific, South America, and Middle East & Africa. Asia-Pacific fish protein powder market accounted for largest market share in 2022.

Figure 4: FISH PROTEIN POWDER MARKET SHARE BY REGION 2022 (%)

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

The North American fish protein powder market is a significant segment of the Fish Protein Powder Market. The North America region includes major markets such as the US, Canada, and Mexico. The growing fish production across the region coupled with the usage of fish for extracting protein out of it through screening or settling out the bones and drying, by extracting the oil in order to yield higher amount of protein is set to fuel its market growth.

For instance, according to the National Oceanic and Atmospheric Administration, the weighted production of marine aquaculture in the United States was roughly constant from 2014 to 2019. Nonetheless, throughout the same period, the amount of domestic marine aquaculture sales climbed an average of 2.3 percent per year. In addition, from formerly being among the top five producers internationally, the United States currently holds the 18th-place position globally. Between 70 and 85 percent of the seafood consumed in the United States is imported, and more than half of this seafood is thought to have been generated through foreign aquaculture.

The nation's seafood trade deficit has increased to USD 17 billion in 2020, driven by imports.

Europe fish protein powder market includes the UK, Germany, France, Italy, Spain, and Rest of the Europe are all included in the analysis of the European market. Europe continues to hold a significant share in the global fish protein powders market, owing to the presence of major players in the region providing fish protein powders for various applications coupled with their growing innovations. For instance, in April 2020, Prince Nova entered into an agreement to distribute marine nutrition products from Hofseth BioCare (HBC) within the EU.

HBC offers a wide range of products including protein, calcium, and oil products from Norwegian salmon. In addition, the company uses its hydrolysis technology to extract nutrients from the fish which is then used in a wide range of application such as protein powder for sports, endurance, and recovery nutrition.

Asia-Pacific is the most populated region in the world, consisting of some of the major economies, including China, India, Japan, Australia and New Zealand and others. The growing fishing sector across the APAC region coupled with the increasing government investment is set to create huge opportunities for its market growth. For instance, The Pradhan Mantri Matsya Sampada Yojana (PMMSY), a new flagship initiative with a huge investment of USD 2.46 billion for the growth and expansion of the fisheries sector in the nation, was recently presented by the government of India, led by Prime Minister Mr. Narendra Modi.

The program's goals are to close large productivity and production gaps in the fishing industry, infuse innovation and cutting-edge technology, improve post-harvest infrastructure and management, modernize, and strengthen the value chain and traceability, and create a framework for efficient fisheries management and the welfare of fishermen. The plan emphasizes the significance of maximizing the potential of fisheries in a sustainable, moral, inclusive, and equitable manner.

The PMMSY outlines ambitious objectives for FY 2025, such as increasing fish production by USD 0.61 million, increasing aquaculture productivity from the current national average of 3 tonnes per Ha to 5 tonnes per Ha, doubling exports from USD 5.72 billion to USD 12.28 billion, creating more job opportunities, and increasing fishers' and fish farmers' incomes by a factor of two to consolidate the fisheries sector's gains and promote.

The rest of the world includes South America, the Middle East, and Africa, will witness moderate growth in the fish protein powders market in the upcoming years. The various strategies adopted by the government bodies to expand the fishing sector is likely to create huge opportunities for the fish protein powders in the upcoming years. For example, in February 2022, the development of the fishing industry is a priority for the Brazilian government.

For that reason, the Brazilian government announced a tender for the 20-year concession of seven public fishing ports, with a total anticipated investment and operational cost of around USD 135.17 million. According to technical assessments, this new initiative will benefit 59,000 artisanal fisherman, and fishery production might reach 54,000 tonnes annually. Due to improved handling and processing techniques, the amount of waste that must be minimized may reach 87,500 tonnes during the concession. Thanks to hygienic upgrades and USD 37.07 million in productivity benefits in industrial fishing, an additional USD 91.14 million in added value is anticipated.

The project's socioeconomic advantages total close to USD 0.19 billion. Besides this, the recent steps taken by major government bodies to expand the production of fish in the region is likely to create huge opportunities for the fish protein powders market in the upcoming years. For example, in October 2021, within five years, the Ministry of Agriculture, Livestock, and Fisheries says it aims to produce 13,000 tonnes annually, which would bring in USD 65 million in revenue.

Japan, the United States, China, and Europe are anticipated to be the top export destinations, but they also see potential for the domestic market, which is currently supplied by imports from Chile.

Major market players are trying to inject heavy investment on R&D to upsurge their product lines, which will help the fish protein powder market grow even more. The growth of market players is dependent on market conditions, government support, and industry development. Thus, vendors focus on expanding geographically and improving product quality. One of the main business strategies accepted by manufacturers in the global fish protein powder industry to benefit clients and expand the fish protein powder market segment is to build local production houses to reduce operating costs.