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Extended Reality Market Share

ID: MRFR//7080-CR | 111 Pages | Author: Ankit Gupta| January 2023

Quickly developing is the market for Expanded Reality (XR) advances like virtual reality (VR), mixed reality (MR), & augmented reality (AR). This presents a hindrance for organizations trying to keep up with seriousness in this always evolving climate. Acquiring piece of the pie is a fundamental part for making progress in this industry. A frequently utilized methodology is to lay out separation by making inventive advancements. Firms endeavour to separate themselves by extending the capability of XR innovation, which might include consolidating progressed equipment, upgraded intelligence, or prevalent designs. This sets their situation as leaders in the area, attracting mechanically slanted clients and organizations looking for state of the art progressions. An extra methodology is market division, in which organizations target explicit client bunches as per their exceptional necessities and inclinations. Certain XR organizations might spend significant time in the advancement of gaming applications, though others might tweak their items for ventures like assembling, medical services, or training. This engages ventures to distribute their assets and apply their endeavours to foster areas of strength for a presence in the sections they have picked. A comprehensive environment is shaped in XR through essential joint efforts and organizations that envelop equipment makers, programming engineers, and content makers. These substances benefit from their individual assets to drive development and increment piece of the pie. The portion of the overall industry situating of organizations is considerably affected by cutthroat estimating techniques, which focus on cost productivity and practical creation processes. Cost delicate customers are drawn to XR arrangements that focus on quality and add esteem. Portion of the overall industry is altogether affected by viable showcasing and brand situating. Conspicuous XR organizations accomplish this by putting resources into powerful stories, laying out a strong brand character, and developing ideal relationship to cultivate client faithfulness. Flexibility and adaptability are basic parts of portion of the overall industry catch methodologies. The XR business is dependent upon fast change because of mechanical progressions and developing client inclinations. Associations that can expeditiously adjust to these changes and alter their tasks to either extend or contract are bound to maintain or develop their market presence. This versatility might require creative business techniques, quick item improvement, and observing of new patterns.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2021
Historical Data 2018 & 2020
Forecast Period 2022-2030
Growth Rate 58.2% (2022-2030)

Extended Reality (XR) Market Overview


Extended Reality (XR) Market Size was valued at USD 11.6 billion in 2021. The extended reality (XR) industry is projected to grow from USD 18.4 Billion in 2022 to USD 457.06 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 58.2% during the forecast period (2024 - 2030).


The desire for extended reality (XR) to give workers the ability to effectively work remotely, join virtual meetings, and envision a live environment of their businesses are the key market drivers enhancing the market growth. In addition, the rise in people choosing online gaming as a career due to major advancements in internet connectivity and the accessibility of cutting-edge gaming equipment is fueling the market's expansion.


Figure 1: Extended Reality (XR) Market Size, 2022-2030 (USD Billion)


Extended Reality (XR) Market


Source: MRFR Database, primary research, secondary research, and analyst review


Extended Reality (XR) Market Trends


The growing use of extended reality (XR) in the healthcare sector to boost the market growth


The use of extended reality (XR) in the healthcare industry creates new options for doctors and has promise for the future, particularly for contemporary healthcare institutions. Before beginning any medical operation, extended reality technology can assist surgeons in exploring the target organs by imagining the finer details of the patient's body to make it a risk-free process. For instance, in December 2022, Wolters Kluwer Health, a major  provider of information and point-of-care solutions for the healthcare industry, announced the integration of BioDigital XR with the Wolters Kluwer Medical Education and Medical Practice expansion. This collaboration will provide immersive, safe-to-fail environments with both virtual realities (VR) and augmented reality (AR) solutions to students throughout the healthcare landscape to enrich their learning curricula. Thus the rapid digitization of the medical sector has enhanced the extended reality (XR) market CAGR across the globe in recent years.


Extended reality technologies are becoming more common in both personal and professional settings. The introduction of 5G technology is intended to address these issues by paving the way for enhanced processing capability distribution. ly, the number of 5G users is expected to skyrocket from less than 200 million in 2019 to 1,02 billion by 2023. Countries such as China, South Korea, and the United States have already begun 5G operations in a few select places. Significant investments are being made worldwide to enable 5G installations in all regions. Therefore the rapid deployment and adaptation of 5G service is another factor driving the growth of the extended reality (XR) market revenue.


Figure 2: Estimated 5G users across the globe region wise from 2019 to 2027


Estimated 5G users across the globe regionwise from 2019 to 2027Source: MRFR Database, primary research, secondary research, and analyst review


Extended Reality Market Segment Insights


Extended Reality (XR) Type Insights


The extended reality (XR) market segmentation, based on type, includes mobile XR and PC-tethered XR. The mobile XR sector dominated the market. The primary driver propelling the expansion of the mobile XR segment is the increasing adoption of XR technology in e-commerce and retail, entertainment, gaming, and several other industries.


February 2020: Qualcomm Technologies, Inc. has announced a new extended reality (XR) reference design headset based on the Qualcomm Snapdragon XR2 Platform, which the firm claims are the world's first 5G-enabled extended reality (XR) reference design with greater performance, immersion, and interactivity. This creation has further broadened the growth opportunity for the extended reality (XR) industry.


With positive sales growth in the gaming and entertainment sectors, tethered VR headsets were the fastest-growing sector. When opposed to solo headsets, tethered headsets offer a more immersive experience.


Extended Reality (XR) Components Insights


The extended reality (XR) market segmentation has been bifurcated by components into software, hardware, and services. In 2021, the hardware sector had the greatest revenue share. The hardware sector dominates the market thanks to the expanding use of extended reality (XR) devices across numerous industries and industrial verticals, including education, healthcare, construction, and retail.


Figure 3:  Extended Reality (XR) Market, by Component, 2021 & 2030 (USD Billion)


Extended Reality (XR) Market, by Component


Source: MRFR Database, primary research, secondary research, and analyst review


The second fastest-growing segment in the extended reality (XR) industry is the software sector. Developers utilize the increased processing power made possible by the most recent hardware and software to create straightforward but comprehensive AR systems.


Extended Reality (XR) End User Insights


Based on End Users, the extended reality (XR) industry has been segmented into healthcare, media, industrial, manufacturing, retail and e-commerce, and transportation. With a major revenue share, the industrial & manufacturing sector led the market and is anticipated to hold this position throughout the forecast period. Utilizing extended reality (XR) technology enables leaders in a wide range of sectors and industry verticals to find any problems or hiccups, check that all processes are ongoing, and assist effective operations in minimizing manufacturing-related downtime. During the anticipated time, it is predicted that the healthcare segment will grow at the fastest rate. Treatment plans may be completed at home with technology ranging from four to twelve weeks. Hence, rising extended reality (XR) applications in the healthcare sector positively impact market growth.


Extended Reality (XR) Regional Insights


By Region, the study provides market insights into North America, Europe, Asia-Pacific and Rest of the World. Asia Pacific’s Extended Reality (XR) market accounted for USD 4.9 billion in 2021 and is expected to exhibit a significant CAGR of 42.9 percent growth during the study period. The region's continuous implementation of 5G high-speed networks is also anticipated to hasten the adoption of extended reality (XR) technology. By the end of 2022, India will have 31 million 5G customers, and by the end of 2028, there will be 690 million. Moreover, China extended reality (XR) market held the largest market share, and the India extended reality (XR) market was the fastest-growing market in the Asia-Pacific region.


Further, the leading countries studied in the market report are Canada, The U.S, France, Germany, Spain, UK, Italy, China, Japan, India, Australia, South Korea, and Brazil.


Figure 4:  EXTENDED REALITY (XR) MARKET SHARE BY REGION 2021 (%)


EXTENDED REALITY (XR) MARKET SHARE BY REGION


Source: MRFR Database, primary research, secondary research, and analyst review


North America’s extended reality (XR) market accounts for the second-largest market share. The extended reality market in North America is anticipated to expand greatly over the forecast year, largely due to numerous vendors who have made sizable investments in market innovations, including Qualcomm and Microsoft. By 2025, 328 million people are anticipated to be smartphone customers in the North American region, according to the GSMA. With the significant influence that smart devices, particularly smartphones, have on the advancement of extended reality (XR) technology, the area presents a large opportunity for the extended reality (XR) market under study throughout the projection period. Further, the US extended reality (XR) market held the largest market share, and the Canadian extended reality (XR) market was the fastest-growing market in the region.


Europe’s Extended Reality Market is expected to grow at the fastest CAGR from 2022 to 2030. The greater number of gamers in Europe contributes to the region's rapid uptake of cutting-edge XR gear. In the UK, there were approximately 46.7 million gamers as of 2021, with mobile phones being the most widely used gaming platform. Further, the German extended reality (XR) market held the largest market share, and the UK extended reality (XR) market was the fastest-growing market in the European region.


Extended Reality (XR) Key Market Players & Competitive Insights


Major market players are spending a lot of money on R&D to increase their product lines, which will help the extended reality market grow even more. Market participants are also taking various strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the extended reality (XR) industry must offer cost-effective items to expand and survive in a growing competitive market environment.


One of the major business strategies manufacturers adopt in the extended reality (XR) industry to benefit clients and expand the market sector is manufacturing locally to reduce operating costs. In recent years, the extended reality (XR) industry has provided medicine with some of the most significant benefits. The extended reality (XR) market major players such as Agile lens, Tata Exlsi, Qualcomm incorporated, Augray, and others are working on expanding the market demand by investing in research and development activities.


Solotech is a technical equipment provider for festivals, television presentations, and corporate events. The company provides professional services that allow businesses, educational institutions, governments, hotels, and restaurants to obtain customized integrated AV and technological products for their events. In December 2021, Solotech purchased XR Studios, a full-service business specializing in augmented reality technologies for live broadcast and virtual projects. In accordance with the strategic plan, XR Studios will carry on as a distinct company and brand, maintaining its dominant market position.


Also, Immersivecast is a cloud VR-based technology and program developer that aims to give a completely immersive experience. The company develops photorealistic cloud extended reality (XR) applications combined with ultra-high-resolution VR glass and advanced human-machine interfaces, allowing gaming companies to reduce user latency. In November 2021, Immersivecast introduced the XR Metaverse Workspace, a service environment that enables multi-dimensional Web 3.0 by merging NFT, AR, and VR and accelerates content production.


Key Companies in the extended reality (XR) market include



Extended Reality (XR) Industry Developments


April 2022: Pico Interactive, a virtual reality (VR) solution provider for consumers and enterprises, has introduced the 'Pico Neo 3 Link,' their newest standalone VR headset for consumers and gamers. Pico stated that their new Link headgear is intended for VR and gaming lovers. Pico's plan for launching its most distinctive consumer VR product in Europe will include directly soliciting feedback from a dedicated community of virtual reality aficionados, from which the company will draw product feedback to impact the development of its platform and services.


September 2021: Facebook Inc. announced a USD 50 million investment to collaborate with organizations to build the so-called Metaverse. In this digital world, individuals can move and communicate in a virtual environment using various gadgets. The company has invested significantly in virtual and augmented reality, developing Oculus VR headsets and working on AR glasses and wristbands.


Extended Reality (XR) Market Segmentation


Extended Reality (XR) Outlook



  • Customer engagement

  • Business engagement


Extended Reality (XR) Type Outlook



  • Mobile XR

  • PC tethered XR


Extended Reality (XR) Component Outlook



  • Software

  • Hardware

  • Services


Extended Reality (XR) End User Outlook



  • Healthcare

  • Media

  • Industrial

  • Manufacturing

  • Retail and eCommerce

  • Transportation


Extended Reality (XR) Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



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