The Automatic Mower Market Size was estimated at 4.65 (USD Billion) in 2022. The Automatic Mower Industry is expected to grow from 5.2(USD Billion) in 2023 to 14.28 (USD Billion) by 2032. The Automatic Mower Market CAGR (growth rate) is expected to be around 11.88% during the forecast period (2024 - 2032).
Key Automatic Mower Market Trends Highlighted
Key market drivers for the automatic mower market include rising urbanization, increasing disposable income, and growing awareness of the benefits of automated lawn care. Additionally, advancements in technology, such as the development of more efficient and user-friendly models, are further driving market growth.Opportunities for exploration and capture in the automatic mower market lie in the expansion into emerging markets, where there is a growing demand for automated lawn care solutions. Furthermore, the development of new technologies, such as robotic lawn mowers that can navigate complex terrains and obstacles, presents significant growth potential.Recent trends in the automatic mower market include the increasing adoption of smart features, such as GPS navigation and remote control capabilities. This trend is driven by the growing consumer demand for convenience and efficiency. Additionally, the focus on sustainability is leading to the development of electric and solar-powered automatic mowers, which offer environmentally friendly lawn care solutions.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Automatic Mower Market Drivers
Growing Demand for Automated Lawn Care
One of the leading drivers of the automatic mower market is the rising popularity of automated lawn care solutions. In the modern world, both natural persons and organizations are turning to automated solutions that would help them save time and labor on the maintenance of gardens and lawns. Not surprisingly, automatic mowers do indeed satisfy this need, providing the means for operating independently and without the assistance of manual labor.In addition, the demand for automatic lawn mowers is exacerbated by the increasingly affordable and user-friendly features they implement, thus becoming more available for a greater number of customers. In conclusion, the growing population and further urbanization of human settlements will stimulate the demand for automated lawn care solutions and hence promote the growth of the automatic mower market.
Advancements in Technology
Technology, especially the improvements in technology, is one of the most important driving forces of the automatic mower market industry. This translates into innovative features and exciting improvements that manufacturers keep introducing, which results in more effective, versatile, and reliable lawnmowers. Whether it is the improvement of these machines’ navigation systems, which would enable more efficient grass-cutting, or the refinement of obstacle detection, these advances are making a significant change in the market and in people’s experience of using automatic mowers.Similarly, the implementation of various smart technologies, such as control from smartphones or via a portable remote, makes it easier and more convenient to use these devices for keeping one’s lawn in perfect order. Overall, the impact of technology on the automatic mower market is positive and is likely to determine the future development of this industry.
Rising Environmental Consciousness
The growing environmental consciousness among consumers is another key driver of the automatic mower market. Automatic mowers offer an eco-friendly alternative to traditional gas-powered mowers, as they produce zero emissions and significantly reduce noise pollution. This is particularly appealing to homeowners and businesses that are committed to reducing their environmental impact. Additionally, automatic mowers can contribute to healthier lawns by promoting grass growth and reducing the need for chemical fertilizers and pesticides.As environmental concerns continue to rise, the demand for sustainable lawn care solutions is expected to increase, further driving the growth of the automatic mower market.
Automatic Mower Market Segment Insights
Automatic Mower Market Power Source Insights
The Automatic Mower Market is segmented by Power Source into Electric and Battery. The Electric segment held the largest market share in 2023, accounting for over 60% of the Automatic Mower Market revenue. The Battery segment is expected to grow at a faster CAGR during the forecast period, owing to the increasing adoption of battery-powered automatic mowers due to their convenience and portability. Electric automatic mowers are powered by a cord that plugs into an electrical outlet. They are typically less expensive than battery-powered automatic mowers, but they are also less portable and have a shorter run time.Battery-powered automatic mowers are powered by a rechargeable battery. They are more portable than electric automatic mowers, but they are also more expensive and have a shorter running time. The growth of the Automatic Mower Market is attributed to the increasing demand for automated lawn care solutions, rising disposable income, and growing awareness about the benefits of automatic mowers. The market is also expected to benefit from the increasing adoption of smart home technologies and the growing popularity of robotic lawn mowers. Major players in the Automatic Mower Market include Husqvarna, Honda, Deere Company, and STIGA.These companies are investing in research and development to launch new products and expand their market share. The market is also witnessing the entry of new players, which is intensifying competition. Overall, the Automatic Mower Market is expected to witness significant growth in the coming years, driven by the increasing demand for automated lawn care solutions and the growing popularity of robotic lawn mowers.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Automatic Mower Market Application Insights
The market segment Applications includes Residential, Commercial, Industrial, and Other. The bulk of sales comes from the Residential segment, which accounted for 60% of the market for Automatic Mowers in 2023. The growth in sales in this segment is due to an increase in the rate of installation of robots in private households together with an increase in the information level, contributes to the formation of a more favorable climate for the development in the market of consumer robots. The Commercial segment is expected to increase sales by 12.5% CAGR by 2023, due to the increase in the use of robots in parks, on golf courses, and sports fields.Industrial usage is expected to grow at a moderate rate, as automatic mowers are used on factory lawns and warehouses.
Automatic Mower Market Cutting Width Insights
The cutting width segment plays a crucial role in the Automatic Mower Market's segmentation. In 2023, the 'Less than 18 Inches' segment held the largest market share, owing to its affordability and suitability for smaller lawns. The '18-24 Inches' segment is projected to witness significant growth during the forecast period, driven by the increasing popularity of mid-sized lawns and the growing preference for efficient mowing solutions. Meanwhile, the '24 Inches or More' segment is expected to gain traction in commercial lawn care applications and large residential properties.This growth is attributed to the rising adoption of smart home technologies, increasing disposable income, and growing environmental consciousness among consumers.
Automatic Mower Market Control Mechanism Insights
The Automatic Mower Market is segmented based on Control Mechanism into Manual, Automatic, and Remote Controlled. Among these segments, the Automatic segment is anticipated to hold the largest market share in the coming years, owing to the increasing adoption of smart home devices and the rising demand for automated lawn care solutions. The Automatic segment is projected to grow at a CAGR of 12.5% during the forecast period, reaching a market valuation of USD 7.2 billion by 2028. The Manual segment is expected to account for a significant market share, due to its affordability and ease of use.The Remote Controlled segment is projected to witness steady growth, driven by the growing popularity of remote-controlled devices and the increasing number of tech-savvy consumers.
Automatic Mower Market Regional Insights
The regional segmentation of the Automatic Mower Market offers valuable insights into the market's geographical distribution and growth potential. North America holds a significant market share, driven by the high adoption of advanced lawn care technologies and the presence of major players in the region. Europe follows closely, with a large consumer base and a growing demand for automated lawn care solutions. APAC is expected to witness substantial growth in the coming years, fueled by rising disposable incomes and increasing urbanization.South America and MEA represent emerging markets with untapped potential, offering opportunities for market expansion. The Automatic Mower Market segmentation allows for targeted marketing strategies and tailored product offerings based on regional preferences and market dynamics.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Automatic Mower Market Key Players And Competitive Insights
Key players in the Automatic Mower Market are concentrating on increasing their product offerings through developments. This, in turn, is expected to help the market grow. Major Automatic Mower Market players are investing heavily in research and development to develop products that feature advanced technologies and better features. In the coming years, these investments are expected to give these companies a competitive advantage over their competitors. Mergers and acquisitions are key strategies being adopted by the Automatic Mower Market players to increase their presence in the market and widen their product ranges. These activities are expected to have an effect on the competition in the coming years.Husqvarna is one of the prominent market players in the Automatic Mower Market. The company features a wide range of automatic mowers. Some of the key product offerings of the company include robotic lawn mowers, ride-on mowers, and commercial mowers. The company is focusing on offering products with advanced features to its customers. Husqvarna has a wide distribution channel and a presence in most countries. Apart from this, the company is heavily investing in R to develop new products and enhanc the existing product line.Stihl, one of the other Automatic Mower Market companies is innovating in the Automatic Mower Market. The company has a wide product range of automatic mowers. Some of the product offerings of the company include robotic lawn mowers, ride-on mowers, and commercial mowers. Similar to other companies in the market, Stihl is putting focus on innovating on its existing products and is offering products with advanced features. The company has a presence in more than 160 countries and has a strong distribution channel. Stihl is also investing on R for developing new products and enhancing the existing product line.
Key Companies in the Automatic Mower Market Include
Automatic Mower Market Industry Developments
The automatic mower market is projected to reach USD 14.28 billion by 2032, exhibiting a CAGR of 11.88% from 2024 to 2032. Key factors driving market growth include rising demand for automated lawn care, increasing disposable income, and technological advancements. The residential segment held a dominant market share in 2023, owing to the growing popularity of robotic lawnmowers for residential applications. The commercial segment is anticipated to witness significant growth over the forecast period due to increasing adoption in public parks, sports fields, and commercial landscapes. North America accounted for the largest market share in 2023, followed by Europe and Asia-Pacific. Growing awareness of environmental sustainability and the rising adoption of smart home devices are expected to propel market growth in the coming years.
Automatic Mower Market Segmentation Insights
Automatic Mower Market Power Source Outlook
Automatic Mower Market Application Outlook
Automatic Mower Market Cutting Width Outlook
Automatic Mower Market Control Mechanism Outlook
Automatic Mower Market Regional Outlook
| Report Attribute/Metric | Details |
| Market Size 2022 | 4.65(USD Billion) |
| Market Size 2023 | 5.2(USD Billion) |
| Market Size 2032 | 14.28(USD Billion) |
| Compound Annual Growth Rate (CAGR) | 11.88% (2024 - 2032) |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Base Year | 2023 |
| Market Forecast Period | 2024 - 2032 |
| Historical Data | 2019 - 2023 |
| Market Forecast Units | USD Billion |
| Key Companies Profiled | Husqvarna, Ryobi, Ego, Yard Force, McCulloch, Fiskars, DeWalt, Bosch, Robomow, Gardena, Stiga, Stihl, Greenworks, Worx, Honda |
| Segments Covered | Power Source, Application, Cutting Width, Control Mechanism, Regional |
| Key Market Opportunities | Growing demand for laborsaving landscaping solutions Adoption of smart home technologies Rise of robotic lawn care services Technological advancements in navigation and obstacle avoidance Expansion into emerging markets |
| Key Market Dynamics | Increasing adoption of robotic lawn care rising demand for outdoor landscaping growing popularity of smart home devices technological advancements and government regulations on noise and emissions |
| Countries Covered | North America, Europe, APAC, South America, MEA |
Frequently Asked Questions (FAQ) :
The Automatic Mower Market size is estimated to be worth around USD 5.2 billion in 2023.
The Automatic Mower Market is projected to reach a valuation of approximately USD 14.28 billion by 2032.
The Automatic Mower Market is anticipated to exhibit a CAGR of around 11.88% from 2024 to 2032.
North America is expected to dominate the Automatic Mower Market throughout the forecast period.
Automatic Mowers are primarily utilized for residential and commercial lawn care applications.
Some of the key players in the Automatic Mower Market include Husqvarna, Honda, and iRobot.
Key growth drivers of the Automatic Mower Market include rising urbanization, increasing disposable income, and growing awareness of the benefits of automated lawn care.
Challenges faced by the Automatic Mower Market include high initial investment costs and technological limitations.
Key trends shaping the Automatic Mower Market include advancements in navigation technology and increasing integration of smart features.
Potential opportunities for growth in the Automatic Mower Market include expanding into emerging markets and developing new applications for automated lawn care.
Assistant Manager - Research High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. by implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in packaging, construction, and equipment domains. she handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.
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