Automotive Air Deflector Market Analysis

Automotive Air Deflector Market Overview

The Automotive Air Deflector Market is projected to grow from 10.9 USD Bn in 2021 to 15.2 USD Bn by 2032, exhibiting a compound annual growth rate (CAGR) 3.3% during the forecast period (2023 - 2032). Further, it has aimed to generate a higher market share for the research period. When windows are unnecessarily open, the air deflector is the most helpful as it prevents the running air from affecting the vehicle's stability. Moreover, the air deflector is extensively used by many automotive industries to increases fuel efficiency and reduces vehicle drag. In reducing the vehicle drag, the aerodynamics and vehicle design play an important role as they focus more on the vehicle air deflectors design.

The automotive air deflectors are widely used as it helps in improving the fuel economy. When the vehicle is in motion, it reduces the total drag force. By sub-classifying the running air through deflectors, it can also reduce energy consumption. Moreover, new technologies are developed in air deflectors by vehicle manufacturers to improve efficiency and vehicle design. Along with that, the air deflectors play a significant role in a vehicle that allows fresh air in the vehicle by opening the windows. Hence, the fresh air reduces the load on the engine, eases the air conditioning system functions, and improves fuel efficiency, which propels the Market Growth of Automotive Air deflectors. Further, the air deflectors are used in the vehicle to design the vehicle, improve the aerodynamics, and reduce the air drag, increasing the demand of the Market.

According to the Market report of Automotive Air Deflector, the global market is boosting up its growth due to the collaborative support of the intended audiences such as Government and Research Organizations, Automotive air deflector manufacturers, Consulting Companies in the Market, Research Consultants, Raw Material Suppliers, Investors and Shareholders, and Independent and authorized dealers of the air deflector. 

COVID-19 Impact Analysis

The ongoing pandemic has negatively impacted the growth of the global Automotive Air Deflector Market. In the first half of 2020, many regional governments have imposed global lockdown, social distancing norms, and shutdown across various regions. During this pandemic, the global market has experienced financial loss due to the lack of transportation, lack of workforce, disinterest of the investors in investment, and many others. Even the supply chain of the global air deflector has been disrupted.

However, the continuous efforts of the key players have resulted to again strengthen the global market. Therefore, it has been predicted that the global market will experience a higher global Marketshare of Automotive Air Deflector for the forecast period.

Competitive landscape Analysis

As per the Automotive Air Deflector Market Trends report, the key players contribute higher market share by giving collaborative efforts and efficiency to the product. These important key players are:

• Piedmont Plastics (US), 


• Lund International (US), 


• Spoiler Factory (Australia), 


• FARAD Group (Luxembourg),


• Climate UK Ltd (UK), 


• Hatcher Components Ltd (UK),


• Altair Engineering Inc. (US), 


• DGA (US).

These key market players adopt various strategies and new tactics to Propel market Growth of Automotive Air Deflector. Along with that, these players are well aware of the customers' demands, which are giving strength to grow the market value among the globe's population.

Market Dynamics

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  Major Key Driver

  
  

The major growth driving factors for the global Market are improved fuel efficiency, improved vehicle aerodynamics, stringent environmental regulations, attractive design, and good vehicle control. Other factors like improved fuel economy and better speed also drive the market growth for the forecast period.

As per the European Environment Agency report, it has been observed that the demand for sports utility vehicles (SUVs) has been increased. In 2018, one out of three SUVs cars has been newly registered in the European region. This kind of growth is propelling the growth of the global market.

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  Growth Opportunities for the Market

  
  

The air deflectors offer higher speeds and better vehicle control that can help reduce the number of accidents, bringing more opportunities for the global Automotive Air Deflector Market.

Moreover, the increasing demand for the Automotive Air Deflector due to the increased purchasing power among the people and growing sales of SUVs and commercial vehicles are predicted to bring lucrative opportunities for the global key players and manufacturers.

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  Market Restraints 

  
  

The global market of Automotive Air deflectors might face restraints due to the fluctuating prices of raw materials.

Another market restraint can be the limitation of the air deflector across various regions, which can hamper the growth of the market.

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  Challenges experienced by the market

  
  

The fluctuating price of plastic composites used in air deflectors might bring major challenges to the global market. Another market challenge can be the ongoing pandemic that has hampered the growth of the global market for the first half of the year 2020. 

Hence, the collective efforts and hard works of the key players have made it enable to fight these challenges and enhance the growth of the global Automotive Air Deflector Market.

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  Cumulative Growth Analysis

  
  

The global market of Automotive Air Deflector is increasing its cumulative growth with the increasing demand. Here, the people's focus on aesthetics and concerns regarding safety are bringing more scope to the global market. 

Moreover, the Asia Pacific region's regional market growth shows the cumulative growth of the global market.

Market Segment Overview

The global market is segregated based on mounting method, material, vehicle type, and sales channel. 

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  By Vehicle Type:

  
  

The global market has been segregated into commercial vehicles and passenger vehicles based on the vehicle type segment.

The passenger vehicle is registered to contribute to the higher market Size of the Automotive Air Deflector for the research period.

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  By Types:

  
  

Based on the type segment, the global Automotive Air Deflector Market has been classified into window air deflector, bug deflector, and sunroof deflector. 

Among these segment types, the window air deflector is holding the dominant position with generating market Size of the Automotive Air Deflector for the assessment period.

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  By Mounting Method:

  
  

Based on the mounting method, the global market has been divided into bolt-on deflectors, tape-on deflectors, and in-channel deflectors. 

Out of all, the tape-on method is projected to increase the market Share of Automotive Air Deflector and generate a higher CAGR for the forecast period. This segment is growing due to the increasing demand for the tape-on method among consumers.

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  By Sales Channel:

  
  

The global Automotive Air Deflector Market has been segregated into aftermarket and OEM based on the sales-channel segment.

Among these, the aftermarket segment is accounted to grow the forecast period's Automotive Air Deflector Market Size.

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  By Material:

  
  

Based on the material segment, the global Automotive Air Deflector Market has been classified into fiberglass, acrylic, and abs plastic. 

The fiberglass segment is accounted to generate a higher market share for the forecast period. 

Regional Analysis

Geographically, the global Automotive Air Deflector Industry has been segmented into various global locations such as Europe, North America, Asia-Pacific, and the Rest of the World. 

Out of all, the Asia Pacific regional market is projected to hold the dominant position with contributing the higher Market Share for the research period due to the rising demand for passenger cars in developing countries like India, China, and Japan. Moreover, the installation of automotive air deflectors has been increased in the Asia Pacific region due to the increasing demand in the sales of vehicles. Apart from that, the European market region is estimated to generate the second-largest Market Share of Automotive Air deflectors in terms of demand for the forecast period because of the region's agricultural and logistics industry growth.

Recent Developments

January 2024: Steelbird Hi-Tech Limited made an announcement on the debut of their new helmet, which is called the SBA-20. This helmet is intended to improve rider protection and target the urgent problem of road accidents. Steelbird's constant dedication to innovation, quality, and providing a safer riding experience for riders all across the nation is highlighted by the debut of the SBA-20.

The SBA-20 is characterised by a multitude of innovative features that set it apart from other products on the market. The helmet, which is made from high-impact thermoplastic material, offers the highest possible level of protection with a shell that is both tough and long-lasting.

The SBA-20 is offered in three different sizes: medium (580mm), large (600mm), and extra-large (620mm). The pricing range for this product begins at Rs 1869 and goes all the way up to Rs 2459. The product is available for purchase at all Steelbird locations as well as on the official website of the firm.

The SBA-20 has a washable and removable inside that also has an air deflector, which adds a sense of flair to the product while also providing comfort. A reflective component placed around the neck region significantly improves visibility during night rides, which is an important feature of road safety. In addition to providing protection, the polycarbonate (PC) anti-scratch coated visor, which is offered in both a Smoke and Chrome Finish, guarantees excellent visibility.

The Steelbird SBA-20 is said to contain a micrometric buckle for a secure and adjustable fit, a polycarbonate (PC) spoiler for a sporty style, an inner sunscreen for additional protection against glare, and a flip-up design for adaptability. Steelbird says that the SBA-20 does not compromise on convenience. The bold and athletic graphics contribute to a one-of-a-kind and appealing appearance, while the aerodynamic design reduces the amount of wind resistance, which in turn improves stability.

Report Overview

The Market Trends of Automotive Air Deflector report has involved the qualitative and quantitative data analysis method to measure the growth of the global market. This report has covered the market size in terms of volume and size, statistical data, challenges for the market, and many more.

According to the Market Trends of Automotive Air Deflectorreport, the global market has is picking up growth. Moreover, the report has highlighted the recent developments, regional analysis, and competitive analysis to understand the current competitions across the world. 

Segmental Table:

By Vehicle Type:

• commercial vehicle 


• passenger vehicle

By Types:

• window air deflector, 


• bug deflector, 


• sunroof deflector

By Mounting Method:

• bolt-on deflectors, 


• tape-on deflectors,


• in-channel deflectors

By Sales Channel:

• aftermarket, 


• OEM

By Material:

• fiberglass, 


• acrylic, 


• abs plastics