The automotive air deflector market is a vibrant part of the auto industry in which the constant changes in regulatory matters, technological improvements and consumer tastes are main forces for change. A good number of automakers use air deflectors for their vehicles to improve on their aerodynamics, fuel economy and performance in general. The need for innovative airstream management systems has grown with the adoption of sustainability and fuel efficiency by the automobile companies.
Furthermore, as motor vehicles’ designs continue to evolve coupled with integration of modern technology; it directly affects the automotive air deflector market. As car producers strive to make less bulky and more aesthetically looking cars; they increasingly rely on wind splitters among other types of deflectors. Apart from contributing towards improved aerodynamics; these devices also add aesthetic value to vehicles in general. For this reason, there is an increased demand for customized attractive airstream management devices.
Equally important, customer preferences have a significant bearing on developments in automotive air deflector markets. Customers are becoming more interested in acquiring automobiles with sophisticated airflow modifiers due to attractiveness or comfort considerations. Owing to this trend, many automobile industries have been motivated towards prioritizing efficient wind splitter systems within their products thereby enhancing market expansion. Moreover, consumers are now well informed about how aerodynamics affect gas mileage prompting them prefer state-of-the-art wind splitters.
These dynamics have resulted from competition among numerous manufacturers seeking a larger share of the market hence contributing widely in its growth through research and development activities geared towards innovation of automobile air deflectors. Manufacturers are focusing on designing lightweight, durable, and cost-effective solutions to stay ahead in the market. The competitive environment has also led to a wide range of air deflector choices for consumers as well as technological advancements.
Moreover, the current global expansion of the automotive industry and the increasing production of vehicles in emerging markets have direct impacts on dynamics shaping automotive air deflector market. Air deflection requirements will increase with growing manufacturing concentration in more countries of the world. Producers are entering these new territories due to their growing demand and changing trends within global motor trade.
Report Attribute/Metric | Details |
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Market Size Value In 2023 | USD XX Billion |
Growth Rate | 3.3% (2023-2032) |
The Automotive Air Deflector Market is projected to grow from 10.9 USD Bn in 2021 to 15.2 USD Bn by 2032, exhibiting a compound annual growth rate (CAGR) 3.3% during the forecast period (2023 - 2032). Further, it has aimed to generate a higher market share for the research period. When windows are unnecessarily open, the air deflector is the most helpful as it prevents the running air from affecting the vehicle's stability. Moreover, the air deflector is extensively used by many automotive industries to increases fuel efficiency and reduces vehicle drag. In reducing the vehicle drag, the aerodynamics and vehicle design play an important role as they focus more on the vehicle air deflectors design.
The automotive air deflectors are widely used as it helps in improving the fuel economy. When the vehicle is in motion, it reduces the total drag force. By sub-classifying the running air through deflectors, it can also reduce energy consumption. Moreover, new technologies are developed in air deflectors by vehicle manufacturers to improve efficiency and vehicle design. Along with that, the air deflectors play a significant role in a vehicle that allows fresh air in the vehicle by opening the windows. Hence, the fresh air reduces the load on the engine, eases the air conditioning system functions, and improves fuel efficiency, which propels the Market Growth of Automotive Air deflectors. Further, the air deflectors are used in the vehicle to design the vehicle, improve the aerodynamics, and reduce the air drag, increasing the demand of the Market.
According to the Market report of Automotive Air Deflector, the global market is boosting up its growth due to the collaborative support of the intended audiences such as Government and Research Organizations, Automotive air deflector manufacturers, Consulting Companies in the Market, Research Consultants, Raw Material Suppliers, Investors and Shareholders, and Independent and authorized dealers of the air deflector.
The ongoing pandemic has negatively impacted the growth of the global Automotive Air Deflector Market. In the first half of 2020, many regional governments have imposed global lockdown, social distancing norms, and shutdown across various regions. During this pandemic, the global market has experienced financial loss due to the lack of transportation, lack of workforce, disinterest of the investors in investment, and many others. Even the supply chain of the global air deflector has been disrupted.
However, the continuous efforts of the key players have resulted to again strengthen the global market. Therefore, it has been predicted that the global market will experience a higher global Marketshare of Automotive Air Deflector for the forecast period.
As per the Automotive Air Deflector Market Trends report, the key players contribute higher market share by giving collaborative efforts and efficiency to the product. These important key players are:
These key market players adopt various strategies and new tactics to Propel market Growth of Automotive Air Deflector. Along with that, these players are well aware of the customers' demands, which are giving strength to grow the market value among the globe's population.
The major growth driving factors for the global Market are improved fuel efficiency, improved vehicle aerodynamics, stringent environmental regulations, attractive design, and good vehicle control. Other factors like improved fuel economy and better speed also drive the market growth for the forecast period.
As per the European Environment Agency report, it has been observed that the demand for sports utility vehicles (SUVs) has been increased. In 2018, one out of three SUVs cars has been newly registered in the European region. This kind of growth is propelling the growth of the global market.
The air deflectors offer higher speeds and better vehicle control that can help reduce the number of accidents, bringing more opportunities for the global Automotive Air Deflector Market.
Moreover, the increasing demand for the Automotive Air Deflector due to the increased purchasing power among the people and growing sales of SUVs and commercial vehicles are predicted to bring lucrative opportunities for the global key players and manufacturers.
The global market of Automotive Air deflectors might face restraints due to the fluctuating prices of raw materials.
Another market restraint can be the limitation of the air deflector across various regions, which can hamper the growth of the market.
The fluctuating price of plastic composites used in air deflectors might bring major challenges to the global market. Another market challenge can be the ongoing pandemic that has hampered the growth of the global market for the first half of the year 2020.
Hence, the collective efforts and hard works of the key players have made it enable to fight these challenges and enhance the growth of the global Automotive Air Deflector Market.
The global market of Automotive Air Deflector is increasing its cumulative growth with the increasing demand. Here, the people's focus on aesthetics and concerns regarding safety are bringing more scope to the global market.
Moreover, the Asia Pacific region's regional market growth shows the cumulative growth of the global market.
The global market is segregated based on mounting method, material, vehicle type, and sales channel.
The global market has been segregated into commercial vehicles and passenger vehicles based on the vehicle type segment.
The passenger vehicle is registered to contribute to the higher market Size of the Automotive Air Deflector for the research period.
Based on the type segment, the global Automotive Air Deflector Market has been classified into window air deflector, bug deflector, and sunroof deflector.
Among these segment types, the window air deflector is holding the dominant position with generating market Size of the Automotive Air Deflector for the assessment period.
Based on the mounting method, the global market has been divided into bolt-on deflectors, tape-on deflectors, and in-channel deflectors.
Out of all, the tape-on method is projected to increase the market Share of Automotive Air Deflector and generate a higher CAGR for the forecast period. This segment is growing due to the increasing demand for the tape-on method among consumers.
The global Automotive Air Deflector Market has been segregated into aftermarket and OEM based on the sales-channel segment.
Among these, the aftermarket segment is accounted to grow the forecast period's Automotive Air Deflector Market Size.
Based on the material segment, the global Automotive Air Deflector Market has been classified into fiberglass, acrylic, and abs plastic.
The fiberglass segment is accounted to generate a higher market share for the forecast period.
Geographically, the global Automotive Air Deflector Industry has been segmented into various global locations such as Europe, North America, Asia-Pacific, and the Rest of the World.
Out of all, the Asia Pacific regional market is projected to hold the dominant position with contributing the higher Market Share for the research period due to the rising demand for passenger cars in developing countries like India, China, and Japan. Moreover, the installation of automotive air deflectors has been increased in the Asia Pacific region due to the increasing demand in the sales of vehicles. Apart from that, the European market region is estimated to generate the second-largest Market Share of Automotive Air deflectors in terms of demand for the forecast period because of the region's agricultural and logistics industry growth.
January 2024: Steelbird Hi-Tech Limited made an announcement on the debut of their new helmet, which is called the SBA-20. This helmet is intended to improve rider protection and target the urgent problem of road accidents. Steelbird's constant dedication to innovation, quality, and providing a safer riding experience for riders all across the nation is highlighted by the debut of the SBA-20.
The SBA-20 is characterised by a multitude of innovative features that set it apart from other products on the market. The helmet, which is made from high-impact thermoplastic material, offers the highest possible level of protection with a shell that is both tough and long-lasting.
The SBA-20 is offered in three different sizes: medium (580mm), large (600mm), and extra-large (620mm). The pricing range for this product begins at Rs 1869 and goes all the way up to Rs 2459. The product is available for purchase at all Steelbird locations as well as on the official website of the firm.
The SBA-20 has a washable and removable inside that also has an air deflector, which adds a sense of flair to the product while also providing comfort. A reflective component placed around the neck region significantly improves visibility during night rides, which is an important feature of road safety. In addition to providing protection, the polycarbonate (PC) anti-scratch coated visor, which is offered in both a Smoke and Chrome Finish, guarantees excellent visibility.
The Steelbird SBA-20 is said to contain a micrometric buckle for a secure and adjustable fit, a polycarbonate (PC) spoiler for a sporty style, an inner sunscreen for additional protection against glare, and a flip-up design for adaptability. Steelbird says that the SBA-20 does not compromise on convenience. The bold and athletic graphics contribute to a one-of-a-kind and appealing appearance, while the aerodynamic design reduces the amount of wind resistance, which in turn improves stability.
The Market Trends of Automotive Air Deflector report has involved the qualitative and quantitative data analysis method to measure the growth of the global market. This report has covered the market size in terms of volume and size, statistical data, challenges for the market, and many more.
According to the Market Trends of Automotive Air Deflectorreport, the global market has is picking up growth. Moreover, the report has highlighted the recent developments, regional analysis, and competitive analysis to understand the current competitions across the world.
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