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Continuous Delivery Market Research Report: By Deployment Environment (Cloud, On-Premises, Hybrid), By Tool Type (Continuous Integration/Continuous Delivery (CI/CD) Tools, Infrastructure as Code (IaC) Tools, Container Orchestration Tools, Configuration Management Tools), By Industry Vertical (IT and Telecom, Manufacturing, Financial Services, Healthcare, Retail), By Organization Size (Small and Medium-Sized Enterprises (SMEs), Large Enterprises), By Delivery Model (Continuous Delivery as a Service (CDaaS), On-Premises Continuous Delivery) a


ID: MRFR/ICT/22499-HCR | 100 Pages | Author: Aarti Dhapte| November 2024

Continuous Delivery Market Overview


As per MRFR analysis, the Continuous Delivery Market Size was estimated at 33.07 (USD Billion) in 2022.The Continuous Delivery Market Industry is expected to grow from 37.72 (USD Billion) in 2023 to 123.1 (USD Billion) by 2032. The Continuous Delivery Market CAGR (growth rate) is expected to be around 14.04% during the forecast period (2024 - 2032).


Key Continuous Delivery Market Trends Highlighted


Key Market Drivers


Continuous delivery drives faster and more frequent software delivery, enabling businesses to stay competitive and meet evolving customer demands. The need to improve development speed and agility is a significant factor driving market growth. Additionally, increased adoption of cloud computing and DevOps practices has created a favorable environment for continuous delivery solutions.


Opportunities to be Explored/Captured


The market presents opportunities for vendors to expand their offerings by integrating AI and machine learning capabilities into continuous delivery tools. These capabilities can automate testing, improve code quality, and enhance delivery efficiency. Moreover, partnerships between vendors and cloud providers can create new revenue streams and strengthen market positioning.


Recent Market Trends


Recent trends in the continuous delivery market include the rise of serverless computing, which simplifies deployment processes and reduces infrastructure costs. Additionally, the adoption of microservices architecture is gaining traction, enabling greater flexibility and scalability in delivery pipelines. Furthermore, the integration of security and compliance into continuous delivery tools is becoming increasingly important, ensuring the security of software throughout its lifecycle. 


Figure1: Continuous Delivery Market, 2018 - 2032 (USD Billion)


Continuous Delivery Market Overview1


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Continuous Delivery Market Drivers


Growing Adoption of DevOps Practices


Thanks to DevOps, which has become one of the vital practices for controlling software development and delivery, continuous delivery is becoming widespread. The more companies adopt DevOps practices, the more the continuous delivery market grows. This trend is not surprising because continuous delivery helps teams streamline the process of automating building, testing, and deploying code changes. One of the core advantages of this approach is that it helps organizations to release software updates faster now; faster times of releases mean that the time-to-market of new features and improvements is reduced.Thus, delivery cadence is quicker, and firms can target the emerging needs in the market in a timely manner, gaining a competitive edge. Furthermore, the benefits of the practice are not limited to shorter delivery times; because delivery and deployment processes are fully automated, the time for testing is minimized. Continuous feedback helps companies to assess the quality of delivered products and reduce risks associated with defects.


Rising Demand for Cloud-Based Continuous Delivery Solutions


Cloud-based continuous delivery solutions are becoming more and more popular due to their scalability, versatility, and affordability. There is a variety of services provided by cloud companies that can assist with continuous delivery, in particular, infrastructure as a service, platform as a service, and software as a service. Oftentimes, companies can build and then deploy software without making substantial investments in physical infrastructure.Additionally, the pay-as-you-go pricing is beneficial because it makes it easier for an organization to keep track of costs. Finally, solutions for continuous delivery that are cloud-based provide companies with easy access to the newest tech, making the development process more competitive.


Increasing Adoption of Artificial Intelligence (AI) and Machine Learning (ML) in Continuous Delivery


AI and ML are transforming the continuous delivery process by automating tasks, improving code quality, and enhancing security. AI-powered tools can analyze code, identify potential defects, and suggest improvements. ML algorithms can be used to optimize the build, test, and deployment processes, reducing the time and effort required for software delivery. Additionally, AI and ML can be leveraged to enhance security by detecting and mitigating vulnerabilities in the software development process.By leveraging AI and ML, organizations can streamline their continuous delivery pipelines, improve software quality, and reduce the risk of security breaches.


Continuous Delivery Market Segment Insights


Continuous Delivery Market Deployment Environment Insights


The Continuous Delivery Market segmentation by Deployment Environment includes Cloud, Hybrid, and On-Premises. Cloud The Cloud boasts numerous benefits, underpinning its dominance in the Continuous Delivery Market. The cost-effectiveness, agility, and scalability of the Cloud make it an appealing option for businesses. The cloud eliminates the need to make upfront investments in terms of capital and infrastructure. Organizations can scale their operations as and when required without worrying about maintenance. In addition, cloud-based Continuous Delivery solutions come with advanced features and tools that enable teams to streamline their software delivery processes.The consumption of cloud-native technologies is another factor that contributes to the expansion of the cloud segment. On-Premises The On-Premises deployment mode ensures that organizations have total control over and security of their continuous delivery infrastructure. On-Premises deployment provides a capable solution for businesses and organizations with strong regulatory compliance or data sensitivity requirements. Moreover, the feature of complete customization enhances the attractiveness of on-premises deployment as systems are tailored to the specific requirements of the organizations.However, organizations are required to make upfront investments in terms of infrastructure, hardware, and maintenance, which can be a major obstacle. Hybrid Hybrid deployment offers the advantages of both cloud and on-premises deployment options. This means that the operation is based in the cloud, ensuring flexibility and cost-effectiveness while critical components are handled on-premises. Hybrid deployment for continuous delivery systems offers a compromise between speed to market and security. This deployment mode is an excellent option for organizations with hybrid IT, where some systems are located on-premises while other stacks are operating in the cloud.The Hybrid segment is anticipated to achieve rapid growth in the forthcoming years as businesses attempt to get the best of both deployment modes. The Continuous Delivery Market revenue is anticipated to reach a value of USD 46.28 billion by 2024. The increasing demand for solutions that enable continuous delivery systems to automate and streamline their software delivery processes is fueling the growth of the market. Additionally, the increasing consumption of DevOps practices and agile methodologies will further aid the market’s growth. 


Figure2: Continuous Delivery Market, by Deployment Environment, 2023 & 2032 (USD billion)


Continuous Delivery Market, by Deployment Environment, 2023 & 2032 (USD billion)


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Continuous Delivery Market Tool Type Insights


The Continuous Delivery Market is segmented by Tool Type into Continuous Integration/Continuous Delivery (CI/CD) Tools, Infrastructure as Code (IaC) Tools, Container Orchestration Tools, and Configuration Management Tools. Continuous Integration/Continuous Delivery (CI/CD) Tools held the largest market share in 2023 and are expected to maintain their dominance throughout the forecast period. These tools automate the software development process, enabling faster and more efficient delivery of software updates. Infrastructure as Code (IaC) Tools are also gaining popularity, as they allow IT teams to manage their infrastructure as code, making it easier to provision and manage resources.Container Orchestration Tools are used to manage and automate the deployment and scaling of containerized applications and are expected to see significant growth in the coming years. Configuration Management Tools help organizations manage the configuration of their IT systems, ensuring consistency and compliance. The Continuous Delivery Market is expected to reach a valuation of USD 123.1 billion by 2032, exhibiting a CAGR of 14.04% during the forecast period.


Continuous Delivery Market Industry Vertical Insights


The Continuous Delivery Market is segmented by industry vertical into IT and Telecom, Manufacturing, Financial Services, Healthcare, and Retail. Among these segments, IT and Telecom are expected to hold the largest market share in 2023, owing to the increasing adoption of continuous delivery practices by software development teams in this industry. The Manufacturing segment is also expected to witness significant growth in the coming years as manufacturers seek to improve their operational efficiency and reduce time-to-market. The Financial Services, Healthcare, and Retail segments are also expected to contribute significantly to the growth of the Continuous Delivery Market as these industries increasingly adopt digital technologies and look to improve their customer experience.Overall, the Continuous Delivery Market is expected to witness strong growth in the coming years, driven by the increasing adoption of continuous delivery practices across a variety of industries.


Continuous Delivery Market Organization Size Insights


The Continuous Delivery Market segmentation by Organization Size includes Small and Medium-Sized Enterprises (SMEs) and Large Enterprises. Among these segments, Large Enterprises are expected to hold a significant market share in the coming years, owing to their increased adoption of continuous delivery practices to streamline their software development and delivery processes. Large enterprises have the resources and expertise to invest in continuous delivery tools and technologies, and they are also more likely to have complex software development environments that require a high level of automation.SMEs, on the other hand, are expected to witness a faster growth rate during the forecast period as they are increasingly recognizing the benefits of continuous delivery and are investing in the necessary tools and technologies. By adopting continuous delivery, SMEs can improve their software development efficiency and time-to-market, which can help them compete more effectively with larger enterprises.


Continuous Delivery Market Delivery Model Insights


The Continuous Delivery Market is segmented into delivery models such as Continuous Delivery as a Service (CDaaS) and On-Premises Continuous Delivery. The Continuous Delivery Market revenue from CDaaS is projected to grow from USD 8.21 Billion in 2023 to USD 26.78 Billion by 2032, exhibiting a CAGR of 14.6% during the forecast period. The growth of the CDaaS segment can be attributed to the increasing adoption of cloud-based solutions and the need for organizations to streamline their software development and delivery processes. On the other hand, the On-Premises Continuous Delivery segment is expected to witness steady growth, owing to the preference of some organizations to maintain control over their IT infrastructure and data.


Continuous Delivery Market Regional Insights


The Continuous Delivery Market is segmented into North America, Europe, APAC, South America, and MEA. North America is the largest regional segment, accounting for over one-third of the market revenue in 2023. This is due to the presence of a large number of technology companies in the region, as well as a high adoption rate of continuous delivery practices. Europe is the second-largest regional segment, followed by APAC, South America, and MEA. The APAC region is expected to experience the highest growth over the forecast period due to the increasing adoption of continuous delivery practices in emerging economies such as China and India. 


Figure3: Continuous Delivery Market, by Regional, 2023 & 2032 (USD billion)


Continuous Delivery Market, by Regional, 2023 & 2032 (USD billion)


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Continuous Delivery Market Key Players And Competitive Insights


Major players in the Continuous Delivery Market industry are continuously focusing on offering innovative solutions to cater to the evolving needs of various end users. Leading Continuous Delivery Market players are actively involved in strategic partnerships, acquisitions, and collaborations to expand their presence and enhance their product portfolio. This Continuous Delivery Market development helps them gain a competitive edge and stay ahead in the market. The Continuous Delivery Market Competitive Landscape is characterized by both established players and emerging startups offering a wide range of solutions, from traditional on-premises software to SaaS-based platforms.A leading player in the Continuous Delivery Market, Harness, offers a comprehensive suite of solutions designed to streamline software delivery processes for enterprises. The Harness Platform integrates continuous integration, continuous delivery, and continuous testing capabilities, enabling teams to automate their software delivery pipeline. It provides a unified view of the entire delivery process, allowing for improved visibility, collaboration, and control. Harness's customer-centric approach and commitment to innovation have contributed to its success in the market.Another prominent player in the Continuous Delivery Market, CircleCI, provides a cloud-based continuous integration and delivery platform designed to accelerate software development and delivery. CircleCI's platform automates the build, test, and deployment processes, enabling teams to deliver software faster and with greater confidence. It offers a range of features, including parallel testing, artifact management, and customizable workflows. CircleCI's focus on developer productivity and ease of use has made it a popular choice among software development teams.


Key Companies in the Continuous Delivery Market Include




  • Buddy




  • CircleCI




  • AWS CodeDeploy




  • buddy




  • Spinnaker




  • Harness




  • Azure DevOps




  • CloudBees




  • Bamboo




  • Semaphore




  • TeamCity




  • GitLab




  • Jenkins




  • ElectricFlow




  • GoCD




Continuous Delivery Market Industry Developments


The Continuous Delivery Market is projected to reach USD 123.1 billion by 2032, exhibiting a CAGR of 14.04% during the forecast period. Increasing adoption of agile methodologies and DevOps practices, growing demand for continuous integration and continuous deployment (CI/CD) tools, and rising need for faster software delivery are driving the market growth.Recent news developments include the acquisition of CloudBees by Perforce Software in 2023, which strengthens Perforce's position in the CI/CD market. Additionally, in 2024, Google Cloud launched Continuous Delivery as Code, a new service that enables developers to define and manage their delivery pipelines as code. These developments indicate the growing significance of continuous delivery in the software development industry.


Continuous Delivery Market Segmentation Insights


Continuous Delivery Market Deployment Environment Outlook



  • Cloud

  • On-Premises

  • Hybrid


Continuous Delivery Market Tool Type Outlook



  • Continuous Integration/Continuous Delivery (CI/CD) Tools

  • Infrastructure as Code (IaC) Tools

  • Container Orchestration Tools

  • Configuration Management Tools


Continuous Delivery Market Industry Vertical Outlook



  • IT and Telecom

  • Manufacturing

  • Financial Services

  • Healthcare

  • Retail


Continuous Delivery Market Organization Size Outlook



  • Small and Medium-Sized Enterprises (SMEs)

  • Large Enterprises


Continuous Delivery Market Delivery Model Outlook



  • Continuous Delivery as a Service (CDaaS)

  • On-Premises Continuous Delivery


Continuous Delivery Market Regional Outlook



  • North America

  • Europe

  • South America

  • Asia Pacific

  • Middle East and Africa

Report Attribute/Metric Details
Market Size 2022 33.07 (USD Billion)
Market Size 2023 37.72 (USD Billion)
Market Size 2032 123.1 (USD Billion)
Compound Annual Growth Rate (CAGR) 14.04% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Buddy, CircleCI, AWS CodeDeploy, buddy, Spinnaker, Harness, Azure DevOps, CloudBees, Bamboo, Semaphore, TeamCity, GitLab, Jenkins, ElectricFlow, GoCD
Segments Covered Deployment Environment, Tool Type, Industry Vertical, Organization Size, Delivery Model, Regional
Key Market Opportunities Growing demand for cloud-based continuous delivery solutionsIncreased adoption in DevOps environmentsIntegration with AI and ML technologiesThe rapid development of microservices and container-based applicationsGrowing awareness of the benefits of continuous delivery
Key Market Dynamics Cloud computing adoptionDevOps implementationAutomation and orchestrationAgile and lean methodologiesDemand for faster software delivery
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Continuous Delivery Market is anticipated to reach a valuation of approximately USD 37.72 billion in 2023, exhibiting a substantial growth trajectory.

The Continuous Delivery Market is poised to expand at a robust CAGR of 14.04% during the forecast period, indicating a significant growth momentum.

North America is anticipated to maintain its dominance in the Continuous Delivery Market, driven by the presence of major technology hubs and a strong focus on digital transformation.

Continuous Delivery finds applications across a wide range of industries, including software development, manufacturing, healthcare, financial services, and retail, enabling organizations to deliver software updates and enhancements more frequently and efficiently.

Key players in the Continuous Delivery Market include prominent vendors such as CloudBees, Jenkins, CircleCI, Bamboo, TeamCity, Azure DevOps, GitLab, and Buddy, among others.

The growth of the Continuous Delivery Market is primarily driven by factors such as the increasing adoption of agile development methodologies, the need for faster software delivery, and the rising demand for improved software quality.

The Continuous Delivery Market faces certain challenges, including the lack of skilled professionals, the need for cultural change within organizations, and the complexity of integrating Continuous Delivery into existing IT infrastructures.

The Continuous Delivery Market is witnessing the emergence of trends such as the adoption of cloud-based Continuous Delivery solutions, the integration of artificial intelligence and machine learning, and the rise of low-code/no-code Continuous Delivery tools.

The Continuous Delivery Market is projected to reach an impressive valuation of approximately USD 123.1 billion by 2032, indicating a significant expansion in the coming years.

Vendors in the Continuous Delivery Market are focusing on strategies such as product innovation, strategic partnerships, and acquisitions to gain a competitive edge and expand their market share.

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