Animal Growth Promoters Enhancers Market Trends

Animal Growth Promoters & Performance Enhancers Market Overview

Animal Growth Promoters & Performance Enhancers Market Size was valued at USD 12.82 Billion in 2023. The animal growth promoters & performance enhancers market industry is projected to grow from USD 13.817396  Billion in 2024 to USD 23.35 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.78% during the forecast period (2024 - 2032). The increasing demand for sustainable and efficient livestock production and the rising need for high-quality animal products are the key market drivers enhancing the animal growth promoters & performance enhancers market share.

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Animal Growth Promoters & Performance Enhancers Market Trends

• Growing preference for natural and sustainable solutions drives market growth

The market CAGR for animal growth promoters & performance enhancers is primarily driven by expanding demand for animal consumption and livestock-based products, rising need for organically produced growth promoters, and escalating animal diseases and climate change. Animal growth promoters and performance enhancers are substances used or given to animals. These products are used as they improve the utilization of animal feed. Animal growth promoters and performance enhancers help improve nutrition availability through intestinal absorption.

The goal of most livestock-related enterprises throughout the world is to maximize the efficiency of feed conversion without exposing themselves to substantial danger. This can be accomplished using animal growth promoters and performance enhancers with higher efficiency and fewer hazardous substances. As per the United Nations Food & Agriculture Organization (FAO), the United States had 94 million cattle in 2018. This has increased demand for the items as the animal population has grown, as has the desire for animals and animal-based products. The industry is shifting towards natural growth promoters and performance enhancers derived from probiotics, prebiotics, essential oils, and plant extracts. These alternatives aim to promote animal health and productivity while reducing the use of antibiotics and synthetic additives, aligning with the broader sustainability goals of the livestock industry.

Many environmental issues have arisen due to the development of very intensive input systems. Cattle grazing herds emit massive volumes of greenhouse gases, considerably contributing to the greenhouse effect. According to reports, livestock animals emit more than 100 distinct types of gases, including ammonia and methane, which contribute to warming and are more destructive than carbon dioxide. Agriculture currently accounts for around 14% of greenhouse gas emissions. According to the USDA, agricultural methane output will grow by 60% by 2030. As a result, IFIF corporate members such as Alltech (US), MSD Animal Health (US), Elanco (US), and Phibro Animal Health Corporation (US) are aiming to achieve the twin goal of profitability and sustainability. Such endeavors to produce environmentally friendly animal growth promoters are projected to provide significant growth potential in the animal growth promoters & performance enhancers market revenue.

Animal Growth Promoters & Performance Enhancers Market Segment Insights

Animal Growth Promoters & Performance Enhancers Product Type Insights

The animal growth promoters & performance enhancers market segmentation, based on product type, includes antibiotic, hormonal, feed enzymes, probiotics & prebiotics, phytogenic, and others. The probiotics & prebiotics category generated the most income (30%). This is owing mostly to their safety, natural performance-enhancing characteristics, and great nutritional value. It also promotes disease resistance and health by altering the gut microbiota, reducing pathogen shedding and disease symptoms, increasing gut immunity, and improving disease resistance and health.

Animal Growth Promoters & Performance Enhancers Livestock Insights

Based on livestock, the animal growth promoters & performance enhancers market segmentation includes ruminants, poultry, porcine, and others. The poultry segment dominated the market, accounting for 38% of market revenue (4.5 Billion). This segment's substantial market share can be attributable to increased demand for poultry meat and eggs, rising new diet approaches, and increasing antibiotic phase-outs, resulting in the development of alternatives. Besides, the rising concern over antimicrobial resistance and the need to reduce antibiotic usage in poultry farming encourage the adoption of alternative growth-promoting solutions, such as probiotics, enzymes, and organic acids, to enhance poultry health and productivity.

Figure 1: Animal Growth Promoters & Performance Enhancers Market, by Livestock, 2022 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

The ruminants segment is expected to grow at the fastest CAGR in the animal growth promoters & performance enhancers industry in the coming years. Ruminants, such as cattle, sheep, and goats, play a vital role in the meat and dairy production industry. The increasing demand for high-quality meat and dairy products, driven by population growth and changing dietary preferences, fuels the need for improved animal health and productivity. Animal growth promoters and performance enhancers tailored for ruminants aim to enhance feed efficiency, weight gain, and overall performance, enabling farmers to optimize production and meet rising consumer demands.

Animal Growth Promoters & Performance Enhancers Regional Insights

By region, the study provides market insights into Europe, North America, Asia-Pacific, and the Rest of the World. The North American animal growth promoters & performance enhancers market accounted for USD 5.45 billion in 2022 and will likely exhibit a significant CAGR growth in the study period. The high regional consumption of meat and dairy products and the growing demand for sustainable and efficient livestock production require advanced growth-promoting solutions. Farmers in North America seek to optimize animal health and productivity while ensuring the responsible use of antibiotics and maintaining high animal welfare standards. The robust presence of key market players and innovative research initiatives in the region further contributes to the development and adoption of novel animal growth promoters and performance enhancers, catering to the specific needs of North American livestock producers.

Further, the major countries studied in the market report are The US, German, Canada, the UK, France, Spain, China, Italy, India, Australia, Japan, South Korea, and Brazil.

Figure 2: Animal Growth Promoters & Performance Enhancers Market Share By Region 2022 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe animal growth promoters & performance enhancers market accounts for the second-largest market share. The stringent EU regulations on antibiotic usage in animal farming propel the demand for sustainable growth-promoting alternatives, such as probiotics, prebiotics, and phytogenics. Moreover, the increasing concerns over antimicrobial resistance and the need to reduce environmental impacts drive the adoption of eco-friendly growth promoters in livestock production. Further, the German animal growth promoters & performance enhancers market held the largest market share, and the UK animal growth promoters & performance enhancers market was the fastest-growing market in the European region.

The Asia-Pacific Animal Growth Promoters & Performance Enhancers Market is expected to grow at the fastest CAGR from 2023 to 2032. The growing regional population, rising disposable incomes, and dietary changes drive the demand for animal-based protein sources, stimulating the need for improved livestock production efficiency. With several countries focusing on modernizing their livestock production systems, the Asia Pacific market offers immense growth potential for companies developing innovative animal growth promoters and performance enhancers to support sustainable and efficient agriculture practices. Moreover, China’s animal growth promoters & performance enhancers market held the largest market share, and the Indian animal growth promoters & performance enhancers market was the fastest-growing market in the Asia-Pacific region.

Recent News:

September 2023:  The Department of Fisheries, India has authorized 732 artificial reef units for ten coastal states of India as a sub-activity of the "Integrated Modern Coastal Fishing Villages" component of the Centrally Sponsored Scheme (CSS), with the aim of fostering sustainable practices. With the technical assistance of the Fishery Survey of India (FSI) and the ICAR-Central Marine Fisheries Research Institute (CMFRI), the initiatives are currently being executed. The site selection processes for all states have been finalized, with the exception of Kerala and Maharashtra, which have concluded the tendering process for work execution. As a result, the anticipated completion date for all initiatives is January 2024. It is anticipated that the implementation of sea ranching programs in all coastal states and the establishment of artificial reefs in coastal waters will serve as effective strategies to restore coastal fisheries and replenish fish inventories. In order to manage aquatic resources, including habitat enhancement, increase productivity, and rehabilitate and/or improve natural habitats, artificial reefs are technological interventions based on engineering.

Animal Growth Promoters & Performance Enhancers Key Market Players & Competitive Insights

Leading market players are actively investing in research & development initiatives to expand their product portfolios and cater to the evolving needs of livestock producers. Key animal growth promoters & performance enhancers industry participants are also undertaking strategic activities to strengthen their presence and market share. Major market developments include frequent new product launches, where companies introduce advanced growth promoters tailored to address specific market demands and enhance livestock productivity.

Collaborations, contractual agreements, and partnerships with other organizations are also prominent in the animal growth promoters & performance enhancers industry, enabling companies to access new markets and expand their distribution networks. In recent years, the animal growth promoters & performance enhancers industry has offered some of the most significant advantages that address specific nutritional requirements and improve animal health and overall performance. Major players in the animal growth promoters & performance enhancers market, including Cargill Incorporated (US), Royal DSM N.V. (Netherlands), Merck & Co. Inc (US), Alltech Corporation (US), Vetoquinol S.A. (France), Erber AG (Austria), Phibro Animal Health Corporation (US), Kemin Industries Inc (US), Zoetis Inc (US), Novozymes A/S (Denmark), BASF SE (Germany), Evonik Industries AG (Germany), Land O’Lakes Inc (US), Lallemand Inc (Canada), are making higher investments in manufacturing facilities to meet the increasing demand for growth promoters ly.

Novozymes A/S is a Danish biotechnology company that was founded in 2000 as a result of the demerger of Novo Nordisk's biotechnology division. It operates as an independent entity within the Novo Group and is headquartered in Denmark. Novozymes is a leader in developing and producing industrial enzymes and microorganisms. Novozymes has a strong presence, with operations and sales offices in numerous countries across Europe, the Americas, Asia Pacific, Africa, and the Middle East. In June 2021, Novozymes A/S launched ProAct 360, a protease technology for poultry, on three key fronts: feed affordability, efficiency, and sustainability.

Kemin Industries Inc is a leading company that provides innovative solutions for human and animal nutrition, health, and safety. Kemin Industries offers a diverse portfolio of products and solutions across multiple industries. The company is a prominent player in developing and producing animal growth promoters and performance enhancers in the animal health segment. One of the recent developments by Kemin in the animal health sector was the launch of a new probiotic-based feed additive for livestock in 2020. This probiotic product was designed to promote gut health and improve nutrient absorption in various livestock species, supporting optimal growth and feed efficiency.

Key Companies in the animal growth promoters & performance enhancers market include

• Cargill Incorporated (US)


• Royal DSM N.V. (Netherlands)


• Boehringer Ingelheim Group (Germany)


• Merck & Co. Inc (US)


• Alltech Corporation (US)


• Vetoquinol S.A. (France)


• Novus International Inc (US)


• Associated British Foods plc (UK)


• Erber AG (Austria)


• Phibro Animal Health Corporation (US)


• Kemin Industries Inc (US)


• Zoetis Inc (US)


• Nutreco N.V. (Netherlands)


• Novozymes A/S (Denmark)


• BASF SE (Germany)


• Evonik Industries AG (Germany)


• Land O’Lakes Inc (US)


• Lallemand Inc (Canada)

Animal Growth Promoters & Performance Enhancers Industry Developments

August 2021: Cargill Incorporated has introduced a new feed additive called 'Promote.' The product is intended to improve poultry intestinal health and is projected to expand the company's product portfolio in markets.

April 2021: Kemin Industries Inc (US) has introduced Paradigmox Green, an antioxidant solution for organic livestock farming in the EMENA (Europe, Middle East, and North Africa) region.

March 2020: Evonik Industries AG has introduced a new product called 'Ecobiol,' a probiotic designed to promote cattle gut health. The introduction of this product strengthened the company's position in the business of animal growth promoters and performance enhancers.

Animal Growth Promoters & Performance Enhancers Market Segmentation

Animal Growth Promoters & Performance Enhancers Product Type Outlook

• Antibiotic


• Hormonal


• Feed Enzymes


• Probiotics & Prebiotics


• Phytogenic


• Others

Animal Growth Promoters & Performance Enhancers Livestock Outlook

• Ruminants


• Poultry


• Porcine


• Others

Animal Growth Promoters & Performance Enhancers Regional Outlook

• North America
  
  
  
  • US
  
  
  • Canada
  
  
  
  


• Europe
  
  
  
  • Germany
  
  
  • France
  
  
  • UK
  
  
  • Italy
  
  
  • Spain
  
  
  • Rest of Europe
  
  
  
  


• Asia-Pacific
  
  
  
  • China
  
  
  • Japan
  
  
  • India
  
  
  • Australia
  
  
  • South Korea
  
  
  • Australia
  
  
  • Rest of Asia-Pacific
  
  
  
  


• Rest of the World
  
  
  
  • Middle East
  
  
  • Africa
  
  
  • Latin America