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Endpoint Protection Platform Market Research Report By Deployment (Cloud, On-premises, Hybrid), By Endpoint Type (Desktops and Laptops, Smartphones and Tablets, Servers, IoT Devices), By Target Security Threats (Malware, Phishing, Ransomware, Zero-day Attacks, Advanced Persistent Threats (APTs)), By Management and Configuration (Centralized Management, Remote Management, Automated Updates, Policy Enforcement), By Compliance and Reporting (PCI DSS Compliance, SOX Compliance, GDPR Compliance, Reporting and Analytics) and By Regional (North Am


ID: MRFR/ICT/24893-HCR | 100 Pages | Author: Aarti Dhapte| December 2024

Endpoint Protection Platform Market Overview


As per MRFR analysis, the Endpoint Protection Platform Market Size was estimated at 14.76 (USD Billion) in 2022. The Endpoint Protection Platform Market is expected to grow from 15.74 (USD Billion) in 2023 to 28.2 (USD Billion) by 2032. The Endpoint Protection Platform Market CAGR (growth rate) is expected to be around 6.69% during the forecast period (2024 - 2032).


Key Endpoint Protection Platform Market Trends Highlighted


The endpoint protection platform market is experiencing a surge in adoption, driven by the increasing sophistication of cyber threats and the need for comprehensive protection against data breaches.


Organizations are realizing the importance of implementing robust endpoint security solutions to safeguard their networks and sensitive data from malware, ransomware, and other malicious attacks.


The shift towards remote and hybrid work models has amplified the need for endpoint protection platforms that can effectively secure endpoints outside the traditional office environment.


Additionally, the growing prevalence of IoT devices and the increasing attack surface presented by cloud-based applications are further fueling the demand for endpoint protection solutions.


Recent trends in the endpoint protection platform market include the integration of artificial intelligence and machine learning capabilities to enhance threat detection and response.


Vendors are also focusing on providing cloud-based endpoint protection services that offer centralized management and real-time visibility into security events.


The emergence of managed endpoint protection services is providing organizations with a cost-effective and scalable way to enhance their endpoint security posture.


Endpoint Protection Platform Market Overview


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Endpoint Protection Platform Market Drivers


Increasing Sophistication of cyberattacks


The endpoint protection platform market is primarily driven by increasing cyberattack sophistication. The advent of new technologies, such as artificial intelligence and machine learning, allows cybercriminals to execute more advanced and targeted attacks that can bypass existing measures of endpoint security.


Thus, demand for endpoint protection platforms is rapidly increasing. Such a product can provide organizations with various features to detect, prevent, and respond to cyberattacks, including Malware detection and prevention. Endpoint protection platforms employ a wide range of techniques to detect and block malware.


Among these are signature-based detection, heuristic analysis, and behavioral analysis. Exploit protection: Endpoint protection platforms can protect organizations from the exploitation of vulnerabilities by automatically patching them, blocking vulnerable websites, and preventing the execution of exploited software.


Ransomware prevention: Endpoint protection platforms can protect files from ransomware attacks by encrypting them, backing up the files, and providing early warning of the ransomware attack.


Phishing protection: Endpoint protection platforms can automatically block malicious emails, detect phishing websites, and report to the staff how to avoid getting phished.


Moreover, endpoint protection platforms provide a wide range of other features: Centralized management: These platforms can be managed from a single centralized location, which allows deploying security measures for the entire organization quickly and with ease.


Real-time monitoring: Endpoint protection platforms constantly monitor the operation of the endpoints and immediately notify the security officers of any suspicious activity.


Reporting and analytics: This feature provides organizations with tools to measure the effectiveness of their security measures and observe general trends of cyberattacks.


Growing Adoption of Cloud Computing


Another market driver is the increasing adoption of cloud computing. Today, more and more companies are migrating their data and applications to the cloud. Thus, they have the need to protect their endpoints using cloud facilities.


Endpoint protection platform can provide several kinds of protection for the cloud-based assets: visibility into the cloud environments; protection against cloud-based threats, such as malware, phishing attacks, and data breaches; compliance with cloud security regulations, such as the GDPR and the CCPA.


Increasing Regulatory Compliance Requirements


The increasing regulatory compliance requirements are also driving the growth of the endpoint protection platform market. Governments around the world are enacting new regulations that require organizations to protect their data and systems from cyberattacks.


Endpoint protection platforms can help organizations to comply with these regulations by providing: Data protection: Endpoint protection platforms can help organizations to protect their data from unauthorized access, use, or disclosure.


System security: Endpoint protection platforms can help organizations to secure their systems from cyberattacks. Compliance reporting: Endpoint protection platforms can provide organizations with compliance reporting that can help them demonstrate their compliance with regulatory requirements.


Endpoint Protection Platform Market Segment Insights


Endpoint Protection Platform Market Deployment Insights


In the deployment segment, the cloud, on-premises, and hybrid are considered. With a valuation of 7.48 billion USD in 2023, the cloud segment is anticipated to be the top segment.


This area will be the most essential because cloud-based solutions have become increasingly popular and highly efficient, cost-effective, and easy to maintain in today’s world.


This segment eliminates the need for businesses to buy hardware and equipment, making it a better alternative for businesses of all scales. The on-premises segment is expected to be a significant player, valued at 5.02 billion USD in 2023.


This segment serves businesses that want more control over their security solutions and keep the data within their premises. The hybrid deployment strategy, which is a combination of cloud and on-premises deployment, is increasingly common, with approximately 3.24 billion USD in 2023.


This area is anticipated to have moderate overall growth. Poised for substantial growth, the Global Endpoint Security Platform Market is projected to reach 28.2 billion USD in 2032.


Increased implementation of endpoint protection platforms to combat more advanced cyber threats and increasing understanding of data security and certain regulatory standards will drive this development.


Endpoint Protection Platform Market Deployment Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Endpoint Protection Platform Market Endpoint Type Insights


The Endpoint Type segment plays a significant role in the Endpoint Protection Platform Market. Among all the endpoint types, Desktops and Laptops held a commanding position in the market, accounting for approximately 60% of the total revenue in 2023.


This dominance can be attributed to the widespread adoption of these devices in corporate and home environments. Smartphones and Tablets represent another substantial segment, capturing a market share of around 25%.


The growing popularity of mobile devices and the increasing reliance on them for personal and business tasks have fueled the demand for endpoint protection solutions tailored to these devices.


Servers responsible for housing sensitive data and applications also hold a notable market share of 10%. The rising adoption of cloud-based services and the need to safeguard critical infrastructure have contributed to the expansion of this segment.


Finally, IoT Devices, which connect to networks and collect data, represent a high-growth segment in the Endpoint Protection Platform Market. With the burgeoning adoption of IoT devices in various industries, the demand for endpoint protection solutions that can secure these devices has surged.


Endpoint Protection Platform Market Target Security Threats Insights


The Endpoint Protection Platform Market is anticipated to grow significantly due to the rising prevalence of target security threats such as malware, phishing, ransomware, zero-day attacks, and Advanced Persistent Threats (APTs).


Malware remains the most common threat, accounting for over 50% of all endpoint security breaches. Phishing scams and ransomware attacks have also become increasingly sophisticated, leading to significant financial losses and data breaches.


To combat these threats, organizations are investing heavily in endpoint protection platforms that provide comprehensive protection against a wide range of cyber threats.


Endpoint Protection Platform Market Management and Configuration Insights


The Management and Configuration segment plays a crucial role in the Endpoint Protection Platform Market, enabling centralized control and efficient management of endpoint security.


This segment encompasses various key capabilities, including Centralized Management: Centralized management platforms provide a unified console for managing all endpoints within an organization, regardless of their location or device type.


This allows IT administrators to monitor, configure, and update security policies from a single interface, reducing complexity and improving efficiency.


Remote Management: Remote management capabilities empower IT teams to manage endpoints remotely, eliminating the need for physical access. This feature is particularly valuable for organizations with distributed workforces or endpoints in remote locations, ensuring continuous protection and reduced downtime.


Automated Updates: Automated updates ensure that endpoints are always running the latest security patches and software updates. This proactive approach reduces the risk of vulnerabilities and ensures that endpoints are protected against the latest threats.


Policy Enforcement: Policy enforcement functionality enables IT administrators to define and enforce security policies across all endpoints. This ensures consistent security standards and reduces the risk of non-compliance.


As the Endpoint Protection Platform Market continues to grow, the demand for effective management and configuration tools is expected to drive significant market growth.


In 2024, the Management and Configuration segment is projected to account for a substantial share of the Endpoint Protection Platform Market revenue, highlighting the critical role it plays in protecting endpoints and ensuring enterprise security.


Endpoint Protection Platform Market Compliance and Reporting Insights


Compliance and reporting Compliance and reporting are critical aspects of endpoint protection platforms (EPPs).


EPPs can help organizations meet compliance requirements by providing visibility into endpoint activity, detecting and preventing threats, and generating reports that can be used to demonstrate compliance.


The PCI DSS Compliance segment is expected to grow significantly in the coming years as organizations increasingly adopt cloud-based services and applications. The SOX Compliance segment is also expected to grow as organizations become more aware of the risks associated with financial fraud.


The GDPR Compliance segment is expected to grow rapidly in the coming years as organizations become more aware of the need to protect personal data. The Reporting and Analytics segment is expected to grow as organizations increasingly use EPPs to generate reports that can help them identify and mitigate risks.


Endpoint Protection Platform Market Regional Insights


The Endpoint Protection Platform Market is experiencing significant growth in various regions. In 2023, North America held the largest market share, generating revenue of USD 6.34 billion.


This dominance is attributed to the presence of a large number of technology companies and enterprises in the region.


Europe is another key market, with a revenue of USD 3.56 billion in 2023. The region has strict data protection regulations and a high adoption rate of endpoint protection solutions.


APAC is projected to witness the fastest growth over the forecast period, with a CAGR of 8.2%. The increasing number of internet users and growing awareness of cybersecurity threats are driving market growth in this region.


South America and MEA are also expected to contribute to the overall market growth, with a combined revenue of USD 2.64 billion in 2023.


Endpoint Protection Platform Market Regional Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Endpoint Protection Platform Market Key Players and Competitive Insights


Major players in Endpoint Protection Platform Market are continuously investing in research and development to enhance their offerings and gain a competitive edge.


Leading Endpoint Protection Platform Market players are focusing on developing innovative solutions that address evolving cybersecurity threats and meet the growing needs of enterprises.


The Endpoint Protection Platform Market is characterized by strategic partnerships, acquisitions, and collaborations among key players to strengthen their market position and expand their product portfolios.


The competitive landscape of the Endpoint Protection Platform Market is expected to remain dynamic as new entrants emerge and existing players continue to innovate and adapt to changing market dynamics.


CrowdStrike is a leading provider of cloud-based endpoint protection platforms. The company's Falcon platform offers a comprehensive suite of security capabilities, including endpoint detection and response (EDR), threat intelligence, and managed threat hunting.


CrowdStrike has a strong reputation for its innovative technology and has received numerous industry awards and recognition.


The company's focus on cloud-based delivery and its ability to provide real-time threat visibility and response have contributed to its success in the Endpoint Protection Platform Market. CrowdStrike has a global presence and serves a wide range of customers across various industries.


Symantec is another major player in the Endpoint Protection Platform Market. The company's Endpoint Protection suite provides a comprehensive range of security features, including antivirus, anti-malware, intrusion prevention, and device control.


Symantec has a long history in the security industry and has a strong brand recognition. The company's focus on providing integrated security solutions and its broad product portfolio have helped it to maintain a significant market share. Symantec has a global presence and serves a diverse customer base, including enterprises, small businesses, and consumers.


Key Companies in the Endpoint Protection Platform Market Include:



  • CrowdStrike

  • Bitdefender

  • ESET

  • FireEye

  • Check Point

  • Fortinet

  • VMware Carbon Black

  • Trend Micro

  • SentinelOne

  • Microsoft

  • Kaspersky

  • Avast

  • Symantec

  • Sophos

  • McAfee


Endpoint Protection Platform Market Developments


The rising cyber threats and increasing adoption of cloud-based security solutions are driving market growth. Key industry developments include:


Increased Adoption of XDR (Extended Detection and Response) Solutions: XDR solutions provide a unified view of security events across multiple platforms, improving threat detection and response.


Growing Popularity of Managed Endpoint Security Services: Organizations are increasingly outsourcing their endpoint security management to managed service providers, reducing costs and improving effectiveness.


Focus on Artificial Intelligence (AI) and Machine Learning (ML): AI and ML algorithms enhance threat detection accuracy and automate incident response, reducing the burden on security teams.


Expansion of IoT and Operational Technology (OT) Security: Endpoint protection platforms are adapting to secure IoT and OT environments, which are becoming increasingly vulnerable to cyberattacks.


Strategic Partnerships and Acquisitions: Key players are forming partnerships and acquiring smaller companies to expand their capabilities and market share.


Endpoint Protection Platform Market Segmentation Insights




  • Endpoint Protection Platform Market Deployment Outlook



    • Cloud

    • On-premises

    • Hybrid 






  • Endpoint Protection Platform Market Endpoint Type Outlook



    • Desktops and Laptops

    • Smartphones and Tablets

    • Servers

    • IoT Devices 






  • Endpoint Protection Platform Market Target Security Threats Outlook



    • Malware

    • Phishing

    • Ransomware

    • Zero-day Attacks

    • Advanced Persistent Threats (APTs) 






  • Endpoint Protection Platform Market Management and Configuration Outlook



    • Centralized Management

    • Remote Management

    • Automated Updates

    • Policy Enforcement 






  • Endpoint Protection Platform Market Compliance and Reporting Outlook



    • PCI DSS Compliance

    • SOX Compliance

    • GDPR Compliance

    • Reporting and Analytics 






  • Endpoint Protection Platform Market Regional Outlook



    • North America

    • Europe

    • South America

    • Asia Pacific

    • Middle East and Africa





 

Report Attribute/Metric Details
Market Size 2022 14.76(USD Billion)
Market Size 2023 15.74(USD Billion)
Market Size 2032 28.2(USD Billion)
Compound Annual Growth Rate (CAGR) 6.69% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled CrowdStrike, Bitdefender, ESET, FireEye, Check Point, Fortinet, VMware Carbon Black, Trend Micro, SentinelOne, Microsoft, Kaspersky, Avast, Symantec, Sophos, McAfee
Segments Covered Deployment, Endpoint Type, Target Security Threats, Management and Configuration, Compliance and Reporting, Regional
Key Market Opportunities Growing adoption of cloud and mobile technologies Increasing prevalence of cyberattacks Need for enhanced data protection
Key Market Dynamics Rise in Cyberattacks Remote Work Adoption Cloud Computing Growth IoT Device Proliferation Compliance and Regulations
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Endpoint Protection Platform Market was valued at USD 11.87 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 7.2% from 2024 to 2032, reaching a value of USD 21.43 billion by 2032.

The increasing adoption of cloud-based endpoint protection platforms, rising incidences of cyberattacks, and the need for organizations to protect their sensitive data are the key factors driving the growth of the Endpoint Protection Platform Market.

The key competitors in the Endpoint Protection Platform Market include Symantec, McAfee, Trend Micro, Microsoft, and Sophos.

North America and Europe are the major regions contributing to the growth of the Endpoint Protection Platform Market. However, the Asia-Pacific region is expected to witness the highest growth rate during the forecast period.

Endpoint protection platforms are used to protect endpoints such as laptops, desktops, and mobile devices from a variety of threats, including viruses, malware, and ransomware. They can also be used to detect and prevent data breaches and to manage security policies.

The key challenges faced by the Endpoint Protection Platform Market include the increasing sophistication of cyberattacks, the rising cost of security breaches, and the shortage of skilled cybersecurity professionals.

The growing adoption of cloud-based endpoint protection platforms, the increasing demand for managed security services, and the need for organizations to protect their sensitive data are the key opportunities for growth in the Endpoint Protection Platform Market.

The key trends in the Endpoint Protection Platform Market include the increasing adoption of artificial intelligence (AI) and machine learning (ML), the convergence of endpoint protection and network security, and the rise of managed security services.

Some of the major mergers and acquisitions in the Endpoint Protection Platform Market include the acquisition of Symantec by Broadcom in 2019 and the acquisition of McAfee by Intel in 2021.

The future outlook of the Endpoint Protection Platform Market is positive. The market is expected to continue to grow at a steady pace, driven by the increasing adoption of cloud-based endpoint protection platforms, the rising incidences of cyberattacks, and the need for organizations to protect their sensitive data.

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