On Sep.27, 2023, Aura Bora, a sparkling water company, announced a partnership with Graza, an olive oil company, to launch the non-alcoholic cocktail category. The companies are launching the Aura Bora x Graza olive oil martini formulated from a blend of Aura Bora’s sparkling water and Graza’s extra virgin picual olive oil. The canned mocktails are zero-proof, sugar-free, and are formulated with real plant, featuring flavors of yuzu extract, juniper oil, and extra virgin olive oil, with warm, herbal undertones.
On Sep.26, 2023, Labatt Breweries of Canada (AB InBev) announced signing a distribution contract with the Romeo's Gin non-alcoholic and Bockale brands, for Duvernois Creative Spirits’ non-alcoholic portfolio, across Quebec. Microbrewery Le BockAle produces a range of alcohol-free beer and received investment from Duvernois in 2022. The agreement will allow Labatt to broaden its non-alcoholic portfolio and establish itself as a leader in the non-alcoholic category.Â
On Sep.12, 2023, Vodka Cruiser Cocktails launched new canned range, with DDB Group Melbourne. Vodka Cruiser worked with DDB Group to launch its new cocktail range and bring the Cannoisseurs campaign to life. The brand’s new range of canned Vodka Cruiser Cocktails are now available at bottle shops nationwide in flavours, such as Passionfruit Daiquiri, Raspberry Cosmopolitan, and Lime Margarita. The firm aims to redefine fancy and creating a gastronomic journey of flavours to New York, Cuba, and Mexico.
On July 20, 2023, Gay Water, a new canned cocktail brand, launched a brightly colored canned vodka and soda beverage. The brand wants to stand out in a sea of canned cocktails. Gay Water wants its new boozy brand to be the antithesis of that. The canned cocktail is named after the popular mixed drink (vodka and soda) ordered at bars
Key Companies in the Canned Alcoholic Beverages Company include
- Bacardi Limited
- Diageo
- Brown-Forman Corporation
- Anheuser-Busch InBev
- Treasury Wine Estates
- Union Wine Company
- E & J. Gallo Winery
- Asahi Group Holdings, Ltd.
- Pernod Ricard
- Integrated Beverage Group LLC (IBG)
- Sula Vineyards
- Kona Brewing Co.
- Suntory Holdings Limited
- Barefoot Cellars
- Constellation Brands.