The market dynamics of Data Warehouse as a Service (DWaaS) are going through significant transformations, driven by an intersection of technological advancements, increasing data volumes, and a developing demand for productive data management arrangements. The increased adoption of DWaaS, a cloud-approach to data warehousing in recent years is driven by the scalability, afford ability and agility. Since organizations realize the power of data in guiding informed decision, then a flood has been observed with regard to adoption of DWaaS market.
An important primary driver of the emergence of DWaaS market is the rapid accumulation rate tremendous data produced in organizations. Digital transformations and IoT have led to the creation of enormous amounts of organized and unstructured data held by companies. As a result, this huge flood of information typical for traditional on-premises data warehouses is very difficult in handling it leads organizations to search more adaptable and scalable solutions. DWaaS, being in the cloud enables organizations to grow their data storage and processing compared with change requests easily.
In addition, the factor of cost concerns performs a vital role in market dynamics for DWaaS. The conventional method of deploying and sustaining on-premises information warehouses involves significant upfront capital spending alongside ongoing operating costs. On the contrary, DWaaS relies on a membership based model through which it utilizes pay-as-you method. This not only eliminates the need for big upfront investments but also enables businesses to match costs with their actual usage. DWaaS cost effectiveness makes it an attractive solution for SMEs who can reap the benefits of advanced data analytics without bearing heavy financial loads that come with traditional warehousing.
An intense competitive market is also another significant factor determining the DWaaS dynamics. There is more competition as new players enter the fray. Innovation rises with escalating contest, raising service offerings along the way. To build robust platforms, market leaders invest in research and development consistently to improve their tools with advanced analytics, machine learning and even artificial intelligence features. This technology divides service suppliers and allows end-customers to have more advanced tools for deriving actionable experiences from the information they hold.
Security and compliance issues are among essential factors influencing DWaaS adoption. With the rise in digital threats, organizations tend to focus on data privacy. DWaaS providers are responding by performing rigorous security measures such as encryption, access controls and compliance certifications.
Another factor contributing to the growth of DWaaS market is that it becomes global as a result of business operations worldwide. As the organisations are geographically distributed, we need to access and analyze data from any place. Cloud-based data warehouses facilitate seamless collaboration and data sharing across various districts, supporting a more interconnected and agile business climate.
Data Warehouse as a Service Market Size was valued at USD 2.2 billion in 2022. The Data warehouse as a service market industry is projected to grow from USD 2.68 Billion in 2023 to USD 8.79 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 21.9% during the forecast period (2023 - 2030). Increased adoption of a cloud system, growing data manageability, and rising demand for high-speed analytics are the key market drivers enhancing market growth.
Figure1: Data Warehouse as a Service Market, 2018 - 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The Market CAGR for data warehouse service is projected to increase, due to the explosive growth in the volume of structured and unstructured data generated across numerous end-user industries, including BFSI, retail and e-commerce, government and the public sector, and manufacturing industries. For Instance: Tencent Holdings intended to establish a third data center in Japan, with a high demand for cloud services for online gaming and live streaming platforms.
Additionally, there are many reasons to embrace cloud-based data warehouse solutions, including the expanding usage of data warehouses for advanced analytics, the exponential development of data volumes, the need for increased regulatory compliance, and the popularity of multi-cloud architecture.
The data warehouse for the company houses important, structural data. In this line, the adoption of clever, cloud-based arrangements would most likely be the driving force behind the need for fraud discovery in the data warehouse as a service market. The service provider handles the administration and management of the data warehouse, so the client does not need to bother about staffing it. Data warehouse as a service is therefore, a fantastic choice for companies with constrained or tiny IT staff. As data kept inside is non-volatile. Data can only be modified or completely erased once added to a data warehouse.
As a result, it is anticipated that throughout the projection period, due to the rising adoption of cloud-based system. Thus, driving the data warehouse as a service market revenue.
The Data Warehouse as a Service Market segmentation, based on usage includes data mining, reporting, and analytics. Due to the increasing demand for real-time data analytics, the analytics segment dominated the market. The implementation of analytics data in an enterprise complements the existing data infrastructure and supports the needs of the enterprise. Moreover, the increasing use of AI in data warehouses provides growth opportunities to the segment. To meet the rapid growth of data volumes, the companies operating in data warehouse as a service market provide advanced solutions.
Based on application, the Data Warehouse as a Service Market segmentation, includes fraud detection, asset, risk and compliance management, and customer analytics. The fraud detection category generated the most income. Large corporations have implemented various technologies to secure corporate data from outbreaks. The data warehouse of the company stores and organizes the essential data. Thus, the demand for fraud detection in the data warehouse as a service market is driven by the adoption of cloud-based, cost-effective solution, fueling segment expansion.
Figure 2: Data Warehouse as a Service Market, by Application, 2022 & 2030 (USD billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American data warehouse as a service market area will dominate this market, owing to an increase in the demand for managing operational data, as well as the increasing availability of cloud solution. In addition, the growing adoption of data warehousing as a service, as well as actions taken by the industry by joining hands with various technological giants will boost market growth in this region.
Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 3: DATA WAREHOUSE AS A SERVICE MARKET SHARE BY REGION 2022 (%)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe data warehouse as a service market accounts for the second-largest market share due to the increasing demand for managing and organizing data. Further, the German data warehouse as a service market held the largest market share, and the UK data warehouse as a service market was the fastest-growing market in the European region.
The Asia-Pacific data warehouse as a service Market is expected to grow at the fastest CAGR from 2023 to 2030. This is due to development and advancement in technology. Moreover, China’s data warehouse as a service market held the largest market share, and the Indian data warehouse as a service market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the data warehouse as a service market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, data warehouse as a service industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global data warehouse as a service industry to benefit clients and increase the market sector. In recent years, the data warehouse as a service industry has offered some of the most significant advantages to medicine. Major players in the Data Warehouse as a Service market, including Snowflake Inc. (US), MarkLogic Corporation (US), SAP SE (Germany), Google (US), Netavis Software GmbH (Austria), Amazon Web Services (US), Actian Corporation (US), IBM Corporation (US), Microsoft Corporation (US), Hortornworks (US), Micro Focus (UK), Oracle Corporation (US).
An Amazon subsidiary called Amazon Web Services, Inc. (AWS) offers meters, pay-as-you-go on demand cloud computing platforms and APIs to people, businesses, and governements. Clients frequently utilize this in addition to autoscaling. Via Amazon server farms, these cloud computing web services offer a range of services for networking, computing, storage, middleware, IoT, and other processing resources, as well as software tools. Clients are relieved of administering, scaling, and patching operating systems and hardware. For instance: Amazon Redshift Serverless, a new feature from Amazon Web Services (AWS), makes it incredibly simple to execute analytics in the cloud with great performance at any size. For users to get started, the appropriate computational resources are automatically provisioned.
Based in Bozeman, Montana, Snowflake Inc. is a cloud computing and data cloud startup. After two years in stealth mode, it was officially unveiled in October 2014, having been formed in July 2012. The company provides “data-as-a-service” or cloud-based data analytics and storage, services. Using cloud-based technology and software, it enables corporate users to store and analyses data. To meet the demanding requirements of expanding businesses, Snowflake Services’ primary features include storage and compute isolation, on-the-fly scalable computation, data sharing, data cloning, and support for third party tools. It runs on Amazon, Microsoft Azure, and on the Google cloud. For Instance: To make on-premises data easier to access, Dell teamed with Snowflake Inc. The capabilities from Snowflake Data Cloud are now available for on-premises object storage thanks to a partnership between Snowflake Inc. and Dell Technologies.
May 2023 saw the announcement of new advancements in Oracle Autonomous Data Warehouse, the industry’s first and only autonomous database built on machine learning and optimized for analytics. Here, however, are some of the breakthroughs from traditional data warehouses or data lakes that are proprietary and closed.
For example, there was an introduction of SAP Datasphere by a German software corporation called SAP SE in March 2023- a cloud-based data warehouse service that gives a holistic solution to metadata gathering and organizing. Also, this helps in managing system objects efficiently as well as having reliable data for quality modeling, performing data lineage and impact analysis. It also acts as the main repository where organizations can find their reliable data assets, including analytical while providing an effective framework for governing information assets.
Dell Technologies Inc., a computer software company based in the United States, formed an alliance with Snowflake Inc. in May 2022. No financial details about this deal were disclosed. The partnership aims at linking up information from Dell’s enterprise storage portfolio with Snowflake’s cloud-based data analysis platform to enable users to optimize their information resources effectively. Consequently, they will give customers greater flexibility for operating across multiple clouds and conforming to the requirements of data sovereignty while transforming information into insights that can be acted upon without any friction at all. It is worth noting that Snowflake Inc., located in America, provides several cloud-based solutions like modernizing ldw (ldm), sharing & engineering etc.
In June 2022, HCL Technologies has partnered with Amazon Web Services. HCL leverages AWS to provide scalable, cost-effective, secure and high-performance Enterprise Data Warehouse Solutions such as Amazon Redshift, which offers Modern AI/ML capabilities-led business insights driving operational efficiency improvements, better decision-making capabilities, and faster time-to-market for HCL Technologies.
In January 2022, Firebolt raised $100m at a valuation of $1.4bn so it could provide faster, cheaper analytics on large data sets. The startup had plans to channel the capital raised into its technology stack, beef up its business development and expand its team to better address the data warehousing market.
In May 2021, WPP collaborated with Microsoft to usher in the era of cloud studios in content production.
Google launched the Google AI cloud platform in March 2020, which is aimed at offering design to deploy machine learning product pipelines.
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