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The US oyster mushroom market has experienced notable trends in recent years, reflecting changes in consumer preferences, culinary trends, and sustainable food practices. One prominent trend is the increasing popularity of oyster mushrooms as a versatile and nutritious ingredient. With a mild, savory flavor and a delicate texture, oyster mushrooms have found favor among consumers seeking plant-based alternatives and those looking to incorporate diverse and flavorful ingredients into their diets. This trend aligns with the growing interest in plant-based eating and the exploration of unique mushroom varieties in culinary applications.
The rise of local and sustainable food practices has significantly influenced the US oyster mushroom market. Consumers are increasingly conscious of the environmental impact of their food choices and are seeking locally sourced and sustainably cultivated products. Oyster mushrooms, with their ability to thrive on agricultural by-products like straw and wood waste, are considered a sustainable and eco-friendly option. This trend reflects a broader movement towards supporting local growers and adopting sustainable agricultural practices in the food supply chain.
The farm-to-table concept has also influenced the US oyster mushroom market, with a growing emphasis on direct-to-consumer sales and local distribution channels. Mushroom growers are increasingly connecting with consumers through farmers' markets, community-supported agriculture (CSA) programs, and online platforms. This trend not only strengthens the relationship between producers and consumers but also allows for a fresher and more traceable supply chain, meeting the demand for transparency in food sourcing.
In response to the surge in interest, there is a notable expansion of specialty and gourmet oyster mushroom varieties. Mushroom cultivators are experimenting with different strains, colors, and shapes of oyster mushrooms to meet the demand for unique and visually appealing culinary ingredients. Varieties like pink oyster mushrooms and king oyster mushrooms are gaining popularity for their distinctive appearance and flavor profiles, providing chefs and home cooks with creative options to enhance their dishes.
The US oyster mushroom market is witnessing increased innovation in packaging and processing. To cater to the convenience-oriented consumer, pre-sliced, dried, and powdered oyster mushrooms are becoming more prevalent in the market. These convenient forms of oyster mushrooms offer extended shelf life and ease of use in various culinary applications, including soups, stews, and sauces. This trend reflects the industry's response to the demand for ready-to-use mushroom products that accommodate busy lifestyles.
The medicinal properties of oyster mushrooms are gaining recognition, contributing to their popularity in the health and wellness market. Oyster mushrooms are rich in nutrients, including protein, fiber, vitamins, and minerals, and are known for their potential immune-boosting and anti-inflammatory properties. This trend aligns with the growing interest in functional foods and the exploration of natural ingredients for health benefits, positioning oyster mushrooms as a wholesome and nutritious addition to the diet.
Market dynamics in the US oyster mushroom sector include strategic collaborations and partnerships aimed at scaling up production and distribution. Mushroom cultivators and distributors are joining forces to meet the increasing demand while maintaining quality standards. This collaborative approach not only fosters industry growth but also ensures a consistent and reliable supply of oyster mushrooms to meet the diverse needs of the market.
US Oyster Mushroom Market Highlights:
Oyster Mushroom Market Overview
US Oyster Mushroom Market Size was valued at USD 20.5 Billion in 2022. The oyster mushroom market industry is projected to grow from USD 22.2 Billion in 2023 to USD 41.7 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 8.20% during the forecast period (2023 - 2032). The growing customer desire for sustainable and healthful food options is one of the major market drivers propelling the oyster mushroom industry's quick rise in the upcoming years.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Oyster Mushroom Market Trends
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Medicinal and functional properties, together with health and nutrition awareness will boost the market growth
There is a growing demand for better food options from consumers that prioritize their health and nutrition. Low in calories and high in fiber, protein, vitamins (including B vitamins and vitamin D), minerals (such potassium and selenium), and other nutrients, oyster mushrooms are a healthy option. The market CAGR for oyster mushrooms is experiencing growth due in part to the trend toward plant-based and healthier diets. Because of their subtle, mild flavor, oyster mushrooms can be used in a variety of culinary contexts. It can be added to salads, pasta meals, soups, stir-fries, and vegetarian and vegan recipes as a meat alternative. The market for oyster mushrooms is in high demand due to people's increasing curiosity about trying out new delicacies. Various agricultural leftovers, such as wood chips, straw, and agricultural waste, are used in the cultivation of oyster mushrooms. This promotes eco-friendly behaviors, lessens food waste, and is in line with the trend of using locally grown and sustainable foods. Additionally, buyers are endorsing goods that come from sustainable farming practices. Because they can be grown indoors in regulated conditions, oyster mushrooms are good for vertical agriculture and urban farming. Health-conscious customers and the nutraceutical business have become more interested as a result.
In addition, a growing number of people are interested in urban and indoor farming, which grows oyster mushrooms year-round regardless of seasonal variations, as a result of increased urbanization and a shortage of arable land. The wider has benefited from this cultivation's simplicity. Because of their distinct texture and flavor, oyster mushrooms are frequently referred to as gourmet or specialty mushrooms and are used by chefs and food connoisseurs. Oyster mushrooms are becoming popular at upscale dining establishments and cooking demonstrations as the demand for gourmet cuisine grows. Additionally, the processed food sector is using oyster mushrooms more and more to make items like sauces, seasonings, and snack-based goods made with mushrooms. They are a useful ingredient in a variety of processed foods due to their umami flavor and nutritional makeup. Customers are exposed to a wider variety of foods and ingredients as international travel and cross-cultural interactions rise. Furthermore, the market for oyster mushrooms has grown as a result of initiatives by academic institutions, research centers, and agricultural associations to encourage oyster mushroom farming and inform farmers of the advantages of this crop. Workshops and training courses have aided in raising awareness of and acceptance of oyster mushroom farming. Thus, driving the oyster mushroom market revenue.
Oyster Mushroom Market Segment Insights
Oyster Mushroom Type Insights
The US Oyster Mushroom market segmentation, based on type includes Pearl Oyster, Blue Oyster, Golden Oyster, Pink Oyster, Phoenix Oyster, and King Oyster. The pearl oyster segment dominated the market mostly. These mushrooms are thought to be white because of their strong walls and mycelium-based stems, which have a number of health advantages. These mushrooms have a reputation for regulating blood sugar, strengthening the immune system, and maybe lowering the risk of cancer.
Oyster Mushroom Form Insights
The US Oyster Mushroom market segmentation, based on form, includes Fresh and Processed. The processed category generated the most income. Any variety of mushrooms that have undergone preservation or modification from their raw state is referred to as processed oyster mushrooms. This covers techniques including pickling, canning, and drying. The process of drying fresh oyster mushrooms results in dried oyster mushrooms. This holds them longer on the shelf and concentrates their flavor.
Figure 1: US Oyster Mushroom Market, by Form, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Oyster Mushroom Distribution Channel Insights
The US Oyster Mushroom market segmentation, based on distribution channel, includes Hypermarkets and Supermarkets, Convenience Stores, Specialty Stores, Online Sales Channel, Medical, and Others. The medical category generated the most income. Numerous medical illnesses, including cancer and heart ailments, are treated using the substance. It is used to treat asthma and chronic fatigue syndrome. It is also known to lower the body's cholesterol and blood pressure levels. In terms of demand, the food segment accounted for a sizeable portion of the market.
Oyster Mushroom Country Insights
The US is expected to grow rapidly because to the nation's changing lifestyle and rising consumer interest in goods that are health-conscious, such as functional meals and beverages. The oyster mushroom market in the United States has benefited from areas that are seeing an increase in industrial growth as well as various driving factors that have enhanced the potential sectors, as this region is the product's primary customer. Oyster mushroom usage in the food and pharmaceutical industries is driving up the market share of these mushrooms. The move toward more urbanization will help the industry. Furthermore, consumers' growing awareness of the health benefits of oyster mushrooms has led to an increase in oyster mushroom consumption in the US. Additionally, throughout the projection period, growing consumer preference for veganism combined with an increase in the demand for organic food products will propel product growth.
Oyster Mushroom Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the oyster mushroom market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, oyster mushroom industry must offer cost-effective items.
Major players in the oyster mushroom market are attempting to increase market demand by investing in research and development operations includes Amax NutraSource, Inc. (U.S.), Bio-Botanica (U.S.), Bristol Botanicals Limited (U.K.), Hokkaido-oyster (Japan), Hunan Huacheng Biotech,Inc.(China), Mushroom Science (U.S.), Nammex (Canada), Qingdao Dacon Trading Co. (China), The Mushroom Company (U.S.), and Xi'an Greena Biotech Co.,Ltd (China).
Key Companies in the oyster mushroom market include
- Amax NutraSource, Inc. (U.S.)
- Bio-Botanica (U.S.)
- Bristol Botanicals Limited (U.K.)
- Hokkaido-oyster (Japan)
- Hunan Huacheng Biotech,Inc.(China)
- Mushroom Science (U.S.)
- Nammex (Canada)
- Qingdao Dacon Trading Co. (China)
- The Mushroom Company (U.S.)
- Xi'an Greena Biotech Co.,Ltd (China)
Oyster Mushroom Industry Developments
June 2023: Accreditation by the Better Business Bureau (BBB) allowed Bio-Botanica to join the ranks of companies across North America that are committed to fostering consumer trust in the marketplace through the maintenance of integrity and ethics.
October 2021: Nammex, a supplier of organic mushroom extract ingredients, reached a noteworthy milestone after spending a whole three years on research and development. Almost 80 tons of fresh Trametes versicolor, sometimes known as turkey tail mushrooms, have been successfully grown and harvested for commercial use this year.
Oyster Mushroom Market Segmentation
Oyster Mushroom Type Outlook
- Pearl Oyster
- Blue Oyster
- Golden Oyster
- Pink Oyster
- Phoenix Oyster
- King Oyster
Oyster Mushroom Form Outlook
- Fresh
- Processed
Oyster Mushroom Distribution Channel Outlook
- Hypermarkets and Supermarkets
- Convenience Stores
- Specialty Stores
- Online Sales Channel
- Medical
- Others
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