• Cat-intel
  • MedIntelliX
  • Resources
  • About Us
  • Request Free Sample ×

    Kindly complete the form below to receive a free sample of this Report

    Leading companies partner with us for data-driven Insights

    clients tt-cursor

    China Strategy Consulting Market

    ID: MRFR/ICT/42162-HCR
    100 Pages
    Aarti Dhapte
    September 2025

    China Strategy Consulting Market Research Report: By Application (Mergers Acquisitions, Corporate Strategy, Business Model Transformation, Economic Policy, Organizational Strategy), By Product Type (Large Enterprise, Small Medium Enterprise) and By Vertical (IT telecommunication, Healthcare, BFSI, Retail, Manufacturing) - Forecast to 2035.

    Share:
    Download PDF ×

    We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

    China Strategy Consulting Market Research Report - Global Forecast till 2035 Infographic
    Purchase Options
    $ 4,950.0
    $ 5,950.0
    $ 7,250.0
    Table of Contents

    China Strategy Consulting Market Summary

    The China Strategy Consulting market is projected to grow from 4.49 USD Billion in 2024 to 8.26 USD Billion by 2035.

    Key Market Trends & Highlights

    China Strategy Consulting Key Trends and Highlights

    • The market is expected to expand at a compound annual growth rate of 5.7 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 8.26 USD Billion, indicating robust growth potential.
    • In 2024, the market is valued at 4.49 USD Billion, reflecting a solid foundation for future expansion.
    • Growing adoption of strategic digital transformation initiatives due to increased competition is a major market driver.

    Market Size & Forecast

    2024 Market Size 4.49 (USD Billion)
    2035 Market Size 8.26 (USD Billion)
    CAGR (2025-2035) 5.7%

    Major Players

    Accenture, Zhejiang University Consulting, Oliver Wyman, EY Advisory, PwC Advisory Services, China National Petroleum Corporation Consulting, McKinsey and Company, KPMG Advisory, Deloitte Consulting, Roland Berger, China Development Bank Consulting, Bain and Company, Boston Consulting Group, Shenzhen Wisdom Consulting

    China Strategy Consulting Market Trends

    Different market trends are driving more impact on the strategy consulting business in China. The growing need for digital transformation among Chinese companies as they try to fit changing customer behavior and fast technology improvements is a clear trend. One of the main forces for the shift towards digital ecosystems is that companies are seeking strategic direction in negotiating challenging digital environments. The movement for environmental responsibility and sustainability is yet another significant one. Consultants are sought to advise on sustainable practices and adherence to new rules as China invests in green projects and seeks carbon neutrality by 2060.

    Furthermore, the growing worldwide presence of Chinese businesses creates demand for strategy consulting services with an eye on cross-border operations and international growth. Companies seeking advice on accessing overseas markets and using worldwide supply chains will provide chances for consultants focused on global business strategies. With an eye on data-driven decision-making, the emergence of artificial intelligence and data analytics is also changing the delivery of consulting services. Mergers and acquisitions activity in the Chinese market has clearly increased recently, which calls for advisers equipped to guide the complexity of these deals.

    Particularly in areas like automation and digital strategy, consulting firms are also looking at chances to cooperate with tech businesses to improve their service offerings. Driven by digital advancements, environmental issues, globalization, and a greater emphasis on data analytics, the China Strategy Consulting Market is seeing dynamic developments that provide varied terrain for growth and potential overall.

    Fig 1: China Strategy Consulting Market Overview

    China Strategy Consulting Market Drivers

    Market Segment Insights

    Growing Demand for Strategic Insights from Various Industries

    Increase in Foreign Investments

    Strategic insights from several industries, such as manufacturing, finance, and technology, are in increasing demand in the China Strategy Consulting Market. Since Chinese companies want to compete both locally and abroad, improving operational efficiency and innovation has become quite important. Over the last three years, the use of consulting services has increased by 15% as companies look for professional guidance to negotiate challenging market conditions.

    Companies like McKinsey Company and Boston Consulting Group have notably extended their activities in China in response to this increasing demand, therefore reflecting not just the competitive environment but also the government's aim for an economy increasingly oriented on innovation. China's dedication to developing its industrial capacity and technology sector as part of the 14th Five-Year Plan is likely to support this trend even more, therefore placing the Consulting Market for steady development.

    Rising foreign investments in China have sparked industry development within the China Strategy Consulting Market. With China's advantageous geographical location and the Belt and Road Initiative, foreign direct investment (FDI) has experienced an increase; the yearly growth rate in recent years is around 5.8%. This growing number of international companies in the Chinese market calls for strategic consulting services to negotiate local laws and market entrance policies properly.

    Reflecting this market dynamic, companies like PwC and KPMG have surged their activities in China. This tendency not only improves the scene for knowledge transfer and company best practices across sectors, thus boosting long-term development but also raises income potential for strategy consulting companies.

    China Strategy Consulting Market Segment Insights

    Strategy Consulting Market Application Insights

    The China Strategy Consulting Market, particularly in the Application segment, addresses various critical areas that are shaping the strategic landscape of businesses across the region. The overall market is expected to witness significant growth, reflecting the increasing complexity and dynamic nature of the Chinese economy.

    Within the Application segment, the realm of Mergers Acquisitions is pivotal; it supports companies in navigating competitive landscapes, enhancing market share, and driving consolidation in an ever-evolving market. With the government fostering a more open economy and encouraging foreign investments, Mergers Acquisitions strategies are increasingly vital for businesses looking to expand their operations or strengthen their market position in China.Corporate Strategy is another crucial area within this segment, focusing on long-term planning and aligning business objectives with market opportunities. The emphasis on innovation and technology in China has prompted organizations to reevaluate their corporate strategies to remain competitive.

    This shift is driven by the necessity for companies to pivot quickly in response to market changes, ensuring they can develop sustainable advantages.

    Business Model Transformation plays a significant role as well, as companies explore new operating models tailored to the unique demands of the Chinese market. This transformation is intertwined with digital advancements, pushing firms to adapt rapidly to technological disruptions. Moreover, with the increasing adoption of e-commerce and online services, firms are compelled to innovate their business models to cater to the changing preferences of consumers.Economic Policy remains a critical consideration for consulting firms operating in China, given the complex regulatory framework and the strategic importance of aligning business practices with government policies.

    Consultants help organizations to navigate these waters effectively, understanding both the opportunities and risks associated with various economic initiatives. As the Chinese government focuses on achieving sustainability and innovation-led growth, understanding economic policy becomes essential for business success.

    Fig 2: China Strategy Consulting Market Insights

    Fig 2: China Strategy Consulting Market Insights

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Strategy Consulting Market Product Type Insights

    The China Strategy Consulting Market has shown a significant division in product type, primarily distinguished between Large Enterprises and Small Medium Enterprises (SMEs). Large Enterprises typically demand comprehensive consulting services that encompass a range of strategic planning, operational efficiency, and market entry strategies, making them a key driver of market growth due to their complex needs and resources. Conversely, SMEs are increasingly recognizing the value of strategic consulting to navigate competitive landscapes and optimize limited resources. They often seek tailored approaches that can support their unique challenges and help in scaling their operations effectively.

    The ongoing digital transformation in China is fueling the demand for consulting services across both segments, as businesses strive to adapt to rapid technological changes. Furthermore, government initiatives aimed at boosting SME growth and innovation have created significant opportunities within this market segment. The blend of these factors culminates in a dynamic environment where strategy consulting plays a crucial role in supporting enterprises of all sizes in their growth trajectories.

    Strategy Consulting Market Vertical Insights

    The China Strategy Consulting Market, under the vertical segment, showcases a diverse landscape with significant demand driven by various sectors. The IT telecommunication segment is pivotal, reflecting China's rapid digital transformation and the growing reliance on technology. Healthcare has emerged as another crucial area, propelled by an aging population and increasing health awareness, generating a need for strategic guidance. The BFSI segment plays a key role as well, with China’s financial sector evolving amid regulatory changes and digital innovations. Retail remains a dynamic force, influenced by shifting consumer preferences, e-commerce growth, and technological adoption.

    Manufacturing, a traditional cornerstone of China's economy, continues to evolve with the emphasis on smart manufacturing and sustainability practices. These sectors together contribute to the robust growth observed in the China Strategy Consulting Market, making it crucial for consultants to tailor their strategies to navigate the unique challenges and opportunities presented across these industries. The focus on these verticals highlights the importance of strategic consulting in driving operational efficiencies and competitive advantage within China’s vibrant economy.

    Get more detailed insights about China Strategy Consulting Market Research Report - Global Forecast till 2035

    Regional Insights

    Key Players and Competitive Insights

    Driven by the country's strong economic development, the growing complexity of corporate settings, and the need for companies to respond to fast-changing market circumstances, the China Strategy Consulting Market is defined by a dynamic and competitive landscape. As other industries—including technology, healthcare, finance, and manufacturing—emerge, strategy consulting companies in China are broadening their offerings to provide customized solutions that handle local as well as worldwide problems. Global consulting giants and regional companies, each fighting for customers by using their unique expertise, geographical knowledge, and innovative service delivery mix, define the rivalry.

    Furthermore, the drive for sustainability and digital transformation has increased the competitive intensity in this sector because companies want to establish themselves as trustworthy consultants and thought leaders.

    Primarily because of its excellent worldwide knowledge combined with a thorough awareness of the local market dynamics, Accenture has become very prominent in the China Strategy Consulting Market. Leveraging its technological integration and digital transformation skills, the firm provides customers with the creative ideas needed for negotiating the complexity of the Chinese market environment. Offering a broad spectrum of consulting, technology, and operations, Accenture sets itself apart by means of its capacity to propel high-impact strategic initiatives, improving client performance and growth.

    The company's concentration on industry-specific insights helps it to modify its plans appropriately, therefore reinforcing its leadership in strategic consulting. By means of research and development investments, Accenture guarantees that its products will stay innovative, thus preserving its competitive advantage in a changing industry.

    By combining academic knowledge with local understanding, Zhejiang University Consulting is indispensable in the China Strategy Consulting Market. Focused on offering services ranging from policy analysis and strategic planning to market research and company development for both public and commercial sectors, as a strategic consulting firm originating from one of the top educational institutions in the country, Zhejiang University Consulting is an excellent ally to businesses trying to develop and flourish in China as it can combine academic knowledge with practical applications, therefore strengthening its value.

    By means of alliances and mergers with nearby companies, the company has achieved notable progress in increasing its market presence and improving its service offers, thereby extending its portfolio with thorough insights and solutions catered to the particular needs of the Chinese market. Leveraging its academic background and close relationships with business leaders, Zhejiang University Consulting is positioned to meet evolving market demands and support sustainable development projects.

    Key Companies in the China Strategy Consulting Market market include

    Industry Developments

    China's Strategy Consulting Market is witnessing notable developments, especially involving prominent firms such as Accenture, EY Advisory, and McKinsey Company. In September 2023, KPMG Advisory expanded its footprint by launching a new consulting service focused on digital transformation, targeting local enterprises looking to modernize. Additionally, Deloitte Consulting reported a growth in demand for sustainability strategies among Chinese firms, reflecting a shift towards greener initiatives. In a significant merger, Oliver Wyman's acquisition of a local digital consulting group in August 2023 aimed to enhance its service offerings tailored to the Chinese market's unique challenges.

    Meanwhile, Boston Consulting Group and Bain Company continue to gain traction, focusing on innovation-driven solutions for technology startups in China. Over the last couple of years, factors such as rising investment in technology consulting and a growing emphasis on corporate governance have positively influenced the market's valuation. Reports indicate that the market is expanding at a steady rate, supporting Chinese enterprises’ efforts to adapt to a fast-changing business environment while ensuring competitive advantage within the global market.

    Market Segmentation

    Strategy Consulting Market Vertical Outlook

    • IT telecommunication
    • Healthcare
    • BFSI
    • Retail
    • Manufacturing

    Strategy Consulting Market Application Outlook

    • Mergers Acquisitions
    • Corporate Strategy
    • Business Model Transformation
    • Economic Policy
    • Organizational Strategy

    Strategy Consulting Market Product Type Outlook

    • Large Enterprise
    • Small Medium Enterprise

    Report Scope

    Report Attribute/Metric Details
    Market Size 2018 4.25(USD Billion)
    Market Size 2024 4.49(USD Billion)
    Market Size 2035 8.26(USD Billion)
    Compound Annual Growth Rate (CAGR) 5.7% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2024
    Market Forecast Units USD Billion
    Key Companies Profiled Accenture, Zhejiang University Consulting, Oliver Wyman, EY Advisory, PwC Advisory Services, China National Petroleum Corporation Consulting, McKinsey and Company, KPMG Advisory, Deloitte Consulting, Roland Berger, China Development Bank Consulting, Bain and Company, Boston Consulting Group, Shenzhen Wisdom Consulting
    Segments Covered Application, Product Type, Vertical
    Key Market Opportunities Digital transformation consulting Sustainability strategy development Mergers and acquisitions advisory Market entry and expansion strategies Regulatory compliance consulting
    Key Market Dynamics Increasing demand for digital transformation focus on sustainability and ESG Rise of local consulting firms Emphasis on data analytics adoption Growing foreign investment interest
    Countries Covered China 

    Market Highlights

    Author
    Aarti Dhapte
    Team Lead - Research

    She holds an experience of about 6+ years in Market Research and Business Consulting, working under the spectrum of Information Communication Technology, Telecommunications and Semiconductor domains. Aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. Her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.

    Leave a Comment

    FAQs

    What is the expected market size of the China Strategy Consulting Market in 2024?

    The China Strategy Consulting Market is expected to be valued at 4.49 billion USD in 2024.

    What will be the market size of the China Strategy Consulting Market by 2035?

    By 2035, the market is projected to grow to 8.26 billion USD.

    What is the expected CAGR for the China Strategy Consulting Market from 2025 to 2035?

    The China Strategy Consulting Market is anticipated to grow at a CAGR of 5.7% from 2025 to 2035.

    Which application segment is projected to have the largest value in the China Strategy Consulting Market in 2024?

    The Organizational Strategy segment is expected to be valued at 1.366 billion USD in 2024.

    How is the Mergers Acquisitions application valued in the China Strategy Consulting Market for 2024?

    The Mergers Acquisitions application is valued at 0.875 billion USD in 2024.

    Which key players dominate the China Strategy Consulting Market?

    Major players in the market include Accenture, Oliver Wyman, EY Advisory, and McKinsey Company.

    What is the expected market size for Corporate Strategy application in 2035?

    The Corporate Strategy application is projected to reach 2.05 billion USD in 2035.

    What challenges and opportunities are present in the China Strategy Consulting Market?

    Key challenges may arise from competition among established players while opportunities lie in growth in emerging economic sectors.

    How does the Business Model Transformation application fare in terms of market size by 2035?

    The Business Model Transformation application is expected to grow to 1.65 billion USD by 2035.

    What will the market size for Economic Policy segment in 2024?

    The Economic Policy segment is valued at 0.583 billion USD in 2024.

    1. Primary Interviews and Information Gathering Process 3.4.2. Breakdown of Primary
    2. Respondents 3.5. Forecasting Model 3.6. Market Size Estimation 3.6.1. Bottom-Up
    3. Approach 3.6.2. Top-Down Approach 3.7. Data Triangulation 3.8. Validation 4. MARKET
    4. DYNAMICS 4.1. Overview 4.2. Drivers 4.3. Restraints 4.4. Opportunities 5. MARKET FACTOR ANALYSIS 5.1. Value chain Analysis 5.2. Porter's Five Forces Analysis 5.2.1.
    5. Bargaining Power of Suppliers 5.2.2. Bargaining Power of Buyers 5.2.3. Threat of
    6. New Entrants 5.2.4. Threat of Substitutes 5.2.5. Intensity of Rivalry 5.3. COVID-19
    7. Impact Analysis 5.3.1. Market Impact Analysis 5.3.2. Regional Impact 5.3.3. Opportunity
    8. and Threat Analysis 6. China Strategy Consulting Market, BY Application (USD Billion)
      1. Mergers Acquisitions 6.2. Corporate Strategy 6.3. Business Model Transformation
      2. Economic Policy 6.5. Organisational Strategy 7. China Strategy Consulting Market,
    9. BY Product Type (USD Billion) 7.1. Large Enterprise 7.2. Small Medium Enterprise
    10. China Strategy Consulting Market, BY Vertical (USD Billion) 8.1. IT telecommunication
      1. Healthcare 8.3. BFSI 8.4. Retail 8.5. Manufacturing 9. Competitive Landscape
      2. Overview 9.2. Competitive Analysis 9.3. Market share Analysis 9.4. Major Growth
    11. Strategy in the Strategy Consulting Market 9.5. Competitive Benchmarking 9.6. Leading
    12. Players in Terms of Number of Developments in the Strategy Consulting Market 9.7.
    13. Key developments and growth strategies 9.7.1. New Product Launch/Service Deployment
      1. Merger Acquisitions 9.7.3. Joint Ventures 9.8. Major Players Financial Matrix
        1. Sales and Operating Income 9.8.2. Major Players RD Expenditure. 2023 10.
    14. Company Profiles 10.1. Accenture 10.1.1. Financial Overview 10.1.2. Products Offered
      1. Key Developments 10.1.4. SWOT Analysis 10.1.5. Key Strategies 10.2. Zhejiang
    15. University Consulting 10.2.1. Financial Overview 10.2.2. Products Offered 10.2.3.
    16. Key Developments 10.2.4. SWOT Analysis 10.2.5. Key Strategies 10.3. Oliver Wyman
      1. Financial Overview 10.3.2. Products Offered 10.3.3. Key Developments 10.3.4.
    17. SWOT Analysis 10.3.5. Key Strategies 10.4. EY Advisory 10.4.1. Financial Overview
      1. Products Offered 10.4.3. Key Developments 10.4.4. SWOT Analysis 10.4.5.
    18. Key Strategies 10.5. PwC Advisory Services 10.5.1. Financial Overview 10.5.2. Products
    19. Offered 10.5.3. Key Developments 10.5.4. SWOT Analysis 10.5.5. Key Strategies 10.6.
    20. China National Petroleum Corporation Consulting 10.6.1. Financial Overview 10.6.2.
    21. Products Offered 10.6.3. Key Developments 10.6.4. SWOT Analysis 10.6.5. Key Strategies
      1. McKinsey and Company 10.7.1. Financial Overview 10.7.2. Products Offered 10.7.3.
    22. Key Developments 10.7.4. SWOT Analysis 10.7.5. Key Strategies 10.8. KPMG Advisory
      1. Financial Overview 10.8.2. Products Offered 10.8.3. Key Developments 10.8.4.
    23. SWOT Analysis 10.8.5. Key Strategies 10.9. Deloitte Consulting 10.9.1. Financial
    24. Overview 10.9.2. Products Offered 10.9.3. Key Developments 10.9.4. SWOT Analysis
      1. Key Strategies 10.10. Roland Berger 10.10.1. Financial Overview 10.10.2.
    25. Products Offered 10.10.3. Key Developments 10.10.4. SWOT Analysis 10.10.5. Key Strategies
      1. China Development Bank Consulting 10.11.1. Financial Overview 10.11.2. Products
    26. Offered 10.11.3. Key Developments 10.11.4. SWOT Analysis 10.11.5. Key Strategies
      1. Bain and Company 10.12.1. Financial Overview 10.12.2. Products Offered 10.12.3.
    27. Key Developments 10.12.4. SWOT Analysis 10.12.5. Key Strategies 10.13. Boston Consulting
    28. Group 10.13.1. Financial Overview 10.13.2. Products Offered 10.13.3. Key Developments
      1. SWOT Analysis 10.13.5. Key Strategies 10.14. Shenzhen Wisdom Consulting
        1. Financial Overview 10.14.2. Products Offered 10.14.3. Key Developments
        2. SWOT Analysis 10.14.5. Key Strategies 11. Appendix 11.1. References 11.2.
    29. Related Reports LIST Of tables Table 1. LIST OF ASSUMPTIONS Table 2. China Strategy
    30. Consulting Market SIZE ESTIMATES & FORECAST, BY APPLICATION, 2019-2035 (USD
    31. Billions) Table 3. China Strategy Consulting Market SIZE ESTIMATES & FORECAST,
    32. BY PRODUCT TYPE, 2019-2035 (USD Billions) Table 4. China Strategy Consulting Market
    33. SIZE ESTIMATES & FORECAST, BY VERTICAL, 2019-2035 (USD Billions) Table 5. PRODUCT
    34. LAUNCH/PRODUCT DEVELOPMENT/APPROVAL Table 6. ACQUISITION/PARTNERSHIP LIST Of figures
    35. APPLICATION Figure 3. CHINA STRATEGY CONSULTING MARKET ANALYSIS BY PRODUCT TYPE
    36. CRITERIA OF STRATEGY CONSULTING MARKET Figure 6. RESEARCH PROCESS OF MRFR Figure
    37. DRO ANALYSIS OF STRATEGY CONSULTING MARKET Figure 8. DRIVERS IMPACT ANALYSIS:
    38. STRATEGY CONSULTING MARKET Figure 9. RESTRAINTS IMPACT ANALYSIS: STRATEGY CONSULTING
    39. MARKET Figure 10. SUPPLY / VALUE CHAIN: STRATEGY CONSULTING MARKET Figure 11. STRATEGY
    40. CONSULTING MARKET, BY APPLICATION, 2024 (% SHARE) Figure 12. STRATEGY CONSULTING
    41. MARKET, BY APPLICATION, 2019 TO 2035 (USD Billions) Figure 13. STRATEGY CONSULTING
    42. MARKET, BY PRODUCT TYPE, 2024 (% SHARE) Figure 14. STRATEGY CONSULTING MARKET, BY
    43. PRODUCT TYPE, 2019 TO 2035 (USD Billions) Figure 15. STRATEGY CONSULTING MARKET,
    44. BY VERTICAL, 2024 (% SHARE) Figure 16. STRATEGY CONSULTING MARKET, BY VERTICAL,
    45. TO 2035 (USD Billions) Figure 17. BENCHMARKING OF MAJOR COMPETITORS

    China Strategy Consulting Market Segmentation

     

     

     

    • Strategy Consulting Market By Application (USD Billion, 2019-2035)

      • Mergers Acquisitions
      • Corporate Strategy
      • Business Model Transformation
      • Economic Policy
      • Organisational Strategy

     

    • Strategy Consulting Market By Product Type (USD Billion, 2019-2035)

      • Large Enterprise
      • Small Medium Enterprise

     

    • Strategy Consulting Market By Vertical (USD Billion, 2019-2035)

      • IT telecommunication
      • Healthcare
      • BFSI
      • Retail
      • Manufacturing

     

     

     

     

     

     

    Report Infographic
    Free Sample Request

    Kindly complete the form below to receive a free sample of this Report

    Customer Strories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne Founder
    Case Study

    Chemicals and Materials