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Canada Casino Market Research Report: By Casino Type (Land-Based Casino Gaming, Online Casino Gaming) and By Casino End User (Gambling Enthusiasts, Dabblers, Lottery Loyalists, Unengaged Audience) - Forecast to 2035.


ID: MRFR/ICT/44292-HCR | 200 Pages | Author: Garvit Vyas| April 2025

Canada Casino Market Overview


As per MRFR analysis, the Canada Casino Market Size was estimated at 23.26 (USD Billion) in 2023.

The Canada Casino Market Industry is expected to grow from 24.76(USD Billion) in 2024 to 39.83 (USD Billion) by 2035. The Canada Casino Market CAGR (growth rate) is expected to be around 4.415% during the forecast period (2025 - 2035).


Key Canada Casino Market Trends Highlighted


Numerous variables have been driving notable developments in the Canada casino market. The expansion of online gaming platforms, which have become quite popular with Canadian customers, is one of the major market drivers. Operators are now allowed to provide a greater choice of services since provincial governments began to regulate online gambling. A dynamic market environment has resulted from this change, which has raised rivalry between new and existing casinos. Additionally, technical developments are important; younger audiences are drawn to novelties like live dealer games and smartphone gambling applications. In this changing industry, there are a lot of options to investigate.

Casinos can improve gaming experiences and make them more immersive by combining virtual reality and augmented reality. Furthermore, Canadian casinos have the opportunity to create programs promoting responsible gaming, which can improve their standing and draw in a wider range of patrons. There is a lot of space for development in the sports betting industry, as seen by the rise of the industry, particularly following legal modifications. Since many Canadian casinos are putting policies in place to encourage safe gambling practices, recent trends show a transition towards a more socially conscious gaming atmosphere.

In addition to the post-pandemic increase in in-person visits, casinos are concentrating on boosting their facilities and services to improve the patron experience. All things considered, the Canada casino industry is adjusting to shifting customer tastes and legal frameworks, paving the way for more expansion and creativity.


Fig 1: Canada Casino Market Overview


Canada Casino Market Overview1


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Canada Casino Market Drivers


Increasing Tourism Activities in Canada


The Canada Casino Market Industry is poised for growth due to the increase in tourism activities in major cities such as Toronto, Vancouver, and Montreal. According to the Government of Canada, the tourism sector contributed approximately 2% to the national GDP, with around 22 million visitors arriving annually, accounting for significant opportunities for casino operations to attract tourists. This has a cascading effect, as casinos are often primary entertainment venues, drawing in not just travelers but also locals.

As tourism rebounds post-pandemic, especially with major events and festivals being reintroduced, the demand for casino services is expected to surge. The recovery of the tourism industry is projected to boost overall recreational spending in cities with established casinos, enhancing profitability and avenues for expansion in the Canada Casino Market Industry. Additionally, organizations such as the Canadian Tourism Association actively promote tourist engagement in various regions, which further amplifies this potential growth.


Regulatory Framework Supporting Casino Operations


The regulatory framework surrounding the Canada Casino Market Industry has become increasingly favorable, enabling a more structured environment for casino operations. The provinces, such as Ontario and British Columbia, have established clear regulations that support both land-based and online casino activities. Recent amendments to gambling legislation streamline the licensing process for new casinos and online gambling platforms, allowing existing businesses to expand more efficiently.

In British Columbia, the Gaming Policy and Enforcement Branch reported an increase in gambling revenues following regulatory adaptation, showing a rise of nearly 5% year-over-year. This indicates that a robust regulatory environment not only encourages competition but also ensures consumer protection. The involvement of provincial gaming control agencies, such as the Alcohol and Gaming Commission of Ontario, exemplifies how organized governance can lead to market stability and trust.


Technological Advancements in Gaming Systems


The growing adoption of technology in the Canada Casino Market Industry is driving significant advancements that enhance the overall gaming experience. The integration of online casino platforms and mobile gaming applications has seen a steep rise, particularly during the pandemic when physical locations faced restrictions. According to the Canadian Gaming Association, digital gaming revenue jumped by approximately 30% year-on-year during 2020 across many provinces, suggesting a robust shift in consumer behavior towards online gambling solutions.

This trend is supported by established tech vendors partnering with casinos to develop innovative gaming interfaces and payment systems, making gambling more accessible. As these technological solutions improve, the markets in places like Ontario are expected to see sustained growth due to enhanced player engagement and satisfaction, encouraging more investments in this segment of the Canada Casino Market Industry.


Rise in Disposable Income among Canadians


The rise in disposable income among Canadians is another key driver for the growth of the Canada Casino Market Industry. As the economy has shown signs of recovery post-pandemic, Statistics Canada reported an increase in household disposable income, which has grown by roughly 4% annually. With more disposable income, Canadians are more likely to spend on entertainment, including gambling activities. This trend is particularly prevalent among younger demographics, who are increasingly seeking experiences like casino gaming, dining, and entertainment events.

The availability of a broader range of gaming options, from traditional table games to modern slots and electronic games, meets the preferences of diverse consumer segments. Subsequently, this change in spending behavior encourages casinos to innovate and expand their offerings, driving the overall market growth in the Canada Casino Market Industry.


Canada Casino Market Segment Insights


Casino Market Casino Type Insights


The Canada Casino Market exhibits a diverse landscape shaped by its segmentation, particularly within the Casino Type category. This segment is primarily dominated by two key areas: Land-Based Casino Gaming and Online Casino Gaming. Land-based casinos continue to play a vital role in the Canadian gaming scene, providing not only traditional gaming experiences but also a vibrant social atmosphere that attracts millions of visitors each year. These establishments are often located in major cities, enabling easy access for both tourists and local residents, significantly contributing to the Canada Casino Market revenue.

On the other hand, online casino gaming has been rapidly gaining traction, driven by advancements in technology and the increasing popularity of mobile gaming. This segment benefits from the convenience of at-home play and has seen a surge in participation due to the development of secure payment methods and engaging user experiences. Together, these segments illustrate the evolution of gaming preferences among Canadians and highlight a shift towards more flexible and diverse options. The gradual acceptance of online gaming is juxtaposed with the traditional allure of physical casinos, creating a unique blend of experiences that cater to different demographics and preferences.

As such, the Canada Casino Market segmentation captures critical trends with potential growth opportunities. The rise of online platforms represents not only a response to changing consumer behavior but also opportunities for further regulatory advancements. Moreover, the Canadian Casino industry aligns growth strategies with national regulatory frameworks, ensuring a safe and responsible gaming environment. This outlook highlights a balanced interplay between maintaining traditional gaming culture while adapting to modern demand and establishing a multifaceted Casino Type segment that underpins the broader market's stability and potential expansion in the coming years.

Overall, the dynamics between Land-Based and Online Casino Gaming present both challenges and opportunities, emphasizing a responsive approach to an ever-evolving consumer landscape in Canada.


Fig 2: Canada Casino Market Insights


Canada Casino Market Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Casino Market Casino End User Insights


The Casino End User segment in the Canada Casino Market is characterized by a diverse array of participant types, contributing to a dynamic gaming environment. Gambling Enthusiasts represent a significant portion of this market, driving revenues through regular participation in various casino activities, therefore playing a crucial role in market growth. Dabblers participate intermittently, typically seeking entertainment rather than serious gambling, which adds to the overall volume of visitors but with less impact on revenue compared to more committed players.

Lottery Loyalists who are dedicated to lottery games contribute to the sector's vitality, showcasing a unique preference that fuels opportunities for targeted marketing strategies. Meanwhile, the Unengaged Audience presents both a challenge and an opportunity; identifying methods to convert this group into active participants can unlock potential growth avenues. Understanding the Canada Casino Market segmentation allows providers to tailor experiences and marketing efforts effectively, ensuring they meet the varied needs of these distinct user groups and capitalize on market trends that point toward continued interest in gaming and entertainment options across the region.


Canada Casino Market Key Players and Competitive Insights


The Canada Casino Market is characterized by a dynamic and evolving landscape that reflects both regional preferences and regulatory frameworks. The competition within this market has intensified due to the increasing acceptance of online gambling and the expansion of traditional brick-and-mortar establishments. Players are continuously innovating their offerings to attract and retain customers amidst a rapidly changing environment. The entry of international brands alongside established local operators has contributed to a diversified marketplace where technology, customer engagement, and brand loyalty play significant roles. The combination of regulatory developments and consumer behaviors shapes the competitive atmosphere, leading to strategic partnerships, product development, and marketing initiatives aimed at securing market share.

DraftKings has established a strong foothold in the Canada Casino Market through its innovative online gaming platforms and sportsbook offerings. The company's ability to leverage advanced technology and data analytics allows it to provide a personalized user experience, further enhancing customer satisfaction and retention. DraftKings benefits from its brand recognition and streamlined user interface, making it a preferred choice amongst Canadian players. Furthermore, its approach to integrating daily fantasy sports with traditional gaming options has drawn in a diverse customer base, creating a synergistic effect that enhances overall engagement. As the regulations around online gaming continue to evolve in Canada, DraftKings is well-positioned to capitalize on new opportunities while maintaining its competitive edge due to its agile marketing strategies and strong partnerships.

Scientific Games holds a significant position in the Canada Casino Market through its comprehensive portfolio of gaming solutions, including lottery systems, gaming machines, and digital gaming content. With a focus on innovation and technology, the company has developed products that cater to the specific needs of Canadian operators and consumers, enhancing gameplay experiences across various platforms. Scientific Games has made strategic inroads into the Canadian market, establishing collaborations with local governmental bodies and private operators. The company’s strengths lie in its diverse offerings and a robust network of distribution channels that ensure product accessibility. Mergers and acquisitions have further fortified its market presence, allowing it to enhance its technology and service offerings while achieving operational efficiencies. This commitment to growth within Canada underscores Scientific Games' importance as a key player in fostering a competitive and thriving casino environment.


Key Companies in the Canada Casino Market Include




  • DraftKings




  • Scientific Games




  • Ontario Lottery and Gaming Corporation




  • PointsBet




  • Kambi Group




  • MGM Resorts International




  • LotoQuébec




  • Entertainment Properties Trust




  • Rush Street Gaming




  • Pinnacle Entertainment




  • FanDuel




  • Caesars Entertainment




  • Great Canadian Gaming Corporation




  • BetMGM




  • Gateway Casinos and Entertainment




Canada Casino Market Industry Developments


The Canada Casino Market has experienced significant developments recently, particularly with the growth of online gaming and sports betting. DraftKings and FanDuel continue to expand their presence, tapping into the rapidly evolving regulatory landscape to offer more services. In September 2023, Ontario Lottery and Gaming Corporation launched new features that enhance player engagement and responsible gaming initiatives. Rush Street Gaming has also been gaining traction in Ontario, aiming to establish a strong foothold.

In terms of mergers and acquisitions, September 2023 saw Kambi Group acquiring a stake in a Canadian gaming operator, marking a notable consolidation trend in the market. Additionally, Great Canadian Gaming Corporation has been focusing on revitalizing its existing properties amid the challenges posed by the pandemic. Over the past couple of years, increased investments have led companies like Caesars Entertainment and MGM Resorts International to enhance their operations in Canada. Rising market valuations of companies indicate a robust recovery post-COVID-19, with gaming revenues rebounding significantly, thereby bolstering the future growth prospects of the Canadian casino sector.


Casino Market Segmentation Insights


Casino Market Casino Type Outlook




  • Land-Based Casino Gaming




  • Online Casino Gaming




Casino Market Casino End User Outlook




  • Gambling Enthusiasts




  • Dabblers




  • Lottery Loyalists




  • Unengaged Audience



Report Attribute/Metric Details
Market Size 2023 23.26(USD Billion)
Market Size 2024 24.76(USD Billion)
Market Size 2035 39.83(USD Billion)
Compound Annual Growth Rate (CAGR) 4.415% (2025 - 2035)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2024
Market Forecast Period 2025 - 2035
Historical Data 2019 - 2024
Market Forecast Units USD Billion
Key Companies Profiled DraftKings, Scientific Games, Ontario Lottery and Gaming Corporation, PointsBet, Kambi Group, MGM Resorts International, LotoQuébec, Entertainment Properties Trust, Rush Street Gaming, Pinnacle Entertainment, FanDuel, Caesars Entertainment, Great Canadian Gaming Corporation, BetMGM, Gateway Casinos and Entertainment
Segments Covered Casino Type, Casino End User
Key Market Opportunities Online gaming expansion, Indigenous casino partnerships, Enhanced customer experience tech, Sports betting integration, Regulatory framework improvements
Key Market Dynamics Regulatory changes, Online gambling growth, Consumer spending trends, Technology integration, Competition among operators
Countries Covered Canada


Frequently Asked Questions (FAQ) :

The Canada Casino Market is anticipated to be valued at roughly 24.76 USD Billion in 2024.

The expected compound annual growth rate (CAGR) for the Canada Casino Market from 2025 to 2035 is 4.415%.

The Land-Based Casino Gaming segment is valued at 16.0 USD Billion in 2024.

By 2035, the Online Casino Gaming segment is projected to reach a value of 13.4 USD Billion.

By 2035, the overall value of the Canada Casino Market is expected to be 39.83 USD Billion.

Major players in the Canada Casino Market include DraftKings, Scientific Games, and MGM Resorts International, among others.

The Land-Based Casino Gaming segment is projected to be valued at 26.43 USD Billion by 2035.

The market faces challenges such as regulatory changes and increasing competition in both land-based and online spaces.

The expansion of online casino gaming and progressive technologies present significant growth opportunities in the market.

The Canada Casino Market shows robust growth, with increasing popularity in online platforms, distinguishing it within the North American landscape.

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