• Cat-intel
  • MedIntelliX
  • Resources
  • About Us
  • Request Free Sample ×

    Kindly complete the form below to receive a free sample of this Report

    Leading companies partner with us for data-driven Insights

    clients tt-cursor
    Hero Background

    Bleaching Agents Market

    ID: MRFR/F-B & N/4917-HCR
    128 Pages
    Pradeep Nandi
    October 2025

    Bleaching Agents Market Research Report: By Application (Textile, Pulp and Paper, Household, Cosmetics, Food Processing), By Type (Chlorine Bleaching Agents, Oxygen Bleaching Agents, Peroxide Bleaching Agents, Sodium Hypochlorite, Calcium Hypochlorite), By End Use (Industrial, Residential, Commercial), By Form (Liquid, Powder, Granular) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

    Share:
    Download PDF ×

    We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

    Bleaching Agents Market Infographic
    Purchase Options

    Bleaching Agents Market Summary

    As per MRFR analysis, the Bleaching Agents Market Size was estimated at 4.282 USD Billion in 2024. The bleaching agents industry is projected to grow from 4.386 USD Billion in 2025 to 5.582 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 2.44 during the forecast period 2025 - 2035.

    Key Market Trends & Highlights

    The Bleaching Agents Market is currently experiencing a shift towards sustainability and regulatory compliance.

    • North America remains the largest market for bleaching agents, driven by stringent health and safety regulations.
    • Asia-Pacific is identified as the fastest-growing region, reflecting increasing industrialization and consumer demand.
    • The textile segment continues to dominate the market, while the pulp and paper segment is witnessing rapid growth.
    • Sustainability initiatives and rising demand in end-user industries are key drivers propelling market expansion.

    Market Size & Forecast

    2024 Market Size 4.282 (USD Billion)
    2035 Market Size 5.582 (USD Billion)
    CAGR (2025 - 2035) 2.44%

    Major Players

    BASF SE (DE), Clorox Company (US), Solvay SA (BE), Ecolab Inc. (US), AkzoNobel N.V. (NL), Huntsman Corporation (US), Procter & Gamble Co. (US), FMC Corporation (US), SABIC (SA), Tosoh Corporation (JP)

    Bleaching Agents Market Trends

    The Bleaching Agents Market is currently experiencing a dynamic evolution, driven by various factors that influence consumer preferences and industrial applications. The demand for eco-friendly and sustainable products is on the rise, prompting manufacturers to innovate and develop biodegradable bleaching agents. This shift towards sustainability appears to be reshaping the competitive landscape, as companies strive to align their offerings with environmental standards. Additionally, the increasing awareness regarding health and safety in various sectors, including textiles and food processing, is likely to propel the adoption of safer bleaching alternatives. Moreover, the Bleaching Agents Market is witnessing a notable expansion in emerging economies, where industrialization and urbanization are fostering growth in sectors such as textiles, paper, and personal care. This trend suggests a potential for increased consumption of bleaching agents, as industries seek to enhance product quality and meet consumer expectations. As the market continues to evolve, it seems imperative for stakeholders to remain agile and responsive to changing regulations and market demands, ensuring that their products not only meet performance criteria but also adhere to sustainability goals.

    Sustainability Focus

    The emphasis on environmentally friendly products is becoming increasingly pronounced within the Bleaching Agents Market. Manufacturers are exploring natural and biodegradable alternatives to traditional bleaching agents, responding to consumer demand for sustainable solutions. This trend indicates a shift towards greener practices, which may redefine product formulations and manufacturing processes.

    Health and Safety Regulations

    Growing awareness of health and safety concerns is influencing the Bleaching Agents Market. Industries are prioritizing the use of safer bleaching agents that comply with stringent regulations. This focus on safety is likely to drive innovation, as companies seek to develop products that minimize health risks while maintaining effectiveness.

    Emerging Market Growth

    The Bleaching Agents Market is experiencing notable growth in emerging economies, where industrial activities are expanding. Increased urbanization and rising disposable incomes are contributing to higher demand for bleaching agents in sectors such as textiles and personal care. This trend suggests a potential for significant market expansion in these regions.

    The global bleaching agents market is witnessing a transformative shift, driven by increasing demand for eco-friendly and sustainable products across various industries, which suggests a potential for innovation and growth in the sector.

    U.S. Environmental Protection Agency

    Bleaching Agents Market Drivers

    Regulatory Compliance

    Regulatory compliance is a significant driver in the Bleaching Agents Market, as governments worldwide are implementing stringent regulations regarding chemical usage. These regulations aim to protect human health and the environment from the adverse effects of hazardous substances. Companies are increasingly required to adhere to safety standards and environmental guidelines, which influences their choice of bleaching agents. For example, the European Union's REACH regulation mandates the registration and evaluation of chemical substances, including bleaching agents. This regulatory landscape compels manufacturers to invest in research and development to create compliant products, thereby shaping the competitive dynamics of the Bleaching Agents Market.

    Sustainability Initiatives

    The increasing emphasis on sustainability within the Bleaching Agents Market is driving demand for eco-friendly and biodegradable bleaching agents. Companies are actively seeking alternatives to traditional chlorine-based agents, which are often associated with environmental hazards. This shift is reflected in the growing market for hydrogen peroxide and sodium percarbonate, which are perceived as safer options. As consumers become more environmentally conscious, manufacturers are compelled to innovate and develop products that align with these values. The market for sustainable bleaching agents is projected to grow at a compound annual growth rate of approximately 5% over the next five years, indicating a robust trend towards greener solutions in the Bleaching Agents Market.

    Technological Advancements

    Technological advancements play a pivotal role in shaping the Bleaching Agents Market. Innovations in production processes and formulations have led to the development of more effective and efficient bleaching agents. For instance, the introduction of advanced enzymatic bleaching agents has enhanced the performance of textiles and paper products while reducing the environmental impact. Furthermore, automation and digitalization in manufacturing processes are streamlining operations, thereby reducing costs and improving product quality. The integration of smart technologies is also enabling real-time monitoring of bleaching processes, which enhances efficiency. As these technologies continue to evolve, they are likely to create new opportunities and challenges within the Bleaching Agents Market.

    Consumer Awareness and Preferences

    Consumer awareness and preferences are increasingly influencing the Bleaching Agents Market. As consumers become more informed about the ingredients in their products, there is a growing preference for safe and non-toxic bleaching agents. This trend is particularly evident in the household cleaning and personal care sectors, where consumers are gravitating towards products that are free from harmful chemicals. Manufacturers are responding to this shift by reformulating their products to include safer alternatives, such as oxygen-based bleaching agents. This change not only caters to consumer preferences but also aligns with broader health and safety trends. The impact of consumer awareness is likely to continue shaping the product offerings within the Bleaching Agents Market.

    Rising Demand in End-User Industries

    The rising demand for bleaching agents in various end-user industries is a crucial driver for the Bleaching Agents Market. Sectors such as textiles, paper, and food processing are experiencing significant growth, leading to increased consumption of bleaching agents. The textile industry, in particular, is projected to expand at a rate of 4% annually, driven by the need for high-quality, bright fabrics. Similarly, the paper industry is witnessing a resurgence, with a growing need for bleached pulp and paper products. This surge in demand from multiple sectors is likely to bolster the overall growth of the Bleaching Agents Market, as manufacturers strive to meet the evolving needs of their customers.

    Market Segment Insights

    By Application: Textile (Largest) vs. Pulp and Paper (Fastest-Growing)

    In the Bleaching Agents Market, the application segment exhibits a diverse distribution, with Textiles holding the largest share due to the high demand for white fabrics and finished products. This segment is primarily driven by the increasing consumption of textiles across global markets, coupled with evolving fashion trends that necessitate the use of effective bleaching agents. Pulp and Paper application is also integral, as the demand for high-quality pulp reinforces the need for bleaching agents to enhance the brightness and quality of paper products. Growth trends in the Bleaching Agents Market's application segment are primarily influenced by the rising awareness of sustainability and eco-friendly practices, especially in the Textile and Pulp and Paper industries. The Household segment presents increasing demand as consumers seek effective cleaning agents. On the other hand, the Cosmetic and Food Processing segments are emerging with significant growth potential driven by shifting consumer preferences towards cruelty-free and natural products, respectively. This diversification showcases evolving market dynamics and the need for ongoing innovation in bleaching agents.

    Textile (Dominant) vs. Cosmetics (Emerging)

    In the Bleaching Agents Market, the Textile segment stands out as the dominant application, widely utilized in producing high-quality fabrics and garments. The demand for bleaching agents in this sector stems from their ability to achieve optimal whiteness and remove impurities effectively, a requirement that aligns with the fashion industry's quality standards. The surge in global textile production continues to reinforce this dominance. Conversely, the Cosmetics segment is emerging as a notable player, fueled by trends favoring beauty products that leverage natural and effective whitening agents. The rising consumer awareness about ingredients in cosmetics, combined with a growing demand for innovative beauty solutions, positions this segment for significant growth, reflecting a shift in consumer preferences toward safer and environmentally friendly alternatives.

    By Type: Sodium Hypochlorite (Largest) vs. Peroxide Bleaching Agents (Fastest-Growing)

    In the Bleaching Agents Market, Sodium Hypochlorite holds the largest market share due to its widespread application in various industries, including textiles, pulp and paper, and water treatment. Following closely are Chlorine Bleaching Agents and Calcium Hypochlorite, both of which are significant contributors to the market. Oxygen Bleaching Agents, while smaller in share, play a vital role, particularly in environmentally-conscious applications, enhancing the appeal of the segment. The distribution among these agents highlights the diverse requirements across different sectors, from industrial to household usage.

    Chlorine Bleaching Agents (Dominant) vs. Oxygen Bleaching Agents (Emerging)

    Chlorine Bleaching Agents remain dominant in the Bleaching Agents Market, primarily because of their effectiveness and cost-efficiency in large-scale operations like pulp and paper production. Their historical usage and established supply chains contribute to their strong market position. In contrast, Oxygen Bleaching Agents are emerging as a preferred alternative due to their milder nature and environmental benefits. These agents are increasingly favored in sensitive applications where ecological impact is a concern. With growing regulations favoring sustainable practices, Oxygen Bleaching Agents are witnessing significant adoption in industries such as textiles and laundry, indicating a shifting preference that could reshape the market landscape.

    By End Use: Industrial (Largest) vs. Residential (Fastest-Growing)

    In the Bleaching Agents Market, the Industrial segment holds the largest share, driven by significant demand across various manufacturing applications. Industries such as textiles, pulp and paper, and food processing significantly rely on bleaching agents for their production processes, leading to a stable market presence. The Residential segment, while smaller in comparison, exhibits rapid growth due to increased consumer awareness regarding cleanliness and hygiene, as well as a shift towards homecare products that incorporate environmentally sustainable bleaching agents.

    Residential (Fastest-Growing) vs. Commercial (Emerging)

    The Residential segment is characterized by a growing trend towards domestic cleaning products that use bleaching agents, reflecting consumer preferences for effective stain removal and disinfection in household cleaning solutions. This segment is witnessing rapid expansion as manufacturers focus on sustainable and user-friendly products, targeting environmentally conscious consumers. In contrast, the Commercial segment, while also experiencing growth, is perceived as emerging, encompassing a diverse range of applications from professional cleaning services to institutional use. However, it tends to be slower in adoption of new innovations compared to the aggressive pace seen in the Residential market, which capitalizes on rapid consumer trends.

    By Form: Liquid (Largest) vs. Powder (Fastest-Growing)

    In the Bleaching Agents Market, the distribution of market share among the various forms of bleaching agents reveals a clear preference for liquid formulations. Liquid bleaching agents, widely favored for their ease of application, account for the largest share of the market due to their versatility in diverse applications such as laundry and industrial cleaning. Powder forms, while historically popular for specific purposes, are increasingly being complemented by liquid solutions, but they still maintain a significant presence.

    Liquid (Dominant) vs. Powder (Emerging)

    Liquid bleaching agents dominate the market due to their user-friendly characteristics and broad applicability. These agents are essential in multiple sectors, including textiles and sanitation, where their effectiveness and convenience give them a competitive edge. Conversely, powder bleaching agents are emerging due to their concentrated formula and longer shelf life, appealing to segments that prioritize cost-effectiveness and storage efficiency. As consumer preferences shift towards sustainable and efficient options, powder forms are witnessing notable growth, suggesting a dynamic market landscape that accommodates both established and emerging formulations.

    Get more detailed insights about Bleaching Agents Market

    Regional Insights

    North America held a valuation of 0.847 USD Billion, projected to rise to 1.048 USD Billion by 2032, indicating its robust demand driven by industries like textiles and pulp. Europe followed closely with a valuation of 0.968 USD Billion in 2023, reaching 1.216 USD Billion by 2032, showcasing its importance in the cosmetic and paper industries.

    The APAC region dominated with a substantial share of 1.21 USD Billion in 2023 and is expected to grow to 1.51 USD Billion in 2032, reflecting the rapid industrialization and rising demand from emerging markets.

    South America, with a valuation of 0.444 USD Billion in 2023, is anticipated to grow to 0.587 USD Billion, driven by increasing applications in the food industry. The MEA region was valued at 0.71 USD Billion, projected to reach 0.839 USD Billion by 2032, highlighting its growing market potential in various sectors. The Bleaching Agents Market statistics reflected a diverse market landscape, with Asia-Pacific being a major player in terms of market growth and opportunities across different industries.

    Bleaching Agents Market Regional Insights

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    The Bleaching Agents Market is an essential sector within the chemical industry that focuses on products used for whitening, decolorizing, and removing color from materials, primarily in the textile, paper, and cosmetic industries. This market has gained significant traction due to the increasing demand for high-quality finished products that require effective bleaching agents.

    The competitive landscape is characterized by several key players vying for market share through innovative product offerings, sustainable practices, and strategic partnerships. Companies are investing in research and development to create environmentally friendly bleaching solutions that meet consumer expectations and regulatory standards.

    The presence of diverse applications across different industries adds to the competitiveness of this market as manufacturers strive to provide tailored solutions to meet specific needs.

    Solvay has established a strong presence in the Bleaching Agents Market, specializing in the production and supply of a variety of bleaching chemicals. The company is recognized for its commitment to sustainability and innovation, which positions it favorably among competitors.

    With a robust portfolio that includes hydrogen peroxide and sodium hypochlorite, Solvay leverages advanced technologies to enhance product performance while minimizing environmental impact. The company also benefits from an extensive distribution network that allows it to serve a wide array of markets effectively.

    Its strong focus on customer collaboration enables Solvay to provide customized solutions that address the unique challenges faced by different industries, thus reinforcing its competitive edge in the market.

    Mitsin Industry is another key player in the Bleaching Agents Market, distinguished by its expertise in manufacturing high-quality bleaching chemicals. The company emphasizes research and development, resulting in innovative products that cater specifically to the needs of various sectors, such as textiles, pulp and paper.

    Mitsin Industry's commitment to quality assurance and adherence to strict regulatory guidelines enhance its reputation and customer trust in its products. By harnessing advanced manufacturing techniques and fostering strategic partnerships, Mitsin Industry is able to offer competitive pricing and reliable supply, significantly improving its market standing.

    Their focus on continuous improvement and sustainable practices also aligns with the global shift towards greener solutions, positioning Mitsin Industry as a forward-thinking contender in the bleaching agents landscape.

    Key Companies in the Bleaching Agents Market market include

    Industry Developments

    • Q1 2024: BASF launches new eco-friendly bleaching agent for textile industry BASF announced the launch of a new hydrogen peroxide-based bleaching agent designed to reduce water and energy consumption in textile processing, targeting sustainability goals in the sector.
    • Q2 2024: Solvay expands hydrogen peroxide production facility in Thailand Solvay inaugurated an expanded hydrogen peroxide plant in Thailand to meet growing demand from the pulp and paper and textile industries in Southeast Asia.
    • Q2 2024: Evonik introduces biodegradable bleaching agent for food applications Evonik launched a new line of biodegradable bleaching agents for use in flour and dairy processing, aiming to address regulatory and consumer demand for cleaner-label food ingredients.
    • Q3 2024: Aditya Birla Chemicals opens new sodium chlorate plant in Gujarat Aditya Birla Chemicals commissioned a new sodium chlorate manufacturing facility in Gujarat, India, to supply the growing needs of the regional pulp and paper bleaching market.
    • Q3 2024: AkzoNobel partners with Unilever to supply sustainable bleaching agents for home care products AkzoNobel announced a strategic partnership with Unilever to provide next-generation, low-impact bleaching agents for use in Unilever’s global home care product lines.
    • Q4 2024: Solvay receives regulatory approval for new food-grade bleaching agent in Europe Solvay secured European Food Safety Authority (EFSA) approval for its latest food-grade bleaching agent, enabling expanded sales to bakery and dairy manufacturers across the EU.
    • Q4 2024: BASF signs supply contract with major Asian textile group for hydrogen peroxide BASF entered into a multi-year supply agreement with a leading Asian textile conglomerate to provide hydrogen peroxide for large-scale textile bleaching operations.
    • Q1 2025: Evonik appoints new Head of Bleaching Agents Division Evonik announced the appointment of Dr. Maria Schulz as the new Head of its Bleaching Agents Division, effective January 2025, to drive innovation and global expansion.
    • Q1 2025: AkzoNobel acquires specialty bleaching agent business from local competitor in Brazil AkzoNobel completed the acquisition of a Brazilian specialty bleaching agent manufacturer, strengthening its presence in the South American pulp and paper market.
    • Q2 2025: Solvay launches new chlorine-free bleaching agent for water treatment Solvay introduced a chlorine-free bleaching agent for municipal and industrial water treatment, aiming to reduce environmental impact and comply with stricter regulations.
    • Q2 2025: BASF announces $100 million investment in US bleaching agent production facility BASF revealed plans to invest $100 million in expanding its US-based bleaching agent manufacturing plant to meet rising demand from the food and textile sectors.
    • Q3 2025: Aditya Birla Chemicals secures major contract to supply bleaching agents to leading European paper producer Aditya Birla Chemicals signed a multi-year contract to supply bleaching agents to a top European paper manufacturer, marking a significant expansion of its export business.

    Future Outlook

    Bleaching Agents Market Future Outlook

    The Bleaching Agents Market is projected to grow at a 2.44% CAGR from 2024 to 2035, driven by increasing demand in textiles, paper, and household cleaning products.

    New opportunities lie in:

    • Development of eco-friendly bleaching agents for sustainable markets.
    • Expansion into emerging economies with tailored product offerings.
    • Investment in advanced bleaching technologies to enhance efficiency and reduce costs.

    By 2035, the market is expected to achieve robust growth, reflecting evolving consumer preferences and technological advancements.

    Market Segmentation

    Bleaching Agents Market Form Outlook

    • Liquid
    • Powder
    • Granular

    Bleaching Agents Market Type Outlook

    • Chlorine Bleaching Agents
    • Oxygen Bleaching Agents
    • Peroxide Bleaching Agents
    • Sodium Hypochlorite
    • Calcium Hypochlorite

    Bleaching Agents Market End Use Outlook

    • Industrial
    • Residential
    • Commercial

    Bleaching Agents Market Application Outlook

    • Textile
    • Pulp and Paper
    • Household
    • Cosmetics
    • Food Processing

    Report Scope

    MARKET SIZE 20244.282(USD Billion)
    MARKET SIZE 20254.386(USD Billion)
    MARKET SIZE 20355.582(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR)2.44% (2024 - 2035)
    REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR2024
    Market Forecast Period2025 - 2035
    Historical Data2019 - 2024
    Market Forecast UnitsUSD Billion
    Key Companies ProfiledMarket analysis in progress
    Segments CoveredMarket segmentation analysis in progress
    Key Market OpportunitiesGrowing demand for eco-friendly bleaching agents driven by regulatory changes and consumer preferences.
    Key Market DynamicsRising demand for eco-friendly bleaching agents drives innovation and regulatory shifts in the market.
    Countries CoveredNorth America, Europe, APAC, South America, MEA

    Market Highlights

    Author
    Pradeep Nandi
    Senior Research Analyst

    I have a bachelor's degree in mechanical engineering and an MBA. I have more than two years of expertise in the retail, food, and beverage, chemical, and material industries, and hence have developed a sound cross-domain expertise. A firm believer in lifelong learning and sharing of knowledge. Having a proclivity for hatching ideas and trying to absorb as much information as possible in a short amount of time. Introducing corporates to the data and insight, which enables them to move from probability to possibility, has been my key areas of interest. 

    Leave a Comment

    FAQs

    What is the projected market size of the Bleaching Agents Market by 2032?

    The Bleaching Agents Market is expected to be valued at 5.2 billion USD by 2032.

    What is the expected CAGR for the Bleaching Agents Market from 2024 to 2032?

    The expected CAGR for the Bleaching Agents Market from 2024 to 2032 is 2.44%.

    Which region held the largest market share in the Bleaching Agents Market as of 2023?

    The Asia-Pacific region held the largest market share in the Bleaching Agents Market, with a value of 1.21 billion USD in 2023.

    What are the market values for the Textile application segment in the Bleaching Agents Market by 2032?

    The Textile application segment of the Bleaching Agents Market is expected to be valued at 1.45 billion USD by 2032.

    Who are the key players in the Bleaching Agents Market?

    Key players in the Bleaching Agents Market include Solvay, Mitsin Industry, Lenzing AG, and Chemours, among others.

    What will be the market value of Household applications in the Bleaching Agents Market by 2032?

    The Household application segment in the Bleaching Agents Market is projected to reach a value of 1.5 billion USD by 2032.

    What was the market value for the Pulp and Paper application segment in 2023?

    The Pulp and Paper application segment was valued at 1.05 billion USD in the Bleaching Agents Market in 2023.

    How much is the North American market for Bleaching Agents expected to grow by 2032?

    The North American market for Bleaching Agents is expected to grow to 1.048 billion USD by 2032.

    What is the expected market value for the Food Processing application by 2032?

    The Food Processing application segment is expected to reach a value of 0.4 billion USD by 2032.

    What is the projected market size for the Cosmetics application segment in 2032?

    The Cosmetics application segment in the Bleaching Agents Market is anticipated to be valued at 0.55 billion USD by 2032.

    Download Free Sample

    Kindly complete the form below to receive a free sample of this Report

    Case Study
    Chemicals and Materials

    Compare Licence

    ×
    Features License Type
    Single User Multiuser License Enterprise User
    Price $4,950 $5,950 $7,250
    Maximum User Access Limit 1 User Upto 10 Users Unrestricted Access Throughout the Organization
    Free Customization
    Direct Access to Analyst
    Deliverable Format
    Platform Access
    Discount on Next Purchase 10% 15% 15%
    Printable Versions