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US Polyphenol Market Research Report: By Source (Fruits, Vegetables, Whole Grains, Beverages), By Type (Flavonoids, Phenolic Acids, Stilbenes, Lignans) and By Application (Food & Beverage, Dietary Supplement, Cosmetics, Pharmaceuticals) - Forecast to 2035


ID: MRFR/CnM/15424-US | 100 Pages | Author: MRFR Research Team| December 2023

US Polyphenol Market Research Report: By Source (Fruits, Vegetables, Whole Grains, Beverages), By Type (Flavonoids, Phenolic Acids, Stilbenes, Lignans) and By Application (Food & Beverage, Dietary Supplement, Cosmetics, Pharmaceuticals) - Forecast to 2035.


US Polyphenol Market Overview:


As per MRFR analysis, the US Polyphenol Market Size was estimated at 302.5 (USD Million) in 2023. The US Polyphenol Market Industry is expected to grow from 319(USD Million) in 2024 to 517 (USD Million) by 2035. The US Polyphenol Market CAGR (growth rate) is expected to be around 4.487% during the forecast period (2025 - 2035).


Key US Polyphenol Market Trends Highlighted


The US Polyphenol Market is experiencing notable trends driven by a rising interest in natural and plant-based ingredients. Consumers are increasingly aware of the health benefits associated with polyphenols, such as anti-inflammatory and antioxidant properties, which are prompting a shift towards cleaner labels and healthier food options. This shift is largely influenced by the growing emphasis on preventive healthcare and wellness, leading to a demand for functional foods and beverages rich in polyphenols. Additionally, there is a strong interest in organic and non-GMO products, reflecting broader consumer preferences for sustainable and ethically sourced ingredients.Opportunities within the US Polyphenol Market are expanding as industries move to integrate polyphenols into various applications, including dietary supplements, cosmetics, and food and beverage products. The food industry is particularly keen on incorporating polyphenols as natural preservatives and flavor enhancers. The beverage sector also sees potential in using polyphenol-rich ingredients, such as tea and certain fruits, for enhancing product appeal and health benefits. Furthermore, advancements in extraction technologies can lead to more efficient processing methods, making it easier for companies to acquire high-quality polyphenols. Recent trends highlight the increasing popularity of personalized nutrition, where consumers seek specific health benefits tailored to their individual needs.This trend opens opportunities for brands to develop targeted products featuring polyphenols for specific health conditions, such as cardiovascular health or digestive wellness. Additionally, the rising number of research studies showcasing the benefits of polyphenols supports their adoption in various health and wellness applications. Overall, the US Polyphenol Market is poised for growth fueled by informed consumers and innovative product development, making it an impactful segment in the food and health industry.

US Polyphenol Market size

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


US Polyphenol Market Drivers

Growing Demand for Natural Antioxidants


The US Polyphenol Market Industry is experiencing significant growth due to the increasing consumer preference for natural antioxidants in various food and beverage products. According to the US Dietary Guidelines issued by the Department of Agriculture, there has been a notable rise in the consumption of plant-based diets among Americans, promoting higher intake of fruits and vegetables rich in polyphenols. Studies indicate that over 70% of consumers are willing to pay a premium for natural products, reflecting a shift in purchasing behavior towards health-conscious choices.This trend is bolstered by organizations such as the American Heart Association, which emphasizes the health benefits associated with polyphenols in reducing cardiovascular diseases. This growing demand for natural ingredients is expected to propel the US Polyphenol Market forward.


Increased Focus on Preventive Healthcare


The emphasis on preventive healthcare has significantly influenced the US Polyphenol Market Industry. With healthcare expenditures in the United States reaching nearly $3.8 trillion, there is an urgent need to adopt dietary approaches that promote health and longevity. The Centers for Disease Control and Prevention highlights lifestyle-related diseases, which have risen over the past decade, driving consumers to seek dietary sources of polyphenols to combat ailments such as obesity and diabetes.Research suggests that polyphenols may play a crucial role in reducing the risk of these conditions, thus contributing to an increased interest in polyphenol-enriched foods and supplements.


Expansion of Functional Foods and Beverages


The rise in the functional foods and beverages sector has also acted as a driver for the US Polyphenol Market Industry. According to the Food and Drug Administration, the US functional food market is projected to reach $275 billion by 2025, reflecting a growing interest in health-promoting products. This has seen manufacturers incorporating polyphenols into functional products such as energy bars, smoothies, and fortified beverages. Consumers are increasingly turning to such products for their perceived health benefits, including improved cognitive function, which is further supported by research published by institutions like the National Institutes of Health, stating that certain polyphenols may enhance brain health and reduce cognitive decline.

US Polyphenol Market Segment Insights:

Polyphenol Market Source Insights



The US Polyphenol Market has witnessed a significant evolution with its Source segment encompassing a diverse array of categories such as Fruits, Vegetables, Whole Grains, and Beverages, each contributing uniquely to the overall landscape of polyphenol utilization. Fruits are particularly pivotal due to their high concentration of natural antioxidants, which play an essential role in addressing various health concerns, leading to their steady demand in health-conscious consumer segments. This trend is underscored by a growing awareness among consumers about the benefits of incorporating polyphenol-rich foods into their diets, which aligns with the increasing focus on preventive healthcare in the United States.Similarly, vegetables also serve as a major source of polyphenols, with leafy greens and colorful varieties being touted for their rich flavonoid content, which offers protective benefits against chronic diseases. The recognition of the health advantages provided by these food groups has strengthened their market presence and pushed for agronomical innovations aimed at maximizing the polyphenolic content. Whole grains, another significant contributor, are gaining traction owing to their fiber-rich properties, alongside polyphenols, which support cardiovascular health and facilitate digestive health.As consumers gravitate towards more sustainable diets, awareness and consumption of whole grain products have been on an upward trajectory in recent years. Beverages, particularly teas, coffees, and natural juices, have also made a mark within this segment, where polyphenol-rich options are increasingly prioritizing health benefits over conventional sugary alternatives. With the rise of the wellness trend, beverage manufacturers are actively developing new formulations that highlight the antioxidant properties of polyphenols, appealing to health-conscious consumers.All these elements collectively underscore the robust dynamics of the Source segment within the US Polyphenol Market, indicating strong consumer interest and opportunities for growth across various categories driven by health and wellness trends. The proactive shift towards natural, nutrient-dense food sources reflects a broader change in consumer behavior, with the US market increasingly embracing functional foods as a means to improve overall health and well-being. The ongoing research into polyphenols and their diverse biological activities will likely reinforce the significance of this segment in the future, further solidifying the place of these sources in dietary patterns across the United States.Thus, the Source segment not only illustrates the growing recognition of polyphenols in health promotion but also positions itself as a vital component of the broader US Polyphenol Market landscape.


US Polyphenol Market segment

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Polyphenol Market Type Insights



The US Polyphenol Market demonstrates a diverse segmentation by Type, primarily encompassing Flavonoids, Phenolic Acids, Stilbenes, and Lignans. Flavonoids are particularly significant due to their widespread presence in fruits and vegetables, contributing to health benefits associated with cardiovascular diseases and oxidative stress reduction. Phenolic Acids, known for their antioxidant properties, have gained attention in food and beverage applications, impacting consumer choices for health-conscious products. Stilbenes, though less prevalent, are recognized for their role in longevity and anti-aging research, making them an area of interest within dietary supplements.Lignans, primarily derived from seeds and grains, are gaining focus due to their potential health benefits, including hormonal balance and cancer prevention. The ongoing consumer trend towards health and wellness continues to drive interest across these segments, presenting numerous opportunities for innovation and investment in the US Polyphenol Market. Enhanced Research and Development efforts, coupled with increasing demand for natural ingredients, further support the growth potential of these categories within the larger market framework.

Polyphenol Market Application Insights



The Application segment of the US Polyphenol Market is diverse, encompassing critical areas such as Food and Beverage, Dietary Supplements, Cosmetics, and Pharmaceuticals, each contributing uniquely to overall market dynamics. The Food and Beverage industry significantly leverages polyphenols for their antioxidant properties, enhancing product appeal and offering health benefits, which resonate with health-conscious consumers in the US. Dietary Supplements also play a key role, as they capitalize on the growing trend of wellness and preventive care, driving demand for polyphenol-infused products that aim to boost immunity and overall health.In the Cosmetic sector, polyphenols are valued for their anti-aging and skin-protective properties, making them popular in formulations targeting beauty-conscious consumers. Lastly, the Pharmaceuticals sector benefits from the therapeutic potentials of polyphenols, which have been linked to various health conditions, contributing to innovative treatment options. The rising awareness of health benefits associated with polyphenols drives market growth across these applications, presenting various opportunities and challenges related to regulatory compliance, sourcing, and consumer education about their benefits.Overall, these areas illustrate the comprehensive utility and market potential of polyphenols within the US economy.

US Polyphenol Market Key Players and Competitive Insights:


The US Polyphenol Market is characterized by high competitiveness due to the increasing consumer awareness about health benefits associated with polyphenol-rich products. The market includes a diverse range of applications, such as dietary supplements, cosmetics, and food and beverages. This growing interest has led to numerous companies striving for market share through strategic initiatives, including product launches, partnerships, and innovations. The market dynamics are influenced by evolving consumer preferences, the rising demand for natural and organic products, and ongoing research highlighting the health-promoting properties of polyphenols. Players in this market are leveraging unique selling propositions, including sourcing quality raw materials, establishing strong distribution networks, and emphasizing the efficacy of their offerings to capture consumer interest effectively.Zhejiang Medicine has established a notable presence in the US Polyphenol Market by capitalizing on its strong manufacturing capabilities and extensive research and development efforts. The company focuses on producing high-quality polyphenols derived from natural sources, which resonate with health-conscious consumers in the region. Their commitment to quality control and international standards enhances their credibility in the market. With a broad portfolio of products that cater to various sectors such as nutraceuticals and health supplements, Zhejiang Medicine is well-positioned to meet the increasing demand in the US for effective and safe polyphenol-based solutions. The company’s strategic alliances and distribution partnerships further strengthen its market presence, allowing it to reach a wider audience while maintaining a focus on innovation to stay ahead of competitors.Sabinsa has carved out a significant niche in the US Polyphenol Market, with a product lineup that includes a variety of herbal extracts and standardized polyphenol formulations. Known for its patented products and extensive research background, Sabinsa has developed a strong reputation for quality and efficacy. Their offerings include popular ingredients that cater to health and dietary supplements, making them a go-to source for manufacturers seeking reliable polyphenol ingredients. Sabinsa’s strengths lie in its robust supply chain, commitment to sustainability, and continuous investments in innovation and development. The company actively pursues strategic mergers and acquisitions to enhance its product offerings and expand its market reach in the US. Furthermore, their emphasis on clinical research and proven health benefits ensures that they remain a key player within the polyphenol segment, meeting the growing demand for effective health solutions while adapting to emerging market trends.


Key Companies in the US Polyphenol Market Include:

Zhejiang Medicine


Sabinsa


Kemin Industries


Polyphenols India


MediVibe


BASF


Green Chemistry


NutraScience Labs


Chr. Hansen


Nestle


DuPont


Cargill


BioVital Health


ADM


US Polyphenol Market Industry Developments


The US Polyphenol Market has seen significant activity recently, particularly with companies like Kemin Industries and BASF focusing on innovative formulations to enhance product offerings. Growth in the health and wellness sector is driving demand for polyphenol-rich products, which are recognized for their antioxidant properties. In April 2023, Zhejiang Medicine announced plans to expand its extraction capabilities in the US to meet rising consumer demand, indicating a commitment to innovation in the market. Additionally, ADM reported increased revenue in their health and nutrition segment attributed to sales of polyphenol-rich products, showcasing the positive economic impact on the market. In terms of mergers and acquisitions, there have been no major recent events reported specifically among the listed companies, but ongoing collaborations in Research and Development between DuPont and Nestle aim at developing new polyphenol extracts for functional foods. Over the past few years, the interest in antioxidants has surged, with notable investments in polyphenol extraction technologies as companies like Sabinsa and Nutriscience Labs look to capitalize on market growth trends. These developments collectively reflect a dynamic and evolving landscape in the US Polyphenol Market, focusing on innovation and health-oriented consumer products.


US Polyphenol Market Segmentation Insights

Polyphenol Market Source Outlook


Fruits


Vegetables


Whole Grains


Beverages

Polyphenol Market Type Outlook


Flavonoids


Phenolic Acids


Stilbenes


Lignans

Polyphenol Market Application Outlook


Food & Beverage


Dietary Supplement


Cosmetics


Pharmaceuticals

Report Scope:
Report Attribute/Metric Source: Details
MARKET SIZE 2018 302.5(USD Million)
MARKET SIZE 2024 319.0(USD Million)
MARKET SIZE 2035 517.0(USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR) 4.487% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Million
KEY COMPANIES PROFILED Zhejiang Medicine, Sabinsa, Kemin Industries, Polyphenols India, MediVibe, BASF, Green Chemistry, NutraScience Labs, Chr. Hansen, Nestle, DuPont, Cargill, BioVital Health, ADM
SEGMENTS COVERED Source, Type, Application
KEY MARKET OPPORTUNITIES Increased demand for natural antioxidants, Growth in functional food products, Rising health consciousness among consumers, Expanding applications in cosmetics, Innovative extraction technologies emerging
KEY MARKET DYNAMICS growing health consciousness, increasing demand for natural ingredients, rising antioxidant awareness, expanding applications in food, beverage innovations
COUNTRIES COVERED US


Frequently Asked Questions (FAQ) :

The US Polyphenol Market is expected to be valued at 319.0 million USD in 2024.

By 2035, the US Polyphenol Market is projected to reach a value of 517.0 million USD.

The market is anticipated to grow at a CAGR of 4.487% from 2025 to 2035.

The market value for polyphenols derived from fruits is estimated at 100.0 million USD in 2024.

The vegetable-derived polyphenol market is expected to be valued at 120.0 million USD in 2035.

Major players in the market include organizations such as Zhejiang Medicine, Sabinsa, Kemin Industries, and BASF.

The market value for whole grain-derived polyphenols is projected to be 70.0 million USD in 2024.

The market size for beverages containing polyphenols is expected to reach 127.0 million USD by 2035.

The growth drivers for the market include increasing health awareness and demand for natural additives.

Challenges include fluctuation in raw material availability and strict regulatory standards.

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