The cloud gaming industry gets shaped by a variety of market factors, which impact its development, reception, and competitive scene. The increase of high-speed internet is making cloud gaming more famous among individuals. Now cloud gaming is more accessible, as more areas get faster and reliable internet. Cloud-based gaming platforms could attract non-gamers into gaming which can drive market growth. Another important factor that affects the market is the constant advancement of cloud infrastructure. Lots of cloud service providers are putting tons of money into making data centers better to provide quick gaming experiences.
This deals with one of the persistent difficulties in cloud gaming, which is input delay. With the growth in the strength and reliability of cloud infrastructure, gamers can expect improved graphics as well as a seamless gaming experience. Furthermore, major players in the cloud gaming industry have a significant impact on the competitive landscape. It seems that tech giants and gaming companies are constantly fighting to be the top in their industry through intense competition.
This competition forces companies to constantly improve their products and services in order to attract and retain users. The main competitors are playing a huge role in determining how the market operates and making progress in the field of cloud gaming technology. Cloud gaming platforms have business models which affects the market. Game libraries are popularly accessible through monthly or yearly subscriptions. This software generates a constant source of income for service providers and increases satisfaction among users. Just like many other companies, they also follow the trend of giving customers access to content on a subscription basis. These business models help in the growth and sustainability of cloud gaming. Gaming companies are working with cloud service providers and telecommunication companies to form partnerships that are impacting the overall market. By forming alliances, gamers can combine their strengths to benefit the overall gaming experience. Some phone companies may combine online gaming with their internet deals, which provide customers with an all-in-one package for enjoyment. These kinds of partnerships help growing the market and makes cloud gaming more readily available to more people.
Report Attribute/Metric | Details |
---|---|
Market Size Value In 2022 | USD 0.5 Billion |
Market Size Value In 2023 | USD 0.79 Billion |
Growth Rate | 58.75% (2023-2032) |
The Cloud Gaming Market size is projected to grow from USD 1.254 Billion in 2024 to USD 32.01 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 49.92% during the forecast period (2024 - 2032). Additionally, the market size for cloud gaming was valued at USD 0.79 Billion in 2023.
The low-latency capability of 5G technology and the growing number of internet users are the significant market drivers augmenting the growth of the market.
Figure 1: Cloud Gaming Market Size, 2023-2032 (USD Billion)
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
The growing mobile cloud gaming trend has been a crucial driver of the cloud gaming market's growth. Mobile cloud gaming enables gamers to play high-quality games directly on their smartphones or tablets, eliminating the need for costly gaming consoles or high-end PCs. This ease of use appeals to a broader audience, including casual gamers and those unwilling to invest in specialized gaming hardware. Players can play mobile cloud gaming anywhere, anytime, as long as they have a stable internet connection, bringing ease and flexibility to their gaming experience. This eliminates the need to install games or carry physical media, allowing users to enter gaming sessions.
Moreover, according to Ericsson's data, 22 service providers out of 106 have already launched mobile cloud gaming services as of October 2020. Globally, there are over 2.4 billion mobile gamers, according to the report. As a result, the rising popularity of cloud-based mobile gaming will likely drive the industry.
Due to governments' substantial cloud infrastructure plans in Europe and North America, numerous regional startups have entered the cloud gaming business. Among the startups in the region are Shadow, Parsec, Blacknut, LiquidSky, and others. Moreover, the US government previously announced the Cloud First Initiative, which aimed to minimize waste and increase efficiency in the US federal government's technology services by cutting government IT expenditures and supporting cloud infrastructure development. As indicated in the European Commission's Data Strategy, Digital Strategy, Industrial Strategy, and EU Recovery Plan, cloud computing aims to strengthen Europe's data sovereignty.
The European Commission's creation of a European Alliance on Industrial Data, Edge, and Cloud will allow for the expansion of various workstreams. The EU Cloud Rulebook for cloud services will provide a consistent European regulatory framework, transparency on compliance, and best practices for cloud use in Europe. These include European cloud markets, where consumers will have a single portal to cloud providers that meet critical EU standards and norms. These efforts will work together to assist in constructing the next-generation cloud supply.
Cloud gaming is progressively integrated into existing subscription services, providing a full gaming experience. Amazon Luna, for example, is a cloud gaming service that enables customers to broadcast games across several devices. It has teamed up with Ubisoft+ to provide access to Ubisoft's library of games for a monthly subscription charge through a channel within Luna.
Cloud gaming benefits from technological developments and smart collaborations to improve performance and reach. The deployment of 5G networks allows quicker and more dependable internet connections, which are critical for cloud gaming. Players may expect lower latency and higher-quality streaming with 5G, which will accelerate the adoption of cloud gaming.
The global cloud gaming market segmentation, based on type, includes video streaming and file streaming. The Video streaming segment is expected to lead the Cloud Gaming market throughout the forecast period. Video streaming is essential in cloud gaming because it allows gamers to stream their gameplay in real-time from remote servers to their devices. Video streaming is essential for broadcasting esports competitions and events. Esports competitions are live-streamed to millions worldwide, allowing fans to see their favorite professional players and teams in action. YouTube Gaming also functions as an esports content platform, offering live streaming and VOD (Video on Demand) access to tournaments and matches. Esports organizations frequently have official YouTube channels where they broadcast their competitions.
Figure 2: Cloud Gaming Market, by Type, 2022 & 2032 (USD Billion)
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
The global Cloud Gaming market segmentation, based on Gaming System, includes G-Cluster, PlayStation, StreamMyGame, Steam In-Home Streaming, Remote Play, and Others. The G-cluster category is expected to hold the major share of the Cloud Gaming market over the forecast period. Ubitus, a cloud gaming technology vendor, created the G-Cluster cloud gaming system. For both gamers and game creators, the G-Cluster gaming system provides a wide range of applications and use cases. G-Cluster has entered the virtual reality (VR) gaming market, allowing users to stream VR games to their devices. This eliminates the need for costly VR hardware and allows gamers to enjoy immersive VR gaming by just streaming the game material to compatible devices.
The PlayStation gaming system segment is expected to be the fastest-growing segment of the Cloud Gaming market over the forecast period. The PlayStation gaming system's principal application is console gaming. A large library of games made exclusively for PlayStation consoles, such as the PlayStation 5 (PS5) or its predecessor, the PlayStation 4 (PS4), is available to players. These consoles include high-quality visuals, engaging gameplay, and a variety of exclusive titles.
The global cloud gaming market segmentation, based on deployment, includes public cloud, hybrid cloud, and private cloud. The public cloud category is expected to hold the major share of the cloud gaming market over the forecast period. A public cloud deployment methodology can be used to install cloud gaming. Cloud gaming technology is hosted and managed by a cloud service provider, who makes it available online to the general public. Cloud gaming services can benefit from the scalability, flexibility, and global reach of cloud infrastructure by adopting the public cloud deployment architecture. Because the games are processed and produced in the cloud, users may access them from various devices without the need for powerful local hardware.
The global cloud gaming market segmentation, based on end user, includes casual gamers, serious gamers, and social gamers. The casual gamers category is expected to hold the major share of the cloud gaming market over the forecast period. Because of its accessibility and convenience, cloud gaming has the potential to attract casual gamers. Cloud gaming reduces the need for costly gaming equipment. Casual gamers who do not want to invest in gaming consoles or high-end PCs can still access and play a large choice of games via cloud gaming services. They only require a suitable gadget and a reliable internet connection.
By region, the analysis offers market insights into North America, Asia Pacific, Europe, and the Rest of the World. The North American Cloud Gaming market is anticipated to lead the market throughout the forecast period. Early adoption of cloud technology, increased demand for online gaming, and widespread availability of efficient internet infrastructure are all expected to drive market growth in North America.
Further, the key countries considered in the market report are The US, Canada, German, France, the UK, Spain, Italy, China, Japan, India, South Korea, Brazil, and Australia.
Figure 3: CLOUD GAMING MARKET SHARE BY REGION 2022 (USD Billion)
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Europe Cloud Gaming market accounts for the second-highest market share. The region's cloud gaming market will likely grow as Europe's gaming sector expands. These growing opportunities drive collaboration, investment, and acquisition in Europe's gaming sector. For example, the European Commission authorized Microsoft Corporation's acquisition of ZeniMax Media, a game developer and publisher, in March 2021. Further, the German Cloud Gaming market held the largest market share, and the UK Cloud Gaming market was the fastest-growing market in the European region.
The Asia Pacific Cloud Gaming Market is expected to grow at the fastest CAGR from 2023 to 2032. Growing demand for gaming content from China, Japan, India, and South Korea drives the region's expansion. Furthermore, growing smartphone penetration in these countries is expected to drive the Asia Pacific cloud gaming sector. Moreover, China’s Cloud Gaming market held the largest market share, and the Indian Cloud Gaming market was the fastest-growing market in the Asia Pacific region.
The Cloud Gaming market is expanding due to extensive research and development efforts by leading industry players to diversify their product lines. Significant market changes include contracts, mergers and acquisitions, increased investments, and collaboration with other organizations. Furthermore, key industry players are planning various measures to broaden their international reach. The Cloud Gaming business must provide services at reasonable costs to expand and prosper in a more difficult and competitive market climate.
Local manufacturing to lower operational costs is one of the primary approaches organizations use to service clients and expand the market sector in the global Cloud Gaming market. The Cloud Gaming business has recently provided major benefits to casual gamers. Major corporations in the Cloud Gaming market, including Sony Corporation (Japan), GameFly (US), Nvidia Corporation (US), Ubitus Inc. (US), and others, are trying to surge market demand by spending on research and development processes.
Microsoft is a global software company that provides software services, gadgets, and solutions. As a full-service software company, it provides hardware, software, licensing, and support services. R&D investments are key to strengthening the company's product portfolio and its position in cloud gaming services. A new game-streaming platform, Project xCloud, introduced the company's organic growth capability with a quality experience for all gamers. Microsoft introduced Xbox Cloud Gaming in Argentina and New Zealand in June 2022. Subscribers to Xbox Game Pass Ultimate can stream over 100 games on phones, tablets, PCs, and Samsung TVs. Xbox Cloud Gaming, which is powered by special Xbox Series X consoles, is currently accessible in 28 countries.
Nintendo Co Ltd (Nintendo) is a Japanese company that designs, manufactures, and sells electronic home entertainment goods. With the help of numerous firms and organizations, the company develops hardware and software for handheld and home console video gaming systems. Its main items include computer-enhanced dedicated video game systems, playing cards, karuta, and other gaming-related items. Nintendo Co sells games under the Nintendo and Wii brands. Nintendo delivers information and services via the Internet, including Internet-based competition games and digital software and services. Nintendo Switch and Nintendo 64 are two of the company's game systems. It has business operations throughout Europe, the Americas, Asia Pacific, and other regions. Nintendo's headquarter is situated in Kyoto, Japan. Nintendo purchased SRD Co. Ltd in February 2022. This acquisition will increase Nintendo's software development resources, allowing it to improve development efficiency and create even more polished games in the future.
Sony Corporation (Japan)
GameFly (US)
Nvidia Corporation (US)
Cirrascale Corporation (US)
Tsinghua Tongfang Co., Ltd (China)
Ubitus Inc. (US)
Playkey (US)
PlayGiga (Spain)
Microsoft Corporation (US)
Zynga Inc. (US)
Google, LLC (US)
Hatch Entertainment Ltd. (Finland)
June 2022: Microsoft introduced Xbox Cloud Gaming in Argentina and New Zealand. Subscribers to Xbox Game Pass Ultimate can stream over 100 games on phones, tablets, PCs, and Samsung TVs. Xbox Cloud Gaming, powered by special Xbox Series X consoles, is currently accessible in 28 countries.
February 2022: Nintendo purchased SRD Co. Ltd. This acquisition will increase Nintendo's software development resources, allowing it to improve development efficiency and create even more polished games in the future.
Video Streaming
File Streaming
G-Cluster
PlayStation
StreamMyGame
Steam In-Home Streaming
Remote Play
Others
Public Cloud
Hybrid Cloud
Private Cloud
Casual Gamers
Serious Gamers
Social Gamers
US
Canada
Germany
France
UK
Italy
Spain
Rest of Europe
China
Japan
India
Australia
South Korea
Australia
Rest of Asia-Pacific
Middle East
Africa
Latin America
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